Register Now

How it works

Transform your enterprise with the scalable mindsets, skills, & behavior change that drive performance.

Explore how BetterUp connects to your core business systems.

We pair AI with the latest in human-centered coaching to drive powerful, lasting learning and behavior change.

Build leaders that accelerate team performance and engagement.

Unlock performance potential at scale with AI-powered curated growth journeys.

Build resilience, well-being and agility to drive performance across your entire enterprise.

Transform your business, starting with your sales leaders.

Unlock business impact from the top with executive coaching.

Foster a culture of inclusion and belonging.

Accelerate the performance and potential of your agencies and employees.

See how innovative organizations use BetterUp to build a thriving workforce.

Discover how BetterUp measurably impacts key business outcomes for organizations like yours.

A demo is the first step to transforming your business. Meet with us to develop a plan for attaining your goals.

Request a demo

  • What is coaching?

Learn how 1:1 coaching works, who its for, and if it's right for you.

Accelerate your personal and professional growth with the expert guidance of a BetterUp Coach.

Types of Coaching

Navigate career transitions, accelerate your professional growth, and achieve your career goals with expert coaching.

Enhance your communication skills for better personal and professional relationships, with tailored coaching that focuses on your needs.

Find balance, resilience, and well-being in all areas of your life with holistic coaching designed to empower you.

Discover your perfect match : Take our 5-minute assessment and let us pair you with one of our top Coaches tailored just for you.

Find your Coach

Research, expert insights, and resources to develop courageous leaders within your organization.

Best practices, research, and tools to fuel individual and business growth.

View on-demand BetterUp events and learn about upcoming live discussions.

The latest insights and ideas for building a high-performing workplace.

  • BetterUp Briefing

The online magazine that helps you understand tomorrow's workforce trends, today.

Innovative research featured in peer-reviewed journals, press, and more.

Founded in 2022 to deepen the understanding of the intersection of well-being, purpose, and performance

We're on a mission to help everyone live with clarity, purpose, and passion.

Join us and create impactful change.

Read the buzz about BetterUp.

Meet the leadership that's passionate about empowering your workforce.

For Business

For Individuals

How to write a great cover letter in 2024: tips and structure

young-woman-checking-her-cover-lette

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

excited-woman-in-her-office-how-to-write-a-cover-letter

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

  • Pronouns (optional)
  • Location (optional)
  • Email address
  • Phone number (optional)
  • Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

man-using-his-laptop-while-smiling-how-to-write-a-cover-letter

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

  • They want someone who can write social media posts and blog content on tight deadlines
  • They value collaboration and input from every team member
  • They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

man-reading-carefully-how-to-write-a-cover-letter

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

  • Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
  • Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
  • Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
  • Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
  • Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
  • Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
  • Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
  • Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
  • Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
  • Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
  • Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
  • Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
  • Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
  • Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
  • Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

woman-writing-on-her-notebook-how-to-write-a-cover-letter

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Ace your job search

Explore effective job search techniques, interview strategies, and ways to overcome job-related challenges. Our coaches specialize in helping you land your dream job.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

Chatgpt cover letters: how to use this tool the right way, how to write an impactful cover letter for a career change, write thank you letters after interviews to stand out as job applicant, send a thank you email after an internship to boost your career, character references: 4 tips for a successful recommendation letter, tips and tricks for writing a letter of interest (with examples), use professional reference templates to make hiring smoother, what is a letter of intent examples on how to write one, similar articles, 24 action verbs for your resume that will get you the job, how to ask for a letter of recommendation (with examples), anxious about meetings learn how to run a meeting with these 10 tips, how to write a letter of recommendation (with examples), stay connected with betterup, get our newsletter, event invites, plus product insights and research..

3100 E 5th Street, Suite 350 Austin, TX 78702

  • Platform Overview
  • Integrations
  • Powered by AI
  • BetterUp Lead™
  • BetterUp Manage™
  • BetterUp Care®
  • Sales Performance
  • Diversity & Inclusion
  • Case Studies
  • Why BetterUp?
  • About Coaching
  • Find your Coach
  • Career Coaching
  • Communication Coaching
  • Life Coaching
  • News and Press
  • Leadership Team
  • Become a BetterUp Coach
  • BetterUp Labs
  • Center for Purpose & Performance
  • Leadership Training
  • Business Coaching
  • Contact Support
  • Contact Sales
  • Privacy Policy
  • Acceptable Use Policy
  • Trust & Security
  • Cookie Preferences

How to Write a Cover Letter [Full Guide & Examples for 2024]

Background Image

After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

  • How to Write the Perfect Cover Letter, Step by Step
  • 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

structure of a cover letter

  • Header. Add all the necessary contact information at the top of your cover letter.
  • Formal greeting. Choose an appropriate way to greet your target audience.
  • Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
  • Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
  • Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

How to Write a Cover Letter

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

cover letter templates for 2024

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

cover letter templates

#2. Put Contact Information in the Header

As with a resume, it’s important to 

start your cover letter

 with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Contact Information on Cover Letter

Here, you want to include all the essential contact information , including:

  • Full Name. Your first and last name should stand out at the top.
  • Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
  • Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
  • Phone Number. Add a number where the hiring manager can easily reach you.
  • Location. Add your city and state/country, no need for more details.
  • Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

  • Hiring Manager's Name. If you can find the name of the hiring manager, add it.
  • Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
  • Company Name. Make sure to write the name of the company you're applying to.
  • Location. The city and state/country are usually enough information here, too.
  • Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

matching resume and cover letter

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

linkedin search cco

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

  • Dear Mr. Kurtuy,
  • Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

  • Dear [Department] Hiring Manager
  • Dear Hiring Manager
  • Dear [Department] Team
  • Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

  • My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

  • Experience managing a Facebook ad budget of $10,000+ / month
  • Some skills in advertising on other platforms (Google Search + Twitter)
  • Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

  • Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

  • What’s the company’s business model?
  • What’s the company’s product or service? Have you used it?
  • What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

  • Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
  • Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
  • Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
  • Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

  • Best Regards,
  • Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

  • Professional Email
  • Phone Number
  • Relevant Links

Do you address the right person? 

  • The hiring manager in the company
  • Your future direct supervisor
  • The company/department in general

Does your introductory paragraph grab the reader's attention?

  • Did you mention some of your top achievements?
  • Did you use numbers and facts to back up your experience?
  • Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

  • Did you identify the core requirements for the role?
  • Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

  • Did you identify the top 3 things that you like about the company?
  • Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

  • Did you recap your key selling points in the conclusion?
  • Did you end your cover letter with a call to action?
  • Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

  • Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
  • Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
  • Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
  • Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
  • Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
  • Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
  • Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
  • Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
  • Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
  • Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
  • Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
  • Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
  • Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
  • Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
  • Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

college or student cover letter example

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Middle Management Cover Letter

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Career Change Cover Letter

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

IT Cover Letter Example

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

  • Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
  • Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
  • Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

resume examples for cover letters

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

  • A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
  • Your job application should always include a cover letter alongside your resume.
  • To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
  • Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
  • Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
  • Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

  • How to Make a Resume in 2024 | Beginner's Guide
  • How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
  • 35+ Job Interview Questions and Answers [Full List]

cookies image

To provide a safer experience, the best content and great communication, we use cookies. Learn how we use them for non-authenticated users.

Application Letter Vs. Cover Letter

  • Cover Letters
  • ')" data-event="social share" data-info="Pinterest" aria-label="Share on Pinterest">
  • ')" data-event="social share" data-info="Reddit" aria-label="Share on Reddit">
  • ')" data-event="social share" data-info="Flipboard" aria-label="Share on Flipboard">

Cover Letter Analysis

How to get a mechanical engineering technician certificate, strengths & weaknesses of the curriculum vitae format.

  • How to Write a Resume While You Are Currently Working
  • Education Requirements for a Mechanical Engineer

There are subtle differences between application letters and cover letters. However, the terms cover and application are sometimes used interchangeably. An application letter is often intended to stand on its own, whereas a cover letter generally can't be the applicant's only document submitted to express interest in a job opening.

Cover Letter Versus Application Letter Introductions

Cover letters typically contain a brief introduction. The introduction in a cover letter consists of three to four sentences about the job seeker's work experiences, education, accomplishments and the type of organizations he feels are best suited for his qualifications. On the other hand, an application letter might contain a more extensive introduction simply because this letter serves a purpose that's similar to the resume.

Dear (Hiring Executive),

Please accept my enclosed application for the position of executive assistant to your Vice President of Operations. I'm pleased to say that my qualifications match your job requirements perfectly. In my current role with Genex Engineering, I handle all of the same duties and much more as executive assistant to the president and CEO for the past four years. My experience, education (bachelor's degree), strong communication skills and ability to manage complex tasks and solve problems makes me an ideal candidate for your position.

Cover Letter Versus Application Letter Work History

An application letter generally contains a brief description of the job seeker's work history or professional experience. An application letter often can substitute for a resume and, therefore, requires that the job seeker include specific information about her work history and professional competencies. A cover letter shouldn't contain too much information about the job seeker's work history because it's merely an introduction to the resume. It's acceptable for a cover letter to reference the job seeker's work history in a sentence or two about her current or previous employer; however, it shouldn't contain details about any professional experience.

Example of Cover Letter Work History:

Prior to working at Genex Engineering, I was executive secretary to the COO at Boomer Industrial Hose Inc. and started my career as a receptionist/ secretary for the Sales Manager at Geny Oil Corp. 10 years ago in Texas.

No need to add more to your work history in a cover letter as it is thoroughly covered in the accompanying resume.

Example of Application Letter Work History:

At Genex Engineering, I handle all of the duties required of your position and much more as executive assistant to the president and CEO for the past four years. In addition to providing secretarial and administrative support to the president, I train other secretaries to support other high-level executives and regularly speak at conventions and manage trade shows. My responsibilities also include creating presentations and proposals, arranging travel for all the executives, generating reports and taking responsibility for confidential company documents. I spearheaded modifications in IT that generated increased profitability for Genex and implemented a variety of upgrades in our accounting procedures dramatically cutting costs in that department.

After describing your duties in your present position, you would then briefly describe your duties in your two previous junior-intermediate level jobs at Boomer and Geny Oil.

Cover Letter Versus Application Letter Content

A cover letter is a teaser. Its intent is to capture the reader's attention enough to make the recruiter or hiring manager want to review the resume. The cover letter should contain just enough information that it doesn't give away everything about the applicant. An application letter, on the other hand, is a more comprehensive document. It describes the applicant's educational background, certifications and licenses, and in some cases, salary history for job postings that require it.

When to Use an Application Letter

When an employer specifically requires a cover letter and resume, that's what the job seeker should submit. It's relatively rare that an employer will accept an application letter in lieu of a cover letter and resume. The two approaches are different and employers use application letters infrequently when compared to how they use cover letters and resumes. An application letter is more appropriate for unsolicited interest, or when there isn't a job posting. For example, an application letter could be mailed to several employers that aren't advertising specific jobs vacancies as a way to provide a more extensive introduction to prospective employers.

Uses of Cover Letters and Application Letters

A cover letter is almost always used to express interest in employment. An application letter can be used for employment purposes; however, it can also be used for applying for a place in an academic program or an internship program. Employers don't always require a cover letter, but it's always a good idea to use a cover letter. On the other hand, an application letter might be the only requirement sought by schools or employers – with an application letter, it may not always be necessary to include a resume.

Ruth Mayhew has been writing since the mid-1980s, and she has been an HR subject matter expert since 1995. Her work appears in "The Multi-Generational Workforce in the Health Care Industry," and she has been cited in numerous publications, including journals and textbooks that focus on human resources management practices. She holds a Master of Arts in sociology from the University of Missouri-Kansas City. Ruth resides in the nation's capital, Washington, D.C.

Related Articles

Do previous jobs on a resume have to be chronological, checklist for ranking received applications for employment, listing professional competencies, career objectives for engineers, how to creatively add your strengths to cover letters & resumes, how to write a first-class cover letter, what do you put on a resume when management is why you left, curriculum vitae for the pharmaceutical industry, resume cover letter guidelines, most popular.

  • 1 Do Previous Jobs on a Resume Have to Be Chronological?
  • 2 Checklist for Ranking Received Applications for Employment
  • 3 Listing Professional Competencies
  • 4 Career Objectives for Engineers
  • Resume Writing
  • Resume Examples
  • Cover Letter
  • Remote Work
  • Famous Resumes
  • Try Kickresume

Motivation Letter vs Cover Letter: What Are the Key Differences? (+Examples)

  • Klara Cervenanska , 
  • Updated May 10, 2023 4 min read

If you've ever found yourself scratching your head and wondering about the difference between a motivation letter vs. cover letter, you're not alone. 

These two documents, while similar, have distinct uses and contexts that set them apart. 

In a nutshell, the main difference between cover letter and a motivational letter lies in the fact that a cover letter is typically used in career settings , while a motivation letter is more common in academic settings .

In this article, we'll dive into the specifics of each document and provide examples to help guide you on when to use which.

Table of Contents

Click on a section to skip

Motivation letter vs. cover letter 

What is a cover letter, how to write a cover letter, cover letter example, what is a motivation letter, how to write a motivation letter, motivation letter example, motivation letter vs. cover letter our final piece of advice.

What's the difference between a cover letter and a motivation letter?

Let's sum it up:

Now, let's have a closer look at each of these documents, together with an example of both a cover letter and a motivation letter.

Need a cover letter but hate writing it?

Discover Kickresume's AI Writer and instantly generate ready-to-use cover letters.

A cover letter is a document that serves as your introduction to a potential employer, showcasing your background and explaining why you would be a good fit for the position they're offering. 

It should accompany your resume and should complement the information in it.

In essence, it's your chance to present yourself, let your personality shine through, and provide additional details that might not fit within the limited space of your resume. 

Even if you lack previous experience in the field, a well-crafted cover letter can help you stand out by highlighting your enthusiasm and positive qualities. 

When it comes to writing a cover letter, the structure is just as important as the content. Here's a simple breakdown of the key components to include:

  • Opening paragraph : Start with a brief introduction, saying who you are and the position you're applying for. This is your opportunity to grab the reader's attention and encourage them to read on.
  • Body paragraphs: Use this section to showcase your relevant skills, experiences, and achievements. Be sure to provide concrete examples and explain how they directly relate to the job you're applying for. This is your chance to demonstrate why you're the ideal candidate for the position and how your background aligns with the company's needs and values.
  • Closing paragraphs : In your closing paragraphs, restate your interest in the position and summarize your qualifications. This is also an excellent opportunity to express your enthusiasm and eagerness to contribute to the company's success. Don't forget to thank the reader for considering your application and provide any necessary contact information.

Now that you have a better understanding of what a cover letter entails and how to write one, let's take a look at an example to help illustrate the key concepts.

Marketing and Brand Manager Cover Letter Sample

This cover letter sample was provided by a real person who got hired with Kickresume’s help.

While cover letters are designed for job applications, motivation letters serve a different purpose. 

Motivation letter is typically used when applying for academic opportunities such as scholarships, internships, or postgraduate programs, but also when applying for a non-profit organization or voluntary work.

A motivation letter aims to convey your passion for the subject, your personal goals , and how the program or opportunity aligns with those aspirations. 

It's an opportunity to showcase your drive, commitment, and enthusiasm for the field, setting you apart from other applicants. 

When crafting a motivation letter, it's essential to convey your genuine interest in the program or opportunity and provide a clear explanation of your motivations. 

Here's a simple outline to follow:

  • Opening paragraph: Begin with an introduction, stating who you are and expressing your interest in the program or opportunity. This is the perfect chance to capture the reader's curiosity and set the tone for the rest of the letter.
  • Body paragraphs: In this section, delve into your motivation for pursuing this opportunity, your long-term goals, and how the program aligns with those objectives. Be specific and provide examples, such as relevant experiences or accomplishments, that demonstrate your commitment to the field.
  • Closing paragraphs: Wrap up your motivation letter by reiterating your interest in the program or opportunity and expressing your enthusiasm for the potential it offers. Thank the reader for considering your application and provide your contact information.

Now that we've covered the purpose and structure of a motivation letter, let's take a look at an example to help bring these concepts to life. 

This sample motivation letter will demonstrate how to effectively introduce yourself, share your motivations and goals, and express your enthusiasm for the academic opportunity:

University Motivation Letter Example

Throughout this article, we've explored the key differences between motivation letters and cover letters.

In a nutshell, a cover letter focuses on your qualifications and suitability for a specific job, while a motivation letter expresses your enthusiasm and reasons for pursuing a particular opportunity, often in educational or volunteering contexts.

Furthermore:

  • Cover letter typically includes your contact information, addresses the hiring manager, and is tailored to a specific job posting or company.
  • Motivation letter is more general, often used for educational or volunteer programs, and emphasizes your passion, personal goals, and reasons for choosing the opportunity.

By understanding these distinctions, you can confidently craft the right document for your specific needs, be it an academic opportunity or a job application.

Klara graduated from the University of St Andrews in Scotland. After having written resumes for many of her fellow students, she began writing full-time for Kickresume. Klara is our go-to person for all things related to student or 'no experience resumes'. At the same time, she has written some of the most popular resume advice articles on this blog. Her pieces were featured in multiple CNBC articles. When she's not writing, you'll probably find her chasing dogs or people-watching while sipping on a cup of coffee.

Related Posts

Cover letter analysis: junior product manager hired by ibm, how to address a cover letter without a name use these 5 salutations, share this article, join our newsletter.

Every month, we’ll send you resume advice, job search tips, career hacks and more in pithy, bite-sized chunks. Sounds good?

  • Search Search Please fill out this field.
  • Career Planning
  • Finding a Job
  • Cover Letters

Sample Cover Letter for a Job Application

application letter or cover letter

What Is an Application Letter?

What to include in your application letter, tips for writing a cover letter, cover letter sample and template, email cover letter sample.

  • How to Send an Email Application

Frequently Asked Questions (FAQs)

Alex Dos Diaz / The Balance

What's the best way to write a letter to apply for a job? Your letter should detail your specific qualifications for the position and the skills you would bring to the employer. What’s most important is to show the employer that you’re a perfect match for the job.

Your job application letter is an opportunity to highlight your most relevant qualifications and experience. An effective cover letter will enhance your application, showcase your achievements, and increase your chances of landing an interview.

Review what to include in a job application letter, tips for writing that will get your application noticed, and examples of cover letters and email messages to send when applying for a job.

Key Takeaways

  • An application letter accompanies a resume and may be uploaded to a job portal, sent via email, or even sent by postal mail, depending on the employer’s requirements.
  • Application letters are an ideal way to show your interest in a job and highlight your most relevant skills.
  • It’s important to match your letter to the job description and show the employer you have the qualifications they are seeking.

A   letter of application, also known as a  cover letter , is a document sent with your resume to provide additional information about your skills and experience to an employer. Your letter of application is intended to provide detailed information on why you are an ideal candidate for the job.

Your application letter should let the employer know what position you are applying for, what makes you a strong candidate, why they should select you for an interview, and how you will follow up.

Effective application letters explain the reasons for your interest in the specific organization and identify the most relevant skills that qualify you for the job.

Unless an employer specifically requests a job application letter sent by postal mail, most cover letters today are sent by email or attached as a file in an online application tracking system.

As with all cover letters, a job application letter is divided into sections:

  • The heading includes your name and contact information.
  • A  greeting  addressed to a specific person, if possible.
  • The introduction includes why the applicant is writing.
  • The body discusses your relevant qualifications and what you have to offer the employer.
  • The close thanks the reader and provides contact information and follow-up details.
  • Your  signature to end the letter .

Here’s how to ensure your application supports your resume, highlights your most relevant qualifications, and impresses the hiring manager.

Get off to a direct start.  In your first paragraph, explain why you are writing. Mention the job title, company name, and where you found the job listing. While you can also briefly mention why you are a strong candidate, this section should be short and to the point.

Offer something different than what's in your resume. You can make your language a bit more personal than in your resume bullet points, and you can tell a narrative about your work experience and career.

Application letters typically accompany resumes, so your letter should showcase information that your resume doesn't.

Make a good case.  Your first goal with this letter is to progress to the next step: an interview. Your overarching goal, of course, is to get a job offer. Use your application letter to further both causes. Offer details about your experience and background that show why you are a good candidate. How have other jobs prepared you for the position? What would you bring to the role and the company? Use this space to  emphasize your strengths .

Close with all the important details.  Include a thank you at the end of your letter. You can also share your contact information and mention how you will follow up.

This is a sample cover letter.  Download the cover letter template  (compatible with Google Docs and Word Online) or see below for an email sample.

The Balance

John Donaldson 8 Sue Circle Smithtown, CA 08067 909-555-5555 john.donaldson@email.com

September 6, 2023

George Gilhooley LTC Company 87 Delaware Road Hatfield, CA 08065

Dear Mr. Gilhooley,

I am writing to apply for the programmer position advertised in the Times Union. As requested, I enclose my certification, resume, and references.

The role is very appealing to me, and I believe that my strong technical experience and education make me a highly competitive candidate for this position. My key strengths that would support my success in this position include:

  • I have successfully designed, developed, and supported live-use applications.
  • I strive continually for excellence.
  • I provide exceptional contributions to customer service for all customers.

With a BS degree in computer programming, I have a comprehensive understanding of the full lifecycle of software development projects. I also have experience in learning and applying new technologies as appropriate. Please see my resume for additional information on my experience.

I can be reached anytime via email at john.donaldson@email.com or by phone at 909-555-5555.

Thank you for your time and consideration. I look forward to speaking with you about this employment opportunity.

Signature  (only if a hard copy letter)

John Donaldson

The following is a sample email cover letter to send as part of a job application.

Email Application Letter Example

Subject: Colleen Warren - Web Content Manager Position

Dear Hiring Manager,

I'm writing to express my interest in the Web Content Manager position listed on Monster.com. I have experience building large, consumer-focused, health-based content sites. While much of my experience has been in the business world, I understand the social value of this sector, and I am confident that my business experience will be an asset to your organization.

My responsibilities have included the development and management of website editorial voice and style, editorial calendars, and the daily content programming and production for various websites.

I have worked closely with health care professionals and medical editors to provide the best possible information to a consumer audience of patients. I have also helped physicians use their medical content to write user-friendly and easily comprehensible text.

Experience has taught me how to build strong relationships with all departments in an organization. I have the ability to work within a team, as well as cross-team. I can work with web engineers to resolve technical issues and implement technical enhancements. 

I am confident working with development departments to implement design and functional enhancements, monitor site statistics, and conduct search engine optimization.

Thank you for your consideration.

Colleen Warren colleen.warren@email.com 555-123-1234 www.linked.com/colleenwarren

How to Send an Email Application Letter

If sending your cover letter via email, list your name and the job title you are applying for in the  subject line  of the email:

Colleen Warren - Web Content Manager Position

Include your contact information in your email signature but don't list the employer's contact information.

Do you have to write a cover letter when you apply for a job?

Some employers require cover letters. If they do, it will be mentioned in the job posting. Otherwise, it’s optional but it can help your chances of securing an interview. A cover letter gives you a chance to sell yourself to the employer, showcase your qualifications, and explain why you are a perfect candidate for the job.

How can you use a cover letter to show you’re a qualified candidate?

One of the easiest ways to show an employer how you’re qualified for a job is to make a list of the requirements listed in the job posting and match them to your resume . Mention your most relevant qualifications in your cover letter, so the hiring manager can see, at a glance, that you have the credentials they are looking for.

CareerOneStop. " How Do I Write a Cover Letter? "

Application Letter vs Cover Letter

application letter or cover letter

Although both terms can be used interchangeably, an application letter and a cover letter aren’t the same things. Is a letter of application the same as a cover letter? We get this question often, which is not surprising.

It is not only enough to show interest in a particular job opening; you need these documents to prove you have the qualifications for it. Like David Ciccarelli, CEO at Voice, said, “I continue to find cover letters to be an effective tool for the candidate to express themselves and their enthusiasm for the position.”

It is important that you get these right the first time, and to do that, you have to know the difference between an application letter and a cover letter. If this sounds like something you are curious to learn, you are in the right place. Also, for those interested in help writing a cover letter, c heck this post on Linkedin with the list of the best cover letter writing services.

This article will extensively discuss the subtle differences and similarities between these two and give examples of how they work.

Although some employers prefer to peruse your social media accounts, especially LinkedIn, to see if you are a suitable candidate based on your profile and collections, it is still good to know the difference between these documents.

If you have questions on how to use bullet points on LinkedIn or go about LinkedIn formatting , we have articles on our blog that can help you with that.

What is a Cover Letter?

A cover letter is typically a one-page document submitted alongside your resume during a job application. Every job application requires a cover letter for so many reasons.

When you find a job opening, you best believe that thousands of other applicants are vying for that same job. The competition is high, and HR will have to go through so many resumes to choose a candidate.

When the resumes are too much, they tend to skip some, especially when it doesn’t look interesting. A cover letter is what graphs their attention. Your resume might be great, but HR won’t know if they don’t see it.

Writing an application letter or a cover letter can be tricky. As you learn to navigate these differences, also consider how to add covid-19 experience to resume . This unique experience could set you apart from other candidates.

What is a Cover Letter

When HR reads this cover letter, they become interested, making them want to read the entire resume. On the other hand, if your cover letter is bad, you know exactly where this would lead to, probably the paper shredder.

So many applicants make the mistake of just copying whatever is in their resume and pasting it on the cover. This is wrong and one of the fastest ways to put the reviewer off.

A cover letter is not your resume and should not be used to replace this in any way.

It is an essential supplement and should contain details and information that is separate from what you have in your resume. If you are still struggling with writing a CV, there is an article about top resume writers on our page, and you can check that out for more information .

What is a Letter of Application?

To fully understand the cover letter vs application letter discussion, we must explain what an application letter is. We already wrote extensively about the cover letter in the paragraph above.

What is a Letter of Application

When writing your application, you want to take note of a few things. Make sure to talk about your professional goals and aspirations. This is to enable you to get the attention of the hiring manager. Show your familiarity with the company, especially in the greeting section.

Make sure you do a little digging to discover the name of the hiring manager. This would show passion. Like Heather Huhman, a career expert, said, “You shouldn’t just say that you want the job or love your industry. You have to show your passion.” Given the importance of this letter, you should not blow it. Neither should you mistake it for a cover letter.

It is easy for applicants to gloss over this document since they believe they have everything written in the resume. However, you should stand out from the rest and create an application letter and resume that will hold their interest long enough to make sure they review you for the job.

For adequate punctuation and grammatical corrections, check out the article on our page about how many bullet points per job on a resume should be used. It will help you write a CV better.

Letter of Application vs. Cover Letter

As we mentioned before, there are so many similarities between these two documents that many job applicants mistake one for the other. However, there are still certain differences between them that sets them apart.

The reasons why applicants send these letters are different so you can’t send one in place of the other. When applying for a job, the cover letter is sent as part of your resume.

It is an attachment that gets to the HR office together with your resume, proof of qualifications, and every other document you might feel the need to attach. In about 350 words, the cover letter will introduce the entire content of the resume to give the hiring manager an idea of what they will find in the resume.

An application letter can and usually stands alone. When you find a job opening, you can quickly craft an application letter and send it to their table before you start writing a resume. It is a letter to show your open interest.

Unlike the cover letter, this one provides a deeper insight into your professional strength and proves that you’re the best candidate for the job.

Introduction

Another major feature in the letter of application vs. cover letter discussion is the introduction. Their formats are quite different, and this difference should be respected and adequately followed.

In a cover letter, your intro should only be a few sentences long. Don’t forget it will only be about 400 words, so make every word count. The introduction should express your interest in the job and highlight why you are applying.

While you only touch on these details in the cover letter, you must expatiate on this in the application letter. Your introduction must cover all the reasons you think you qualify for this job. You have permission to toot your horn and brag about your skills here—all in about five sentences.

Examples of how this can be done will be shown in subsequent paragraphs.

Work Experience

You should already notice that there is a certain trend to this. In a cover letter, you briefly state. In an application letter, you describe. The same goes for work experience too. In a cover letter, simply mention all the relevant job experience you have that makes you qualify for the job.

In an application letter , you need to divulge a little more. State the name of the company, your job position, duration of employment, responsibilities, and every other necessary information.

Length and Attachments

A cover letter is usually about half a page or a full page. It is a concise document containing only useful information about yourself while you refer the hiring manager to the other attachments in the application. This would include your resume and other essential files.

Application letters are longer. It can stand alone, so you want to make sure you write all the necessities highlighting all the important details in your professional and personal background.

Now that we have discussed the difference between a cover letter and an application letter, we will show you practical examples of these differences based on the major points above.

Let’s get into it:

Example 1: Introduction

Cover Letter

My name is Edmund Hutcher, and I’m applying for the role of Chief Storage Officer. I have seven years of working as a Chief Security in my previous job, and I am positive that the experience is enough to make me suitable for this role.

Application Letter

My name is Edmund Hutcher, and I would like to show my interest in the Chief Storage officer role vacancy. I have always had an avid interest in safety and security, which made me actively pursue this service for about seven years. I believe I am the best candidate for the job, not because I have the qualifications and licenses to prove it, but because I have the passion and resilience necessary to excel.

Example 2: Work Experience

From January 2014 to September 2021, I worked as Chief Security Officer at Lead City Holdings. I was in charge of the entire storage facility during my time there. I was responsible for ensuring all the goods were kept safe and in great condition.

I worked from January 2014 to September 2021 as a Chief Security Officer at Lead City Holdings. While I was there, I was in charge of a few camping blocks and, majorly, the storage facility. My responsibilities included making sure the workers were properly dressed in the appropriate gear for production.

With a little help from the professional services, understanding the difference between an application letter and a cover letter becomes a lot simpler. For those wondering how much does TopResume cost , we’ve got just the article that dives into every aspect of its pricing. The piece brings valuable insights into choosing the right service for your job search.

Is an application letter the same as a cover letter?

Although they are similar and interchangeable, they are not the same. They are entirely two different documents with two other purposes and intents. You must learn when to use either of these documents because, in this era, recruiters are looking out for minor loopholes like this. Ensure you make the best choice between a cover letter vs. a letter of application.

What is the difference between an application letter and a cover letter?

There are so many differences between these two documents. One major one is their purpose. The application letter expresses intent, while the cover letter supplements your resume. Your application letter has to be comprehensive, as this will help the recruiters decide whether you are the right candidate.

resume editing promo banner blog

Education Writer

One of our team members is Alina Burakova. She has vast experience in reviewing career and education-related websites. Being a little shy, Alina dislikes writing about herself too much, so here is her short bio. In 2010, she graduated from ...

Relevant articles

application letter or cover letter

A US-style resume highlights all your critical job skills to potential employers… in North American companies. But what if you apply to a non-US company or for work overseas? Would you know how to turn your resume into a CV, and does it even matter? Why Should You Even Bother? Some job seekers need to…

application letter or cover letter

As a job seeker, you already know how important it is for your resume to be a hundred percent spot on. Resumes are formal documents created to itemize your job qualifications. Specific rules apply to business documents and mistakes that would cause HR to file your document carelessly and never get back to you. Yes,…

application letter or cover letter

During the hiring process, prospective employees often have to pass through multiple stages of interviews and background checks to determine if they’re a perfect fit for a role. One of the common ways employers do this is by asking you to submit a list of references. You have connected with or worked with these professionals…

Your email address will not be published. Required fields are marked *

Resume Writing CompTIA Certification on Resume: How to Put It [+Examples]

Admission Consulting The Five Best Graduate School Admissions Consultants Reviewed

Resume Writing Can You Put Udemy On Resume?

application letter or cover letter

IMAGES

  1. How To Write A Covering Letter Example

    application letter or cover letter

  2. 32 Best Sample Cover Letter Examples for Job Applicants

    application letter or cover letter

  3. Simple Cover Letter For Job Application

    application letter or cover letter

  4. 2018 Cover Letter Examples [+Writing Tips]

    application letter or cover letter

  5. How to Write a Cover Letter for a Job Application

    application letter or cover letter

  6. 14 Cover Letter Templates to Perfect Your Next Job Application

    application letter or cover letter

VIDEO

  1. How to write an application letter (@NAISHAACADEMY )

  2. How to write a cover letter ? Cover letter kaise banai

  3. Cover letter for job application || how to write a cover letter for job application || #coverletter

  4. Job Application Letter

  5. Top 10 practical sentences for a good Cover Letter!

  6. 5 Tips for Writing a Cover Letter in 2024! #CVMaker

COMMENTS

  1. Application Letter vs. Cover Letter: Definitions and Differences

    The work experience of an application letter contains more details about previous jobs you've worked, while a cover letter contains brief information about relevant experience. An application letter should contain the name of the company you worked for, including the duration of your employment and information about specific responsibilities.

  2. Cover Letter vs. Application Letter [Differences, Pros & Cons, and

    However, the major difference between a cover letter and an application letter lies in the content. A cover letter, which is usually submitted along with a resume, focuses on expressing your interest in the position. An application letter meanwhile can replace a resume and a cover letter and briefly describes your education and work history.

  3. How to Write a Great Cover Letter in 2024 (+ Examples)

    1. Personalization. Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role. 2.

  4. How to Write a Letter of Application (Example & Tips)

    But application letters (or letters of application) for academic programs and scholarships differ from cover letters. Compared to a cover letter, an application letter for academic purposes is: tailored to the academic program or scholarship's goals, rather than a specific job; often longer (acceptable to be 1-2 pages)

  5. Application letter vs. cover letter: pros and cons, tips for job

    2) Job application letter for academic programs. When there is a requirement to describe depth of academic experience, a longer-form letter is sometimes employed in academic circles instead of a resume. Here, the letter of application vs cover letter argument is won in favor of academic rigor.

  6. What is a Cover Letter? Definition & Examples

    A great cover letter showcases your personality, argues why you're the best person for the role, and even explains unique circumstances (if you have any). These are the most common types of cover letters: Application cover letter. Cover letter for internal position. Referral cover letter. Scholarship cover letter.

  7. How To Write an Application Letter (With Template and Example)

    The image is titled Cover Letter vs Resume. An example cover letter is on the left with tips written below it. The cover letter reads: Malik Rabb (123)456-7891 [email protected] May 1, 2020 Dear Hiring Manager, I am grateful for the opportunity to apply for the associate marketing position at Retail Ocean. Storytelling through marketing is a true passion of mine, and I graduated with a four-year ...

  8. How to Write a Standout Cover Letter in 2022

    Step 2: Add your contact info. At the top of your cover letter, you should list out your basic info. You can even copy the same heading from your resume if you'd like. Some contact info you might include (and the order you might include it in) is: Your name. Your pronouns (optional)

  9. How to Write a Cover Letter [Full Guide & Examples for 2024]

    start your cover letter. with your contact details at the top. These should be in your cover letter's header, separated neatly from the bulk of your text. Here, you want to include all the essential contact information, including: Full Name. Your first and last name should stand out at the top. Job Title.

  10. How to Write an Application Letter—Examples & Guide

    Use the same font you chose for your resume. Left-align all content. Keep your application letter length to only one page. Just like with your resume margins, set them to 1-inch on your job application letter as well. Leave ample white space by using double-spacing between paragraphs and setting line spacing to 1.15.

  11. Application Letter Vs. Cover Letter

    An application letter should be one typed page including three paragraphs. Introduce yourself and your objective in the first paragraph, sell yourself in the second paragraph and ask for an interview in the third paragraph. The cover letter should feature the complete contact information for the person receiving the documents, along with a few ...

  12. How to Write a Cover Letter: Guide + Examples

    Avoid addressing the recipient with "Dear Sir or Madam," which is outdated and impersonal. It's always best to address them by their title and name. For example: Good cover letter greeting examples: "Dear hiring manager,". "Dear [XYZ Company] team,". "Dear Customer Acquisition Hiring Manager,". Weak cover letter greeting examples:

  13. Application Letter Vs. Cover Letter

    A cover letter is almost always used to express interest in employment. An application letter can be used for employment purposes; however, it can also be used for applying for a place in an academic program or an internship program. Employers don't always require a cover letter, but it's always a good idea to use a cover letter.

  14. How to Write A Letter of Application For A Job + Examples

    A letter of application is a document you submit alongside your resume when applying for a particular job. An application letter lets you introduce yourself professionally to employers and compel them to hire you by showcasing your qualifications. A letter of application is the same as a cover letter.

  15. Motivation Letter vs Cover Letter: What Are the Key Differences?

    While cover letters are designed for job applications, motivation letters serve a different purpose. Motivation letter is typically used when applying for academic opportunities such as scholarships, internships, or postgraduate programs, but also when applying for a non-profit organization or voluntary work.

  16. Letter of Application: Job Example, Format & How-To Guide

    Format of an Application Letter. Create enough spacing: 1-1.15 between lines, 1-inch margins, double space between paragraphs. Choose the font: Garamond, Helvetica, or Arial in 11-12 points in a font size. Align the content to the left. Pick the file format: PDF, unless the recruiter requested a Word file specifically.

  17. Sample Cover Letter for a Job Application

    An effective cover letter will enhance your application, showcase your achievements, and increase your chances of landing an interview. Review what to include in a job application letter, tips for writing that will get your application noticed, and examples of cover letters and email messages to send when applying for a job.

  18. Letter of Application vs Cover Letter

    One major one is their purpose. The application letter expresses intent, while the cover letter supplements your resume. Your application letter has to be comprehensive, as this will help the recruiters decide whether you are the right candidate. There is a difference between an application letter and a cover letter.