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Fresh Choice

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Fresh Choice

Autor: aprlestrda   •  February 2, 2016  •  Case Study  •  618 Words (3 Pages)  •  6,314 Views

I. Time Context

        January 2016

II. Viewpoint

        Vice President of Operations of Fresh Choice Fishing Company

III. Vision – Mission – Values Statement

  • To be recognized by consumers and suppliers as a leading fish processing company that satisfies consumers’ processed food requirements and ensure them that the company provides efficient production of nothing but quality products.
  • Meet the requirements and needs of our customers and ensures that it will be identified and taken into consideration at all times and to strengthen the company’s culture.
  • People: Gives importance to the employee who helps the company to be better and competitive.
  • Quality: Strive for excellence through continuous improvement.
  • Aquaculture: Prohibits the catching of unwanted and endangered species and to ensure that the marine ecosystem is not destroyed

IV. Statement of the Problem

        How will the Fresh Choice Fishing Company minimize the occupational hazards confronting fishermen and improve their compensation security?

V. Statement of Objectives

LONGRANGE OBJECTIVES

  • To conserve and increase fish stock to achieve sustainable production.
  • To minimize the occupational hazards confronting fishermen
  • To be able to have continuous improvement in profitability and security.

SHORT RANGE OBJECTIVES

  • To develop new methods on catching marine animals.
  • To lessen the operational expenses in order to improve the compensation security.
  • To monitor the performance of each employee.

VI. Alternative Courses of Action

ACA #1: Implement High Security and Safety to employees

ACA#2: Explore Non-Monetary Benefits

ACA#3: Implement Quota-based fishery management system

VII. Analysis of Alternative Courses of Action

ACA #1: Implement High Security and Safety to Employees

ADVANTAGES:

  • Employees will be motivated to work despite of the climate change.
  • Increase Productivity.
  • Less Fatalities and injuries among the employees.

DISADVANTAGES:

  • Additional expense to the company.

ACA #2: Explore Non-Monetary Benefits

  • Helps the company to improve its relationship to the employees
  • Promote creativity and teamwork among employees.
  • Does not involved large amount of money.
  • Lower expenses versus others.
  • Benefits both employee and the company.
  • The excitement of non-monetary benefits depends on the employee.
  • Might not meet the expectation of the employees.
  • Uncertainty about future value of some non-monetary benefits.

ACA #3: Implement Quota-based in fishery management system

  • Opportunity to increase equity.
  • Managers limit how much individual fisher may catch.
  • Less Incentive to take risks such as fishing without adequate rest or fishing in bad weather.
  • Result in the use of newer, safer vessels and gear.
  • More professional and better-trained crew.
  • Results may not always meet expectation
  • Limited total catches of fish may result to less opportunity for each fisher to earn income
  • If the number of fishers competing for resources is not limited, then fishers’ average incomes may decline, causing them to take greater risks.

VIII. Decision Statement

I have decided to choose ACA #3 because I have determined that by implementing or adding quota-based in the existing fishery management system of the company can help to solve the major problems that they are facing such as the occupational hazards confronting the fishermen or other employees and the compensation security. As stated above, with regards to its advantages, Quota-based may result to the use or implementation of newer and safer vessels and gear. With this, it already touched the concern of the company when it comes to the safety of the fishermen.

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Fresh choice co.: acquiring and transferring knowledge description.

Fresh Choice, a restaurant in the throes of recovering from substantial financial difficulties, had borrowed ideas on things ranging from restaurant design to recipes from a competitor. That competitor had itself been started as an imitator of the Fresh Choice salad-buffet concept, indicating that there was transfer of practices and knowledge when the firms were competitors. But once Fresh Choice acquired the other firm, in an effort to acquire its intellectual capital as well as some excellent locations, the transfer of knowledge inside the firm occurred with more difficulty. The questions facing Fresh Choice senior management at this point are as follows: What can they learn from the events that have transpired after the acquisition? What might have they done differently? Why did the problems arise? And, most importantly, what might they do differently in the future to realize more of the benefits of acquisitions and mergers?

Case Description Fresh Choice Co.: Acquiring and Transferring Knowledge

Strategic managment tools used in case study analysis of fresh choice co.: acquiring and transferring knowledge, step 1. problem identification in fresh choice co.: acquiring and transferring knowledge case study, step 2. external environment analysis - pestel / pest / step analysis of fresh choice co.: acquiring and transferring knowledge case study, step 3. industry specific / porter five forces analysis of fresh choice co.: acquiring and transferring knowledge case study, step 4. evaluating alternatives / swot analysis of fresh choice co.: acquiring and transferring knowledge case study, step 5. porter value chain analysis / vrio / vrin analysis fresh choice co.: acquiring and transferring knowledge case study, step 6. recommendations fresh choice co.: acquiring and transferring knowledge case study, step 7. basis of recommendations for fresh choice co.: acquiring and transferring knowledge case study, quality & on time delivery.

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Case Analysis of Fresh Choice Co.: Acquiring and Transferring Knowledge

Fresh Choice Co.: Acquiring and Transferring Knowledge is a Harvard Business (HBR) Case Study on Organizational Development , Texas Business School provides HBR case study assignment help for just $9. Texas Business School(TBS) case study solution is based on HBR Case Study Method framework, TBS expertise & global insights. Fresh Choice Co.: Acquiring and Transferring Knowledge is designed and drafted in a manner to allow the HBR case study reader to analyze a real-world problem by putting reader into the position of the decision maker. Fresh Choice Co.: Acquiring and Transferring Knowledge case study will help professionals, MBA, EMBA, and leaders to develop a broad and clear understanding of casecategory challenges. Fresh Choice Co.: Acquiring and Transferring Knowledge will also provide insight into areas such as – wordlist , strategy, leadership, sales and marketing, and negotiations.

Case Study Solutions Background Work

Fresh Choice Co.: Acquiring and Transferring Knowledge case study solution is focused on solving the strategic and operational challenges the protagonist of the case is facing. The challenges involve – evaluation of strategic options, key role of Organizational Development, leadership qualities of the protagonist, and dynamics of the external environment. The challenge in front of the protagonist, of Fresh Choice Co.: Acquiring and Transferring Knowledge, is to not only build a competitive position of the organization but also to sustain it over a period of time.

Strategic Management Tools Used in Case Study Solution

The Fresh Choice Co.: Acquiring and Transferring Knowledge case study solution requires the MBA, EMBA, executive, professional to have a deep understanding of various strategic management tools such as SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis.

Texas Business School Approach to Organizational Development Solutions

In the Texas Business School, Fresh Choice Co.: Acquiring and Transferring Knowledge case study solution – following strategic tools are used - SWOT Analysis, PESTEL Analysis / PEST Analysis / STEP Analysis, Porter Five Forces Analysis, Go To Market Strategy, BCG Matrix Analysis, Porter Value Chain Analysis, Ansoff Matrix Analysis, VRIO / VRIN and Marketing Mix Analysis. We have additionally used the concept of supply chain management and leadership framework to build a comprehensive case study solution for the case – Fresh Choice Co.: Acquiring and Transferring Knowledge

Step 1 – Problem Identification of Fresh Choice Co.: Acquiring and Transferring Knowledge - Harvard Business School Case Study

The first step to solve HBR Fresh Choice Co.: Acquiring and Transferring Knowledge case study solution is to identify the problem present in the case. The problem statement of the case is provided in the beginning of the case where the protagonist is contemplating various options in the face of numerous challenges that Fresh Choice is facing right now. Even though the problem statement is essentially – “Organizational Development” challenge but it has impacted by others factors such as communication in the organization, uncertainty in the external environment, leadership in Fresh Choice, style of leadership and organization structure, marketing and sales, organizational behavior, strategy, internal politics, stakeholders priorities and more.

Step 2 – External Environment Analysis

Texas Business School approach of case study analysis – Conclusion, Reasons, Evidences - provides a framework to analyze every HBR case study. It requires conducting robust external environmental analysis to decipher evidences for the reasons presented in the Fresh Choice Co.: Acquiring and Transferring Knowledge. The external environment analysis of Fresh Choice Co.: Acquiring and Transferring Knowledge will ensure that we are keeping a tab on the macro-environment factors that are directly and indirectly impacting the business of the firm.

What is PESTEL Analysis? Briefly Explained

PESTEL stands for political, economic, social, technological, environmental and legal factors that impact the external environment of firm in Fresh Choice Co.: Acquiring and Transferring Knowledge case study. PESTEL analysis of " Fresh Choice Co.: Acquiring and Transferring Knowledge" can help us understand why the organization is performing badly, what are the factors in the external environment that are impacting the performance of the organization, and how the organization can either manage or mitigate the impact of these external factors.

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As mentioned above PESTEL Analysis has six elements – political, economic, social, technological, environmental, and legal. All the six elements are explained in context with Fresh Choice Co.: Acquiring and Transferring Knowledge macro-environment and how it impacts the businesses of the firm.

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To do comprehensive PESTEL analysis of case study – Fresh Choice Co.: Acquiring and Transferring Knowledge , we have researched numerous components under the six factors of PESTEL analysis.

Political Factors that Impact Fresh Choice Co.: Acquiring and Transferring Knowledge

Political factors impact seven key decision making areas – economic environment, socio-cultural environment, rate of innovation & investment in research & development, environmental laws, legal requirements, and acceptance of new technologies.

Government policies have significant impact on the business environment of any country. The firm in “ Fresh Choice Co.: Acquiring and Transferring Knowledge ” needs to navigate these policy decisions to create either an edge for itself or reduce the negative impact of the policy as far as possible.

Data safety laws – The countries in which Fresh Choice is operating, firms are required to store customer data within the premises of the country. Fresh Choice needs to restructure its IT policies to accommodate these changes. In the EU countries, firms are required to make special provision for privacy issues and other laws.

Competition Regulations – Numerous countries have strong competition laws both regarding the monopoly conditions and day to day fair business practices. Fresh Choice Co.: Acquiring and Transferring Knowledge has numerous instances where the competition regulations aspects can be scrutinized.

Import restrictions on products – Before entering the new market, Fresh Choice in case study Fresh Choice Co.: Acquiring and Transferring Knowledge" should look into the import restrictions that may be present in the prospective market.

Export restrictions on products – Apart from direct product export restrictions in field of technology and agriculture, a number of countries also have capital controls. Fresh Choice in case study “ Fresh Choice Co.: Acquiring and Transferring Knowledge ” should look into these export restrictions policies.

Foreign Direct Investment Policies – Government policies favors local companies over international policies, Fresh Choice in case study “ Fresh Choice Co.: Acquiring and Transferring Knowledge ” should understand in minute details regarding the Foreign Direct Investment policies of the prospective market.

Corporate Taxes – The rate of taxes is often used by governments to lure foreign direct investments or increase domestic investment in a certain sector. Corporate taxation can be divided into two categories – taxes on profits and taxes on operations. Taxes on profits number is important for companies that already have a sustainable business model, while taxes on operations is far more significant for companies that are looking to set up new plants or operations.

Tariffs – Chekout how much tariffs the firm needs to pay in the “ Fresh Choice Co.: Acquiring and Transferring Knowledge ” case study. The level of tariffs will determine the viability of the business model that the firm is contemplating. If the tariffs are high then it will be extremely difficult to compete with the local competitors. But if the tariffs are between 5-10% then Fresh Choice can compete against other competitors.

Research and Development Subsidies and Policies – Governments often provide tax breaks and other incentives for companies to innovate in various sectors of priority. Managers at Fresh Choice Co.: Acquiring and Transferring Knowledge case study have to assess whether their business can benefit from such government assistance and subsidies.

Consumer protection – Different countries have different consumer protection laws. Managers need to clarify not only the consumer protection laws in advance but also legal implications if the firm fails to meet any of them.

Political System and Its Implications – Different political systems have different approach to free market and entrepreneurship. Managers need to assess these factors even before entering the market.

Freedom of Press is critical for fair trade and transparency. Countries where freedom of press is not prevalent there are high chances of both political and commercial corruption.

Corruption level – Fresh Choice needs to assess the level of corruptions both at the official level and at the market level, even before entering a new market. To tackle the menace of corruption – a firm should have a clear SOP that provides managers at each level what to do when they encounter instances of either systematic corruption or bureaucrats looking to take bribes from the firm.

Independence of judiciary – It is critical for fair business practices. If a country doesn’t have independent judiciary then there is no point entry into such a country for business.

Government attitude towards trade unions – Different political systems and government have different attitude towards trade unions and collective bargaining. The firm needs to assess – its comfort dealing with the unions and regulations regarding unions in a given market or industry. If both are on the same page then it makes sense to enter, otherwise it doesn’t.

Economic Factors that Impact Fresh Choice Co.: Acquiring and Transferring Knowledge

Social factors that impact fresh choice co.: acquiring and transferring knowledge, technological factors that impact fresh choice co.: acquiring and transferring knowledge, environmental factors that impact fresh choice co.: acquiring and transferring knowledge, legal factors that impact fresh choice co.: acquiring and transferring knowledge, step 3 – industry specific analysis, what is porter five forces analysis, step 4 – swot analysis / internal environment analysis, step 5 – porter value chain / vrio / vrin analysis, step 6 – evaluating alternatives & recommendations, step 7 – basis for recommendations, references :: fresh choice co.: acquiring and transferring knowledge case study solution.

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Fresh Choice Case Analysis and Case Solution

Posted by Peter Williams on Aug-09-2018

Introduction of Fresh Choice Case Solution

The Fresh Choice case study is a Harvard Business Review case study, which presents a simulated practical experience to the reader allowing them to learn about real life problems in the business world. The Fresh Choice case consisted of a central issue to the organization, which had to be identified, analysed and creative solutions had to be drawn to tackle the issue. This paper presents the solved Fresh Choice case analysis and case solution. The method through which the analysis is done is mentioned, followed by the relevant tools used in finding the solution.

The case solution first identifies the central issue to the Fresh Choice case study, and the relevant stakeholders affected by this issue. This is known as the problem identification stage. After this, the relevant tools and models are used, which help in the case study analysis and case study solution. The tools used in identifying the solution consist of the SWOT Analysis, Porter Five Forces Analysis, PESTEL Analysis, VRIO analysis, Value Chain Analysis, BCG Matrix analysis, Ansoff Matrix analysis, and the Marketing Mix analysis. The solution consists of recommended strategies to overcome this central issue. It is a good idea to also propose alternative case study solutions, because if the main solution is not found feasible, then the alternative solutions could be implemented. Lastly, a good case study solution also includes an implementation plan for the recommendation strategies. This shows how through a step-by-step procedure as to how the central issue can be resolved.

Problem Identification of Fresh Choice Case Solution

Harvard Business Review cases involve a central problem that is being faced by the organization and these problems affect a number of stakeholders. In the problem identification stage, the problem faced by Fresh Choice is identified through reading of the case. This could be mentioned at the start of the reading, the middle or the end. At times in a case analysis, the problem may be clearly evident in the reading of the HBR case. At other times, finding the issue is the job of the person analysing the case. It is also important to understand what stakeholders are affected by the problem and how. The goals of the stakeholders and are the organization are also identified to ensure that the case study analysis are consistent with these.

Analysis of the Fresh Choice HBR Case Study

The objective of the case should be focused on. This is doing the Fresh Choice Case Solution. This analysis can be proceeded in a step-by-step procedure to ensure that effective solutions are found.

  • In the first step, a growth path of the company can be formulated that lays down its vision, mission and strategic aims. These can usually be developed using the company history is provided in the case. Company history is helpful in a Business Case study as it helps one understand what the scope of the solutions will be for the case study.
  • The next step is of understanding the company; its people, their priorities and the overall culture. This can be done by using company history. It can also be done by looking at anecdotal instances of managers or employees that are usually included in an HBR case study description to give the reader a real feel of the situation.
  • Lastly, a timeline of the issues and events in the case needs to be made. Arranging events in a timeline allows one to predict the next few events that are likely to take place. It also helps one in developing the case study solutions. The timeline also helps in understanding the continuous challenges that are being faced by the organisation.

SWOT analysis of Fresh Choice

An important tool that helps in addressing the central issue of the case and coming up with Fresh Choice HBR case solution is the SWOT analysis.

  • The SWOT analysis is a strategic management tool that lists down in the form of a matrix, an organisation's internal strengths and weaknesses, and external opportunities and threats. It helps in the strategic analysis of Fresh Choice.
  • Once this listing has been done, a clearer picture can be developed in regards to how strategies will be formed to address the main problem. For example, strengths will be used as an advantage in solving the issue.

Therefore, the SWOT analysis is a helpful tool in coming up with the Fresh Choice Case Study answers. One does not need to remain restricted to using the traditional SWOT analysis, but the advanced TOWS matrix or weighted average SWOT analysis can also be used.

Porter Five Forces Analysis for Fresh Choice

Another helpful tool in finding the case solutions is of Porter's Five Forces analysis. This is also a strategic tool that is used to analyse the competitive environment of the industry in which Fresh Choice operates in. Analysis of the industry is important as businesses do not work in isolation in real life, but are affected by the business environment of the industry that they operate in. Harvard Business case studies represent real-life situations, and therefore, an analysis of the industry's competitive environment needs to be carried out to come up with more holistic case study solutions. In Porter's Five Forces analysis, the industry is analysed along 5 dimensions.

  • These are the threats that the industry faces due to new entrants.
  • It includes the threat of substitute products.
  • It includes the bargaining power of buyers in the industry.
  • It includes the bargaining power of suppliers in an industry.
  • Lastly, the overall rivalry or competition within the industry is analysed.

This tool helps one understand the relative powers of the major players in the industry and its overall competitive dynamics. Actionable and practical solutions can then be developed by keeping these factors into perspective.

PESTEL Analysis of Fresh Choice

Another helpful tool that should be used in finding the case study solutions is the PESTEL analysis. This also looks at the external business environment of the organisation helps in finding case study Analysis to real-life business issues as in HBR cases.

  • The PESTEL analysis particularly looks at the macro environmental factors that affect the industry. These are the political, environmental, social, technological, environmental and legal (regulatory) factors affecting the industry.
  • Factors within each of these 6 should be listed down, and analysis should be made as to how these affect the organisation under question.
  • These factors are also responsible for the future growth and challenges within the industry. Hence, they should be taken into consideration when coming up with the Fresh Choice case solution.

VRIO Analysis of Fresh Choice

This is an analysis carried out to know about the internal strengths and capabilities of Fresh Choice. Under the VRIO analysis, the following steps are carried out:

  • The internal resources of Fresh Choice are listed down.
  • Each of these resources are assessed in terms of the value it brings to the organization.
  • Each resource is assessed in terms of how rare it is. A rare resource is one that is not commonly used by competitors.
  • Each resource is assessed whether it could be imitated by competition easily or not.
  • Lastly, each resource is assessed in terms of whether the organization can use it to an advantage or not.

The analysis done on the 4 dimensions; Value, Rareness, Imitability, and Organization. If a resource is high on all of these 4, then it brings long-term competitive advantage. If a resource is high on Value, Rareness, and Imitability, then it brings an unused competitive advantage. If a resource is high on Value and Rareness, then it only brings temporary competitive advantage. If a resource is only valuable, then it’s a competitive parity. If it’s none, then it can be regarded as a competitive disadvantage.

Value Chain Analysis of Fresh Choice

The Value chain analysis of Fresh Choice helps in identifying the activities of an organization, and how these add value in terms of cost reduction and differentiation. This tool is used in the case study analysis as follows:

  • The firm’s primary and support activities are listed down.
  • Identifying the importance of these activities in the cost of the product and the differentiation they produce.
  • Lastly, differentiation or cost reduction strategies are to be used for each of these activities to increase the overall value provided by these activities.

Recognizing value creating activities and enhancing the value that they create allow Fresh Choice to increase its competitive advantage.

BCG Matrix of Fresh Choice

The BCG Matrix is an important tool in deciding whether an organization should invest or divest in its strategic business units. The matrix involves placing the strategic business units of a business in one of four categories; question marks, stars, dogs and cash cows. The placement in these categories depends on the relative market share of the organization and the market growth of these strategic business units. The steps to be followed in this analysis is as follows:

  • Identify the relative market share of each strategic business unit.
  • Identify the market growth of each strategic business unit.
  • Place these strategic business units in one of four categories. Question Marks are those strategic business units with high market share and low market growth rate. Stars are those strategic business units with high market share and high market growth rate. Cash Cows are those strategic business units with high market share and low market growth rate. Dogs are those strategic business units with low market share and low growth rate.
  • Relevant strategies should be implemented for each strategic business unit depending on its position in the matrix.

The strategies identified from the Fresh Choice BCG matrix and included in the case pdf. These are either to further develop the product, penetrate the market, develop the market, diversification, investing or divesting.

Ansoff Matrix of Fresh Choice

Ansoff Matrix is an important strategic tool to come up with future strategies for Fresh Choice in the case solution. It helps decide whether an organization should pursue future expansion in new markets and products or should it focus on existing markets and products.

  • The organization can penetrate into existing markets with its existing products. This is known as market penetration strategy.
  • The organization can develop new products for the existing market. This is known as product development strategy.
  • The organization can enter new markets with its existing products. This is known as market development strategy.
  • The organization can enter into new markets with new products. This is known as a diversification strategy.

The choice of strategy depends on the analysis of the previous tools used and the level of risk the organization is willing to take.

Marketing Mix of Fresh Choice

Fresh Choice needs to bring out certain responses from the market that it targets. To do so, it will need to use the marketing mix, which serves as a tool in helping bring out responses from the market. The 4 elements of the marketing mix are Product, Price, Place and Promotions. The following steps are required to carry out a marketing mix analysis and include this in the case study analysis.

  • Analyse the company’s products and devise strategies to improve the product offering of the company.
  • Analyse the company’s price points and devise strategies that could be based on competition, value or cost.
  • Analyse the company’s promotion mix. This includes the advertisement, public relations, personal selling, sales promotion, and direct marketing. Strategies will be devised which makes use of a few or all of these elements.
  • Analyse the company’s distribution and reach. Strategies can be devised to improve the availability of the company’s products.

Fresh Choice Blue Ocean Strategy

The strategies devised and included in the Fresh Choice case memo should have a blue ocean strategy. A blue ocean strategy is a strategy that involves firms seeking uncontested market spaces, which makes the competition of the company irrelevant. It involves coming up with new and unique products or ideas through innovation. This gives the organization a competitive advantage over other firms, unlike a red ocean strategy.

Competitors analysis of Fresh Choice

The PESTEL analysis discussed previously looked at the macro environmental factors affecting business, but not the microenvironmental factors. One of the microenvironmental factors are competitors, which are addressed by a competitor analysis. The Competitors analysis of Fresh Choice looks at the direct and indirect competitors within the industry that it operates in.

  • This involves a detailed analysis of their actions and how these would affect the future strategies of Fresh Choice.
  • It involves looking at the current market share of the company and its competitors.
  • It should compare the marketing mix elements of competitors, their supply chain, human resources, financial strength etc.
  • It also should look at the potential opportunities and threats that these competitors pose on the company.

Organisation of the Analysis into Fresh Choice Case Study Solution

Once various tools have been used to analyse the case, the findings of this analysis need to be incorporated into practical and actionable solutions. These solutions will also be the Fresh Choice case answers. These are usually in the form of strategies that the organisation can adopt. The following step-by-step procedure can be used to organise the Harvard Business case solution and recommendations:

  • The first step of the solution is to come up with a corporate level strategy for the organisation. This part consists of solutions that address issues faced by the organisation on a strategic level. This could include suggestions, changes or recommendations to the company's vision, mission and its strategic objectives. It can include recommendations on how the organisation can work towards achieving these strategic objectives. Furthermore, it needs to be explained how the stated recommendations will help in solving the main issue mentioned in the case and where the company will stand in the future as a result of these.
  • The second step of the solution is to come up with a business level strategy. The HBR case studies may present issues faced by a part of the organisation. For example, the issues may be stated for marketing and the role of a marketing manager needs to be assumed. So, recommendations and suggestions need to address the strategy of the marketing department in this case. Therefore, the strategic objectives of this business unit (Marketing) will be laid down in the solutions and recommendations will be made as to how to achieve these objectives. Similar would be the case for any other business unit or department such as human resources, finance, IT etc. The important thing to note here is that the business level strategy needs to be aligned with the overall corporate strategy of the organisation. For example, if one suggests the organisation to focus on differentiation for competitive advantage as a corporate level strategy, then it can't be recommended for the Fresh Choice Case Study Solution that the business unit should focus on costs.
  • The third step is not compulsory but depends from case to case. In some HBR case studies, one may be required to analyse an issue at a department. This issue may be analysed for a manager or employee as well. In these cases, recommendations need to be made for these people. The solution may state that objectives that these people need to achieve and how these objectives would be achieved.

The case study analysis and solution, and Fresh Choice case answers should be written down in the Fresh Choice case memo, clearly identifying which part shows what. The Fresh Choice case should be in a professional format, presenting points clearly that are well understood by the reader.

Alternate solution to the Fresh Choice HBR case study

It is important to have more than one solution to the case study. This is the alternate solution that would be implemented if the original proposed solution is found infeasible or impossible due to a change in circumstances. The alternate solution for Fresh Choice is presented in the same way as the original solution, where it consists of a corporate level strategy, business level strategy and other recommendations.

Implementation of Fresh Choice Case Solution

The case study does not end at just providing recommendations to the issues at hand. One is also required to provide how these recommendations would be implemented. This is shown through a proper implementation framework. A detailed implementation framework helps in distinguishing between an average and an above average case study answer. A good implementation framework shows the proposed plan and how the organisations' resources would be used to achieve the objectives. It also lays down the changes needed to be made as well as the assumptions in the process.

  • A proper implementation framework shows that one has clearly understood the case study and the main issue within it.
  • It shows that one has been clarified with the HBR fundamentals on the topic.
  • It shows that the details provided in the case have been properly analysed.
  • It shows that one has developed an ability to prioritise recommendations and how these could be successfully implemented.
  • The implementation framework also helps by removing out any recommendations that are not practical or actionable as these could not be implemented. Therefore, the implementation framework ensures that the solution to the Fresh Choice Harvard case is complete and properly answered.

Recommendations and Action Plan for Fresh Choice case analysis

For Fresh Choice, based on the SWOT Analysis, Porter Five Forces Analysis, PESTEL Analysis, VRIO analysis, Value Chain Analysis, BCG Matrix analysis, Ansoff Matrix analysis, and the Marketing Mix analysis, the recommendations and action plan are as follows:

  • Fresh Choice should focus on making use of its strengths identified from the VRIO analysis to make the most of the opportunities identified from the PESTEL.
  • Fresh Choice should enhance the value creating activities within its value chain.
  • Fresh Choice should invest in its stars and cash cows, while getting rid of the dogs identified from the BCG Matrix analysis.
  • To achieve its overall corporate and business level objectives, it should make use of the marketing mix tools to obtain desired results from its target market.

Baron, E. (2015). How They Teach the Case Method At Harvard Business School. Retrieved from https://poetsandquants.com/2015/09/29/how-they-teach-the-case-method-at-harvard-business-school/

Bartol. K, & Martin, D. (1998). Management, 3rd edition. Boston: Irwin McGrawHill.

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Hill, C., & Jones, G. (2010). Strategic Management Theory: An Integrated Approach, Ninth Ed. Mason, OH: South-Western, Cengage Learning.

Hussain, S., Khattak, J., Rizwan, A., & Latif, M. A. (2013). ANSOFF matrix, environment, and growth-an interactive triangle. Management and Administrative Sciences Review, 2(2), 196-206.

IIBMS. (2015). 7 Effective Steps to Solve Case Study. Retrieved from http://www.iibms.org/c-7-effective-steps-to-solve-case-study/

Kim, W. C., & Mauborgne, R. (2004). Blue ocean strategy. If you read nothing else on strategy, read thesebest-selling articles., 71.

Kotler, P., & Armstrong, G. (2010). Principles of marketing. Pearson education.

Kulkarni, N. (2018). 8 Tips to Help You Prepare for the Case Method. Retrieved from https://www.hbs.edu/mba/blog/post/8-tips-to-help-you-prepare-for-the-case-method

Lin, C., Tsai, H. L., Wu, Y. J., & Kiang, M. (2012). A fuzzy quantitative VRIO-based framework for evaluating organizational activities. Management Decision, 50(8), 1396-1411.

Nixon, J., & Helms, M. M. (2010). Exploring SWOT analysis – where are we now?: A review of academic research from the last decade. Journal of Strategy and Management, 3(3), 215-251.

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Pickton, D. W., & Wright, S. (1998). What's swot in strategic analysis? Strategic Change, 7(2), 101-109.

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Porter, M.E. (1979, March). Harvard Business Review: Strategic Planning, How Competitive Forces Shape Strategy. Retrieved July 7, 2016, from https://hbr.org/1979/03/how-competitive-forces-shape-strategy

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Definition of SWOT Analysis

What is SWOT Analysis & Matrix? How you can use SWOT Analysis for Fresh Choice

At EMBA PRO , we specialize at analyzing & providing comprehensive, corporate SWOT Analysis of Fresh Choice case study. Fresh Choice "referred as Fresh Choice in this analysis " is a Harvard Business Review (HBR) case study used for MBA & EMBA programs . It is written by H. Irving Grousbeck, Kevin Taweel and deals with topics in areas such as Finance & Accounting Growth strategy SWOT Analysis stands for – Strengths, Weaknesses, Opportunities, and Threats that Fresh Choice encounters both internally and in macro environment that it operates in. Strengths and Weaknesses are often restricted to company’s internal - resources, skills and limitations. Opportunities and Threats are factors that are analyzed in view of the prevalent market forces and other factors such as economic , political, legal & environmental, social, health & safety, and technological. According to global executive survey done by Harvard Business Review & Brightline Initiative – Only 20% of the strategic targets set by organizations are realized. Rest 80% of the strategic targets are not achieved because of incomprehensive planning, limited resource allocation, and poor execution. The successful organizations such as Fresh Choice are the one who able to predict market trends better than others, provide resources to develop products and services to leverage those trends, able to counter competitors’ threats, and meet customers’ expected value proposition.

Case Description of Fresh Choice Case Study

Martin Culver, Fresh Choice's president, and the company's board of directors faced a monumental decision that would significantly influence the future of this restaurant chain. In January 1992, after five years of consistently strong growth, Fresh Choice owned and operated 16 restaurants, located primarily in the greater San Francisco Bay Area of Northern California. Martin and the board believed expansion outside Northern California was required to sustain the company's growth. However, taking the company successfully into new markets called for significant additional financing to support such a growth and expansion strategy. Fresh Choice identified three viable financing options: private equity, a public offering, and selling the company to a corporate buyer interested in further expanding the concept.

Case Authors : H. Irving Grousbeck, Kevin Taweel

Topic : finance & accounting, related areas : growth strategy, case study solution & analysis of fresh choice, pestel / pest / step analysis of fresh choice case study, urgent - 12hr.

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What are the Four Elements of SWOT Analysis? How to use them for Fresh Choice case study?

The four key elements of SWOT analysis are - Strengths, Weaknesses, Opportunities & Threats . Fresh Choice can use strengths to create niche positioning in the market, can strive to reduce & remove weaknesses so that it can better compete with competitors, look out to leverage opportunities provided by industry structure, regulations and other development in external environment, and finally make provisions and develop strategies to mitigate threats that can undermine the business model of Fresh Choice.

Opportunities Threats


Using Fresh Choice strengths to consolidate and expand the market position.


Fresh Choice can use two approaches - building on present strengths, or analyze the trend and build processes to two pronged market penetration approach.



Building strategies based on consumer oriented product development and marketing approach.


Fresh Choice should just get out of these business areas and focus on strength and threats box , or on weakness and opportunities box.

For more detailed SWOT Matrix strategy please go through the detailed analysis of strengths, weaknesses, opportunities, and threats in next section.

What are Strengths in SWOT Analysis

Strengths - Fresh Choice

Strengths are the Fresh Choice capabilities and resources that it can leverage to build a sustainable competitive advantage in the marketplace. Strengths come from positive aspects of five key resources & capabilities - activities & processes, past experiences and successes, financial resources, physical resources such as land, building, and human resources .

- Intellectual Property Rights – Fresh Choice has garnered a wide array of patents and copyrights through innovation and buying those rights from the creators. This can help Fresh Choice in thwarting the challenges of competitors in various industries Growth strategy.

- First Mover Advantage – Fresh Choice has first mover advantage in number of segments. It has experimented in various areas Growth strategy. The Finance & Accounting solutions & strategies has helped Fresh Choice in coming up with unique solution to tap the un-catered markets.

- High Margins – Fresh Choice charges a premium compare to its competitors. According to H. Irving Grousbeck, Kevin Taweel of Fresh Choice case study, this has provided Fresh Choice resources to not only thwart competitive pressures but also to invest into research and development.

- Superior product and services quality can help Fresh Choice to further increase its market share as the current customer are extremely loyal to it. According to H. Irving Grousbeck, Kevin Taweel in Fresh Choice study – there are enough evidences that with such a high quality of products and services, Fresh Choice can compete with other global players in international market.

- Robust Domestic Market that Fresh Choice Operates in - The domestic market in which Fresh Choice is operating is both a source of strength and roadblock to the growth and innovation of the company. Based on details provided in the Fresh Choice case study – Fresh Choice can easily grow in its domestic market without much innovation but will require further investment into research and development to enter international market. The temptation so far for the managers at Fresh Choice is to focus on the domestic market only.

- Successful Go To Market Track Record – Fresh Choice has a highly successful track record of both launching new products in the domestic market but also catering to the various market based on the insights from local consumers. According to H. Irving Grousbeck, Kevin Taweel , Fresh Choice has tested various concepts in different markets and come up with successful Finance & Accounting solutions.

- Strong Brand Equity and Brand Awareness – Fresh Choice has some of the most recognized brands in the domestic market it operates in. According to H. Irving Grousbeck, Kevin Taweel , brand recognition plays a significant role in attracting new customers looking for solutions in Growth strategy adjacent industries.

What are Weakness in SWOT Analysis

Weakness- Fresh Choice

Weaknesses are the areas, capabilities or skills in which Fresh Choice lacks. It limits the ability of the firm to build a sustainable competitive advantage. Weaknesses come from lack or absence of five key resources & capabilities - physical resources such as land, building, activities & processes, financial resources, human resources, and past experiences and successes .

- Fresh Choice business model can be easily replicated even with the number of patents and copyrights the company possess. The intellectual property rights are very difficult to implement in the industry that Fresh Choice operates in. According to H. Irving Grousbeck, Kevin Taweel , Intellectual Property Rights are effective in thwarting same size competition but it is difficult to stop start ups disrupting markets at various other levels.

- Customer Dissatisfaction – Even though the demand for products have not gone down but there is a simmering sense of dissatisfaction among the customers of Fresh Choice . It is reflected on the reviews on various on-line platforms. Fresh Choice should focus on areas where it can improve the customer purchase and post purchase experience.

- Project Management is too focused on internal delivery rather than considering all the interests of external stakeholders. This approach can lead to poor public relation and customer backlash.

- Lack of Work force diversity – I believe that Fresh Choice is not diverse enough given that most of its growth so far is in its domestic market. According to H. Irving Grousbeck, Kevin Taweel , this can reduce the potential of success of Fresh Choice in the international market.

- Inventory Management – Based on the details provided in the Fresh Choice case study, we can conclude that Fresh Choice is not efficiently managing the inventory and cash cycle. According to H. Irving Grousbeck, Kevin Taweel , there is huge scope of improvement in inventory management.

- Lack of critical talent – I believe that Fresh Choice is suffering from lack of critical talent especially in the field of technology & digital transformation. Fresh Choice is struggling to restructure processes in light of developments in the field of Artificial Intelligence (AI) and machine learning.

What are Opportunities in SWOT Analysis

Opportunities- Fresh Choice

Opportunities are macro environment factors and developments that Fresh Choice can leverage either to consolidate existing market position or use them for further expansion. Opportunities can emerge from various factors such as - political developments & policy changes, increase in consumer disposable income, economic growth, technological innovations, and changes in consumer preferences .

- Lucrative Opportunities in International Markets – Globalization has led to opportunities in the international market. Fresh Choice is in prime position to tap on those opportunities and grow the market share. According to H. Irving Grousbeck, Kevin Taweel , growth in international market can also help Fresh Choice to diversify the risk as it will be less dependent on the domestic market for revenue.

- Changing Technology Landscape – Machine learning and Artificial Intelligence boom is transforming the technology landscape that Fresh Choice operates in. According to H. Irving Grousbeck, Kevin Taweel , Fresh Choice can use these developments in improving efficiencies, lowering costs, and transforming processes.

- Access to International Talent in Global Market – One of the challenges Fresh Choice facing right now is limited access to high level talent market because of limited budget. Expansion into international market can help Fresh Choice to tap into international talent market. According to H. Irving Grousbeck, Kevin Taweel , it can also help in bringing the talent into domestic market and expanding into new areas Growth strategy.

- Increase in Consumer Disposable Income – Fresh Choice can use the increasing disposable income to build a new business model where customers start paying progressively for using its products. According to H. Irving Grousbeck, Kevin Taweel of Fresh Choice case study, Fresh Choice can use this trend to expand in adjacent areas Growth strategy.

- Increasing Standardization – Fresh Choice can leverage this trend to reduce the number of offerings in the market and focus the marketing efforts on only the most successful products.

- Opportunities in Adjacent Markets – Fresh Choice can explore adjacent industries Growth strategy to further market growth especially by extending the features of present products and services.

What are Threats in SWOT Analysis

Threats- Fresh Choice

Threats are macro environment factors and developments that can derail business model of Fresh Choice. Threats can emerge from various factors such as - changes in consumer preferences, increase in consumer disposable income, economic growth, political developments & policy changes, and technological innovations .

- Government Regulations and Bureaucracy – Fresh Choice should keep a close eye on the fast changing government regulations under the growing pressure from protest groups and non government organization especially regarding to environmental and labor safety aspects.

- Increasing costs component for working in developed market because of environmental regulations – Fresh Choice has to deal with these costs as governments are trying to levy higher environmental taxes to promote cleaner options. For Fresh Choice it may result into higher logistics costs and higher packaging costs.

- Threats of New Entrants because of Reducing Costs and Increasing Efficiencies – As Fresh Choice can leverage low cost of reaching customers using social media and e-commerce, so can the competitors – both local and international competitors.

- International Geo-Political Factors – Since the Trump election, geo-political factors have taken a turn for growing protectionism. Developments such as Brexit, Russian sanctions, foreign exchange crisis & inflation in Venezuela, lower oil prices etc are impacting international business environment. Fresh Choice should closely focus on these events and make them integral to strategy making.

- Increasing bargaining power of buyers – Over the years the bargaining power of customers of Fresh Choice has increased significantly that is putting downward pressure on prices. The company can pursue horizontal integration to consolidate and bring efficiencies but I believe it will be a short term relief. According to H. Irving Grousbeck, Kevin Taweel , Fresh Choice needs fundamental changes to business model rather than cosmetic changes.

- Culture of sticky prices in the industry – Fresh Choice operates in an industry where there is a culture of sticky prices. According to H. Irving Grousbeck, Kevin Taweel of Fresh Choice case study, this can lead to inability on part of the organization to increase prices that its premium prices deserve.

5C Marketing Analysis of Fresh Choice

4p marketing analysis of fresh choice, porter five forces analysis and solution of fresh choice, porter value chain analysis and solution of fresh choice, case memo & recommendation memo of fresh choice, blue ocean analysis and solution of fresh choice, marketing strategy and analysis fresh choice, vrio /vrin analysis & solution of fresh choice, pestel / step / pest analysis of fresh choice, case study solution of fresh choice, swot analysis and solution of fresh choice, references & further readings.

H. Irving Grousbeck, Kevin Taweel (2018) , "Fresh Choice Harvard Business Review Case Study. Published by HBR Publications.

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Fresh Choice Case Study Solution

Fresh Choice Case Study Analysis

Executive Summary Of Fresh Choice Case Study Solution

Executive Summary Of Fresh Choice Case Study Analysis

Porters Five Forces Analysis Of Fresh Choice Case Study Help

Porters Five Forces Analysis Of Fresh Choice Case Study Analysis

Pestel Analysis Of Fresh Choice Case Study Solution

Pestel Analysis Of Fresh Choice Case Study Analysis

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Financial Analysis Of Fresh Choice Case Study Solution

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case study fresh choice

Fresh Choice Case Porter’s Five Forces Analysis

Home >> Harvard >> Fresh Choice >> Porters Analysis

Fresh Choice Case Study Analysis

Fresh Choice has obtained a variety of companies that assisted it in diversity and development of its item's profile. This is the extensive explanation of the Porter's model of five forces of Fresh Choice Company, given up Display B.

Competitiveness

Fresh Choice is one of the top company in this competitive market with a number of strong rivals like Unilever, Kraft foods and Group DANONE. Fresh Choice is running well in this race for last 150 years. The competition of other business with Fresh Choice is quite high.

Threat of New Entrants

A number of barriers are there for the new entrants to happen in the customer food market. Just a couple of entrants prosper in this market as there is a need to comprehend the customer requirement which needs time while recent rivals are aware and has advanced with the customer loyalty over their products with time. There is low hazard of new entrants to Fresh Choice as it has quite large network of circulation globally controling with well-reputed image.

Bargaining Power of Suppliers

In the food and drink industry, Fresh Choice owes the largest share of market requiring higher number of supply chains. This triggers it to be an idyllic purchaser for the suppliers. For this reason, any of the provider has actually never revealed any complain about price and the bargaining power is also low. In response, Fresh Choice has actually likewise been worried for its suppliers as it believes in long-term relations.

Bargaining Power of Buyers

Hence, Fresh Choice makes sure to keep its customers pleased. This has actually led Fresh Choice to be one of the faithful company in eyes of its buyers.

Threat of Substitutes

There has been a terrific danger of substitutes as there are replacements of a few of the Nestlé's products such as boiled water and pasteurized milk. There has actually likewise been a claim that some of its products are not safe to use leading to the decreased sale. Therefore, Fresh Choice started highlighting the health benefits of its items to cope up with the replacements.

Competitor Analysis

case study fresh choice

Porter's 5 Forces Analysis

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Fresh Choice

Subjects Covered Entrepreneurial finance Expansion

by H. Irving Grousbeck, Kevin Taweel

Source: Stanford Graduate School of Business

17 pages. Publication Date: Apr 01, 1995. Prod. #: E8-PDF-ENG

Fresh Choice Harvard Case Study Solution and HBR and HBS Case Analysis

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Case Study Solutions

Fresh Choice

Subjects Covered Entrepreneurial finance Expansion

by H. Irving Grousbeck, Kevin Taweel

Source: Stanford Graduate School of Business

17 pages. Publication Date: Apr 01, 1995. Prod. #: E8-PDF-ENG

Fresh Choice Harvard Case Study Solution and HBR and HBS Case Analysis

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Oscar Jacobson

Meghji Trading Limited (PMTL) is the leading supplier of imported and local products to hotels, resorts, restaurants and supermarkets in Fiji with over 100 employees. In addition to a robust wholesale business based out of their 70,000 square feet storage warehouse. PMTL has three liquor stores and in 2017 grew their retail business with the opening of Fresh Choice Supermarket at the Denarau Business Park complex featuring upmarket liquor and butcher shops, complemented by traditional grocery fare. Featuring a vast product line, PMTL believes in customer satisfaction and providing the best possible service to its customers and retailers in the most effective and efficient manner.

Fresh Choice Supermarket Embarks on Omnichannel Journey

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Eremasi Matanatabu, Chief Operating Officer, Fresh Choice

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  • Ability to manage multiple stores from a unified system
  • Centralized visibility into enterprise-wide sales
  • Seamless integration with ERP reduced manual data input and errors
  • Improved product availability with enterprise-wide visibility of inventory
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Fresh Choice Case Study Analysis & Solution

Posted by Thomas on Mar-13-2020

Case Study Analysis & Solution

There are 10 essential steps that could help analyze and find a solution to the Case Study. This paper mentions each of these steps and what should be done under them to arrive at a solution.

Step 1 – Reading the Fundamentals of Communication by the Harvard Business Review

There exists an article by the Harvard Business Review; known as the ‘Fundamentals of Communication’. It is important that one goes through this article, which will help in understanding the basics of investigative reading. Developing an understanding of investigative reading is important as it helps readers develop a clear map in their minds when reading through a case study. A roadmap is sketched in the minds of the readers prior to even starting to read the case study. Such a clear map would not be developed if one does not read the ‘Fundamentals of Communication’. Also, a structured learning process would not exist, which would result in one overseeing minor details and in the worst case one would come up with the wrong conclusions. The article also helps in coming up with the initial ideas to solve the case study, as the article mentions some aspects, which may or may not be covered in the case study. This first step, therefore, serves as a preparatory step in helping the reader develop a direction when going through the case study.

Step 2 – Read the whole of the Case

The next step is to read through the case study and gather information from it. In order to conduct a good case study analysis and come up with practical solutions, one must definitely look for particular types of information, and develop an information map. Such information should be highlighted or noted when reading through the case study. A separate description map should be made, which will later help the reader when one needs to go back and collect further information. Within the information, one must look for the central problem or issue within the case study. This issue can be in the introduction/background of the case study or towards its end. Another information that is important is of understanding the main players in the case study. One must understand the motivations and priorities of these main players. Then one must refine the major issue that the main players are facing and find its relation to the HBR fundamentals article. Finally, all of the information collected should be evaluated in the light of the core ideas of the Harvard Case Study Analysis.

Step 3 - Case Study Analysis

The objectives of the case and the detailed information contained in it are not clearly understood. With this being done, it is now time to proceed towards the analysis part of the case study. This could be done in an effective manner by following these steps:

  • The history of the company should be looked at, which is usually provided at the starting of the case often in the background paragraph. This can be used in developing a growth path, the company's vision, mission and its strategic objectives. This history also serves another purpose other than providing the background on the company; to lay down the scope within which a solution to the case can be determined.
  • Most of the HBR case studies have instances mentioned from the personal perspective of managers and employees of the company. These are present to make the situation feel real. In analyzing a case study, one could use these personal accounts of employees to gain an understanding of the culture of the organization and what the priorities and inhibitions of its people are.
  • Lastly, one should understand the timing of events in the case. This can be effectively done by developing a timeline of the main issues and of the events in the case study. Such a timeline helps in providing one with clues as to what the next steps in the company’s journey would be. This also helps in providing an understanding of the progressive challenges faced by the company in the case.

Step 4 – Conducting a SWOT analysis

Once the case is analyzed, the company’s history and issues are understood, and a timeline is developed, the following should be done:

  • Narrow down the focus to the central problem and then towards two, three, four or five other related issues that exist within the case study.
  • Carry out a SWOT analysis of the company: . A SWOT analysis is a tool used in strategic management in order to list down the internal strengths and weaknesses, and external opportunities and threats faced by a company.
  • Apart from clearly stating the Strengths, Weaknesses, Opportunities and Threats to the strategic managers, the SWOT analysis also helps them in formulating strategies using each of these to advantage.
  • The SWOT analysis also helps in determining the priority in which problems should be solved.
  • To further improve on the analysis, one could do a Weighted SWOT analysis of , where weights are given to each of the company’s strengths, weaknesses, opportunities and threats, based on their relative importance.

Step 5 – Conducting a Porter’s 5 Forces Analysis / Strategic Analysis of Industry

There are some business managers that are often seen to easily pinpoint one issue within the case that they are trying to solve, and they use this point in order to conduct an analysis and come up with a solution. These managers are able to do this because of their good understanding of the business environment, developing an understanding of which is the next step. Business environments are mostly complex, and therefore, the solutions need to be holistic in nature such that they keep in minds such environments. In order to come up with such solutions, it is necessary to develop an understanding of the external business environment of the company, apart from the company itself. But how will this be done? This is where the use of the Porter’s Five Forces model comes. This is a strategic tool used in strategic management that helps one understand the relative power of five forces within any industry. These five forces are essential key players in the industry. By gaining insights regarding such industry dynamics, one could come up with practical solutions that are compatible with the industry dynamics of .

Step 6 – Conducting a PESTEL, PEST / STEP Analysis

The relative power of the key players within an industry are not the only factors from the external environment that affect a business. There are other macro environmental factors that also have an influence on the company. These can be understood by using a strategic tool known as the PESTEL analysis. PESTEL stands from Political, Economic, Social, Technological, Environmental and Legal, which are essentially the macro-environmental factors that influence business. A list of factors, which can have a significant impact on the business and drive its growth, within each of these are listed down. The PESTEL analysis also helps in clearly identifying a company’s source of competitive advantage and also what its Core Competencies are.

Step 7 – Organize and Prioritize the Analysis conducted into the Case Study Solution

By now an understanding of the various aspects of the case study is developed, and analysis is completed using various strategic tools. This should now be preceded with the organization of the solution of the case study on the basis of its requirements. This can be done using the mentioned strategy, which will help in organizing the findings and suggestions to the issues in the case:

  • Start with the corporate level strategy of the company. This essentially means organizing your solutions such that they address how the strategic objectives of the company can be achieved. This involves developing the company’s vision, mission and strategic objectives based on the analysis. These define how the solution will help the company in achieving its strategic goals.
  • The individual business units are looked at, and solutions are organized for these. This involves providing recommendations for individual business units rather than the whole company. For example, if a case study is from the perspective of a marketing manager. Then the solutions organized will be such that they address the marketing strategy of the company. These recommendations will have a scope that is just limited to a single business unit, but however, these recommendations should not be such that they go against the overall strategy of the company. For example, a business unit cannot be recommended to focus on differentiation when the overall strategy of the company is to focus on low costs.
  • A case study may be such that it focusses on an individual. In this case, solutions are needed to be organized for that relevant employee/ manager/executive/ leader etc.

Step 8 – Laying down the implementation framework

The solution to the case study does not end at identifying the main issues, the key players and recommending solutions for the company, business unit or individual. Recommendations are of no use if these do not include the implementation roadmap to bring these to act practically. A good implementation framework is what distinguishes an average case solution from a highly regarded case study solution. An implementation framework is essential, the step by step processes on how to practically bring the solutions to action.

After having laying down an implementation framework, one would have successfully developed an understanding of the case in detail, clearly understood the HBR case study fundamentals, and developed an analysis on the basis of the HBR case study fundamentals. Lastly one would have demonstrated an ability to rank recommendations in priority depending on their likelihood of success. An implementation framework also helps in removing out the non-actionable recommendations from the recommendations identified before. An implementation framework will help lay down the final solutions to the case study.

Step 9 – Take a Break

Yes, that’s right! You should now take a break. Go out, grab a coffee, take a walk, play sports, watch TV or do whatever you like. The objective here is to carry out an activity that helps you refresh your mind. With having worked out on a rigorous process of coming up with a solution, your brain now needs a rest. This is important in order to have a clear mind in the next step. One must, however, keep in mind that the activities should not be such that they take too much time or make one forget about the case.

Step 10 – Critical Analysis of the whole of the case solution.

This step involves reading the case all over again, and its solution too. This is required as when one is reading, analyzing and writing solutions for the first time; one may overlook minor detail that is important. These missing details can be incorporated into the solutions in order to make them better. The evaluation also involves looking at the sentence structure and grammar of the writing. This is important as the presentation of solutions play an important role. The solution may be interpreted differently by one and differently by the audience. It is, therefore, important that the meaning of the solution is clearly communicated through proper English; sentence structure and grammar. One must also recheck the numbers, if any, in the case study. The solutions in themselves should be questioned as to if they are the best. Any limitations to the solutions or any place that they lack within should be identified. These solutions should then be modified to make them better. An important suggestion here is that one must not rush through this process. People think that the case study has been solved, and therefore, devote less time to this final stage. However, this last stage is equally important, and one must devote equal time and effort to it.

After completing these 10 essential steps, the case study analysis and solution would be completely analyzed and solved.

Warning! This article is only an example and cannot be used for research or reference purposes. If you need help with something similar, please submit your details here .

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Organizational Development Case Study | Authors :: Jeffrey Pfeffer

Case study description.

Fresh Choice, a restaurant in the throes of recovering from substantial financial difficulties, had borrowed ideas on things ranging from restaurant design to recipes from a competitor. That competitor had itself been started as an imitator of the Fresh Choice salad-buffet concept, indicating that there was transfer of practices and knowledge when the firms were competitors. But once Fresh Choice acquired the other firm, in an effort to acquire its intellectual capital as well as some excellent locations, the transfer of knowledge inside the firm occurred with more difficulty. The questions facing Fresh Choice senior management at this point are as follows: What can they learn from the events that have transpired after the acquisition? What might have they done differently? Why did the problems arise? And, most importantly, what might they do differently in the future to realize more of the benefits of acquisitions and mergers?

Human resource management, Leadership, Mergers & acquisitions, Organizational culture, Strategy execution

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[10 Steps] Case Study Analysis & Solution

Step 1 - reading up harvard business review fundamentals on the organizational development.

Even before you start reading a business case study just make sure that you have brushed up the Harvard Business Review (HBR) fundamentals on the Organizational Development. Brushing up HBR fundamentals will provide a strong base for investigative reading. Often readers scan through the business case study without having a clear map in mind. This leads to unstructured learning process resulting in missed details and at worse wrong conclusions. Reading up the HBR fundamentals helps in sketching out business case study analysis and solution roadmap even before you start reading the case study. It also provides starting ideas as fundamentals often provide insight into some of the aspects that may not be covered in the business case study itself.

Step 2 - Reading the Fresh Choice Co.: Acquiring and Transferring Knowledge HBR Case Study

To write an emphatic case study analysis and provide pragmatic and actionable solutions, you must have a strong grasps of the facts and the central problem of the HBR case study. Begin slowly - underline the details and sketch out the business case study description map. In some cases you will able to find the central problem in the beginning itself while in others it may be in the end in form of questions. Business case study paragraph by paragraph mapping will help you in organizing the information correctly and provide a clear guide to go back to the case study if you need further information. My case study strategy involves -

  • Marking out the protagonist and key players in the case study from the very start.
  • Drawing a motivation chart of the key players and their priorities from the case study description.
  • Refine the central problem the protagonist is facing in the case and how it relates to the HBR fundamentals on the topic.
  • Evaluate each detail in the case study in light of the HBR case study analysis core ideas.

Step 3 - Fresh Choice Co.: Acquiring and Transferring Knowledge Case Study Analysis

Once you are comfortable with the details and objective of the business case study proceed forward to put some details into the analysis template. You can do business case study analysis by following Fern Fort University step by step instructions -

  • Company history is provided in the first half of the case. You can use this history to draw a growth path and illustrate vision, mission and strategic objectives of the organization. Often history is provided in the case not only to provide a background to the problem but also provide the scope of the solution that you can write for the case study.
  • HBR case studies provide anecdotal instances from managers and employees in the organization to give a feel of real situation on the ground. Use these instances and opinions to mark out the organization's culture, its people priorities & inhibitions.
  • Make a time line of the events and issues in the case study. Time line can provide the clue for the next step in organization's journey. Time line also provides an insight into the progressive challenges the company is facing in the case study.

Step 4 - SWOT Analysis of Fresh Choice Co.: Acquiring and Transferring Knowledge

Once you finished the case analysis, time line of the events and other critical details. Focus on the following -

  • Zero down on the central problem and two to five related problems in the case study.
  • Do the SWOT analysis of the Fresh Choice Co.: Acquiring and Transferring Knowledge . SWOT analysis is a strategic tool to map out the strengths, weakness, opportunities and threats that a firm is facing.
  • SWOT analysis and SWOT Matrix will help you to clearly mark out - Strengths Weakness Opportunities & Threats that the organization or manager is facing in the Fresh Choice Co.: Acquiring and Transferring Knowledge
  • SWOT analysis will also provide a priority list of problem to be solved.
  • You can also do a weighted SWOT analysis of Fresh Choice Co.: Acquiring and Transferring Knowledge HBR case study.

Step 5 - Porter 5 Forces / Strategic Analysis of Industry Analysis Fresh Choice Co.: Acquiring and Transferring Knowledge

In our live classes we often come across business managers who pinpoint one problem in the case and build a case study analysis and solution around that singular point. Business environments are often complex and require holistic solutions. You should try to understand not only the organization but also the industry which the business operates in. Porter Five Forces is a strategic analysis tool that will help you in understanding the relative powers of the key players in the business case study and what sort of pragmatic and actionable case study solution is viable in the light of given facts.

Step 6 - PESTEL, PEST / STEP Analysis of Fresh Choice Co.: Acquiring and Transferring Knowledge

Another way of understanding the external environment of the firm in Fresh Choice Co.: Acquiring and Transferring Knowledge is to do a PESTEL - Political, Economic, Social, Technological, Environmental & Legal analysis of the environment the firm operates in. You should make a list of factors that have significant impact on the organization and factors that drive growth in the industry. You can even identify the source of firm's competitive advantage based on PESTEL analysis and Organization's Core Competencies.

Step 7 - Organizing & Prioritizing the Analysis into Fresh Choice Co.: Acquiring and Transferring Knowledge Case Study Solution

Once you have developed multipronged approach and work out various suggestions based on the strategic tools. The next step is organizing the solution based on the requirement of the case. You can use the following strategy to organize the findings and suggestions.

  • Build a corporate level strategy - organizing your findings and recommendations in a way to answer the larger strategic objective of the firm. It include using the analysis to answer the company's vision, mission and key objectives , and how your suggestions will take the company to next level in achieving those goals.
  • Business Unit Level Solution - The case study may put you in a position of a marketing manager of a small brand. So instead of providing recommendations for overall company you need to specify the marketing objectives of that particular brand. You have to recommend business unit level recommendations. The scope of the recommendations will be limited to the particular unit but you have to take care of the fact that your recommendations are don't directly contradict the company's overall strategy. For example you can recommend a low cost strategy but the company core competency is design differentiation.
  • Case study solutions can also provide recommendation for the business manager or leader described in the business case study.

Step 8 -Implementation Framework

The goal of the business case study is not only to identify problems and recommend solutions but also to provide a framework to implement those case study solutions. Implementation framework differentiates good case study solutions from great case study solutions. If you able to provide a detailed implementation framework then you have successfully achieved the following objectives -

  • Detailed understanding of the case,
  • Clarity of HBR case study fundamentals,
  • Analyzed case details based on those fundamentals and
  • Developed an ability to prioritize recommendations based on probability of their successful implementation.

Implementation framework helps in weeding out non actionable recommendations, resulting in awesome Fresh Choice Co.: Acquiring and Transferring Knowledge case study solution.

Step 9 - Take a Break

Once you finished the case study implementation framework. Take a small break, grab a cup of coffee or whatever you like, go for a walk or just shoot some hoops.

Step 10 - Critically Examine Fresh Choice Co.: Acquiring and Transferring Knowledge case study solution

After refreshing your mind, read your case study solution critically. When we are writing case study solution we often have details on our screen as well as in our head. This leads to either missing details or poor sentence structures. Once refreshed go through the case solution again - improve sentence structures and grammar, double check the numbers provided in your analysis and question your recommendations. Be very slow with this process as rushing through it leads to missing key details. Once done it is time to hit the attach button.

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Resurgam festival, a massive yard sale and more things to do this weekend

Comedian Dave Attell is in town, Zephyr Ice is serving up cool treats and food trucks are out in force (there's an app that will tell you where).

case study fresh choice

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We’re not entirely sure how the weekend weather is going to shake out, but either way there’s a whole lot going on, so let’s get to it.

case study fresh choice

Maine Roller Derby skaters competing at Happy Wheels Skate Center in Westbrook. Photo by Jim Vernier

On Saturday and Sunday, Maine Roller Derby’s first international tournament happens at Happy Wheels Skate Center in Westbrook. There will be several exciting flat-track bouts, and if you’re a Mainer, tickets are half off.

Get a discount on tickets to Maine Roller Derby’s international tournament

case study fresh choice

Max Abraham runs through Moon Tide Park while performing with the band Corpus Chicanery at last year’s Resurgam festival. Shawn Patrick Ouellette/Staff Photographer

The Resurgam Music and Arts Festival is Sunday from 11:30 a.m. to 7 p.m. at Ocean Gateway marine terminal and surrounding areas. The list of performers is about 17 miles long and includes Oshima Brothers Band and professional hula hoop and circus artist Nettie Loops.

Resurgam festival returns this weekend with music, arts and more

case study fresh choice

Local musician Toby McAllister, pictured here at The Press Room in Portsmouth, would of course play at a local venue on his perfect day. Photo by Corey Fitzgerald and courtesy of Toby McAllister

Another musician you can see at Resurgam is Toby McAllister from Sparks The Rescue. McAllister unpacked his perfect Maine day for us, and it includes a hike in Grafton Notch and a stop at Puzzle Mountain Bakery in Newry for cookies.

My Perfect Day: Hiking Old Speck, eating tacos and sweets, playing a show – for musician Toby McAllister, it all strikes a chord

case study fresh choice

Comic Dave Attell plays the State Theatre in Portland, June 8. Photo courtesy of the State Theatre

There’s plenty else cooking this weekend , including Yoga in the Park on Saturday and the Walk the Working Waterfront tour. Both are in Portland. Or you can shop till you drop at Maine’s Ultimate Spring Yard Sale Saturday at Cumberland Fairgrounds. Need a few laughs? Grab a ticket to see comic Dave Attell at the State Theatre Saturday.

Waterfront tour, giant yard sale, comic Dave Attell

case study fresh choice

Zephyr proudly tells its customers that everything is made in house with real fruit and no dyes. Photo by Megan Gray

Satisfy your sweet tooth with something a little different this weekend. Zephyr Ice in Portland serves shaved ice atop a scoop of regular or vegan ice cream. Choose from a variety of syrup flavors, all made in-house with real fruit.

For cool, customizable treats, breeze on in to Zephyr Ice

case study fresh choice

Mainely Burgers food truck. Shawn Patrick Ouellette/Staff Photographer

Should you fancy a food truck fix, check out our massive, always growing food truck guide and get busy chowing down.

A guide to 87 food trucks rolling through Maine

case study fresh choice

A Foodtruckalico Instagram post featuring the Ugly Dumpling food truck. Photo by Justin Velgos

For even more food truck fodder, we suggest heading to Food Truckalico on Instagram . A couple of times a week, the account shares details about where and when you can find trucks in the Portland area.

Follow the food trucks with Food Truckalico on Instagram

case study fresh choice

A newspaper article about a Comegato sighting from web series “Tracking the Comegato.” Photo courtesy of Kate Kaminski

If the weather does indeed relegate you to the indoors, curl up on the couch and fire up the new web series “Tracking the Comegato” about a beastly human-weasel hybrid that may or may not exist.

Could this human-weasel hybrid from Maine join the ranks of Bigfoot?

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Election latest: Sunak not taking questions amid talk of Tory battle to succeed him - as Dragon joins Starmer at brewery

A poll has found Reform's Nigel Farage would be the favourite to take over as Tory leader if Rishi Sunak loses the election. Labour says the Conservatives are already battling over the succession. Earlier, the transport secretary denied that the PM's D-Day blunder had lost the election.

Saturday 8 June 2024 23:04, UK

  • General Election 2024

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Election news

  • PM not taking questions as D-Day row rumbles on
  • Sir Keir joined by Dragon to launch small businesses plan
  • Farage should take over from Sunak as leader of Tories, poll finds
  • Tories will scrap ULEZ expansion in 'backing drivers bill'
  • Sunak vows to axe stamp duty for first-time buyers
  • Electoral Dysfunction:  What could be in the party manifestos?

Expert analysis

  • Rob Powell: It beggars belief someone didn't sound the alarm about PM leaving D-Day events early
  • Tamara Cohen: Labour can't believe their luck

Election essentials

  • Battle For No 10: PM and Starmer taking part in Sky News special
  • Campaign Heritage: Memorable moments from elections gone by
  • Trackers: Who's leading polls? | Is PM keeping promises?
  • Follow Sky's politics podcasts: Electoral Dysfunction | Politics At Jack And Sam's
  • Read more: Who is standing down? | Key seats to watch | How to register to vote | What counts as voter ID? | Check if your constituency is changing | Your essential guide to election lingo | Sky's election night plans

The Lib Dems have announced plans to create 1,000 new  hospital beds to end the "corridor crisis" in hospitals. 

The party is ramping up its focus on health and social care ahead of its manifesto launch next week, which will include a dedicated chapter on care.

The issue is personal to leader Sir Ed Davey, who is a carer for his son John, who has a neurological condition and learning difficulties.

On the campaign trail in Wokingham, Berkshire on Saturday, he told broadcasters: "The Liberal Democrats are putting health and care right at the centre of our election campaign, and on ambulance delays and waiting times, it's been a crisis.

"We've seen in some parts of the country people's loved ones dying before the ambulances arrive.

"We've seen queues at hospitals as ambulances are waiting to hand over their patients and something has to be done."

Sir Ed said he would "turn around this mess the Conservatives have made" by investing £400m per year to add an extra 1,000 staffed beds in hospitals.

The party says this would help end excessive handover delays and the scandal of patients waiting in corridors to be treated. 

It has also pledged an upfront capital investment of £280 million to expand urgent treatment centres and A&E wards. 

The Lib Dems did not say where the money was coming from, but insisted the the pledge is "fully funded" and more detail will be unveiled in their manifesto - which will include a chapter on care. 

Rachel Reeves has accused the Tories of acting like Jeremy Corbyn with a "fantasy manifesto". 

The shadow chancellor, who campaigned twice to be an MP under Mr Corbyn's watch, has written an op-ed in The Sun in which she said she "totally rejects" the former Labour leader's approach. 

Accusing the Tories of making unfunded promises to cut taxes, Ms Reeves said: "The approach the Conservatives are taking now is the same as the approach Jeremy Corbyn took - and I totally reject it. 

"I’m not going to offer you a fantasy manifesto that writes cheques we could never cash. I will never do this."

CCHQ were quick to point out that Ms Reeves, an MP since 2010, will have campaigned twice for Mr Corbyn's manifesto - at the 2017 and 2019 general elections. 

"Imagine her shock when she finds out she campaigned for this manifesto, and to make Jeremy Corbyn Prime Minister… twice", they said in a post on X. 

The Labour shadow cabinet have been at pains to stress how much the party has changed since its historic defeat at the 2019 election. 

Ms Reeves in particular has been painting herself as fiscally conservative, in sharp contrast to Mr Corbyn who made a number of big spending pledges such as free school meals and the abolition of tuition fees.

The latest attack could risk angering the Labour left, who are keen to see greater spending commitments. 

But Ms Reeves made clear there would be no surprise spending announcements in the party's manifesto when it launches next week, repeating her mantra: "We are a changed Labour Party. I will never play fast and loose with your money." 

Question. If a prime minister is heckled at a rally and there's no backdrop scandal to imbue it with meaning, should it still end up on the news?

I ask because so often in election campaigns, individual and often innocuous events get sucked into the black hole of a political narrative and spat out as something very different and much more dangerous.

Exhibit A - the torrid two days Rishi Sunak has had after his early departure from the D-Day commemorations.

Such was the scale of this saga that even a solitary road sign in rural Gloucestershire was transformed into a symbol of the hapless Tory campaign stumbling from one PR disaster to another - simply because it read "Veterans Way" and happened to be next to a school the prime minister was visiting.

A GP with gripes about the widening of access to medical care topped off the party's hell day after she interrupted Mr Sunak at a rally in Wiltshire.

This was inevitably seen as another blow for the embattled campaign, despite the prime minister giving a fairly convincing defence of his policy.

You wonder how such a situation would have been received had it happened to Sir Keir Starmer - the drama potentially diluted by his huge lead in the polls and polished campaign machine.

None of this is to deny the importance of the D-Day story.

As one pollster put it, the debacle seemed almost "laser guided" to inflict the maximum amount of damage on a leader leaking votes to the right and facing frequent accusations of being out of touch.

That was certainly evident in Bishop Auckland on Saturday.

The Tories took this seat for the first time ever in 2019, but metres from a Conservative campaign stop one former candidate for the party told Sky News he could "never vote for that man" after events of the past two days.

"He's leading them off the cliff like rats following the Pied Piper," he said.

So how can Rishi Sunak change the weather?

Read Rob's full analysis below... 

The polls are stubbornly refusing to move for the Conservatives.

Sky's latest average poll tracker shows Labour on 43.6% while the Conservatives trail on 22.8% - a commanding lead.

And - despite Rishi Sunak appealing to the right of his core vote with policies on immigration and national service, Nigel Farage's Reform party are nipping at the Tories' heels. 

One YouGov poll this week showed the party on 17% - just two points behind the Conservatives on 19%.

Conservative peer and poll expert Lord Hayward has said the Tories have been "flatlining" in the polls. 

"I think the polls have somewhat overestimated the Labour lead but it's still solid and it's still very substantial," he tells the Politics Hub. 

He says Reform's position is "dangerous" to all other parties. 

"What's interesting is that Reform, and other disruptor parties like the Greens, are taking away votes from the major parties," he adds. 

"It will hit all parties, not just the Conservatives, and this what people have to be aware of nbecause voter loyalty is very low." 

He adds that he believes his party's chances of achieving a majority is going to be "pretty difficult". 

Ali Fortescue is joined now by our political correspondent Tamara Cohen , and the pair are discussing whether the Conservatives can dig themselves out of the hole they've found themselves in after a bad week. 

Tamara says there is a lot of deep despair in the Tory ranks. 

"Rishi Sunak refusing to speak to journalists today and just look at the seats that they're visiting. The prime minister in Bishop Auckland, where the Conservatives have an 8,000 majority," she says. 

"Whereas Labour today is in Aldershot - a seat the Conservatives have held for 100 years. 

"Next week we have the manifestos released. Is that a moment for Rishi Sunak to regain a bit of momentum?

"We've also got more debates including our election event and the Tories are chucking out a lot of ideas here." 

Next up on the show is Labour's shadow treasury minister James Murray. 

Ali begins by asking him about Labour's plan to overhaul the business rates system if it gets into power. 

Mr Murray explains that his party wants to replace the current system with one that "rebalances the burden away from high streets and make sure that online giants pay their fair share". 

"People want high streets to thrive... but at the moment they pay a disproportionate amount of tax through business rates," he adds. 

He explains that bricks and mortar stores would be given extra support under a Labour government. 

He reiterates Labour's pledge to not rejoin the single market, the customs union and it will not have the freedom on movement again.

But he says that the party wants to "reduce friction" with the European Union to improve the economy. 

Business Minister Kevin Hollinrake is the first guest to appear on tonight's Politics Hub with Ali Fortescue. 

He is asked about the Conservatives defenders seemingly missing in action, saying everybody's time in politics eventually comes to an end, and they have their own decisions to make. 

Mr Hollinrake is among those standing again as an MP. 

"Politics isn't the only thing to do in your life," he adds. "But there are some fantastic people coming through, and we have a fantastic leader in Rishi Sunak." 

Ali pushes him on the criticism surrounding Sunak over his decision to leave D-Day commemorations early. 

"He made a mistake, and he was of course in the commemorations in the UK and in the British commemorations in France," Mr Hollinrake says, adding that the PM has apologised. 

He adds that only one person he has spoken to in his constituency have raised D-Day as an issue. 

"I think it's time now to talk about other issues," he says. 

Moving on now to the Ultra Low Emission Zone in London, he insists the Conservatives want to make sure the cost of moving to a cleaner environment is "sensible and proportionate". 

   Prime Minister Rishi Sunak has been trying to move on from anger over his decision to leave D-Day commemorations early – today he refused to speak to journalists.

Last night though, a cabinet minister speaking on live TV told the country his decision was "very wrong". 

But where have all those who would be out defending the Conservatives got to? 

Boris Johnson, long-time deputy Prime Minister Dominic Raab, Sajid Javid, Liz Truss, even Michael Gove, have all deserted the field.

None - apart from Liz Truss - are even standing at the election.

Here's our political correspondent Rob Powell's latest report from today's campaign trail... 

In the last few moments, Rishi Sunak has posted on X about the release of four Israeli hostages in Gaza. 

He said it was a "huge relief" to see them returned home after their "unimaginable ordeal". 

"We will continue to strive towards an end to the fighting as well as safety and security for all," he added. 

Earlier, Labour leader Sir Keir Starmer reposted a message from shadow foreign secretary David Lammy, which said the hostage's rescue was a "glimmer of hope in the darkness". 

Tonight's show begins with a look at the rescue of four Israeli hostages from Hamas captivity in Gaza earlier today.

Israel's Prime Minister Benjamin Netanyahu said his forces had acted with "creativity and boldness" and they will not relent until all hostages have been returned home. 

Palestinian President Mahmoud Abbas has accused Israeli forces of a "bloody massacre". 

The Hamas-run government in the enclave has said at least 210 Palestinians were killed during the rescue mission. 

You can read all the latest updates in our dedicated Israel-Hamas war blog below...

Be the first to get Breaking News

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  6. Case 2.docx

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COMMENTS

  1. Case 2.docx

    Case 2 Strategy Case: Fresh Choice Fresh choice is a family- owned corporation engaged in multifaceted fishing business activities. Among these related businesses are commercial fishing, cargo freight forwarding. cold storage, and tuna processing. For commercial fishing, First choice catches fishes and other seafood for profit.

  2. Fresh Choice

    In January 1992, after five years of consistently strong growth, Fresh Choice owned and operated 16 restaurants, located primarily in the greater San Francisco Bay Area of Northern California. Martin and the Board believed expansion outside Northern California was required to sustain the company's growth. However, taking the company ...

  3. Fresh Choice

    Autor: aprlestrda • February 2, 2016 • Case Study • 618 Words (3 Pages) • 6,305 Views. Page 1 of 3. I. Time Context. January 2016. II. Viewpoint. Vice President of Operations of Fresh Choice Fishing Company. III. Vision - Mission - Values Statement.

  4. Fresh Choice Co.: Acquiring and Transferring Knowledge Case Study

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    PT Topindo Lucky Sport is a leading retail company dealing in GOLF equipment. Read More. +1 212 745 1365. [email protected]. Americas Towers 1177 6th Avenue, 5th FLR New York, NY 10036. Fresh Choice Supermarket chooses iVend Retail's omnichannel solution to gain visibility and manage multiple channels and locations. Read the case study.

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