resume writer for marketing

Make it your own: If you have 6+ years of experience or are applying to a leadership role, go in-depth about your related experience (even if it means using two pages).

It's Just Like Marketing

As a marketer, you have a talent for communication and a solid understanding of what makes people buy. The good news is that by applying this knowledge to your own resume, you can easily stand out from the crowd.

Editor's note: This post was originally published in July 2018 and has been updated for comprehensiveness.

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Marketing Resume Examples and Templates for 2024

• Resume Examples

How To Write a Marketing Resume

• Resume Text Examples

To craft an accomplishment-driven marketing resume, emphasize career achievements rather than day-to-day job responsibilities. As you build your resume , reflect on your value to your clients, teams, and organizations. Also, evaluate your long-term goals and determine whether or not your content aligns with your career objectives .

For example, if you’re a marketing manager transitioning to a director of corporate communications, heavily emphasize your public relations experience. If you’re pursuing a career in digital marketing, you’d highlight your versatility and advanced knowledge of search engine optimization (SEO), social media, and brand messaging. We’ll provide valuable insights to help you translate your career experience into a powerful marketing document.

• Entry-Level
• Senior-Level

1. Write a dynamic profile summarizing your marketing qualifications

It’s important to grab the hiring manager’s attention as early as possible on your resume. Crafting a strong professional profile lets you draw attention to your most relevant qualifications at the top of your document. Start by including your title, years of experience, and three to four specializations that align with the job posting in the first sentence. In the following sentences, provide industry-specific details to demonstrate your area of marketing expertise. This will help you make a solid first impression on prospective employers.

Senior-Level Profile Example

A marketing manager with over 10 years of experience defining brand messaging and leading campaigns for enterprise organizations. A proven track record of identifying opportunities to enhance digital marketing efforts and grow brand awareness across core demographics. Adept at building and leading diverse marketing teams.

Entry-Level Profile Example

A social media marketing coordinator with three years of experience specializing in brand messaging, content writing, data analytics, and HootSuite. A proven track record of developing marketing strategies and executing social media campaigns to drive brand exposure across target audiences.

2. Add your marketing experience with compelling examples

As a marketing professional, craft bullet points to showcase your most compelling achievements within your industry. Hard numbers, metrics, and monetary figures should be incorporated wherever possible to establish a sense of scope for your accomplishments. The most important aspect of the resume-building process is drawing attention to the bottom-line value you bring to your clients, teams, and organizations. Even if you can’t quantify an accomplishment using data, you can still highlight the positive impact of your contributions. This makes all the difference in generating interviews during the job search.

Senior-Level Professional Experience Example

Professional experience.

Marketing Manager, West Coast Airlines, Seattle, WA July 2016 – present

• Develop and implement large-scale campaigns to enhance brand awareness for a premiere airline valued at $200 million, oversee the redesign of the landing page, and increase sales conversions by 42%
• Manage and build a 20-person marketing team, oversee an annual budget of $30 million, lead paid, social, and digital marketing initiatives, and achieve a 150% return on investment (ROI) on average for marketing campaigns
• Analyze key performance indicators (KPIs), market indicators, and industry trends to revamp brand messaging and identity with an emphasis on diversity, inclusion, and equity (DEI)

Entry-Level Professional Experience Example

Social Media Marketing Coordinator, Rise Marketing Inc., Miami, FL June 2020 – present

• Oversee all aspects of social media marketing for a premiere technology start-up, manage Facebook, LinkedIn, and Twitter accounts, and improve followership by over 400% across all social media platforms
• Coordinate with the marketing team and senior leadership to establish a brand identity centered on trust and integrity and ensure alignment with target audiences and core demographics
• Support marketing initiatives for the launch of a new software product, coordinate social media campaigns, and raise awareness of online launch events

3. Include education and certifications relevant to marketing

Certifications are especially important for professionals within the marketing industry. You can pursue a wide range of certifications, so focus on credentials that further emphasize your expertise within your specific type of marketing. Digital marketing managers will value certifications that emphasize their knowledge of SEO and content marketing. If you’re focused on product marketing, prioritize a Professional Certified Marketer (PCM) credential.

• [Degree Name]
• [School Name], [City, State Abbreviation] [Dates Enrolled]
• Bachelor of Science (B.S.) Graphic Design
• Temple University, Philadelphia, PA September 2012 – June 2016

Certifications

• [Certification Name], [Awarding Organization], [Completion Year]
• Certified Web Professional – Web Developer, IWA, 2018
• Certified Digital Designer (CDD), ADA, 2017

4. List key skills and proficiencies for marketing

Most organizations rely on Applicant Tracking Systems (ATS) to identify qualified candidates for job openings. To ensure ATS compliance, incorporate keywords that match the job description. However, it’s also important to understand that hiring managers want tangible examples of you using your marketing skills throughout your career. Rather than simply listing SEO marketing in your skills section, craft a bullet point detailing a specific campaign you managed and describing the results. Below are potential keywords you may encounter during the job search:

How To Pick the Best Marketing Resume Template

Selecting a template for marketing resumes can be more complicated than in other industries. It’s best to have a straightforward template that organizes your content effectively. But you may also want to prioritize the aesthetic presentation of your template as a way of illustrating your personal brand as a marketing professional. The key is to achieve a healthy balance rather than have flashy colors and bulky graphics overshadow your career achievements.

Marketing Text-Only Resume Templates and Examples

Mina Sayed (123) 456-7890 [email protected] LinkedIn | Portfolio Miami, FL 12345

Social Media Marketing Coordinator, Rise Marketing Inc., Miami, FL June 2020 – Present

Social Media Marketing Intern, University of Florida, Gainesville, FL September 2019 – June 2020

• Managed social media editorial calendars and platforms in coordination with a team of students and three faculty advisors, including LinkedIn, Twitter, and Facebook
• Spearheaded a Twitter campaign to raise awareness of student cultural organizations and events and collaborated with the team to overhaul social media strategy, resulting in a 200% increase in engagement
• Brand Messaging
• Social Media Marketing
• Content Writing
• Data Analytics
• Marketing Strategy
• Certified Web Professional – Web Developer, IWA, 2016
• Certified Digital Designer (CDD), ADA, 2015

Bachelor of Science (B.S.) Marketing University of Florida, Gainesville, FL September 2010 – June 2014

Aliya Jackson (123) 456-7890 [email protected] LinkedIn | Portfolio San Diego, FL 12345

A Senior Digital Marketing Specialist with eight years of experience specializing in SEO marketing, social media advertising, and content marketing. A strong history of building successful brands and expanding online presence. Adept at developing strategies to drive community engagement and market penetration.

Digital Marketing Strategist, Skyline Marketing Inc., San Diego, CA October 2018 – Present

• Manage all online marketing for a portfolio of 12 client accounts valued at $100K-$300K, define digital marketing strategy, and align brand messaging with target audiences across a variety of industries, including technology, fitness, travel and hospitality, and healthcare
• Collaborate with marketing teams to develop visual materials, content, and website designs
• Enhance social media presence for clients across Facebook, Twitter, and YouTube, leading to a 55% increase in followers and a 72% increase in community engagement on average

Digital Marketing Coordinator, West Beach Fitness, San Diego, CA June 2015 – October 2018

• Defined digital marketing strategy for a new fitness center and developed range of marketing materials, including brochures, articles, press releases, newsletters, and videos
• Established and managed social media presence on Facebook, Twitter, and Instagram, developed a series of YouTube fitness videos, and generated a 35% increase in community engagement across all accounts
• Drove SEO marketing initiatives, performed research to enhance keyword optimization, conducted link-building campaigns, and increased web traffic by over 200%
• Digital Marketing Strategy
• SEO Marketing
• Lead Nurturing
• Content Marketing

Bachelor of Science (B.S.) Marketing University of San Diego, San Diego, CA September 2011 – June 2015

Joseph Corbin (123) 456-7890 [email protected] LinkedIn | Portfolio Seattle, WA 12345

A Marketing Manager with 10+ years of experience defining brand messaging and leading campaigns for enterprise organizations. A proven track record of identifying opportunities to enhance digital marketing efforts and grow brand awareness across core demographics. Adept at building and leading diverse marketing teams.

Marketing Manager, West Coast Airlines, Seattle, WA July 2016 – Present

• Develop and implement large-scale campaigns to enhance brand awareness for a premiere airline valued at $200M, oversee the redesign of landing page, and increase sales conversions by 42%
• Manage and build a 20-person marketing team, oversee an annual budget of $30M, lead paid, social, and digital marketing initiatives, and achieve a 150% ROI on average for marketing campaigns
• Analyze KPIs, market indicators, and industry trends to revamp brand messaging and identity with an emphasis on diversity, inclusion, and equity (DEI)

Marketing Manager, White Tiger Consulting, Seattle, WA June 2013 – July 2016

• Managed a team of 15 marketing specialists, social media coordinators, and graphic designers to enhance visual marketing and brand identity for a $1.5M client portfolio
• Led initiatives to unify visual marketing and brand messaging across all platforms, coordinated with key stakeholders to define marketing strategy, and increased web traffic by up to 300% for clients
• Analyzed Google Analytics to evaluate online presence and define SEO marketing strategy, delivered presentations to clients, and identified opportunities to enhance web page performance
• Cross-Functional Leadership
• Project Management

Bachelor of Science (B.S.) Marketing University of Washington, Seattle, WA September 2009 – June 2013

Frequently Asked Questions: Marketing Resume Examples and Advice

What are common action verbs for marketing resumes -.

It’s easy to run out of action verbs during the resume-building process. Often, a limited number of verbs can describe your career achievements accurately. Marketing positions often involve much content writing, and using the same verbs repeatedly may create a negative image of your writing capabilities. We’ve compiled a list of action verbs you can use to craft your bullet points:

How do you align your resume with a job description? -

According to the Bureau of Labor Statistics , marketing jobs are expected to experience a 10% increase in growth from 2021 to 2031. This is a $1 billion industry within the U.S ., and there’s a growing need for marketing professionals who can leverage data and develop strategies to reach target audiences. Despite the positive outlook, you must align your resume with the job description to secure the most lucrative opportunities.

For example, if a company is looking for a digital marketing manager with a strong background in content writing and SEO, highlight your experience creating quality web copy to improve user engagement, time-on-page, and web traffic. If an organization is seeking an expert in growth marketing, you could illustrate how you utilized multi-channel marketing to improve conversion rates. By tailoring your resume to the job description, you’ll significantly increase your odds of landing the interview.

What is the best marketing resume format? -

Marketing resumes should always use a reverse chronological format. This ensures that your most recent and relevant experience is featured at the top of your resume. Functional resumes, also known as skill-based resumes, are considered outdated by hiring managers and recruiters. This approach prioritizes listing skills and qualifications, but lacks the detail required to properly convey your career achievements.

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Providing a matching cover letter can bolster your chances of landing the interview if the document is carefully tailored towards individual job opportunities. Rather than only reiterating information from the resume, mention something specific about the company’s reputation or work culture in the middle paragraphs. This will show prospective employers you’ve researched beforehand and are genuinely interested in the position. For more guidance, view our marketing cover letter guide .

Frank Hackett

Certified Professional Resume Writer (CPRW)

Frank Hackett is a professional resume writer and career consultant with over eight years of experience. As the lead editor at a boutique career consulting firm, Frank developed an innovative approach to resume writing that empowers job seekers to tell their professional stories. His approach involves creating accomplishment-driven documents that balance keyword optimization with personal branding. Frank is a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers and Career Coaches (PAWRCC).

Check Out Related Examples

Digital Marketing Manager Resume Examples and Templates

Product Marketing Manager Resume Examples and Templates

Marketing Manager Resume Examples and Templates

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Essential Guides for Your Job Search

• How to Write a Resume Learn More
• How to Write a Cover Letter Learn More
• Thank You Note Examples Learn More
• Resignation Letter Examples Learn More

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Why TopResume is best suited to write your Marketing Manager Resume

As the world’s largest resume writing service, TopResume has written over 1 million resumes that have enabled customers to find success as Marketing Managers. We understand what’s required and the level it needs to be pitched at, and we work with you to make your career story shine through.

Whether you specialize in digital marketing, event marketing or traditional print marketing, we know what’s needed to make your resume pop. You already know how difficult it is to stand out in a crowded marketplace - we’re here to find your USP and make sure you get noticed.

Who are the TopResume writers?

Senior Resume Writer

4+ years of experience, bachelor of arts in humanities and classical studies.

Billie is a passionate writer whose mission is to write impactful resumes to support career growth, evolution, and transition targets. Billie’s love of the written word spans her entire life, and she enjoys utilizing that passion to empower successful career transitions.

10+ years of experience

Master of arts in english.

Traci has a Master of Arts in English and has been writing since middle school. After spending several years in marketing, she used her writing skills and corporate knowledge to help job seekers put their best foot forward and achieve their career goals.

15+ Years of Experience

Bachelor of arts in english and business writing.

Jeremy has helped 6K+ clients gain the confidence to apply for and get their dream jobs. His educational background in English and business writing and dedication to supporting clients’ needs inspire him to deliver top-tier career support.

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When you order with TopResume, you’ll be able to tell us about your career goals, aspirations and preferences. You can even show us some adverts for roles you’re interested in. That way, you can be sure that you’re getting a resume tailored exactly as you need it.

We’ll include search-friendly keywords, whether your expertise lies in strategic planning, managing creative agencies or market research, and you’ll be able to liaise with your writer to fine-tune the draft.

How we ensure your Marketing Manager resume will help you to reach your job search goals

We highlight the most important details

To secure a role as a Marketing Manager, you need to show off a diverse skill set. From organizing promotional campaigns to managing content creation to measuring results, you have a finger in every pie. We’ll pick out your most relevant skills and experience to prove that you’re the right person for the job in hand. 

We’ll make your leadership and management skills a priority

We know that there’s more to excelling in a Marketing Manager role than simply your marketing know-how. At this level, we’ll balance your marketing insight with an overview of your leadership skills, proving that you have the ability to engage others at all levels to inspire their best performance. 

We tailor your elevator pitch

Your resume profile is your elevator pitch. We’ll make sure that those first few sentences have a big impact. Whether your expertise lies in experiential marketing, event marketing, digital marketing, B2B marketing or somewhere else entirely, we’ll find the right keywords and emphasize the right career highlights to make sure the recruiter sits up and takes notice. 

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11 Digital Marketing Resume Examples for 2024

Digital Marketing Resume

• Digital Marketing Resumes by Experience
• Digital Marketing Resumes by Role

Writing Your Digital Marketing Resume

You’ve heard the saying that the hardest part is getting started. When it’s time to  write your digital marketing resume or create a cover letter , staring at a blank page is undoubtedly the worst and most intimidating part of the process.

To help alleviate this stress, we’ve researched what hiring managers want to see on digital marketing resumes. Now we’re sharing our findings with you so you can  build a resume  with confidence.

These digital marketing resume samples have  helped digital marketers get interviews at companies like Slack and Stripe , so they’re a great place to get inspiration for your own resume. No matter what digital marketing role you’re striving for, use our writing tips and templates to help you land more interviews (and get the job) in 2024!

or download as PDF

Why this resume works

• To help you with the formatting process, you can choose a  resume template  so you can easily edit and rearrange sections to your liking. Just be sure to keep everything to one page!
• Think about what you’ve done and how that might translate to revenue or savings.
• For example, did you introduce a new tool that saved your company hours of manual labor? Did you implement new sales funnel techniques that created more conversions?

Digital Marketing Manager Resume

• Project ownership also means that you’re in charge of the outcome, so if you have definitive metrics related to your success, include them! 
• Beyond having proper  resume formatting , you should always  check your resume  multiple times before you hit “submit.”

Entry-Level Digital Marketing Resume

• If you have a college degree, an easy way to demonstrate your skills is by adding a “relevant courses” section. Include a handful of relevant marketing, sales, or communication courses to show what you’ve learned quickly.
• You can also add a projects section to show you have the drive to succeed as a digital marketer. Don’t have any projects? No problem! You can create a personal website or build your own social media following to showcase your skills.
• This three-to-four-sentence statement explains some of your skills, which job you’re applying for, and what you hope to bring to your future workplace. We’d recommend writing a full paragraph and then cutting it down in stages until you’ve got a concise statement that immediately sells your qualifications.

Senior Digital Marketing Manager Resume

• Since you’re applying for a senior role, your work must reflect increased responsibility. Always include any opportunities you’ve had leading a team or developing campaigns from scratch.
• Use strong action verbs like “built,” “supervised,” and “directed” to further highlight your leadership abilities!
• Although soft skills are important, most of your skills should be hard (aka technical) skills you’ve learned. Good examples include  Google Analytics ,  email marketing ,  SEO , and  paid acquisition

Digital Marketing Intern Resume

• Your metrics on SEO achievements, traffic conversions, and ability to leverage digital tools to grow ROI will add authority to your digital marketing intern resume.

Digital Marketing Executive Resume

• When listing down the skills in your digital marketing executive resume, remember to add research tools such as SEMrush and Google Analytics. Proficiency in these tools speaks volumes about your expertise in monitoring traffic data and staying on top of each digital trend!

Digital Marketing Strategist Resume

• Try taking inspiration from Noah’s first bullet point and see how his digital marketing strategist resume gets straight to the point and adds how his leadership in a backlink strategy improves domain authority by 62%!

Digital Marketing Coordinator Resume

• Recruiters want to see your metrics on sales, positive customer engagement, revenue generation, and unique solutions to business problems in your digital marketing resume.

Digital Marketing Analyst Resume

• So, that means you need to show the results of your work. What did you do that resulted in a positive impact on the company?
• For example, did you save time by automating reports? Did you uncover an insight through A/B testing that improved conversion or retention rate? You’ve done good things; now you just need to find and define them!
• The first option sounds much better, of course! Make the formatting process easier by using a  resume template  that’s easy to edit so you can move sections, add color, change fonts, and more. Make your resume as unique as you!

Digital Marketing Specialist Resume

• Use bulleted lists to make your skills and work experience points easy to skim or speed-read.
• Take every opportunity to demonstrate relevance toward the job at hand. Hopefully, your most recent jobs are also the most relevant, so all you should have to do is alter minor details to match the job description.
• Vouch for yourself by packing your work history with measurable examples of accomplishments, like retention rate boosts or large-scale projects.

Digital Marketing Director Resume

• Since you’re applying for a high-level position, you need to show how you’ve advanced in your career, which you can do by emphasizing your most recent accomplishments. Did you create new marketing campaigns that resulted in higher conversions? Did you acquire a host of new clients? Think back on what you’ve achieved and how you can use that to your advantage!
• For example, if you increased customer satisfaction rates, how much did they improve? How many departments did you work with? Adding numbers is an excellent way for employers to evaluate your work!

Related resume guides

• Marketing Manager
• Business Development

Your digital marketing resume serves as your first impression to employers, which means you want it to be formatted correctly for prospective employers. Correct  resume formatting  ensures your digital marketing resume is readable, logical, and professional. 

The most popular formats for resumes are the reverse-chronological, functional, and combination/hybrid formats.

Reverse-chronological, functional, and combination formats

• Reverse-chronological:  This format is the most popular and the most preferred by employers. (It’s the tried and true resume standard!) It’s the best format if you have a strong work history with no employment gaps. It’s also the best option to showcase experience because it provides a clear timeline of your career progression. In this format, your work history and experience are listed in reverse-chronological order, starting with your most recent position.
• Functional:  The functional format is usually used by individuals who have gaps in their work history, have changed careers a few times, or have little relevant experience. Your skills and abilities are listed first in this format instead of your work history. 
• Combination:  This format mixes the reverse-chronological and functional formats to place equal emphasis on skills and work history.

It’s difficult to know which format to choose when  writing your resume . If you’re unsure which to choose, it’s best to use the reverse-chronological format because it’s easy to read with a logical flow. Plus, it’s the unofficial standard for resumes, so employers (and the ATS) know how to scan it quickly.

Digital marketing resume header

You already know the importance of marketing, so when it comes to your resume header, this is where you should display relevant information prominently. It should be located at the top of your digital marketing resume.

The font you use for your name should be larger than that of the rest of the resume, and you should also include the job title (slightly smaller than your name) of the role you’re seeking.

Underneath your title and name, you need to put your contact information, starting with your email address. Avoid using the email you created in high school—if the only handle you have is [email protected] , it takes just a few minutes for a tech-savvy individual such as yourself to set up a new Gmail account with a professional handle.

After your email, add your phone number in case employers wish to contact you directly. Then it’s up to you whether you list your location (just your city and state) and social media links. Your location may be important to alert employers to your availability for an in-person interview, but you can leave it out if you’re out of state.

If you have a LinkedIn profile or other professional websites, list the URLs in your contact header. This is a good way to showcase your skills and experience to employers. (Plus, many employers require your LinkedIn profile on your application.)

What you need to know about the ATS

When you’re applying for a digital marketing position, it’s important to know about applicant tracking systems, also known as the ATS. Employers use the ATS to scan resumes and filter through potential candidates. If your resume isn’t formatted correctly or lacks keywords, it will be filtered out, and you won’t be considered for the position.

If you’re using a  Google Docs resume template  or a  Word resume template , consider certain formatting elements to beat the ATS: 

• Use standard one-inch margins on all sides of your resume; reduce it by a half-inch if needed. This makes it easier for employers to read, and your digital marketing resume won’t look cramped.
• Choose a simple, standard font, such as Arial, Calibri, or Times New Roman. Don’t use a script or ornamental font because it will be difficult to read.
• Use a font size of 10-12 points for the body of your resume. Section headers should be larger at 14-16 points.
• Organize your resume logically with the most important information at the top. The easiest way to do this is to list your experience and education in reverse-chronological order. This format will ensure the reader will see your most recent experience and education first.

Your digital marketing resume writing guide

Though you’re a pro when it comes to marketing, it’s daunting to try and market yourself with only a single page.  Building a resume  is never going to be easy, but it can be a lot easier when you take it section by section.

Important factors in building your digital marketing resume:

• Resume objectives and summaries 
• Work experience 
• Digital marketing skills 
• Education and certifications 
• Projects, interests, and hobbies

Do you need a resume objective or summary?

A  resume objective  is a short statement explaining what you’re looking for in a job and what you can offer. A  resume summary  is a longer, more detailed explanation of your aggregated skills, experience, and accomplishments.

You won’t need to use either one for your digital marketing resume most of the time. For an objective or summary to work, it must be specific. Skip this section altogether if you can’t commit to customizing your objective/summary to  each job for which you apply .

Think you might want to include an objective or summary anyway? Here’s when you should consider using an  objective : 

• You’re changing careers
• You do not have much experience

And here’s when a  summary  might be the key to winning the day: 

• You have at least 10+ years of experience
• You want to highlight an accomplished work history

Excellent objective

Analytically-minded digital marketing graduate with a 12-week internship experience in social media management, analytics implementation, email acquisition, and web analytics. Eager to develop my skills under expert leadership within a team setting, where I can contribute to paid search and social media campaigns for Ritchie Bros. 

Why it works

This objective clearly states the company and the specific role the job candidate is seeking, pulling keywords, such as “paid search” and “social media campaigns” from the  marketing job description . The job seeker demonstrates why they’re a good fit for this role by beginning with appropriate background information and skills. 

Excellent summary

Seasoned and goal-oriented digital marketer with 12 years of experience managing and executing successful marketing campaigns across multiple channels, including online, offline, and mobile. I have a proven track record of increasing website traffic and conversions by more than 25% through SEO/SEM, social media, email marketing, and content strategy. Looking forward to joining a tech startup like Steadily, where I can accelerate the growth of the company through a decade-plus of experience and mentorship of junior digital marketers. 

This summary highlights 12 years of experience in digital marketing and explains why the candidate is suited for the job with quantifiable metrics aggregated across total work history. The summary also includes keywords like conversions and SEO from the job description.

Digital Marketing Work Experience

When writing the bullet points for your work history, think about relevant experience. Three to four job experiences are the sweet spot, but if you have fewer than two, we have some tricks that will improve your digital marketing resume. If you’ve had many jobs, keep them handy on a master resume, but don’t list every position; just include the most relevant ones that fit the job description. 

Writing your work experience bullet points

When writing work experience in a bulleted list, active verbs are the best way to describe your expertise and show your work in action. As a digital marketer, the following active verbs could serve you well:

• Strategized 
• Created 
• Automated 
• Optimized 
• Improved 
• Exceeded 
• Coordinated 
• Executed 

Avoid using passive language like “was responsible for.” Similarly, personal pronouns (I, me, my) are space wasters. 

The following three work experience bullet points are a solid start but still lacking:

• I managed a team of 10 employees
• Directed all online marketing campaigns
• Collaborated with management to enhance automation

To be fair, these bullet points have some solid information we can leverage, but they’re still too vague. They fail to demonstrate how your duties gave way to achievement. 

With active language, role specifics, and quantifiable metrics, these become much stronger bullet points:

• Managed a team of 8 junior digital marketers to increase online sales conversions by 10% within 3 months
• Directed an email campaign that increased website traffic by 22% in 2020
• Collaborated with marketing leaders to automate the creation of reports around conversion rate, traffic, conversion funnels, and retention, saving 13 hours of manual reporting each week

Does every bullet point need some sort of metric or quantifier? No. However, it should be a goal to shoot for.

Demonstrate your impact with metrics

Let’s dive further into metrics. Metrics are important because they allow the reader to determine your effectiveness in your role and if you met expectations. These numbers must demonstrate how  you  impacted the company directly or indirectly.

So, when listing work history, include metrics that support your experience. Aim to have metrics in 60 percent or more of your bullet points, so you’ll be ahead of your competition. Metrics can be derived from several areas: 

• SEO and site traffic performance 
• Marketing campaign results 
• Conversion rate improvements 

For example, your job experience bullet points could look something like tho which you apply. If you’d rather not take the time to tailor it to each position, you’re better off leaving this section out. 

• Led SEO efforts and conversion funnels to generate 170K unique monthly visitors and $1.8M in monthly revenue
• Tracked email and social campaigns and identified areas to optimize in SEO, design, and content, resulting in an average of 7% more customers per month 
• Created reporting around paid marketing funnels and leveraged this to improve the conversion rate by 210% incrementally

Best digital marketing skills to include

There are two kinds of  skills to include on your resume : hard and soft skills.

Hard skills are technical abilities specific to the job, like A/B testing or Google Analytics. Soft skills are more general traits that employers appreciate across most jobs, like teamwork or communication. While soft skills are important, your digital marketing resume should contain  mostly hard skills . 

Hard skills might include:

• Social media advertising
• Brand awareness
• Google Analytics
• Email campaigns 
• Lead generation 
• Conversion funnels 

Soft skills (again, not the focus) might include:

• Interpersonal communication 
• Self-motivated 
• Detail-oriented 

These are ordinary hard and soft skills used in digital marketing, but there are many more for which an employer may be looking. Pay close attention to the keywords listed in the  marketing job description , then use that to tailor your skills section with six to ten relevant keywords. 

Education and certifications

At minimum, you’ll need a bachelor’s degree to begin your career in digital marketing. This means you can skip listing your high school diploma if you’ve got a degree. If you have a master’s degree, include your bachelor’s as well and list them in reverse-chronological order. 

Especially once you’ve gotten some years under your belt, you don’t need to include anything fancy. Just list the basics: 

• The name of your college or university
• Your degree
• How many years you attended (it’s fine just to list the graduation year)

If you want to show off further training, you can add a dedicated certifications section. Certifications don’t take the place of a degree, but some employers may request certain certs from you. There’s a world of certifications available for you to pursue through Google, Coursera, Facebook, YouTube, and many more.

Certs range in experience level, price, and requirements. If you do have a cert(s) or plan to pursue one, this sort of thing is simple to include. You can briefly list it in the sidebar or at the bottom of your resume. 

Do you need to add projects, interests, or hobbies?

Most resumes don’t include projects, but sometimes they can be helpful to give the recruiter more information about you, especially if you’re short on previous job experience. 

If you’re including projects on your digital marketing resume, treat projects as you would your work experience section by listing three to six bullet points under each. Like your work experience bullet points, your project bullet points will demonstrate your role in the project and the positive outcomes. Metrics are encouraged here, too. 

Projects could range from anything to developing a social media campaign for a small business or tinkering with a personal blog and optimizing SEO performance. 

Adding an  interests and hobbies section  isn’t the same as a projects section. Consider including this section if the job description references the importance of a good company cultural fit or if they seem pretty casual. Even if the company is casual, it’s not okay to list any ol’ thing. Binge-watching Netflix and napping on the weekends are not the kinds of things you want to advertise to potential employers (but hey, we understand the importance of a good nap).

Instead, opt for interests and hobbies for which you can intelligently demonstrate relevance to the job if asked during an interview.

For example, as a digital marketer, experimenting with French cuisine demonstrates that you’re a self-starter who is creative and doesn’t mind trying new things. As another example, playing rugby throughout college shows that you’re well-rounded and can balance your time well.

Tailoring your digital marketing resume to each job

If you’ve made it this far, you’re nearly there, just hang in there for this critical piece of advice.  Tailor your digital marketing resume to each job you apply for.

Tailoring your resume is easier than you think. You only need to slightly adjust the following sections:

• Work experience bullet points
• Objective/summary (if you included one)

We’ve discussed the importance of reading the job description carefully and including the keywords mentioned. Don’t do a copy/paste job, and be honest about your abilities. Include keywords strategically to show your employer that you have the skills and experience needed.

Ensure your resume is flawless

Lastly, don’t let your resume fall into anyone’s hands until it’s perfectly polished and error-free. Let your resume rest overnight before you return for a final look. For best results,  check your resume  multiple times and even better, have a friend or trusted colleague look it over, too!

Land your digital marketing job

At last, you made it! Maybe you still have to finishing  writing your resume , but we’re confident that your resume will be better with these tried and tested tips. 

Just remember:

• Your resume format matters greatly, and the reverse-chronological format is your best friend. 
• Use your contact header to market yourself quickly by placing it at the top of your document. 
• Plan to beat the ATS by including keywords in the job description.
• An objective or summary is optional, but if you want to include one, tailor it to the job.
• Use active language and metrics in your work experience bullet points to leverage your abilities.
• Job-specific technical skills, particularly those listed in the job description, hold more weight than soft skills.
• List your education in reverse-chronological order.
• Projects, interests, and hobbies might be appropriate to add if you’re short on experience. 
• Customize your resume for every job application.
• Never submit a resume unless it’s error-free, so check it multiple times!

There you have it! With these tips, you’re one step closer to landing your dream digital marketing job. Now, you can start  building your resume  and working on your digital marketing cover letter , so you can get more interviews.

We’re cheering you on! 

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Marketing Writer Resume Samples

The guide to resume tailoring.

Guide the recruiter to the conclusion that you are the best candidate for the marketing writer job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.

Craft your perfect resume by picking job responsibilities written by professional recruiters

Pick from the thousands of curated job responsibilities used by the leading companies, tailor your resume & cover letter with wording that best fits for each job you apply.

Create a Resume in Minutes with Professional Resume Templates

• Works with managing editor(s) to meet schedules for content development for country using approved workflows
• Uses our project management system to effectively manage projects from start to finish
• Manage and prioritize multiple last minute changes in creative direction and rounds of edits
• Developing strong project-based stories and writing them for our website and other marketing channels
• Performs other duties and responsibilities as assigned
• Seamlessly transition writing across various channels (from print materials to digital pieces) and across different audiences (from patients to physicians to hospitals, etc.)
• Meets intense and changing deadlines, manages multiple projects, balances shifting priorities, and focuses on solutions to improve quality and efficiency as project progresses
• Analyze content performance to understand what works and constantly improve results
• Working within Creative Services department to express developed tone of voice for R+F social media
• Ensure consistent tone and voice throughout all content assets developed
• Create content assets for Consultants to use in the field
• Creative, positive, high-energy attitude and a strong sense of urgency and teamwork
• Creative spark to elaborate on existing and create new concepts around R+F products and business model
• Strategic thinker, creative, collaborative and enjoys working across many teams
• Edit content developed by other providers and refine to meet brand standards and best practices
• Work with marketing and communications team members to develop creative concepts to drive initiative-based and brand awareness campaigns
• Develop and edit content that supports the university’s SEO strategy
• Write scripted content and conduct interviews for content, including, videos for web and social media, and post content to the web
• Conceptualize and produce audience-focused content for the website that drives prospective student and other target audience engagement
• Maintain a tone, voice and writing style consistent with brand standards and best practices
• Working with digital media specialists and tracking software, monitor effectiveness of web content and provide specific recommendations to improve site performance
• Strong writing skills with a demonstrated ability to capture complex ideas and express them clearly and concisely
• Excellent editing and proofreading skills and attention to detail
• Proficient in Microsoft Office Suite (PowerPoint, Excel, Word); basic Adobe InDesign and Mac OS skills
• Principles of English language usage and grammar, sufficient to write and edit high quality accurate copy
• Proven ability to meet deadlines, listen, collaborate and influence others
• Participating in exciting and challenging marketing/business development efforts throughout the Great Lakes, Northeast, and Mid-Atlantic states
• Solid organisational skills
• Ability to multi-task, set priorities, and meet multiple competing deadlines in fast-paced environment
• Ability to work well in an international, collaborative team environment
• Ability to contribute to a wide range of projects, meet tight deadlines and prioritise effectively

15 Marketing Writer resume templates

Read our complete resume writing guides

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• Contribute content to a strategic messaging platform that builds consistency in our brand communications across products, thought leadership and campaigns -- to be used across all media (collateral, web, etc)
• Research resulting in finding interesting, relevant statistics and newsy data to communicate on a regular basis to BlackRock retirement subscribers
• Administrator for editorial calendar and production manager for a number of online features and projects along with two print magazines
• Lead the discovery process, including in-depth interviewing of contributors
• Work with design team in production
• Assist in managing compliance/legal review; modify copy to be regulatory compliant
• Assist in coordinating feedback and direction from contributors
• Assist in tracking metrics
• BS/BA degree (or equivalent) required. Degree in journalism, communications, English, business, marketing, finance, economics, or related discipline preferred
• 2-4+ years marketing writing/editing about the defined-contribution, retirement and/or financial-advisor businesses preferred but not required
• Solid understanding of investment terminology & concepts
• Strong marketing skills, including the ability to anticipate and respond to changing client needs, work simultaneously in several formats and exercise sound judgment in incorporating feedback
• Ability to work independently and solve problems
• Team player, fast learner, and ability to work with a high-performing team of marketing managers to meet deadlines
• Flexibility and ability to thrive in a rapidly changing, fast-paced environment
• Exceptionally strong written and oral communication skills, including the ability to write/adapt materials for various client types and levels of investment sophistication and to explain complex ideas simply to non-technical audiences
• Strong organizational and project-management skills

Financial Marketing Writer Resume Examples & Samples

• Writing, editing, and proofreading communications on the firm’s capabilities, investment philosophies and strategies, and wealth management services
• Developing and repackaging content for print, online, and presentation materials
• Interacting with senior management, key investment professionals, and wealth advisory specialists to develop content
• Contributing to the overall marketing team, including participating in strategic planning discussions and assisting with various activities
• Bachelors degree, preferably in journalism, finance, or economics
• At least five to ten years experience within financial services. Experience in wealth management preferred
• Familiarity with investment and wealth management topics essential
• Excellent communication skills, including the ability to convey complex ideas clearly
• Demonstrates ability to prioritize and manage multiple assignments in a fast-paced environment to meet deadlines with efficiency and accuracy
• Adaptable writing style and openness to constructive feedback
• Ability to work independently and within a team
• Proficiency in Microsoft Word, Excel, and PowerPoint

Marketing Writer Resume Examples & Samples

• Serve as lead writer for marketing pitches and proposals
• Take raw content describing the firm’s services, practices and attorneys and create compelling prose that effectively promotes our capabilities and builds a connection with prospective clients
• Seek out innovative ways to showcase the firm, our practices and our lawyers
• Write crisp, accessible pitches that effectively summarize and highlight the firm’s capabilities while maintaining a professional tone and style
• Edit and revise proposals and pitches written by other members of the team
• Develop an authoritative style; take the lead in coaching other members of the team on how to replicate that style
• Work closely with other writers in the marketing arena at the firm: including writers focused on internal communications, marketing materials, the website and media outreach
• Provide direction to others on the team who engage in writing tasks, to ensure that messaging and content are clear, correct and aligned with the firm's strategic goals. Enter enthusiastically into the life of the team
• BA or BS degree (English or journalism preferred)
• Five to seven years of prior experience creating and directing internal or external communications in a corporate environment, preferably for a professional services firm. Professional print journalism background a plus
• Demonstrated experience in the successful development of internal and external communications – in particular marketing pitch materials
• Strong communications, organizational and proofreading skills
• Service-oriented approach: flexible, proactive management of expectations, unflappable in the face of change. Ability to think strategically and systemically ("connect the dots")
• Accuracy is critical. Must be able to check facts with multiple sources and take responsibility for producing factually correct content
• Fearlessness in seeking to understand and explain complex issues

Marketing Writer / Editor Resume Examples & Samples

• Three-plus years of marketing/promotional/advertising writing experience
• Excellent interpersonal skills & ability to work with personnel at all levels
• Diligence to follow established protocols for obtaining required approvals while juggling multiple projects & meeting deadlines
• Capable of crafting news & feature stories for BKDLife, the firm’s internal magazine
• Proven project & time management skills
• Eye for detail & disciplined approach
• Ability to write video scripts with a knack for concise & conversational tone is a strong plus
• Experience in public relations & business writing/terminology is preferred

Senior Marketing Writer Resume Examples & Samples

• Work independently to conduct research and gather information needed to write about complex subjects
• Tailor messages for different audiences and media types, while employing the art of storytelling to produce engaging and meaningful business communications
• Manage portfolio of materials to ensure that standard versions of key collateral are available, current, and aligned with products and messages
• Ensure delivery of a cohesive and comprehensive marketing message
• Bachelor's degree in Marketing, Communications, English, Journalism or related field of study; or a relevant combination of education and experience
• 5+ years of experience in Marketing Communications (MarCom) writing preferred, particularly in a corporate setting
• Must be a self-starter, detail oriented, organized, able to take ownership of projects quickly, and drive projects until completion
• Superior writing, editing, and proofreading skills
• Expertise with use of Microsoft Office (Word and PowerPoint)
• Excellent listening and interviewing skills
• Proven ability to influence cross-functional teams
• Proven ability to succeed in a fast-paced, high stress environment and deal with multiple projects and deadlines

Marketing Writer / Web Resume Examples & Samples

• Serve as primary reporter / writer for the website and the infoNet, the firm's intranet news outlet. Proactively seek out, identify and develop compelling, timely content for website and infoNet stories and other firm communications, based on practice group activities, successes (wins, deals, etc.), thought leadership activities, events, executive initiatives and more. Assist PR team with writing needs, including drafting press releases and other materials, and the creative design with copy for marketing materials
• Respond quickly to requests for stories and infoNet postings that come in from partners and practice development staff through the infoNet e-mail box
• With the senior writer, provide direction to others on the team who engage in writing tasks, to ensure that messaging and content are clear, correct and aligned with the firm's strategic goals. Enter enthusiastically into the life of the team

Fashion Marketing Writer Resume Examples & Samples

• ASSIST the Fashion Marketing Editor in updating the email calendar for both menswear and womenswear
• PRODUCE commercially-driven, time-specific emails that consistently generate on-target revenue
• ACTIVELY LIAISE between the Editorial, Marketing, Ecommerce and Senior Management teams to ensure a joined-up approach to email content that meets business needs
• WRITE email and marketing copy, and select supporting product and imagery, with a particular focus on menswear
• ASSIST in reviewing email templates seasonally and attend strategy meetings with Ecommerce, Marketing and Design
• MONITOR email activity of competitors on a daily basis
• REACT to weekly analytics to maximise revenue
• LIAISE with the Global Content, Marketing, Ecommerce and Senior Management teams to produce and sign off all assets
• WRITE content for printed and online materials including lookbook, site copy, invitations, promotions and promo banners, The Style Report and all special projects, as required
• LIAISE with external contacts to acquire quotes and images when relevant
• In collaboration with supervisor, writing staff and other stakeholders, assists in defining content requirements for clients and the firm
• In collaboration with a creative team and with minimal additional oversight, develops and creates original concepts, writes, proofreads and edits product information materials
• Applies corporate style guide standards consistently
• Interprets and incorporates marketing objectives into written materials
• Researches subject matter using the intranet, Internet, interviews with subject matter experts (SMEs), financial publications and other sources
• Collaborates with product managers, graphic designers, interactive designers and audio/visual professionals to create, revise and format content for various media
• Presents copy, layout, web design and audio/visual material for client approval
• Please include writing sample attachment in application.*
• Broad marketing communication principles
• Writing for both print and online mediums
• The capabilities of digital platforms and software
• Familiarity with a variety of print techniques and format options
• The financial services industry and understanding of compliance and regulations
• The broad capabilities of the Adobe Creative Suite tools and ability to discern the appropriateness of different design tools available to designers/art directors
• Composing copy quickly, accurately and creatively that enhances end user comprehension of products and marketing strategies
• Writing in both concise, economical style and longer, more content-heavy formats
• Writing for both print and web mediums
• Identifying strengths and opportunities in a creative brief, helping the team evolve the work beyond its initial idea
• Conducting topical research using the Internet and other resources, and incorporating results in writing assignments
• Thinking analytically, effectively interpreting and incorporating feedback (from creative directors, account managers and clients) and aligning creative decisions with a client's communication objectives
• Using a variety of ideation methods and brainstorming techniques
• Apply exceptional storytelling to a full range of copy elements (headlines, ad and collateral copy, direct marketing, online [from banners to full websites],etc.) in a wide range of styles
• Listen well and ask good questions
• Anticipate client needs and to align creative decisions with firm wide objectives
• Identify potential initiatives and co-lead
• Take lead on higher profile projects and campaigns
• Determine priorities in a self-directed work environment so both creative and administrative responsibilities are met
• Think visually and creatively to successfully collaborate with graphic artists, web designers, and audio/visual professionals
• Collaborate with art directors, creative directors and account managers to help craft strong visual communications and infographics
• Discern the appropriateness of different design tools available to designers/art directors
• Work independently as well as within a team environment
• Offer input on the development of the creative brief and project scope
• Take the lead on developing and presenting conceptual ideas to a creative director and/or team
• Provide informal leadership on conceptual projects
• Present ideas, concepts and copy to account manager partners and clients
• Communicate comfortably in small- to medium-sized groups
• Build relationships and collaborate with senior leaders
• Build strong collaborative relationships with peers
• Mentor others, either formally or informally
• Bachelor’s degree or equivalent, preferably in advertising, communications, creative writing, English/literature, marketing or journalism with a minimum of three (3) years of professional writing experience
• Work independently to conduct research and gather information needed to write about complex subjects with the ability to distill down to engaging copy
• Manage portfolio of materials to ensure that standard versions of key collateral are available, current, and on-point with LPL product and message
• Responsible for updating key marketing collateral for any product upgrades
• Undergraduate college degree in marketing, communications, English, Journalism or related field of study; or a relevant combination of education and experience
• Minimum 5 years of experience in marketing writing, preferably with a creative agency
• Experience writing copy that drives results
• Superior writing, editing and proofreading skills
• Proven ability to succeed in a fast-paced, high stress start-up environment and deal with multiple projects and deadlines
• Deep understanding of Enterprise Networks and Collaboration products, services and solutions including market, trends and competition
• Active participation as part of the regional and global Enterprise Networks communities
• Active monitoring of available content as well as content under development both globally and in other countries
• Review of project documentation, messaging objectives, product and solution customer benefits
• Gathering of additional information, if needed, from other SMEs and product/service owners to create integrated messaging including Enterprise Networks and Collaboration and other topic areas
• Create content using templates and guidelines to adhere to brand, journeys, targeted personas creative platform guidelines. This should include but not be limited to blogs, white papers, case studies, social posts, ebooks, info graphics and videos
• BA in Communications or similar major
• High degree of fluency in Microsoft Word and PowerPoint
• 3+ years’ technical marketing experience
• Strong time management and organizational skills
• Ability to work easily in cross-functional teams and to communicate clearly to stakeholders including customers and partners
• Demonstrated self-starting initiative, interest, ability, and energy to work in a fast-paced environment and in the absence of specific directives
• The video industry and understanding of video technology
• Marketing cloud services in a B2B setting
• Experience constructing RFP/RFI responses
• Familiarity with CMS and a basic understanding of HTML
• Works with marketing managers to understand Chicago Booth's target audiences to create strategic marketing content
• Collaborates with key stakeholders in planning and managing strategic content for marketing communications projects
• Develops content for marketing collateral such as brochures, postcards, event-day signage, websites, email campaigns, etc
• Copyedits and revises work developed by others prior to publication
• Proofreads and QA's print and digital content prior to publication
• Manages website updates and builds web content via a content management system as needed
• Actively collaborates with creative team, interactive team, and other internal departments with a solutions driven focus
• 15+ years of writing experience in the enterprise technology market
• Expertise across a variety of technology areas, including hosting and cloud, business applications, data center infrastructure and disaster recovery
• Ability to create a range of marketing assets, including brochures, web pages, blogs, feature articles, video scripts and case studies
• Skills needed to translate complex IT concepts into compelling business-oriented language with clear values and outcomes
• The capacity to identify, grasp and communicate the "big ideas” buried in resource materials
• Ability to interpret and incorporate editorial brand style into all communications
• Ability to take direction and work with fast turnaround times
• 5+ years experience writing marketing-oriented copy for e-commerce, online advertising campaigns, websites, and email for major consumer brands—either at an agency or in-house
• Excellent communication, cross-group collaboration, and planning skills with a strict attention to detail
• Experience partnering with design to craft compelling creative solutions
• Must possess the desire to work in a demanding and fast-paced environment and the ability to work in an environment that demands flexibility and the ability to prioritize
• Collaborate with colleagues across the organization—including Editorial, Design, and UI Engineering—to come up with creative ways to deliver the message
• Be a self-starter and someone willing and able to learn new and complicated tools and processes, while contributing to the constant evolution and streamlining of those processes

Marketing Writer, Risk Advisory Resume Examples & Samples

• Participate in regular Marketing Team discussions to facilitate cross-department knowledge sharing and identification of best practices and lessons learned; perform other selected projects as needed to assist the Marketing department as a team in delivering superior service
• Incredible time management skills
• Able to analyze problems and problem solve
• Provide proofreading/editing services to various stakeholders – including but not limited to Global Marketing, Group HR and regional marketing
• Develop new content based on briefs received
• Provide guidance to relevant stakeholders and other writers in the team
• Examples of deliverables that will be developed and/or edited include
• A relevant English or Marketing or Journalism degree
• At least 5 years’ experience in a business writing, communications, copy writing or PR role within a similar environment (not technical writing)
• Experience with the application of plain language policy and corporate writing style guides
• A portfolio showcasing your best work to include
• Write short-form and promotional content for the kidney care patient audience, as well as content for other audiences as needed
• Cross-check corrections on all creative for marketing projects
• Work with other writers, designers and project managers to help fulfill a project’s copy requirements
• Keep all writing style guides, statistics and reference documents up to date, and share them with the larger marketing/communications team
• Ability to adopt the voice of DaVita and stay on-brand for all writing projects
• Performance-based rewards based on stellar individual and team contributions
• Minimum of two (2) years’ experience in marketing writing
• Minimum of one (1) year experience in editing/proofreading
• Demonstrated understanding of how to communicate with target audiences to engage and activate calls to action required
• Demonstrated understanding of best practices in print and online writing required
• Demonstrated understanding of editorial process and experience working with writers, designers and project managers to execute effective communications required
• Knowledge of AP Style required
• Demonstrated interpersonal, collaborative and relationship-building skills to interact positively with fellow teammates
• Approachability and openness to feedback
• Advanced computer skills and proficiency in MS Word, Excel, PowerPoint and Outlook required
• Experience with content management system
• Experience with social media preferred
• Familiarity with HTML preferred
• Familiarity with Global English preferred

Technical Marketing Writer Resume Examples & Samples

• Create content to be utilized across our digital marketing channels to show the value of IoT solutions from device deployments to cloud services
• Assist with technical enablement activities supporting the field sales staff, including training initiatives
• Work closely with technology solutions marketing, product managers and engineering technical leads, utilizing product documentation, to distill technical marketing messages from customer requirements, implemented product capabilities and future roadmap plans
• Proven track record in creating technical content for a variety of digital marketing mediums
• Experience in relevant technology development strongly preferred
• A team player with demonstrable ability to efficiently work in a multi-cultural environment
• Pro-active, and willing to relentlessly drive issues through to conclusion
• Startup mentality; proven problem-solving ability; success in dealing with ambiguity

Healthcare Marketing Writer Resume Examples & Samples

• Create, write and edit original content for a variety of channels – website, intranet, blogs, newsletters, email, digial advertising, paid searches, social media, scripts (video & radio), direct mail
• Leverage best practices for SEO writing – keyword, meta tag, page titles, etc
• Work closely with designers, strategists, marketing communications team to concept and execute clear, concise copy
• Updating existing marketing templates and making basic copy changes in regards to client requirements for general healthcare marketing materials (e.g., brochures, flyers, direct mail materials, training manuals, etc.)
• Edit, revise, and proofread existing healthcare/benefits written copy for consistency and accuracy to include updated client requirements (e.g., logos, correct contact information, etc.)
• Coordinate with internal and external resources as necessary to complete assigned projects
• Create written scripts for video/audio recordings and coordinate the recording process as assigned
• Ensure writing has a consistent tone, style, message, and branding as required by the department's integrated policies and procedures
• Minimum 2 years copywriting and editing experience required, preferably in a variety of media outlets such as print, broadcast, web, direct mail, marketing, and public relations
• Minimum 1 year experience with Associated Press (AP) Stylebook preferred
• Minimum 1 year experience writing copy for healthcare, insurance, or benefit industry preferred

BB Marketing Writer Resume Examples & Samples

• Collaborates with creative teams to produce complex or high-profile B2B materials that support strategic initiatives
• Serves as mentor to less experienced writers by providing specific feedback on their copy, story ideas, and interviewing skills
• An undergraduate degree (Major in English, Marketing, Communications, Journalism, or Technical Writing preferred) or an equivalent combination of training and experience
• Demonstrated ability to explain complex subject matter in plain English
• Ability to write quickly and meet deadlines

Clinical Genomics & Bioinformatics Technical Marketing Writer Resume Examples & Samples

• Editing. Work as a team editor for technical marketing materials in print and digital formats; review all assigned materials for grammatical and technical accuracy and ensure the material follows corporate standards and guidelines; ensure materials are legally compliant with copyright and trademark requirements
• Writing. Write and produce technical marketing material (product profile, brochure, application notes, white papers, presentation)
• Collaboration. Work collaboratively in a team environment with Global Market Managers, Global Product Managers, Graphic Designers, Project Managers and other Technical and Marketing Writers
• Time management. Be able to prioritize and manage projects successfully. Be able to work under tight timelines, be flexible to shift priorities when necessary to meet deadlines
• Project management. Be able to manage assigned projects and solve problems independently and effectively. Independently undertake new assignments with minimal instructions and supervision
• Work standards. Extremely detail oriented and meticulous, and be able to manage projects and solve problems independently and effectively. Be able to produce high quality edited material
• A strong working knowledge of genomics and/or bioinformatics in life sciences applications, with a particular emphasis in human clinical testing, preferred
• A strong command of the English language, extensive vocabulary with proven writing and editing skills for highly technical solutions for consumption by technical stakeholders
• Strong proficiency in Microsoft Word, Excel and PowerPoint for developing and publishing scientific and marketing content
• A strong familiarity of general layout and design principles for technical product and scientific literature
• An ability to work independently and in a team environment, must be extremely detail oriented and can efficiently prioritize tasks
• Demonstrated ability to prioritize and effectively manage numerous tasks to consistently meet deadlines. Needs to be able to simultaneously and effectively work on numerous assignments with required turnaround times of less than a day and with required turnaround times of a couple of months

Creative Marketing Writer Resume Examples & Samples

• 3+ years of experience writing in a creative environment
• Bachelor’s degree in English, Advertising, Journalism, Communications, or a related field
• Demonstrated experience writing copy for emails, print ads, websites, radio spots, digital banners, direct mail, video scripts, or social media

EBU Content Marketing Writer Resume Examples & Samples

• Work collaboratively with cross-functional teams and represent the EBU Content Marketing team as the working-level prime on various campaigns and projects
• Engage with project stakeholders to clearly understand the purpose, objectives, audience, delivery method and overall requirements of specific content development initiatives
• Create appropriate materials and project manage their execution (including blogs, thought-leadership and insights content, case studies, testimonials and other customer-facing collateral. Provide content support for Rogers digital assets, sales and marketing collateral, playbooks, EBU leadership and customer testimonial videos, among other things)
• Ensure all content adheres to the Rogers standards of high quality, is factually accurate, consistent with approved messaging, and in the appropriate voice and format for the intended audiences
• Work directly with creative teams and/or provide requirements briefs to the Brand team to execute creative requirements including design/layout and video production
• Manage review processes with Marketing Segments Brand, Product, Sales and Legal stakeholders and ensure appropriate approvals are received
• Engage internal Translation team as required and ensure all materials are converted into French
• The Content Marketing Writer will work alongside the EBU Content Marketing Editor. You will be deadline driven and will work to ensure timely and high-quality delivery of assignments

Content Marketing Writer Resume Examples & Samples

• Excellent writing skills with a focus on writing for response and demand generation content
• Outstanding proofreading skills and superb grammar
• A fanatical eye for detail and consistency
• High-tech B2B software marketing experience
• Good verbal communication and teamwork skills
• Ability to juggle multiple projects and turn a high volume of work inside tight deadlines
• Microsoft Word and PowerPoint expertise required
• Knowledge of enterprise content management industry a plus
• Knowledge of healthcare industry a plus
• Bachelor’s degree in English, journalism, marketing or communications
• A minimum three (3) years of marketing communications and copywriting experience
• Demonstrated record of success in doing so with thoughtfulness and an obvious understanding of the company’s product / market mission and use cases, as evidenced by work product and references
• Write organizational materials for a range of Urban Institute audiences, including funders, influencers, trustees, alumni, thought leaders, and others
• Shepherd the digital and print production for a range of products, including brochures, fact sheets, one-pagers, and/or annual reports (print and digital)
• Write content for www.urban.org and related platforms
• Draft materials on behalf of the Office of the President as needed, including correspondence, newsletters, and talking points
• Develop other materials on behalf of research centers and senior leadership as needed
• Serve as a key COMM team member honing the narrative and brand identity for the Urban Institute, including assisting in the development of messaging platforms and brand guidelines
• Great interviewing skills
• Polished writing skills including knowledge of AP style and the ability to write solid headlines
• Awareness of user experience issues
• Marketing awareness
• Ability to work with project managers, designers, web developers and others in a team environment to deliver multiple projects on deadline
• Experience in Basecamp and the Mac environment are a plus
• Bachelor’s degree in English, journalism, technical communications or marketing
• At least 3-5 years of work experience developing, writing and managing marketing content for large organizations
• Higher education experience preferred
• Works on large, complex projects that require collaboration with subject matter experts to glean important details about audience, objectives and messaging
• Writes strategic B2B marketing content that complies with internal best practices, Thomson Reuters brand guidelines and current marketing standards
• Writes effectively for both print and digital marketing platforms, including collateral, advertisements, e-books, case studies, white papers, email, web copy, blogs, social media, PowerPoint presentations and a variety of other marketing communications
• Edits and revises content based on internal or external feedback, has the ability to take criticism in stride, and is not afraid to dig deeper to resolve questions when necessary
• Brings innovation, creativity and freshness to our marketing execution and stays on top of trends in the marketing profession
• Understands and creatively implements holistic marketing strategy
• Has the ability to understand different audience segments and write specifically to them
• Works cooperatively in a team environment; participates in project planning sessions with team members and key stakeholders
• Works under limited supervision, taking ownership of assignments and any issues within own area of knowledge
• Regularly communicates with business stakeholders to exchange information, understand requirements and solve problems
• 5+ years of professional marketing writing experience, preferably in a B2B environment
• BS required (with a focus in Marketing Communications, Journalism, or similar field)
• Experience writing content for multiple formats, audiences and channels
• Effective project management skills and problem solving abilities
• Exceptional written and verbal communication skills
• Previous experience understanding and responding to customer needs
• Ability to multi-task effectively in a fast-paced environment
• Knowledge of the principles that contribute to effective marketing copywriting for print and web (including SEO and SEM)
• Proficient in Microsoft Office Suite (PowerPoint, Excel, Word); basic Adobe InDesign and Mac OS skills a plus

Benefits Marketing Writer Resume Examples & Samples

• Engage with colleagues and, in certain instance, directly with the client, to initiate and respond to questions and requests related to individual writing projects
• Establish trust, credibility, and confidence by presenting accurate information and appropriate solutions to the client team and, if requested, the client
• Be resourceful
• Demonstrate a strong customer service focus
• Five years’ recent experience writing H&W benefits enrollment materials
• Deep knowledge about health, dental and prescription drug plans and other group benefits
• Two years’ experience in a consulting environment; change management experience a plus
• Available at least 15 hours per week between July 1 and November 30 and to work nights and weekends during contract period
• Bachelor’s degree in Journalism, English, Communication or Marketing required
• Demonstrated success in writing compelling communication materials for a variety of audiences
• Knowledge of Health and Group Benefits required; HR programs and other benefits a plus
• Demonstrated presence and ability to communicate well with others
• Ability to work with consultants, clients and a variety of subject matter experts
• Familiarity with online communication solutions
• Ability to work with and interpret different source materials
• Ability to create and manage content for multiple client projects
• Ability to distinguish and adapt writing style to different media
• Ability to work in Adobe Acrobat, Microsoft Word, PowerPoint, and Excel
• Ability to demonstrate knowledge of basic writing skills: editing, grammar, punctuation, and spelling
• Work collaboratively to develop compelling content across a wide range of formats, (including infographics, blog posts, ebooks, social posts, etc.) that is relevant to our audience and aligns with their needs and interests
• Take a project from inception to execution, consolidating feedback from cross-functional teams and delivering on-brand content
• REQUIRED SKILLS AND EXPERIENCE
• Exceptional written communication skills, with a demonstrated ability to apply those skills across multiple content marketing formats
• Strong computer skills, including Excel, Word, and PowerPoint
• Bachelor’s degree in Communications, Journalism, English or related field
• Development (with Social Marketing department) of social media campaigns
• Writing and managing daily social media posts
• Managing Content Calendar for each social channel
• Writing newsletter emails
• Creating social media campaigns around Convention and other R+F consultant-facing events
• Other forms of writing relating to products and practices
• Creating content for in-house influencers
• 3-5 years experience in content marketing/ strategy/ writing
• Understanding of content marketing across all social media platforms
• Strong writing, editing, proofreading skills
• Experience with social networks and implementation of social media marketing
• Ability to be flexible in a very fast-paced environment
• Ability to work in downtown SF office

Senior Marketing Writer / Editor Resume Examples & Samples

• Outstanding copywriting skills for print and digital media, including both short- and long-form content
• Deep understanding of direct marketing principles and practices
• Must possess full command of the language and of appropriate prose style
• Excellent editing, interviewing, and oral presentation skills
• Ability to determine and create style sheets
• Strong eye for catching design, typography, layout flaws
• Ability to organize, set priorities, and manage several projects at once with a minimum of supervision
• Creative initiative, team oriented, and customer service focused
• Ability to keep information confidential
• Proficiency in the Word, Excel, and PowerPoint
• 5 years of professional copywriting experience in an advertising/marketing environment or an online equivalent
• Marketing/advertising agency experience preferred
• Experience producing marketing copy for higher education institutions preferred
• Experience translating marketing research data into actionable marketing opportunities
• 75% - Content Creation: Create multiple marketing resources monthly based on editorial calendar to drive leads, subscribers, awareness, and/or other important metrics (ex: ebooks, whitepapers, infographics, guides, templates, etc). Ensure content created is consistent with brand, voice, style and tone. Blog on an ongoing basis to support and promote offers and to attract site visitors through search, social media, and email subscribers. Grow our subscriber base by providing regular, helpful content aligned with buyer needs and interests. Collaborate with designers, product marketers, sales professionals, external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience
• 25% - Analysis/Reporting: Monitor content metrics including downloads, comments, reader engagement and web visits on an ongoing basis. Analyze data, report results, share what tactics are successful and offer recommendations for improvement to CultureNext leadership team
• BA/BS degree in marketing, communications or journalism, or equivalent working experience
• Past experience producing marketing content – such as articles, white papers, product sheets, brochures, ebooks, emails, infographics and case studies required
• Proven experience developing and managing editorial calendars and multiple priorities
• Ability to work independently yet also effective in a collaborative environment. 5. A dual-minded approach: highly creative and an excellent writer while also being process-driven, and rely on data to make decisions
• Understanding of SEO, content categorization and structure, content development, distribution and measurement highly preferred
• Create persuasive writing to promote the sale of Capital’s products and services
• Provide content for a range of marketing collateral, including but not limited to
• Advertising
• Email marketing
• Provide effective communication material for clients and new business prospects in the institutional and financial intermediary markets
• Be part of a writing team in a collaborative, deadline-oriented environment
• Delivering accurate, relevant and technical content
• Building strong relationships within the writing team, the marketing department and the Asia distribution group
• Contributing to the editorial direction of the team based on our business needs
• Proven experience of marketing writing
• Ability to write in a broad range of styles for different channels, from marketing to more technical writing
• Commercial focus: able to create ideas and messages that resonate with a sophisticated audience as well as a retail audience
• Ability to distil multiple sources into a coherent narrative
• Self-starter, able to manage complex projects through from inception to delivery
• Quantitative aptitude: comfortable with analysing data and portfolio reports
• Ability to identify relevant portfolio changes and interpret the drivers of those changes (market movements, economic events and so on)
• Skilled at interpersonal communication and building strong working relationships
• Creativity at generating ideas which engage with the needs of internal and external clients
• Work closely with the marketing manager and creative team to understand the needs/challenges of each audience to represent our brand in a way that engages and informs
• Collaborate with wider marketing team and stakeholders throughout the organization to conceptualize, develop and/or revise content that meets expressed strategic goals
• Create marketing copy for presentations, collateral, email, website, product descriptions, events and other materials while maintaining a cohesive visual and written identity
• Own proofreading of all content generated before it's published to ensure accuracy and adherence to our brand style guidelines
• Edit copy of various sources on an on-going basis and read, interpret and repair documents for inconsistencies
• Ensure writing is consistent in quality tone, and style
• Meet writing and content development deadlines to ensure quick turnarounds in a fast-paced, rapidly changing environment
• Act as a brand steward, ensuring all messaging and copy is within brand voice and editorial guidelines
• Provide support to all other marketing functions as needed including but not limited to presentation development and preparation, proposal writing and coordination, development of responses to requests for qualification and expressions of interest, document production, tradeshow coordination, research and maintenance of capabilities and experience database

Corporate & Product Marketing Writer Resume Examples & Samples

• Craft original white papers, blogposts, case studies, infographics, feature sheets, brochures, web content, webinar content, social media content, and more
• Critically edit, proofread and optimize content, including emails and press releases
• Maintain brand standards across all platforms
• Contribute to maintaining the content management system and updating existing content
• 8+ years of experience in copywriting with an agency or in-house team
• Experience writing both long and short form copy to help define and explain a product
• Comfortable working with product marketing to refine messaging playbooks
• Ability to condense complicated ideas into short readable copy
• Self-starter who identifies opportunities, comes up with great ideas and can overcome obstacles to get them produced
• Speed, thoroughness and attention to detail
• This position is open in our Chicago, IL; Hartford, CT; Pittsburgh, PA; Richmond, VA; and Philadelphia, PA offices.**
• 3 years of related proposal development experience ideally with an architectural, construction, or engineering firm
• Excellent command of grammar, the AP Style Manual, and spelling
• Strong command of Word and PowerPoint and basic knowledge of InDesign
• The ability to produce clean, error-free, and high-quality deliverables under rigid time constraints
• Willingness to travel on a limited basis (approximately 10%) to other office locations to conduct meetings and brainstorming sessions
• The ability to organize and coordinate project schedules and manage multiple deadlines and assignments
• High comfort level with the creative brainstorming process
• The ability to occasionally lift heavy materials
• Experience with business development/marketing process models (such as Dag Knudsen, Miller-Heiman, Shipley)
• Prior experience working in the transportation industry
• Practical experience facilitating large and small groups in strategy and proposal development, both in-person and online
• Demonstrated conflict resolution skills
• Experience editing highly technical documents with numerous contributors
• Demonstrated ability to conceptualize effective graphics and visual aids, working in conjunction with a graphic artist to achieve high-quality final products

Proposal / Marketing Writer Resume Examples & Samples

• Strong understanding of the proposal process
• Extensive experience writing proposals and presentations for B2B companies
• 2-5 years’ experience with RFIs, RFPs, and unsolicited bids
• Background in marketing and editorial support
• Extensive working knowledge of document production using Microsoft Word and Power Point
• Eye for design a plus
• Ability to work under pressure as part of a cohesive team
• Experience with sales management systems such as salesforce.com
• Membership in or certification from the Association of Proposal Management Professionals (APMP) desired
• Reporting news items to be posted on our internal news channels, such as intranet
• Working with Mott MacDonald’s practice leaders and technical and regional directors to

Digital Content Strategist / Marketing Writer Resume Examples & Samples

• Bachelor’s degree in journalism, marketing, communications, public relations or related field
• Minimum one-year experience conceptualizing, writing, editing and telling stories through the web
• Strong, clear writing, reporting, editing and proofreading skills as demonstrated by recent writing samples
• Demonstrated ability to develop cooperative working relationships both internally and externally
• Strong attention to detail, highly organized and able to prioritize multiple projects simultaneously
• Two to five years of experience in marketing, communications, public relations or a related field
• Ability to work independently and solve problems creatively
• Capacity to learn basic online publishing platforms
• Knowledge of the Jesuit mission and principles

Marketing Writer, App Store Resume Examples & Samples

• 6+ years experience writing marketing-oriented copy for e-commerce, online advertising, websites, email, and social media for major consumer brands — either at an agency or in-house
• Experience partnering with design groups to craft compelling and creative messaging solutions
• Be a self-starter able to learn new and complicated tools and processes, while contributing to their constant evolution and streamlining
• Experience following an editorial style guide
• Outstanding organizational skills and the ability to handle multiple fast-paced projects simultaneously
• Excellent communication and planning skills with a strict attention to detail

Seasonal Marketing Writer, Risk Advisory Resume Examples & Samples

• Skilled in organization and planning
• Demonstrates accuracy and thoroughness
• Monitors own work to ensure quality
• Develops concepts and ideas for advertising, marketing materials, and campaigns including blog posts, emails, contributed articles, case studies, white papers, press releases, and other digital marketing and print content
• Responsible for copywriting and editing all content, communications, and other materials to support the marketing team’s and company’s objectives
• Generates imaginative ideas with other members of the creative services/marketing team
• Develops fresh story ideas to promote brand awareness
• Accountable for content marketing initiatives to drive traffic, engagement, and leads that converts to sales or increased customer retention
• Collaborates across functions to deliver an effective content marketing program and editorial plan
• Editorial requirements include basic SEO understanding, content categorization and structure, content development, distribution and measurement. Development of editorial governance so content is consistent with our brand voice, style, and tone
• Management of all creative resources including designers, writers, and other 3rd-party content partners
• Management of iQmetrix’s blog and e-newsletters, including curation, editing, contribution, distribution, and subscriber growth
• Build and manage the company’s social media profiles and online community presence
• Provide feedback and coaching to other content contributors to help develop a team of strong writers and storytellers
• Write, edit, proofread, fact-check, and coordinate production of a variety of corporate and marketing communications materials. Ensure communications are accurate, clear, and complete; correct in terms of spelling, grammar, punctuation, and editorial style; and that they maintain a consistent tone and voice
• Experience in collateral creation, internal and external communications, digital marketing such as web content and email campaigns, direct marketing, social media, and digital advertising
• Familiarity with the principals of inbound marketing. (Bonus points for knowledge of Account Based Marketing.)
• Editorial mindset that seeks to tell a story and understand what audiences find helpful
• Project management skills and gymnastic-like agility when it comes to managing the priorities of multiple stakeholders with the ability to react quickly to changing demands, feedback, and tight deadlines
• Proficient experience in copywriting and editing. (Spelling and grammar errors hurt your soul.)
• Passion for developing metrics-driven strategies. (Where are we going? Higher!)
• A creative yet practical mind
• BSc/BA in marketing, communications, journalism, a related field or you have a famous relative
• A sense of humour. (Just kidding… but seriously.)

Related Job Titles

ATS Resume Templates

Download an ATS-friendly resume template for free. These templates can be edited in Microsoft Word and can be accurately scanned by an applicant tracking system.

If you’ve made it to this page, then you probably already know more about applicant tracking systems (ATS) than the average job seeker. That gives you an advantage! Why?

Many companies use ATS to manage resumes and applications. In fact, Jobscan research shows that over 97% of Fortune 500 companies use an ATS.

If an ATS can’t read or understand the information on your resume, then your application might not be seen when a recruiter searches for candidates with specific skills or experience – even if you have those skills or the experience!

Your resume needs to be ATS-friendly in order to give you the best chance of getting a job interview. That means that you need an ATS resume template.

We’ve designed 15 ATS resume templates that can be downloaded as Microsoft Word files and easily edited. Download one for free or use our free resume builder to get a customized ATS-friendly resume in minutes.

Free ATS Resume Templates

Executive and Management ATS-Friendly Resume Templates

As a leader, you want your experience and accomplishments to shine. These resume templates give you opportunities to show the measurable results you’ve achieved, as well as your hard and soft skills .

Using correct formatting is critical here. The ATS needs to be able to parse all of that vital information and categorize it correctly. You also need your resume to be searchable by an ATS so that when a recruiter filters candidates by skills, your application stays on the list.

Entry-Level ATS-Friendly Resume Templates

You might not think you have a lot to show on your resume, but you do! These templates provide sections where you can highlight your education, internships, volunteer experience , personal accomplishments, and more.

An ATS-friendly resume will help you get found by recruiters and hiring managers. This is important because an entry-level position could have hundreds of applicants! Use these templates to make sure the ATS picks up your skills and experience.

Make your resume faster with our free resume builder

Write your resume the free and easy way with the only resume builder designed specifically with ATS-compliant resume templates.

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ATS Resume Templates - What You Need to Know

How to make the perfect ats resume.

Remember, an ATS is just a computer filing system. It needs to be able to scan and understand the text on your resume in order to correctly parse the information and sort it properly.

An ATS will never auto-reject a resume, but an ATS optimized resume does make it easier for a recruiter to find you among the sea of applicants.

Even more importantly, an ATS-friendly resume naturally follows expert-recommended resume writing standards as well. That means that when the recruiter personally views your resume, it will include the relevant information they’re looking for and will be formatted in a way that makes it easier to read

Follow these tips for making the perfect ATS resume :

1. Tailor your resume to the job you are applying for

Focus on quality over quantity. Each job you apply for is unique, even if they all have the same title. Every company has different needs for that role. The job description will make it clear which hard skills, soft skills, experience, and education the company is looking for. So tailor your resume to show them that you are the perfect candidate.

Tailoring each and every resume can be time consuming, but it’s worth the effort!

You can speed up this process by using a tool like Jobscan’s resume scanner . Powered by AI-technology , this tool analyzes your resume against the job description and provides you with a resume score that tells you how closely your resume matches the job description. It also tells you exactly what you need to do to increase your score.

2. Match your resume keywords to skills found in the job description

Recruiters might use an ATS’ search function to find applicants with specific skills. How do you know what skills they will search for? By examining the job listing. Use a resume scanner to automatically pick out the hard and soft skills the recruiter might search for, and then include those on your resume.

Even if the recruiter doesn’t search applications for those skills, they’ll definitely be looking for mentions of them on each resume they review.

3. Use long-form and acronym versions of keywords

Some ATS will only return resumes with the exact keywords the recruiters would search for. For example, if you included “Search Engine Optimization” in your resume but the recruiter searched for “SEO,” your profile may not appear in the results. Try to include both the acronym and the unabbreviated form of the term.

Use a tool like Jobscan’s resume fixer to make sure your resume doesn’t contain mistakes that will eliminate you from consideration.

4. Use Chronological or Hybrid resume format to write your resume .

Recruiters do not like the functional resume format . Unless you’re making a career change, a functional resume is going to work against you. (And even then, we recommend you steer clear of the format for a career change resume .)

The best format for the ATS is traditional reverse chronological. You can also use chronological and hybrid resume formats as these are familiar to most recruiters.

5. Use an easy-to-read, traditional font

For readability, use a traditional serif or sans serif font. Untraditional or “fancy” fonts can cause parsing errors, which means the full text of your resume won’t be searchable.

6. Use standard resume section headings

Section headers like “Where I’ve Been” in place of “Work Experience” will confuse applicant tracking systems, causing them to organize information incorrectly.

7. Save your file as a .docx if possible

A docx file is most compatible with ATS.

What is the best resume format for ATS?

There are three standard resume formats to choose from in your job search. They shape your first impression and determine the way recruiters and hiring managers view your fit as an applicant.

Your resume formatting can also determine how well your resume is parsed within an applicant tracking system (ATS) and how likely you are to be noticed as a result.

Regardless of the format you use, the most important thing is to use standard section headings like Experience, Skills, and Education. That will make it easier for the ATS to categorize the text.

How to tailor your ATS-friendly resume to a job

Tailoring your resume proves to recruiters that you’re an experienced professional. Most importantly, it shows them that you’re the perfect fit for this role.

Follow these three steps for tailoring your resume to a job description:

1. Examine the specific job description of the position

Go line by line through the job description and ask yourself these questions:

• “Does my resume experience section clearly state that I can do what’s required of this role?”
• “Am I using the same language found in the job description or job posting?”

You might find several different or missing skills and keywords in your generic resume.

2. Match skills and keywords from the job description

Mirroring the language, keywords, and buzzwords found within the job description is the easiest way to demonstrate you’re a better match than the competition.

The best way to show you’re the best fit for the position is to take words from the job posting and strategically put them in your job descriptions and other resume sections. A resume scanner will automatically pull out these keywords in seconds and speed up this process.

3. Write your job title clearly

Recruiters might search for people who have done the job they’re hiring, so list your job titles clearly and match the titles to the one in the job posting when possible. If you haven’t held the job before, list it under your name at the top or as part of your summary section.

What is Applicant Tracking Software (ATS)?

An applicant tracking system (ATS) is software used to assist with human resources, recruitment, and hiring. While each system offers a different package of features, applicant tracking systems are primarily used to help hiring companies organize and navigate large numbers of applicants.

For example, an ATS stores job candidate information like resumes, cover letters, references, and other recruitment and hiring data that HR teams can easily access and organize. It will also track job candidates and their application status throughout the hiring pipeline.

Ultimately, an ATS automates time-consuming administrative tasks such as manually screening applicants, reading resumes, scheduling interviews, and sending notifications and emails to job candidates and employees.

Can you add graphics to your resume?

When it comes to creating an ATS-friendly resume , the rule is: The simpler, the better. ATS are improving at scanning different formatting features, but not all of them are good at this.

Adding graphics and images could cause ATS parsing errors , which means the text on your resume won’t be fully searchable or accurately categorized by an ATS. We recommend that job seekers err on the side of caution. Avoid graphics, images, and photos.

Are Google Docs or Microsoft resume templates ATS-friendly?

They can be. We talked about some formatting features to avoid on your resume – fancy graphics and non-traditional fonts. Those features can trip up an ATS, even if they’re on a Word document or Google Docs file.

However, as long as you follow the guidelines on this page, or use one of these ATS resume templates, you’ll be fine.

How to get your cover letter past the ATS?

To increase your cover letter’s chances of passing an ATS, focus on using a clean format without complex formatting, incorporate relevant keywords and phrases from the job description, and ensure that your content is easy for the ATS to parse.

Consider using a tool like Jobscan’s cover letter generator to help you create an ATS-friendly cover letter. If you already have a cover letter, run it through our cover letter checker tool to get personalized feedback on how to improve your cover letter and make it more compelling to employers.

More Resume Resources

Google Docs Resume Templates

Professional Resume Templates

Resume Builder

Resume Writing Guide

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What is an AI Writer and what does it do?

Benefits of using ai tools for writing, write ai text for these use cases.

The process of creating SEO content is significantly reduced by AI. You can now easily create SEO briefs that result into draft outlines, and written content for landing pages and blog articles.

How to get the best results from AI tools

Become a prompt master.

AI is all about writing a prompt that gets you what you want. It is best to use more than fewer words. Use descriptive words and give restrictions or limitations to fine-tune your result.

Make Optional Required

AI Tools give you optional fields to generate a result quicker, but if you want better results, we suggest treating the optional fields as important as the required fields.

Rephrase it!

Nobody is perfect. If your results are in the right direction, but it needs fine-tuning - rephrase. Most AI tools allow you to rephrase after generating a result.

Human touch.

AI is useful in many different scenarios but is mainly there to help you. Feel free to adjust the results to add that human touch and beat your competition.

What is an AI writer?

How does an ai writer work, how are ai writers impacting the writing industry, how can businesses and writers benefit from ai writers, can an ai text generator produce unique content, what is the best ai text generator.

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