when writing cover letter who do you address

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How to Address a Cover Letter With Examples

Options for Addressing a Cover Letter

• Letter Without a Contact Person
• Non-Gender-Specific Names

What Title to Use

• Address an Email Cover Letter
• Review a Sample Cover Letter

Before You Send Your Letter

One of the trickiest parts of writing a cover letter comes at the very beginning. Much of the time, you won’t know exactly who will read your letter. How do you address your cover letter when you don’t have the contact person’s name and/or gender ?

First of all, try to find out the name of the contact person. Some employers will think poorly of an applicant who does not take the time to learn the hiring manager’s name. Also, take care not to assume that you know the gender of the recipient based on the name. Many names are gender-neutral, and some hiring managers may identify as a gender other than male or female.

It’s also possible that you’ll do your research and still be unable to figure out to whom you are addressing your letter. In that case, it's better to be safe and use a generic greeting . It's also acceptable to start a letter without a greeting and start with the first paragraph of your letter .

You have a lot of options when addressing your letter. Learn more about the possibilities before you make your choice.

How to Address a Cover Letter Without a Contact Person

There are a variety of general cover letter salutations you can use to address your letter. These general cover letter salutations do not require you to know the name of the hiring manager.

In a survey of more than 2,000 companies, Saddleback College found that employers preferred the following greetings:  

• Dear Sir/Madam (27%)
• To Whom It May Concern  (17%)
• Dear Human Resources Director (6%)
• Leave it blank (8%)

Do keep in mind that terms like "To Whom It May Concern" may seem dated, so the best options may be either to use "Dear Hiring Manager" or not to include a greeting at all. Simply start with the first paragraph of your letter.

How to Address a Cover Letter for a Non-Gender-Specific Name

If you do have a name but aren't sure of the person's gender, one option is to include both the first name and the last name in your salutation, without a title that reveals gender:

• Dear Sydney Doe
• Dear Taylor Smith
• Dear Jamie Brown

With these types of gender-ambiguous names,  LinkedIn  can be a helpful resource. Since many people include a photo with their profile, a simple search of the person's name and company within LinkedIn could potentially turn up the contact's photograph.

Again, you can also check the company website or call the company’s administrative assistant to get more information as well.

Even if you know the name and gender of the person to whom you are writing, think carefully about what title you will use in your salutation.

For example, if the person is a doctor or holds a Ph.D., you might want to address your letter to “Dr. Lastname” rather than “Ms. Lastname” or “Mr. Lastname.” Other titles might be “Prof.,” “Rev.,” or “Sgt.,” among others.

When you address a letter to a female employer, use the title “Ms.” unless you know for certain that she prefers another title (such as “Miss” or “Mrs.”).

“Ms.” is a general title that does not denote marital status, so it works for any female employer.

How to Address an Email Cover Letter

Hiring managers get a lot of emails each day. Make it easy for them to scan your email and follow up by including a clear subject line and a signature with your contact information. It's important to address the email cover letter correctly, including the name of the person hiring for the position if you have a contact, to ensure that your letter gets noticed.

Subject Line of Email Message

Never leave the subject line blank. There is a good chance that if a hiring manager receives an email with no subject line, they’ll delete it without even bothering to open it, or it could end up in their spam mailbox. Instead, write a clear subject indicating your intentions.

List the job you are applying for in the  subject line of your email message , so the employer knows what job you are interested in. They may be hiring for multiple positions, and you will want them to identify the position you’re interested in easily.

How to Address the Contact Person

There are a variety of  cover letter salutations  you can use to address your email message. If you have a contact person at the company, address the letter to Ms. or Mr. Lastname. If you aren’t given a contact person, check to see if you can  determine the email recipient's name .

If you can’t find a contact person at the company, you can either leave off the salutation from your cover letter and  start with the first paragraph  of your letter or use a  general salutation .

How to Format the Salutation

Once you have chosen a salutation, follow it with a colon or comma, a space, and then start the first paragraph of your letter. For example:

Dear Hiring Manager:

First paragraph of the letter.

Body of Email Cover Letter

The body of your cover letter  lets the employer know what position you are applying for, and why the employer should select you for an interview. This is where you'll sell yourself as a candidate. Review the job posting and include examples of your attributes that closely match the ones they are looking for.

When you're sending an  email cover letter , it's important to follow the employer's instructions on how to submit your cover letter and resume.

Make sure that your email cover letters are as well-written as any other documents you send.

If you have attached your resume, mention this as part of your conclusion. Then finish your cover letter by thanking the employer for considering you for the position. Include information on how you will follow up. Include a closing, then list your name and your  email signature .

Your email signature should include your name, full address, phone number, email address, and  LinkedIn Profile URL  (if you have one) so it is easy for hiring managers to get in touch.

Firstname Lastname  Street Address  (optional) City, State Zip Code  Email  Phone  LinkedIn

Sample Cover Letter

This is a cover letter example. Download the cover letter template (compatible with Google Docs and Word Online) or see below for more examples.

Sample Cover Letter (Text Version)

Mary Garcia 12 Rogers Avenue Townville, New Hampshire 03060 555-555-5555 mary.garcia@email.com

February 17, 2021

Franklin Lee

CBI Industries 39 Main Street Townville, New Hampshire 03060

Dear Mr. Lee:

I was excited to see your ad for the operations assistant position in your Townville offices.

I have five years of experience as an operations assistant/associate. In my most recent role at ABC Corp., I fulfilled orders, resolved customer issues, ordered supplies, and prepared reports. In previous roles, I’ve done bookkeeping, data entry, and sales support. Basically, anything your department needs to run smoothly, I can do – and most likely, I already have experience doing it.

My other skills include:

• Strong communication skills, in person, in writing, and on the phone
• Excellent attention to detail and organization skills
• Top-notch customer service
• Experience in the industry and passion for the product
• Adept at all the usual professional software, including Microsoft Office Suite

I’ve included my resume for your review. Please contact me if you have questions or would like to schedule an interview. Thank you for your consideration.

Signature (hard copy letter)

Mary Garcia

Review Cover Letter Samples: It’s hard to write cover letters from scratch. To make life easier – and to make sure you don’t forget any of those pesky formatting rules —start by reviewing cover letter samples . Sending an email version instead? Look at a few examples of email cover letters to get started.

Customize Your Cover Letter: Why personalize your cover letter every time you apply for a job? Because even similar job titles have different requirements. The goal of a cover letter is to show the hiring manager that you’re the best candidate for this particular job. Customizing your cover letter will help you emphasize your skills and experience and how they fit with the job requirements .

Spell-Check Names: Before sending your cover letter, make absolutely sure that you have spelled the hiring manager’s name correctly. That is the kind of small error that can cost you a job interview.

Carefully Proofread Your Letter: Whether you're sending an email or uploading or attaching a printable cover letter, it's important to make sure that your cover letter and resume are written as well as any other business correspondence. If you can, have a friend proofread before you hit send, to pick up any typos or grammatical errors.

Saddleback College. " Your Resume is Your 1st Interview ," Page 14. Accessed Feb. 17, 2021.

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How to address a cover letter?

I'm sure that you had to create a cover letter at some point in your job search. And like most other job seekers, you probably came across this problem: "How to address a cover letter?"

Most of the time, you have no idea who is going to read the cover letter.

So, how to address a cover letter without a name?

Hiring managers get roughly 100-200 resumes every day. And, they are already under a lot of pressure to sort the resumes.

On top of that, if they get cover letters that do not have proper formatting and do not address the hiring manager in the cover letter header, mark my words; they will surely throw your resume away.

In a resume cover letter, minute details make or break your chance of being hired.

So, you need to make sure that you know how to address cover letter correctly.

Don't worry!

In this blog, we will tell you everything you need to know about:

• Who to address cover letter to?
• How to address a cover letter without a name?
• How to find out who to address a cover letter to?
• How to address an email cover letter?
• How to address a cover letter for internal position?
• What should you not do when addressing a cover letter?
• Example of Proper Cover letter address format?
• Some common question about how to address cover letter

Who to Address a Cover Letter To?

Ideally, you need to address your cover letter to hiring managers , not the recruiters .

In many job postings, the name or email address of the hiring manager is given.

If you are lucky enough to find such job listings, then you are sorted. You can write a personalized cover letter addressing the hiring manager directly.

Unfortunately, not many job listing sites give the name and email address of the contact person.

Do not quit and send the cover letter without a name.

Go to the company website/about page and see if it has the list of staff.

That way, you can probably get the hiring manager's name or someone from the talent acquisition department to whom you need to address your cover letter.

The critical aspect is to do a lot of research .

Suppose you still don't find any name or contact information of anyone in the hiring department. In that case, you can also address your cover letter to someone in authority in other departments, such as the senior manager or the head of the department you are applying for.

It is a hundred times better to address your cover letter to someone in the organization than not addressing it at all.

At least, this way, they will understand that you are not throwing rocks in the dark. You have done your research and have good ideas about the organization.

Also Read: How to write a stellar cover letter in 2022?

How to Address a Cover letter Without a Name?

There are plenty of generic cover letter salutations you can use in your cover letter. These generic cover letter salutations eliminate the need to know the name of the contact person.

The only drawback is that you have no option to personalize your cover letter.

A survey conducted by Saddleback College has seen that only 8% of hiring managers are ok with a cover letter without name. But 92% of hiring managers prefer to have some address in the cover letter.

• Dear Hiring Manager (40%)
• Dear Sir/Madam (27%)
• To Whom It May Concern (17%)
• Dear Human Resources Director (6%)

However, we don't recommend you to use to whom it may concern in your cover letter address.

Instead, the best general salutation can be "Dear Hiring Manager."

If you want to personalize the address, you can address your cover letter to the specific department you are applying for. For example, "Dear Digital Marketing Department."

How to Address Cover Letter When You Don't Know Hiring Manager's Gender?

There will be times when you will find the gender-neutral name of the hiring manager. In that case, altogether avoid using gender-specific cover letter addresses. Instead, address with their both name and last name in the salutation like this:

• Dear John Doe,
• Dear Charlie Brown ,
• Dear Taylor Paisley,

Hiration Pro Tip : In this type of gender-neutral name, you can search for the person on Linkedin to find out their gender. Alternatively, you can search on the company page or call the company reception to get more information about the hiring manager.

How to Address Cover Letter When You Know Hiring Manager's Gender?

If you know the hiring manager's gender, things will be much easier for you. For men, you can address the hiring manager with "Mr.," but things get a bit tricky for female hiring managers.

Imagine this,

You have addressed the hiring manager with "Miss.," and if she turns out to be married, it will not look good on your part. You definitely do not want to offend your hiring manager.

Instead of "Miss" or "Mrs.," use " Ms.," which does not focus on their marital status.

• Dear. Ms. Moore,
• Dear Miss Jane,
• Dear Mrs. Black,

Should You Address the Hiring Manager With Only Their First Name?

If you know the hiring manager personally, only then can you use their first name to address the cover letter. Else, address the letter with their full name.

How to Use Professional Titles When Addressing a Cover Letter?

If the hiring manager has a professional or academic title, don't forget to address them by their title. You can write the full title like this:

• "Dear Doctor Taylor,"

Or you can use the abbreviated form like this:

• Dear Dr. Taylor ,
• Dear Sgt. Park,
• Dear Prof. Hoverman,
• Dear Principal Fury,

Also Read: How long should a cover letter be?

How Do You Find Out Who to Address a Cover Letter To?

If you don't find the hiring manager's name and contact information on the job description, don't just leave it like that! Do some research and put some effort into finding the name and email id of the hiring manager.

It may take some extra effort, but it shows that you are interested in this job. This section will tell you everything you need to know about finding the hiring manager's name and to who you address a cover letter.

Call the Company

Calling the company to ask for a hiring manager's details is the best way to accurately determine the hiring manager's name and number.

• Call the company desk
• State who you are and why you are calling
• Tell that you are applying for a job position and confirm who the hiring manager is for addressing in the cover letter.
• Most of the time, the hiring manager will happily give you the information you need.

Tip : When taking their name, ask for the spelling of the hiring manager's name. You do not want to screw up the spelling.

If the company desk refuses to give information for any reason, don't worry; we have four other ways in our arsenal.

Network With People Working With Prospective Employer

The second best way to get the hiring manager's name and contact information is to connect with your prospective employer's employees.

This way, you can ask your connection to refer you to the hiring manager or ask for the hiring manager's contact information when a job becomes available.

It is easier than you think.

Just do a quick Linkedin search and see the employers active on Linkedin.

Now, slowly start engaging with the person you want to connect with.

After a couple of days, send them a personalized connection request and slowly build a rapport.

You do not want to ask right out for reference after introducing yourself. Instead, add some value to the conversation, and show genuine interest in them.

This process takes some time, but the connection you will make with these people will take you a long way in your professional journey.

Read the Job Description Carefully

It is a sad truth that most job seekers do not read the job description carefully. In this way, they miss vital information and potentially the hiring manager's contact name and details.

Most of the job descriptions contain the email address of the hiring manager at the end. And you can easily find the name of the contact person with the email address.

Most professional email ids contain the name of the person and the company name. For example, [email protected] has two parts- Judy.M and hiraiton.com.

And if you search on Google by the first part of the email address "Judy.M" and the company name, there is a high chance that you will find the Linkedin profile of the respective person. And you can get to know other information about them as well.

Find Out Who Will Become Your Superior or Manager

Many job descriptions include the details about the reporting manager. In such cases, you need to address your cover letter to the reporting manager.

You can find more information about the reporting manager by a quick Linkedin search with the reporting manager's job title and the company.

If the company is larger, there may be multiple individuals with the same job title. In that case, you can further narrow down your search by location.

Do an Online Search

Another easy way to search for the hiring manager is by simply doing a Google search. Google will show you the most relevant results for your search query. Example: See in this example how the first result itself answered your question.

Also Read: How to address a cover letter without name?

How to Address a Email Cover Letter?

We live in a digital age now.

Nowadays, most candidates send email cover letters to the hiring managers. And hiring managers get 100s of email cover letters daily.

To stand out from these 100s of email cover letters, you need to make sure your email cover address is perfect.

1. Subject Line of Email Cover Letter

The first thing the hiring manager will see is your email cover letter subject line. So, never leave the subject line blank.

Hiring managers sort the email cover letters by the job title. And if your cover letter does not have a subject line, it will not show in the hiring manager's list.

Here is an example cover letter subject line :

Subject line: Job Application for Video Editor Position, Ref: Hanna Moore

2. Address the Cover Letter in the Correct Way

The rules of a formal cover letter and an email cover letter salutation are similar. You can refer to the previous section of this blog to know more about it. Here is an example of an email cover letter address

• "Dear Mr. Doe,"

Note : Recent trends have seen many job seekers do not include "Dear" in the salutation. You can do that too. There is nothing wrong with it.

Also Read: How to start a cover letter for maximum impact?

How to Address a Cover Letter for Internal Position?

If you address the cover letter to higher management or hiring manager, always use their name to address in the cover letter.

luckily, since it's an internal position, you can easily find the name of the person by asking your colleagues.

What Not to Do When Addressing a Cover Letter

Even if you did everything right on your resume and cover letter, starting it wrong may cost you a chance to get a call for an interview.

Let's see what you should not do when addressing a cover letter.

Do Not Address the Cover Letter to the Recruiter

" Recruiters do not read cover letters. "

Recruiters only sort the resumes by keywords and forward the same to the hiring managers.

This is the golden rule you need to keep in mind when addressing a cover letter. Always address the cover letter to the hiring manager.

Do Not Address the Cover Letter to an Ex. Hiring Manager

Company websites do not get updated regularly. If a hiring manager leaves the company, you may still find their name and contact information on the website or other third-party websites. So, be extra careful when addressing a cover letter.

Spelling the Hiring Manager or Company Name Wrong

Do not sabotage your first impression by making a spelling mistake on the hiring manager's name or the company name. It demonstrates a lack of attention to detail.

Do Not Start With a Bland Greeting

Avoid using to whom it may concern cover letter address. It is very generic and shows utter laziness on your part. It projects that you did not put much effort into writing the cover letter.

Example of a Cover Letter Address Format

Here is an example of a proper cover letter address format:

Frequently Asked Questions

How to address a cover letter to a large company.

If you have to address a cover letter to a large company, and you don't know the hiring manager's name, you can always address the cover letter to the department you are applying job to. For example:

• Dear Finance Department
• Dear Marketing Team
• Dear Customer Service Department

Can I get creative with my cover letter address?

There is no restriction on being creative with addressing a cover letter. It is essential to research and understand who your audience is and if he/she will appreciate your creativity.

For example, if you do something creative with your cover letter salutation to apply in a creative field, it will get the hiring manager's attention.

On the other hand, if you apply for a technical position, you might hold off from showing your creativity on the cover letter address.

Should a cover letter address the company location?

It is a traditional practice to include the company address in the cover letter. Primary because it is a formal document, it would be better to add the company address before starting your cover letter.

Should a cover letter header include the candidate's address?

The candidate's address is an essential part of the cover letter. If not the whole address, at least City, Country should be mentioned in the cover letter. Example:

• "Pine Bluff, AR"

This helps the hiring manager sort the candidates based on location.

Also, the Application Tracking Softwares sort the resumes and cover letters based on their locations. And if your location is not mentioned in the cover letter, it might get unnoticed by the ATS software.

Should a cover letter header, and resume header be the same?

Ideally, your cover letter header should be the name of the role you are applying for. And resume heading should be your current job title. For example, if you are currently working as a data analyst, your Resume headline should be something like:

• "Jr. Data Analyst."

And you are applying for a Data Scientist position, then your cover letter heading should be,

• "Data Scientist"

There is no hard and fast rule, but this is the approach we at Hiration follow, and it has been working for our clients.

You can also write the same heading for the cover letter and resume if you like. It has some added advantages. If the cover letter gets misplaced, it will be a lot easier to trace it back to the resume.

How to write the intro to a cover letter?

If you want to hook the hiring manager to read your cover letter, you need to write a professional intro explaining why you are applying and what role you are applying for.

You need to remember that hiring managers are often dealing with recruitment for more than one position. And it will help them if you specifically mention what role you are applying for.

Key Takeaways

With that, we have come to the end of this blog. By now, you should get all of your questions answered. But still, if you have any questions regarding how to address a cover letter and who to address a cover letter, let's go over the key takeaways of the blog:

• Do not send the cover letter without addressing someone.
• If you do not know who to address, call the company desk or go to LinkedIn to search the hiring manager's name.
• If you do not know the name, you can address the cover letter with "Dear Hiring Manager,"
• Alternatively, you can address the cover letter to the head of the department you are applying for. For example: "Dear Sr. Marketing Manager,"
• Make sure to use accurate professional and academic titles with the name of hiring managers.
• Do not use "To whom it may concern." It is old-fashioned and does not impress the hiring manager nowadays.

Go to Hiration career platform which has 24/7 chat support and get professional assistance with all your job & career-related queries. You can also write to us at [email protected] and we will make sure to reach out to you as soon as possible.

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• How to Address a Cover Letter...

How to Address a Cover Letter to Recruiter or Hiring Manager

5 min read · Updated on November 24, 2021

Knowing how to effectively address a cover letter makes you a very visible and appealing candidate.

Did you know that the cardinal rule of cover letters is personalization? It impresses a hiring manager or recruiter because it tells them you took time to research the specific information for the letter rather than sending a generic version.

What many people forget, however, is that the greeting or salutation in a cover letter must also be personalized with the hiring professional's first and last name whenever possible.

There are several effective ways to find the hiring manager's name for your greeting — and some acceptable back-up strategies when you can't. Either way, knowing how to address a cover letter effectively can prevent you from ending your hiring chances before they even begin. 

When you know the hiring manager's name

More often than not, you'll be given the name of the hiring professional or the manager that you'll work for. Whoever it is, use their full name (first and last name) in the greeting. 

If you cannot definitively tell the gender of the hiring person, do not use a gender-based title such as “Mr.” or “Ms.” in the greeting. Instead just use the person's full name.

For example, Alex Johnson could be male or female. To avoid a gender mistake, use Dear Alex Johnson, Hello Alex Johnson, or simply Alex Johnson .

However, professional titles such as “Professor” or “Dr.” are definitely acceptable as a cover letter salutation and should be used as a sign of respect. Be on the lookout for these and other titles to include.

How to find a hiring manager's name for your cover letter

If you're not given the name of the hiring manager, here are some effective ways to discover their name by using:

The job description: Check this document for the hiring manager's name. While it's not generally listed, you never know. If it's not obvious, there's also a trick to quickly discover an email in the job description that might contain the name; while in the document, press Ctrl +F or run Command + F and search for the @ symbol.

An email address: If you discover an email address, it may not have a full name but rather a first initial and last name or just a first name like [email protected] or [email protected] . A Google search combining the person's name as shown in the email and the company name might find you the person's full name.

 A LinkedIn post: A name connected to the LinkedIn job posting is probably that of the hiring professional who posted it, so use that name in your greeting.

The supervisor's title: It's more likely that a job description will list who the new hire will report to — such as the director of accounting — without listing a name. In this case, there are several search options:

Search the company's website for listings of staff members by title.

Run an advanced LinkedIn or Google search for all directors of accounting at that specific company.

Check with your network for someone who might know the person's name or search the appropriate professional networking sites.

Contact the company by phone or email. Tell them you're applying for [job title] and want to address your cover letter to the right person.

In the end, this research can be the difference between making a great first impression and getting noticed for the position — or getting totally ignored by the hiring manager. 

Acceptable options in lieu of a name

If you try the steps above and come up empty, there are still some alternative greeting options that will put you in a professional light.

The idea is to show that you've read the job description and tailored your greeting based on the company department where the job is located, the hiring manager's title, or the team with which you'll potentially work.

Some good examples include:

Dear Head of Design

Hello IT Department

Dear Accounting Manager

To Company ABC Recruiter/Hiring Professional

Hello Marketing Hiring Team

Dear Customer Support Hiring Group

Dear Human Resources

If you still can't find any specific name or department information, go with “Dear Hiring Manager.” It sounds professional and it's not gender-specific. In fact, a recent survey of over 2000 companies by Saddleback College showed that 40 percent preferred “Dear Hiring Manager” as the best greeting when a manager's name can't be found. 

“Dear Sir or Madam” is another option that works because it's gender-neutral and respectful. However, it sounds a bit old-fashioned and may signal a hiring professional that you're an older worker or just not aware of other greeting options. It's perfectly acceptable, but the better choice is “Dear Hiring Manager.” 

In the end, an actual name or any of the alternative examples will let you stand out from the crowd, so do your best to find and use those whenever you can.

Never leave the greeting blank

Whatever information you may or may not find, it's important to never leave your greeting line blank.

A blank greeting line can make you come across as lazy or rude, or imply that you simply don't understand how to write a cover letter — all of which will immediately put you out of contention for the job. There's no reason to leave the greeting blank when there are so many options that can be used effectively.

When you spend the time and effort to personalize your cover letter, you don't want to come across as “just another candidate” by using a generic greeting or no greeting at all.

A personalized greeting will impress any hiring professional, increasing the chance they'll read your entire cover letter — and ask you for an interview.

Not sure if your cover letter is cutting it? Our writers don't just help you with your resume . 

Recommended Reading:

Do Hiring Managers Actually Read Cover Letters?

5 Things to Say in Your Cover Letter If You Want to Get the Job

How To Write a Cover Letter (With Example)

Related Articles:

How to Create a Resume With No Education

From Bland to Beautiful: How We Made This Professional's Resume Shine

See how your resume stacks up.

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How to Write a Cover Letter [Full Guide & Examples for 2024]

After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

• How to Write the Perfect Cover Letter, Step by Step
• 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

• Header. Add all the necessary contact information at the top of your cover letter.
• Formal greeting. Choose an appropriate way to greet your target audience.
• Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
• Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
• Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

#2. Put Contact Information in the Header

As with a resume, it’s important to 

start your cover letter

 with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Here, you want to include all the essential contact information , including:

• Full Name. Your first and last name should stand out at the top.
• Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
• Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
• Phone Number. Add a number where the hiring manager can easily reach you.
• Location. Add your city and state/country, no need for more details.
• Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

• Hiring Manager's Name. If you can find the name of the hiring manager, add it.
• Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
• Company Name. Make sure to write the name of the company you're applying to.
• Location. The city and state/country are usually enough information here, too.
• Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

• Dear Mr. Kurtuy,
• Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• Dear [Department] Team
• Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

• My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company’s product or service? Have you used it?
• What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

• Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
• Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
• Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

• Best Regards,
• Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

• Professional Email
• Phone Number
• Relevant Links

Do you address the right person? 

• The hiring manager in the company
• Your future direct supervisor
• The company/department in general

Does your introductory paragraph grab the reader's attention?

• Did you mention some of your top achievements?
• Did you use numbers and facts to back up your experience?
• Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

• Did you identify the core requirements for the role?
• Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

• Did you recap your key selling points in the conclusion?
• Did you end your cover letter with a call to action?
• Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

• Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
• Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
• Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
• Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
• Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
• Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
• Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
• Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
• Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
• Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
• Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
• Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
• Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
• Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
• Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

• Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
• Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
• Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
• Your job application should always include a cover letter alongside your resume.
• To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
• Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
• Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
• Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

• How to Make a Resume in 2024 | Beginner's Guide
• How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
• 35+ Job Interview Questions and Answers [Full List]

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20 Examples Of How To Address a Cover Letter to an Unknown Recipient

Introduction.

Imagine sending out dozens of job applications, only to realize that you've been addressing your cover letters incorrectly. As it turns out, addressing a cover letter to an unknown recipient can be a tricky task. In this comprehensive guide, we'll provide strategies for finding the right name, using job titles as an alternative, formatting the letter, avoiding common mistakes, leveraging professional networking, and understanding the importance of personalization. By following our advice, you can increase your chances of landing that job interview and making a great first impression.

Finding the Right Name

Before you give up on finding the recipient's name, consider these research strategies:

Check the job post for a specific name. Sometimes, the name of the hiring manager or contact person is listed in the job posting. Read the post carefully to see if a name is mentioned.

Search the company website for a company directory or listing of key personnel. Many organizations have a "Meet Our Team" or "About Us" section that introduces their staff members. Look for someone with a relevant title, such as "Hiring Manager" or "Human Resources Director."

Call the company directly and ask for the appropriate contact person. If you're unable to find the name online, consider calling the company and asking for the name of the person responsible for hiring for the position you're applying for. This approach can be particularly effective for smaller organizations.

Utilize professional networking platforms like LinkedIn to find the recipient. LinkedIn is a powerful tool for job seekers. Try searching for employees at the company with relevant titles, then check their profiles for clues about their role in the hiring process. You can learn more about how to find the name of the hiring manager using LinkedIn in this helpful article.

Personalize your cover letter. Addressing your cover letter to a specific individual shows that you've done your homework and are genuinely interested in the position. This extra effort can make a big difference in how your application is perceived by the recipient.

Using a Job Title

If you're unable to find the recipient's name, consider using a job title or department head as an alternative:

Address the letter to the job title of the reader. For example, you might write "Dear Hiring Manager" or "Dear Human Resources Director." This approach is more specific and professional than using a generic greeting like "To Whom It May Concern."

Consider addressing the letter to the head of the department where you're applying to work. If you know the department your job falls under, try addressing your cover letter to the department head, such as "Dear Marketing Director" or "Dear IT Manager."

Explain why using a job title or department head can still demonstrate professionalism and personalization. Although it's not as ideal as using a specific name, addressing your letter to a relevant job title shows that you've put some thought into your application and have a clear understanding of the company's structure.

Provide examples of different job titles to use as salutations. You can find a list of different job titles to use as salutations in this resource.

Discuss the potential impact of using job titles on the success of the job application. While using a job title may not guarantee success, it can increase your chances of making a favorable impression. A personalized salutation indicates that you're genuinely interested in the position and have taken the time to research the company.

Formatting the Letter

When addressing a cover letter to an unknown recipient, follow these formatting tips:

Always use "Dear" to start the address. This is a professional and respectful way to begin a cover letter.

Use a gender-neutral title (such as Ms.) if the recipient's gender is unknown. If you're unsure of the recipient's gender, it's better to use a neutral title like "Ms." rather than making assumptions.

For non-gender-specific names, use the recipient's full name. If you can't determine the recipient's gender based on their name, address the letter using their full name, such as "Dear Taylor Smith."

Maintain a professional tone even when the name is unknown. Even if you don't know the recipient's name, it's crucial to keep your language and tone professional throughout your cover letter.

Provide examples of well-formatted cover letter salutations.

While it's always best to try and find the name of the hiring manager or recruiter, there may be times when you just can't find that information. Don't let it deter you. Below are 20 examples of how you can address your cover letter when the recipient is unknown:

1. Dear Hiring Manager, 2. To the Recruitment Team, 3. Dear Human Resources Team, 4. Attention Hiring Committee, 5. Dear [Job Title] Hiring Team, 6. To the [Company Name] Team, 7. Dear [Company Name] Recruiter, 8. To Whom It May Concern, 9. Dear Hiring Authority, 10. Attention [Company Name] Hiring Professionals, 11. Dear Talent Acquisition Team, 12. Hello [Company Name] Selection Panel, 13. Dear Recruitment Advisor, 14. To the [Industry] Professionals at [Company Name], 15. Attention [Company Name] Talent Scouts, 16. Dear Hiring Advocate, 17. To the Selection Committee for [Job Title], 18. Dear [Company Name] Staffing Team, 19. Attention [Job Title] Recruitment Panel, 20. Dear [Company Name] Hiring Panel,

Remember, the goal is to be as respectful and professional as possible in your salutation. Even if you don't know the recipient's name, demonstrating courtesy in your greeting will set a positive tone for the rest of your cover letter.

Also, avoid overly casual greetings like 'Hello' or 'Hi there,' which might seem unprofessional, and stay clear of outdated phrases such as 'Dear Sir or Madam.' Instead, opt for more modern, inclusive alternatives. Be sure to follow your greeting with a comma or a colon, then leave a space before starting the body of your letter.

Avoiding Common Mistakes

When addressing a cover letter to an unknown recipient, it's essential to avoid these common mistakes:

Using generic greetings like "To Whom It May Concern." This phrase is outdated and impersonal, and using it can make your application seem generic and unprofessional. Instead, try to find a specific name or use a job title, as discussed in previous sections.

Using incorrect titles or making assumptions about the recipient's gender. Making assumptions about someone's gender or using an inappropriate title can potentially offend the recipient and hurt your chances of landing an interview. Stick to gender-neutral titles or use the recipient's full name when in doubt.

Addressing the letter to the wrong department or job title. Be sure to double-check that you're addressing your letter to the appropriate person or department. Sending your application to the wrong person can result in your application being overlooked or discarded.

Failing to proofread the cover letter for errors, even in the salutation. Typos and other errors can make a poor impression on the recipient. Be sure to proofread your entire cover letter, including the salutation, before submitting it.

Provide examples of mistakes that could hurt the applicant's chances of landing an interview. Some examples of common errors include misspelling the recipient's name, using an informal greeting (such as "Hey"), or addressing the letter to an unrelated department (e.g., "Dear Accounting Manager" when applying for a marketing position).

Utilizing Professional Networking

Leveraging your professional network can be an effective way to find the name of the recipient for your cover letter:

Use platforms like LinkedIn to research the company and its employees. As mentioned earlier, LinkedIn is a valuable resource for job seekers. You can use the platform to find employees with relevant titles, learn more about the company culture, and even discover mutual connections who might be able to provide an introduction or additional information.

Connect with current employees or alumni of the company. Networking with people who work at the company or have worked there in the past can give you valuable insights into the hiring process and help you identify the appropriate contact person for your cover letter.

Search for the appropriate contact person within your professional network. Use your connections to find people who work at the company you're applying to, and ask if they know who the hiring manager for your desired position is.

Networking can help job seekers get noticed by potential employers. Building relationships with people at the company can increase your chances of getting noticed and potentially even lead to a referral. Learn more about how networking can help job seekers get noticed by potential employers in this article.

Offer examples of successful job seekers who found the recipient's name through networking. For instance, this cover letter that landed a job seeker a role at LinkedIn is a great example of how personalizing your cover letter and leveraging your network can help you stand out.

Importance of Personalization

Personalizing your cover letter can make a significant difference in the success of your job application:

Discuss the impact of personalization on the reader's impression of the applicant. A personalized cover letter demonstrates that you've done your research and are genuinely interested in the position, which can make a positive impression on the recipient.

Provide statistics on the success rate of personalized cover letters compared to generic ones. According to resume statistics , candidates with typos in their cover letters or resumes are 58% more likely to be dismissed, while those who do not include specific employment dates are 27% more likely to be dismissed.

Offer expert opinions on the importance of addressing cover letters to specific individuals. Many career experts agree that addressing cover letters to specific individuals can increase your chances of landing an interview.

Explain how personalization demonstrates research skills and genuine interest in the company. Taking the time to research the recipient and tailor your cover letter to the specific position and company shows that you're not only a thorough and detail-oriented candidate, but also genuinely interested in the opportunity.

Share anecdotes of successful job seekers who personalized their cover letters and landed interviews. For example, one job seeker found the recipient's name through LinkedIn and personalized his cover letter , which helped him land an interview and ultimately secure the position.

Conclusion and Final Thoughts

In summary, addressing a cover letter to an unknown recipient can be challenging, but by following our tips and strategies, you can make a strong impression on potential employers. Remember to:

• Research the recipient's name or use a relevant job title.
• Personalize your cover letter to demonstrate genuine interest in the position.
• Maintain a professional tone and formatting throughout your cover letter.
• Avoid common mistakes that can hurt your chances of landing an interview.
• Leverage your professional network to find the appropriate contact person.

By applying these tips to your job search, you'll increase your chances of success and make a lasting impression on potential employers. Good luck with your job applications!

Media Decision US

The 18 Do’s and Don’ts of Cover Letters Every Job Seeker Should Know

Posted: May 8, 2024 | Last updated: May 8, 2024

Most job seekers don’t spend nearly enough time working on their cover letters, assuming that their resume is enough to get them an interview. But when there is competition, a great cover letter can be the difference between getting an interview and getting passed over. 

Your cover letter is your first impression when you’re applying for a new job, and it should be a good one. It’s also an opportunity to show your personality and demonstrate why you’re a perfect fit for the role.

Writing a cover letter can be a daunting task, but you can do a few simple things to make the process easier. Here are some easy do’s and don’ts that can help you write a great cover letter that will impress employers.

Sell Yourself

Like your resume, your cover letter is your chance to brag (professionally) about why they should hire you. Be proud of your skills and accomplishments, and use them to explain why you are the best candidate for the job.

When you sit down to write a cover letter, think about what will grab the hiring manager’s attention and make them want to learn more about you. What can you say about your skills and experience that will set you apart from the other candidates?

If you can, include specific examples of times when you have excelled in a similar role.

Answer the Question: Why Do You Want to Work Here?

You can be more human and personable in your cover letter than in your resume. So be sure to tell the reader why you want the job . This is especially true if you are making a career change or have been out of work for a while. 

Briefly explain your situation so that the hiring manager doesn’t have any questions about why you’re applying. 

For example, you can say something as simple as: “After ten years of working in office administration, I am interested in finding new challenges in the marketing industry.” 

Address How You Meet the Needs of the Organization

There’s a reason most job applications require a resume and a cover letter. A cover letter gives you a chance to communicate with the organization and elaborate on your resume. It’s your opportunity to explain how you meet the organization’s needs and why you should be selected for an interview.  

When writing a cover letter, it’s important to focus on how you can help the company reach its goals. You need to do your research to do this.

Find out the company’s goals and plans for achieving them. Then, craft a cover letter that demonstrates how your skills and experience can help the company succeed. 

You can also use your cover letter to address some of the other job needs that may be difficult to include on your resume. These are things like having a driver’s license and access to a vehicle or details about your availability, such as when you can start.

Personalize Each Letter

Each employer should receive a personalized cover letter, but don’t worry! You can create one or two cover letter templates and tailor them for each job, just like you should do for your resume.

People still expect your cover letter to follow the formal letter format that includes the date, your name and contact information, and the company’s contact information. Be sure to update each cover letter so that it has the correct details and is addressed to the right person. Addressing your cover letter to the wrong person or sending the wrong letter with your resume probably won’t get a second look. 

If you can’t find who to address the letter to, it’s better to use something generic like “hiring manager” or “hiring team” than the wrong name.

Keep it Short

Almost everyone will tell you that your cover letter must be one page. In most cases, this is great advice. Limiting yourself to one page helps you avoid repetition and really focus on what the hiring manager needs to know.

But the truth is, your cover letter should be as long as it needs to be. 

I have been successful in submitting a two-page cover letter in the past. In this case, I was applying for a position that was actually two part-time jobs combined into one full-time job. The two roles were related but required different skills, so there was no way to address them all with a single-page cover letter.

Make sure your cover letter is free of spelling and grammatical errors. Use Grammarly (which is free) to catch spelling errors, grammar mistakes, and other language issues that you may overlook. This attention to detail will show the employer that you are taking the time to make sure that your letter is professional and that you are taking the job seriously. 

Proofreading your own cover letter (and resume) can be difficult because you have likely read it so many times that you no longer see the mistakes. Having someone else take a look at it with fresh eyes can be helpful. In addition, they may be able to offer suggestions for improvements or point out information that is missing.

Get Their Attention Right Away

Almost every cover letter starts in the same boring way: “I am writing to apply for the [position] job at [company].” This does not tell the employer anything about you or why you are qualified for the job. 

Instead, use the first paragraph to grab the employer’s attention and make them want to read more. 

You can do a few things to make your first paragraph truly stand out: 

• Tell them right away why you are qualified for the position. If you have work experience that matches the required qualifications, mention it first. 
• Use strong, active language to engage the employer and show that you are enthusiastic about the position. 
• Talk about your transferable skills, such as those you gained from previous jobs, volunteering, leadership roles, or your side hustle. Use specific examples to demonstrate how you have used these skills in the past and how they will help you succeed in the position you are applying for.

Starting your cover letter with a strong hook will immediately set you apart from other candidates and demonstrate your dedication and enthusiasm for the role.

Use Action Words

Use strong action words on your cover letter, such as: created, managed, oversaw, and implemented. These words will demonstrate your ability to take charge and get things done. Hiring managers are looking for candidates who can take the initiative and get the job done, so make sure to highlight your relevant experience and skills by using descriptive words .

Address Employment Gaps or Potential Concerns

Your cover letter is also an opportunity to explain any gaps in your employment history or to address any concerns that the employer might have about your candidacy. For example, if you took a few years off to raise your children, use your cover letter to explain how this has prepared you to return to the workforce and be an even better employee.

If you are out of work, don’t try to hide it. Employers may eventually discover the truth, so it’s better to be honest with them from the start.

Explain your situation briefly and focus on the positive – what you have been doing to stay busy and how you are excited to put your skills to use in a new role. Honesty is always the best policy, and employers will appreciate your transparency.

Don’t Repeat Your Resume

Now that you know what you should be doing on your cover letter, let’s talk about some of the things you need to avoid. 

Your cover letter is meant to elaborate on your resume, not repeat it. If it doesn’t tell us anything more than your resume already does, why are you even bothering to write one?

Hiring managers don’t want to read the same information twice. They want to see how you can add value to their organization, not just a list of your past accomplishments.

Use your cover letter to talk about your skills and experience in a more natural way. Expand on what you want an employer to know about yourself and your application. 

Don’t Be Negative

If you are applying for a new job, you are either unemployed or underemployed, hate your current job , or are worried that you may be about to lose it. None of these situations are fun to be in, but you can’t let that show in your cover letter. You have to keep it positive!

You want to show the employer that you are excited about the opportunity and are confident in your ability to do the job. 

If you hate your current job, focus on how you are looking for a new challenge and how you believe this job will be a better fit for you. Or, if you are worried you may lose your job, focus on how you are proactive and are already looking for new opportunities. 

Don’t Discuss Why You Need the Job

Everyone knows that you need a job to make money to support yourself and your family. You don’t need to explain this or the details of your specific situation in your cover letter. Mentioning that you are hoping to buy a new house next year doesn’t matter to an employer. 

What does matter to an employer is what you can do for them. They want to know how you will:

• make their company more money
• save them money
• make their company more efficient
• help them to avoid potential problems

In your cover letter, focus on what you can do for the employer, not on what they can do for you. 

Don’t Make Excuses

Making excuses will only draw more attention to your weaknesses or make you sound like a difficult person to work with.

If you don’t meet 100% of the qualifications they are looking for, that’s okay – just don’t point it out! Let them decide if it’s a deal-breaker or if they are willing to train you in that specific area. They might not even notice!

Avoid making excuses for past job experiences or choices that might negatively reflect on you. If you were fired from a job, for example, simply state that the job wasn’t a good fit and move on. Don’t try to justify your actions or make excuses—this will only make you look bad.

Don’t Lie Or Exaggerate

Many people feel the temptation to lie or exaggerate their skills and experience when applying for a new job. Although lying on your application may seem like a harmless way to make yourself look more qualified, it can lead to serious consequences.

When an employer is interested in hiring you, they will conduct a background check and call your references. If you’re caught lying on your job application, you will likely be immediately disqualified. In some cases, you may even be banned from applying to that company in the future.

Lying on your application can also be a form of fraud, which is a crime in many jurisdictions. Depending on the severity of the lie, you could lose your job, be sued, or even be prosecuted for falsifying documents.

Lying or exaggerating about your experience or education can also lead to problems down the road if you are hired for a position based on false information. For example, if you claim you are proficient at using a specific program that you don’t really know much about, you will struggle in your new role. Not being able to do your job will be stressful and raise questions with your employer. Unless you’re a quick learner, you will probably find yourself job searching again within a few months. 

So, the next time you’re tempted to fudge the truth on your application, remember the potential consequences. Be honest on your applications, and you’ll be much better off in the long run.

Don’t Send a Generic Letter

As mentioned, your cover letter should be unique to each employer and job opportunity. Don’t simply copy and paste the same letter for every job application. A few small tweaks are all you need to make your cover letter specific to each job and increase your chances of getting an interview. 

If it’s obvious that you’ve created one cover letter and are using it repeatedly to apply to dozens of jobs, it gives the impression that you don’t really care if you get this job or not – you just want any job. And while that may be true, you don’t want to create any apprehension with an employer. 

Don’t Use Clichés or Slang Terms

Avoid using clichés, slang, and overly casual language when writing a cover letter. Such language can come across as unprofessional and may not convey the message you are trying to get across in the best way possible. 

Clichés include phrases like “I’m a people person” or “I’m a go-getter.” These phrases are overused and do not add anything unique to your letter. 

Using slang can give the impression that you are not taking the process seriously. It can also make it difficult for the reader to understand what you are trying to say. Instead, focus on using clear and concise language, which will get your point across in a way that is both professional and respectful.

While it is important to be friendly and personable in your letter, being too casual can make you seem unprofessional and could hurt your chances of getting the job.

Don’t Include Unnecessary Personal Information

There are a few reasons why you should not include personal information in your cover letter. First, it is not necessary. The employer is only interested in your qualifications and not your personal life.

Second, while it may seem like a good idea to make yourself seem more relatable, including personal information can actually have the opposite effect. It can make you appear unprofessional.

Third, including personal information on your cover letter can be a privacy concern. If an employer knows too much about your personal life, they could potentially use this information against you. For example, if you mention that you have young children, the employer may assume that you will need to take time off for childcare. As a result, you may be passed over in favor of a candidate without the same responsibilities.

Lastly, sharing personal information in your cover letter could also lead to identity theft. If you include your home address or phone number, a savvy thief could use this information to steal your identity. By including personal information in your cover letter, you could be putting yourself at risk.

Overall, you should always err on the side of caution to protect your privacy. Stick to the facts and let your qualifications speak for themselves.

Cover Letters Are Tricky But Beneficial

It can be difficult to strike the right tone in a cover letter. You want to sound enthusiastic and professional without coming across as desperate or pushy. The goal is to show that you’re a good fit for the company, so focus on that. 

If you’re not sure how to get started, plenty of cover letter examples are available online. Just make sure to tailor the letter to the specific company and position you’re applying for, and only include the skills and experience that you actually have.

With these tips, you should have no problem creating a cover letter that will stand out and help you get hired.

Quick Resume Tips

If you want to make a good impression and stand out from the competition, here are 20 resume do’s and don’ts . Following these simple tips, you can be sure that your resume will make a great impression on employers.

Add Your Side Hustle to Your Resume

Job seekers are told they need to stand out if they want to get hired. But how? One of the easiest ways is to include their side hustle on their resumes . Your side hustle is teaching valuable job skills that can make you a stronger candidate. Not mentioning this on your resume or cover letter is a mistake! 

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