how to write a feature story in journalism

How to Write a Feature Story: Step-By-Step

This article gives a step-by-step process that can be used when writing feature articles. Read more and learn how to write a feature story effectively.

Feature stories are long-form non-fiction news articles that go into detail on a given topic. The most common type of feature stories are human interest stories, interviews and news features.

All of the best feature writers know that their articles live and die on the information that is detailed within the story. However, it requires more than just quality research to create a strong feature article.

You also need to understand how to get the reader’s attention from the first paragraph, as well as how to format the body of the article, and how to write a strong conclusion. It also helps if you have a flair for creative writing, as the style involved isn’t as rigid as traditional news stories.

If all this sounds complex, then don’t fret. There is a step-by-step process that can be used when writing feature articles.

Before we share that template, let us first take a quick look at a few of the different genres of this type of story format.

1. Human Interest

2. news features, 3. lifestyle features, 4. seasonal features, 5. interview pieces, 6. color stories, 7. profile features, 8. behind the scenes, 9. travel features, 10. instructional features, something completely different, steps for writing a feature writing, 1. evaluate your story ideas, 2. do your research, 3. decide the type of feature you want to write, 4. select an appropriate writing style, 5. craft a compelling headline, 6. open with interest, 7. don’t be afraid to be creative, writing a feature story: the last word, 10 different types of feature articles.

As the title suggests, when writing human interest stories, the focus is on people. There is usually a strong emphasis on emotion within these stories.

These feature stories can involve a personal goal, achievement, or a dramatic event within someone’s (or a group of people’s) life.

It can also just be a general story about the trials and tribulations of everyday life.

Examples: ‘The leather jacket I bought in my 20s represents a different woman. I just can’t let it go’, ‘I wish I had Rami Malek as a role model growing up – I was stuck with the Mummy’.

News features are probably the most common type of feature article. Within these, there is a strong emphasis on a current event, with the story explaining the reasons behind these events.

They may also go on to examine the implications behind the news stories.

Examples: ‘Eastern Europe’s business schools rise to meet western counterparts’, MBA by numbers: Mobility of UK graduates’.

Lifestyle features usually centre around life and how it can be lived better. For instance, an example of a lifestyle feature would be ‘Six Workouts You Have to Try This Summer’, or ‘Why You Need To Try Meditation’.

Lifestyle features are common within magazines.

Example: Six ways with Asian greens: ‘They’re almost like a cross between spinach and broccoli’ .

These feature articles are specific to certain times of year.

If you work within a newsroom, it is likely that they will have a calendar that schedules the times when certain types of features are due to be written.

One of of the advantages of these types of features is that you can plan them in a way you can’t with typical news stories.

Examples: ‘ 5 Ways to Celebrate the Holidays With The New York Times ’, The Start of Summer .

Interview features have commonalities with other types of features, but are set apart as they are centred around a single interview.

A good way to strengthen this type of article is to share background information within the it. This information can be either on the interviewee, or the subject that is being discussed.

Examples: Mark Rylance on ‘Jerusalem’ and the Golf Comedy ‘Phantom of the Open’ , ‘I Deserve to Be Here’: Riding His First Professional Gig to Broadway

This is a feature that breaks down the feel and atmosphere of a hard news story.

They often accompany news writing.

Good feature writing here will help the reader imagine what it was like to be a at a certain event, or help them gain further understanding of the issues and implications involved of a story.

Examples: ‘ Why the Central African Republic adopted Bitcoin ’, ‘Admissions teams innovate to find ideal candidates’ .

A profile feature is like a mini-biography.

It tries to paint a picture of a person by revealing not only facts relating to their life, but also elements of their personality.

It can be framed around a certain time, or event within a person’s life, It can also simply be a profile detailing a person’s journey through life.

Examples: Why Ray Liotta was so much more than Goodfellas , Sabotage and pistols – was Ellen Willmott gardening’s ‘bad girl’?

These are features that give readers the inside track on what is happening.

They are particularly popular with entertainment journalists, but are used by feature writers within every sphere.

Examples: ‘‘You Just Have to Accept That Wes Is Right’: The French Dispatch crew explains how it pulled off the movie’s quietly impossible long shot ’. ‘The Diamond Desk, Surveillance Shots, and 7 Other Stories About Making Severance’.

As you probably guessed, a travel feature often features a narrator who is writing about a place that the reader has an interest in.

It is the job of the writer to inform their audience of the experiences, sights and sounds that they can also experience if they ever visit this destination.

Examples: ‘ Palau’s world-first ‘good traveller’ incentive ’, ‘An icy mystery deep in Arctic Canada’.

‘How to’ features will always have their place and have become even more popular with the advent of the internet phenomenon known as ‘life hacks’. There is now a subsection of these features, where writers try out ‘how to’ instructional content and let the reader know how useful it actually is.

Interestingly, you don’t have to go far to find an instructional feature article. You are actually reading one at the moment.

Example: The article you are reading right now.

Of course, the above is just an overview of some of the types of features that exist. You shouldn’t get bogged down by the idea that some feature types interlope with others.

Feature writing is a dynamic area that is constantly evolving and so are the topics and styles associated with this type of writing.

If you have an idea for something completely different, don’t be afraid to try it.

Now we covered some of the main types, let’s take a look at the steps you should take when planning to write a feature article.

It sounds obvious, but the first step on the path to a good feature article is to have a strong idea. If you are struggling for inspiration, then it may be worth your while checking out popular feature sections within newspapers or websites.

For instance, the New York Times is renowned for its wonderful ‘Trending’ section , as is The Guardian , for its features. Of course, these sites should be used only for education and inspiration.

In an instructional feature article, online learning platform MasterClass gives a good overview of the type of research that needs to be done for this type of article.

It states: “Feature stories need more than straight facts and sensory details—they need evidence. Quotes, anecdotes, and interviews are all useful when gathering information for (a) feature story.”

The article also gives an overview of why research is important. It reads: “Hearing the viewpoints or recollections of witnesses, family members, or anyone else… can help (the article) feel more three-dimensional, allowing you to craft a more vivid and interesting story.”

Feature articles may involve creative writing, but they are still based on facts. That is why research should be a tenet of any article you produce in this area.

Shortly after starting your research, you will be posed the question of ‘what type of feature do I want to write?’.

The answer to this question may even change from when you had your initial idea.

For example, you may have decided that you want to do a lifestyle feature on the physical fitness plan of your local sports team. However, during research, you realized that there is a far more interesting interview piece on one of the athletes who turned their physical health around by joining the team.

Of course, that is a fictional scenario, but anyone who has ever worked within a newsroom knows how story ideas can evolve and change based on the reporting that’s done for them.

The next step is to consider the language you will be using while writing the article. As you become more experienced, this will be second nature to you. However, for now, below are a few tips.

When writing a feature, you should do so with your own unique style. Unlike straight news stories, you can insert your personality and use emotive language.

However, you should avoid too many adjectives and adverbs and other overused words . You should generally refer to the audience as ‘you’ too.

To learn more, check out our article about the best style guides .

As you can tell from the examples listed above, a good feature usually has a good headline/ header. If you are lucky enough to work in a newsroom with a good subeditor, then they will work with you to decide an eye-catching headline.

However, most of you will have to pick your features’ header on your own. Thus, it’s worth giving some time to consider this stage of the process.

It is handy to take a look at Matrix Education’s tips for creating a catchy headline.

They are as follows:

• Use emotive language.
• Keep it short and snappy.
• Directly address the reader.
• Use adjectives / adverbs.
• Tell readers what your content is about.
• Ask a question.
• Give an imperative.

These are, of course, only options and they all shouldn’t be utilized at once.

Another suggestion that can be added to the list is grabbing an intriguing quote from the story and using that within the header.

Your opening paragraph should draw the reader in. It is important that you can hook them here; if you can grab them at the start, they are far more likely to go deeper into the article.

Methods of doing this include the building of tension, the posing of a rhetorical question, making an outlandish statement that is proven true later in the article, or working your way back from a monumental event that the reader is already familiar with.

Whichever you use, the primary goal should be to catch the reader’s interest and to make them want to read on.

If you need help, start with writing a five-paragraph essay .

Jean-Luc Godard said that “a story should have a beginning, a middle and an end, but not necessarily in that order”.

That statement can be somewhat applied to feature articles. However, don’t be afraid to take risks with your writing. Of course, it is important to share the information you need to share, but a feature article does offer far more room for creativity than the writing of a traditional news story.

8. Leave With A Bang

All the best feature writer leave a little something for the reader who reaches the end of the article. Whether that is a storming conclusion, or something that ties it all together, it is important that there is some sort of conclusion.

It gives your audience a feeling of satisfaction upon reading the article and will make this is the element that will make them look out for the articles that you will write in the future.

The above steps don’t necessarily need to be followed in the order they are written. However, if you are new to this type of writing, they should give you a good starting point as when creating feature articles.

When writing feature articles, you will find a style and a voice that suits you. This is a type of journalistic writing where you can embrace that creative side and run with it.

• What is a feature story example?

Jennifer Senior won the Pulitzer Prize for feature writing for an article entitled ‘What Bobby McIlVaine Left Behind’, an article about the human aftermath of grief after 9/11. It is an excellent example of a quality feature article.

• What is the difference between a feature story and a news story?

There are several differences between a feature article and a news story.

Firstly, news articles are time-sensitive, whereas there is more flexibility when a feature can be published as it will still be of interest to the public.

Secondly, feature stories are usually more long-form than news stories, with differences in style employed in both. For instance, news writing often employs the inverted pyramid, where the most important information is at the start. Whereas, feature writing has a tendency to tease out the information throughout the article.

Lastly, the ending of a news story usually happens when all the relevant and available details are shared. On the other hand, a feature story usually ends with the writer tying up the loose-ends that exist with an overall conclusion.

Bryan Collins is the owner of Become a Writer Today. He's an author from Ireland who helps writers build authority and earn a living from their creative work. He's also a former Forbes columnist and his work has appeared in publications like Lifehacker and Fast Company.

View all posts

How to build a feature story

By cristiana bedei sep 22, 2022 in journalism basics.

A feature is an exploration. It informs, inspires and entertains readers by going beyond hard facts and quotes, answering their questions about what is happening around the world.

While it was mostly seen as an article published in newspapers and magazines 10 or 20 years ago, finding a precise definition is more difficult today. Mary Hogarth , a media specialist, educator, and author of Writing Feature Articles: Print, Digital And Online , says that a strong feature should combine multimedia elements that will enhance the audience's experience and offer a 360-degree perspective of a topic: "It is critical to ensure that content not only has value but that it engages print/digital and online audiences."

Many freelancers choose feature writing also because it typically pays more. "The more words an editor commissions the more you'll earn. Research takes time, so try to get several stories out of one topic by tailoring the angle to several non-competing publications," said journalism coach and lecturer Susan Grossman . That may mean reframing and reselling your story elements at different times, for different audiences, and with different quotes.

The job doesn't come without its challenges, however. The most common one is developing relevant and viable ideas. "It's not just finding a topic that's hard, but finding a topic that lends itself to a full feature and finding sources that are accessible," said Ottavia Spaggiari , an independent journalist who writes long-forms for The New Yorker and The Guardian, among others.

Grossman noted the problem with generic ideas: "An editor is looking for something that has some time-sensitive element to it, particularly, that looks forward. You have to think of something to hang the story on, and I would say that a news item is an essential component of a feature."

This brand of journalism requires research and creativity, but you can learn all the skills you need. "The best stories are those you are passionate about. Your job is to build in the answers to any questions your reader may have," Grossman explained. 

As you develop a meaningful narrative, keep your topic and audience in mind. You can use these tips from the three experts to get you started.

Research first

Knowing all your material will make writing an excellent in-depth story easier. "It's very much juggling the different bits of information, the quotes and the data after you found it all,” said Grossman. “I suggest you don't start writing until you've got all your research together.”

Spaggiari added: "I read all the interview transcripts first, underlining not just the quotes, but also the storylines emerging." Next, she creates a grid with a list of all her sources. After every interview, she notes her main findings.

Don't start at the beginning

Grossman compares writing a feature to creating a painting. "You don't start from the top of the frame and paint all the way through," she said. "With a feature, I would just put all the different components of the story into a draft, develop them, think about them, research them, address statistics, add your quotes, then look at the whole and think: what is the publication that I intend this story to be for? And then model it in the same style." 

The formula is already there in the media outlet you want to target, so you don't have to do a lot of creative thinking. Just mirror their style.

Know your target audience

It's all about what the audience wants and needs to know.

"First, it is imperative to know your market," said Hogarth. "Secondly, I recommend thoroughly researching a target publication by reading several back issues and trawling through the socials to gain an in-depth perspective of its core editorial themes or pillars, and the audience." 

Writing concise, well-structured features that reflect the house style of your target publication is also critical. "I always advise taking a show-not-tell approach when pitching to editors by including a headline and stand-first to demonstrate you can adopt the tone and style of the magazine or newspaper," Hogarth added.

Build a timeline

When working on longer, more resource-intensive pieces, you might have so much material that it's hard to figure out what your original angle or story was in the first place. Spaggiari, who has worked on different narrative and investigative features, suggests building a timeline – on a document or a spreadsheet. 

"I like using [spreadsheets]. For example, I write the date in a cell, and then the event next to it," she explained. "The timeline is the guiding light when writing a long-form piece." 

If you're dealing with complex issues it helps to retrace a story and build a narrative arc. "It allows you to understand the topic well and not miss any passage in the story — and also to explain it to your readers," Spaggiari added.

Question your struggle

“If you're struggling to write a feature story, you need to ask yourself: does it need to be written? What is the outcome of you writing the story? Who will be interested or affected by it?” said Grossman. 

If you can't identify why it's important or what it is you want to say, she added, then your struggle is that you're not sure about whether this feature is worth writing. It's almost as if, until you can feel enough passion and energy, it's not ready. “You might have an idea, put it to one side, and then wait and see if something happening in the news is about the issue in your feature,” Grossman suggested. 

Think about what's happening in the public eye that can make your story timely and relevant. “I've had plenty of students and clients who've had really great stories accepted by a newspaper, perhaps, but not published. And then the editor on one occasion came back and said: ‘Ah, this just happened, this week is a perfect time for your story!’” said Grossman. “But really, it's your job to do that.”

Photo via Pexels by Ron Lach.

Read more articles by

Cristiana Bedei

Cristiana Bedei  is an Italian freelance journalist with international experience.

IJNet provides the latest tips, trends and training opportunities in eight languages . Sign up here for our weekly newsletter:

• APPLY ONLINE
• APPOINTMENT
• PRESS & MEDIA
• STUDENT LOGIN
• 09811014536

How to Write a Feature Article: A Step-by-Step Guide

Feature stories are one of the most crucial forms of writing these days, we can find feature articles and examples in many news websites, blog websites, etc.  While writing a feature article a lot of things should be kept in mind as well. Feature stories are a powerful form of journalism, allowing writers to delve deeper into subjects and explore the human element behind the headlines. Whether you’re a budding journalist or an aspiring storyteller, mastering the art of feature story writing is essential for engaging your readers and conveying meaningful narratives. In this blog, you’ll find the process of writing a feature article, feature article writing tips, feature article elements, etc. The process of writing a compelling feature story, offering valuable tips, real-world examples, and a solid structure to help you craft stories that captivate and resonate with your audience.

Read Also: Top 5 Strategies for Long-Term Success in Journalism Careers

Table of Contents

Understanding the Essence of a Feature Story

Before we dive into the practical aspects, let’s clarify what a feature story is and what sets it apart from news reporting. While news articles focus on delivering facts and information concisely, feature stories are all about storytelling. They go beyond the “who, what, when, where, and why” to explore the “how” and “why” in depth. Feature stories aim to engage readers emotionally, making them care about the subject, and often, they offer a unique perspective or angle on a topic.

Tips and tricks for writing a Feature article

 In the beginning, many people can find difficulty in writing a feature, but here we have especially discussed some special tips and tricks for writing a feature article. So here are some Feature article writing tips and tricks: –

Do you want free career counseling?

Ignite Your Ambitions- Seize the Opportunity for a Free Career Counseling Session.

• 30+ Years in Education
• 250+ Faculties
• 30K+ Alumni Network
• 10th in World Ranking
• 1000+ Celebrity
• 120+ Countries Students Enrolled

Read Also: How Fact Checking Is Strengthening Trust In News Reporting

1. Choose an Interesting Angle:

The first step in feature story writing is selecting a unique and compelling angle or theme for your story. Look for an aspect of the topic that hasn’t been explored widely, or find a fresh perspective that can pique readers’ curiosity.

2. Conduct Thorough Research:

Solid research is the foundation of any feature story. Dive deep into your subject matter, interview relevant sources, and gather as much information as possible. Understand your subject inside out to present a comprehensive and accurate portrayal.

3. Humanize Your Story:

Feature stories often revolve around people, their experiences, and their emotions. Humanize your narrative by introducing relatable characters and sharing their stories, struggles, and triumphs.

4. Create a Strong Lead:

Your opening paragraph, or lead, should be attention-grabbing and set the tone for the entire story. Engage your readers from the start with an anecdote, a thought-provoking question, or a vivid description.

5. Structure Your Story:

Feature stories typically follow a narrative structure with a beginning, middle, and end. The beginning introduces the topic and engages the reader, the middle explores the depth of the subject, and the end provides closure or leaves readers with something to ponder.

6. Use Descriptive Language:

Paint a vivid picture with your words. Utilize descriptive language and sensory details to transport your readers into the world you’re depicting.

7. Incorporate Quotes and Anecdotes:

Quotes from interviews and anecdotes from your research can breathe life into your story. They add authenticity and provide insights from real people.

8. Engage Emotionally:

Feature stories should evoke emotions. Whether it’s empathy, curiosity, joy, or sadness, aim to connect with your readers on a personal level.

Read Also: The Ever-Evolving World Of Journalism: Unveiling Truths and Shaping Perspectives

Examples of Feature Stories

Here we are describing some of the feature articles examples which are as follows:-

“Finding Beauty Amidst Chaos: The Life of a Street Artist”

This feature story delves into the world of a street artist who uses urban decay as his canvas, turning neglected spaces into works of art. It explores his journey, motivations, and the impact of his art on the community.

“The Healing Power of Music: A Veteran’s Journey to Recovery”

This story follows a military veteran battling post-traumatic stress disorder and how his passion for music became a lifeline for healing. It intertwines personal anecdotes, interviews, and the therapeutic role of music.

“Wildlife Conservation Heroes: Rescuing Endangered Species, One Baby Animal at a Time”

In this feature story, readers are introduced to a group of dedicated individuals working tirelessly to rescue and rehabilitate endangered baby animals. It showcases their passion, challenges, and heartwarming success stories.

What should be the feature a Feature article structure?

Read Also: What is The Difference Between A Journalist and A Reporter?

Structure of a Feature Story

A well-structured feature story typically follows this format:

Headline: A catchy and concise title that captures the essence of the story. This is always written at the top of the story.

Lead: A captivating opening paragraph that hooks the reader. The first 3 sentences of any story that explains 5sW & 1H are known as lead.

Introduction : Provides context and introduces the subject. Lead is also a part of the introduction itself.

Body : The main narrative section that explores the topic in depth, including interviews, anecdotes, and background information.

Conclusion: Wraps up the story, offers insights, or leaves the reader with something to ponder.

Additional Information: This may include additional resources, author information, or references.

Read Also: Benefits and Jobs After a MAJMC Degree

Writing a feature article is a blend of journalistic skills and storytelling artistry. By choosing a compelling angle, conducting thorough research, and structuring your story effectively, you can create feature stories that captivate and resonate with your readers. AAFT also provides many courses related to journalism and mass communication which grooms a person to write new articles, and news and learn new skills as well. Remember that practice is key to honing your feature story writing skills, so don’t be discouraged if it takes time to perfect your craft. With dedication and creativity, you’ll be able to craft feature stories that leave a lasting impact on your audience.

What are the characteristics of a good feature article?

A good feature article is well-written, engaging, and informative. It should tell a story that is interesting to the reader and that sheds light on an important issue.

Why is it important to write feature articles?

Feature articles can inform and entertain readers. They can also help to shed light on important issues and to promote understanding and empathy.

What are the challenges of writing a feature article?

The challenges of writing a feature article can vary depending on the topic and the audience. However, some common challenges include finding a good angle for the story, gathering accurate information, and writing in a clear and concise style.

Aaditya Kanchan is a skilled Content Writer and Digital Marketer with experience of 5+ years and a focus on diverse subjects and content like Journalism, Digital Marketing, Law and sports etc. He also has a special interest in photography, videography, and retention marketing. Aaditya writes in simple language where complex information can be delivered to the audience in a creative way.

• Feature Article Writing Tips
• How to Write a Feature Article
• Step-by-Step Guide
• Write a Feature Article

Related Articles

Is Citizen Journalism the Future of News?

Adapting to a Changing Media Landscape 2024

The Impact of Commercial Radio & Scope of Radio Industry in India

The Different Types of News in Journalism: What You Need to Know

Enquire now.

• Advertising, PR & Events
• Animation & Multimedia
• Data Science
• Digital Marketing
• Fashion & Design
• Health and Wellness
• Hospitality and Tourism
• Industry Visit
• Infrastructure
• Mass Communication
• Performing Arts
• Photography
• Student Speak
• 5 Reasons Why Our Fashion Design Course Will Set You Apart May 10, 2024
• Nutrition & Dietetics Course After 12th: Courses Details, Eligibility, and Fee 2024 May 9, 2024
• Fashion Design Courses After 12th: Course Details, Fee, and Eligibility 2024 May 4, 2024
• Film Making Courses After 12th: Course Details, Fees, and Eligibility 2024 May 3, 2024
• The Wellness Wave: Trends in Nutrition and Dietetics Training 2024 April 27, 2024
• Sustainable and Stylish: Incorporating Eco-Friendly Practices in Interior Design Courses April 25, 2024
• Why a Fine Arts Degree is More Than Just Painting Pictures April 24, 2024
• Beyond the Lines: Exploring Creativity and Expression in Fine Arts April 24, 2024
• How Music Classes Can Help You Achieve Your Musical Goals April 23, 2024
• How Artificial Intelligence is Reshaping Animation Production? April 22, 2024

• PRO Courses Guides New Tech Help Pro Expert Videos About wikiHow Pro Upgrade Sign In
• EDIT Edit this Article
• EXPLORE Tech Help Pro About Us Random Article Quizzes Request a New Article Community Dashboard This Or That Game Popular Categories Arts and Entertainment Artwork Books Movies Computers and Electronics Computers Phone Skills Technology Hacks Health Men's Health Mental Health Women's Health Relationships Dating Love Relationship Issues Hobbies and Crafts Crafts Drawing Games Education & Communication Communication Skills Personal Development Studying Personal Care and Style Fashion Hair Care Personal Hygiene Youth Personal Care School Stuff Dating All Categories Arts and Entertainment Finance and Business Home and Garden Relationship Quizzes Cars & Other Vehicles Food and Entertaining Personal Care and Style Sports and Fitness Computers and Electronics Health Pets and Animals Travel Education & Communication Hobbies and Crafts Philosophy and Religion Work World Family Life Holidays and Traditions Relationships Youth
• Browse Articles
• Learn Something New
• Quizzes Hot
• This Or That Game
• Train Your Brain
• Explore More
• Support wikiHow
• About wikiHow
• Log in / Sign up
• Education and Communications
• Article Writing

How to Write a Feature Article

Last Updated: March 11, 2024 Approved

This article was co-authored by Mary Erickson, PhD . Mary Erickson is a Visiting Assistant Professor at Western Washington University. Mary received her PhD in Communication and Society from the University of Oregon in 2011. She is a member of the Modern Language Association, the National Communication Association, and the Society for Cinema and Media Studies. There are 7 references cited in this article, which can be found at the bottom of the page. wikiHow marks an article as reader-approved once it receives enough positive feedback. This article has 41 testimonials from our readers, earning it our reader-approved status. This article has been viewed 1,461,367 times.

Writing a feature article involves using creativity and research to give a detailed and interesting take on a subject. These types of articles are different from typical news stories in that they often are written in a different style and give much more details and description rather than only stating objective facts. This gives the reader a chance to more fully understand some interesting part of the article's subject. While writing a feature article takes lots of planning, research, and work, doing it well is a great way to creatively write about a topic you are passionate about and is a perfect chance to explore different ways to write.

Choosing a Topic

• Human Interest : Many feature stories focus on an issue as it impacts people. They often focus on one person or a group of people.
• Profile : This feature type focuses on a specific individual’s character or lifestyle. This type is intended to help the reader feel like they’ve gotten a window into someone’s life. Often, these features are written about celebrities or other public figures.
• Instructional : How-to feature articles teach readers how to do something. Oftentimes, the writer will write about their own journey to learn a task, such as how to make a wedding cake.
• Historical : Features that honor historical events or developments are quite common. They are also useful in juxtaposing the past and the present, helping to root the reader in a shared history.
• Seasonal : Some features are perfect for writing about in certain times of year, such as the beginning of summer vacation or at the winter holidays.
• Behind the Scenes : These features give readers insight into an unusual process, issue or event. It can introduce them to something that is typically not open to the public or publicized.

Interviewing Subjects

• Schedule about 30-45 minutes with this person. Be respectful of their time and don’t take up their whole day. Be sure to confirm the date and time a couple of days ahead of the scheduled interview to make sure the time still works for the interviewee.
• If your interviewee needs to reschedule, be flexible. Remember, they are being generous with their time and allowing you to talk with them, so be generous with your responses as well. Never make an interviewee feel guilty about needing to reschedule.
• If you want to observe them doing a job, ask if they can bring you to their workplace. Asking if your interviewee will teach you a short lesson about what they do can also be excellent, as it will give you some knowledge of the experience to use when you write.

• Be sure to ask your interviewee if it’s okay to audio-record the interview. If you plan to use the audio for any purpose other than for your own purposes writing up the article (such as a podcast that might accompany the feature article), you must tell them and get their consent.
• Don't pressure the interviewee if they decline audio recording.

• Another good option is a question that begins Tell me about a time when.... This allows the interviewee to tell you the story that's important to them, and can often produce rich information for your article.

Preparing to Write the Article

• Start by describing a dramatic moment and then uncover the history that led up to that moment.
• Use a story-within-a-story format, which relies on a narrator to tell the story of someone else.
• Start the story with an ordinary moment and trace how the story became unusual.

• Check with your editor to see how long they would like your article to be.

• Consider what you absolutely must have in the story and what can be cut. If you are writing a 500-word article, for example, you will likely need to be very selective about what you include, whereas you have a lot more space to write in a 2,500 word article.

Writing the Article

• Start with an interesting fact, a quote, or an anecdote for a good hook.
• Your opening paragraph should only be about 2-3 sentences.

• Be flexible, however. Sometimes when you write, the flow makes sense in a way that is different from your outline. Be ready to change the direction of your piece if it seems to read better that way.

Finalizing the Article

• You can choose to incorporate or not incorporate their suggestions.

• Consult "The Associated Press Stylebook" for style guidelines, such as how to format numbers, dates, street names, and so on. [7] X Research source

• If you want to convey slightly more information, write a sub-headline, which is a secondary sentence that builds on the headline.

How Do You Come Up With an Interesting Angle For an Article?

Sample Feature Article

Community Q&A

• Ask to see a proof of your article before it gets published. This is a chance for you to give one final review of the article and double-check details for accuracy. Thanks Helpful 0 Not Helpful 0

• Be sure to represent your subjects fairly and accurately. Feature articles can be problematic if they are telling only one side of a story. If your interviewee makes claims against a person or company, make sure you talk with that person or company. If you print claims against someone, even if it’s your interviewee, you might risk being sued for defamation. [9] X Research source Thanks Helpful 0 Not Helpful 0

You Might Also Like

• ↑ http://morrisjournalismacademy.com/how-to-write-a-feature-article/
• ↑ https://www.nytimes.com/learning/students/writing/voices.html
• ↑ http://careers.bmj.com/careers/advice/view-article.html?id=20007483
• ↑ http://faculty.washington.edu/heagerty/Courses/b572/public/StrunkWhite.pdf
• ↑ https://www.apstylebook.com/
• ↑ http://www.entrepreneur.com/article/166662
• ↑ http://www.nolo.com/legal-encyclopedia/libel-vs-slander-different-types-defamation.html

About This Article

To write a feature article, start with a 2-3 sentence paragraph that draws your reader into the story. The second paragraph needs to explain why the story is important so the reader keeps reading, and the rest of the piece needs to follow your outline so you can make sure everything flows together how you intended. Try to avoid excessive quotes, complex language, and opinion, and instead focus on appealing to the reader’s senses so they can immerse themselves in the story. Read on for advice from our Communications reviewer on how to conduct an interview! Did this summary help you? Yes No

• Send fan mail to authors

Reader Success Stories

Kiovani Shepard

Nov 8, 2016

Did this article help you?

Sky Lannister

Apr 28, 2017

Emily Lockset

Jun 26, 2017

Christian Villanueva

May 30, 2018

Richelle Mendoza

Aug 26, 2019

Featured Articles

Trending Articles

Watch Articles

• Terms of Use
• Privacy Policy
• Do Not Sell or Share My Info
• Not Selling Info

wikiHow Tech Help Pro:

Level up your tech skills and stay ahead of the curve

Mastering the Art of Feature Storytelling: A Journalist’s Guide

• Published: December 11, 2023
• By: Yellowbrick

The Art of Feature Storytelling in Journalism

In the world of journalism, a well-crafted feature story has the power to captivate readers, evoke emotions, and shed light on important issues. Feature storytelling goes beyond the who, what, when, and where, delving deeper into the why and how of a story. It allows journalists to paint a vivid picture, engage their audience, and leave a lasting impact.

So, what exactly is the art of feature storytelling in journalism? And how can aspiring journalists master this craft? In this article, we will explore the key elements and techniques that make feature storytelling a powerful tool in modern journalism.

Finding a Compelling Angle

The first step in crafting a remarkable feature story is finding a compelling angle. Unlike news articles, feature stories are not bound by the urgency of breaking news. Instead, they offer an opportunity to explore topics from a unique perspective. To find a compelling angle, journalists must immerse themselves in research, interviews, and observation. This allows them to uncover the hidden stories that lie beneath the surface.

Developing a Narrative Structure

A well-structured feature story follows a narrative arc, taking readers on a journey from beginning to end. This structure helps to engage the audience and maintain their interest throughout the story. Journalists often use storytelling techniques such as character development, scene-setting, and foreshadowing to create a compelling narrative flow. By carefully crafting the structure, journalists can guide their readers through a captivating storytelling experience.

Creating Emotional Connections

One of the hallmarks of great feature storytelling is its ability to evoke emotions in readers. Whether it’s through powerful descriptions, personal anecdotes, or thought-provoking interviews, journalists have the power to make their audience feel deeply connected to the story. By tapping into the emotional core of a topic, journalists can create a lasting impact and inspire action.

Incorporating Visual Elements

In the digital age, visual storytelling has become increasingly important. To enhance the impact of a feature story, journalists can incorporate visual elements such as photographs, videos, and infographics. These visuals not only add depth and context to the story but also help to engage readers in a more immersive way. Journalists should strive to use visuals that complement and enhance the narrative, rather than distract or overwhelm the audience.

Balancing Facts and Creativity

Feature storytelling allows for a certain level of creativity and artistic expression. However, it is crucial for journalists to maintain a balance between facts and creativity. While it’s important to engage readers with captivating storytelling techniques, it is equally important to uphold the principles of accuracy, integrity, and ethical reporting. Journalists must ensure that their creative choices do not compromise the truthfulness or credibility of the story.

Adapting to Different Platforms

In today’s rapidly evolving media landscape, journalists must adapt their feature storytelling techniques to different platforms. Whether it’s writing for print, online publications, or social media, journalists need to consider the unique characteristics of each platform. This may involve adjusting the length, format, and style of the story to suit the medium and capture the attention of the target audience.

Mastering the art of feature storytelling in journalism takes time, practice, and a deep understanding of the craft. By finding compelling angles, developing a narrative structure, creating emotional connections, incorporating visual elements, balancing facts and creativity, and adapting to different platforms, aspiring journalists can hone their skills and create impactful stories that resonate with their audience.

Key Takeaways:

• Feature storytelling in journalism goes beyond the basics, diving into the why and how of a story.
• Finding a compelling angle is crucial for crafting remarkable feature stories.
• Developing a narrative structure helps engage the audience and maintain their interest.
• Emotional connections can be created through powerful descriptions, personal anecdotes, and thought-provoking interviews.
• Visual elements such as photographs and videos can enhance the impact of a feature story.
• Balancing facts and creativity is essential to maintain accuracy and integrity.
• Adapting feature storytelling techniques to different platforms is necessary in today’s media landscape.

To further enhance your skills in feature storytelling and pursue a career in journalism, consider taking the “NYU | Modern Journalism” online course and certificate program offered by Yellowbrick. This program provides valuable insights and practical knowledge from industry professionals, helping you master the art of feature storytelling and prepare for the exciting opportunities that await in the world of journalism.

Enter your email to learn more and get a full course catalog!

• Hidden hide names
• Hidden First Name
• Hidden Last Name
• Comments This field is for validation purposes and should be left unchanged.

More from Yellowbrick

Yellowbrick Recognized as Top EdTech Company in North America by TIME and Statista

We are thrilled to announce that Yellowbrick has been named the leading EdTech company in North America and sixth globally in the prestigious “World’s Top

Mastering the Art of Backline Tech: Tips & Tricks for Technicians

Explore the exciting role of a backline technician, gain insights into essential skills, career growth opportunities, and steps to achieve success in the live music industry.

Top 5 Video Streaming Challenges: How to Overcome Them

Explore video streaming challenges and strategies to overcome them, from bandwidth limitations to DRM issues. Dive into the dynamism of the video streaming industry.

ABOUT YELLOWBRICK

• Work at Yellowbrick
• Privacy Policy
• Terms of Use

STUDENT RESOURCES

• Scholarships
• Student Login
• Beauty Business Essentials
• Beauty Industry Essentials
• Ecommerce Essentials
• Fashion Business Essentials
• Fashion Industry Essentials
• Footwear Business Essentials
• Gaming & Esports Industry Essentials
• Global Sports Management
• Hospitality Industry Essentials
• Music Industry Essentials
• Performing Arts Industry Essentials
• Product Design Essentials
• Sneaker Essentials
• Streetwear Essentials
• TV/Film Industry Essentials
• UX Design Essentials

©2024 Yellowbrick · All Rights Reserved · All Logos & Trademarks Belong to Their Respective Owners

Want to create or adapt books like this? Learn more about how Pressbooks supports open publishing practices.

13 Chapter 10: Feature Stories 

Feature writing.

Filmmaker Andrew Stanton (“Toy Story,” “WALL-E”) gave a TED Talk in 2011 about storytelling. He told the audience: “Storytelling is joke telling. It’s knowing your punchline. Your ending. Knowing that everything you’re saying, from the first sentence to the last, is leading to a singular goal and ideally confirming some truth that deepens our understandings of who we are as human beings.” 

Storytelling is a crucial tool used in feature stories. Feature stories are news stories with a storytelling focus. They are still full of verified facts and information, but they often include more narrative and anecdotes and human elements. They are still objective and written in the third person.

Like news stories, feature stories need to tell the reader something new. Stanton summed it up nicely in his TED Talk:

“Make me care. Emotionally, intellectually, aesthetically. In the beginning, make a promise to your audience that this story will lead somewhere that’s worth their time.”

Feature stories are your chocolate news. They are written in the same manner as news stories with leads, nut grafs and fact-based endings. But they are often more fun to consume. They are more likely to have alternative leads, but the newsworthiness is always paramount.

Feature stories allow for more narrative writing and descriptions, but good feature writers know that their readers might still leave if the story drags. In feature stories, like with news stories, you need to be stingy with your words, sentences and paragraphs. Every word should enhance the story to keep readers engaged.

Feature Characteristics

Writing expert Roy Peter Clark delves into feature stories in a 2004 article for Poynter. 

“Readers like stories, even news stories, written in ‘feature style,’ ” Clark writes. “And since the invention of the human-interest story, the feature has had the beneficial effect of expanding the universe of newspaper readers while enriching our definition of news.”

Clark goes on to list possible characteristics of a feature story:

• You can read it in a single sitting on the day it was published.
• You can read a short one in five minutes and a long one in 15 minutes.
• It is NOT a news story but can be inspired by the news.
• It has, at its heart, human interest.
• It illuminates lives lived in our time.
• It takes advantage of an expanded set of language and narrative strategies.
• It can be written and reported within the normal timeframe of journalistic enterprise.

Another Poynter expert, Butch Ward, writes about the importance of details in a feature story. He emphasizes the importance of the reporter being in the middle of the story when possible. He writes that a “keen observation allows the writer to speak with authority” and points to examples of reporters who are there to hear sirens or see children play and describe that from their own observations.

Ward also advises feature writers to carefully choose what details go into their story: “Show me instead of telling me. When I read ‘the security guards did not stir from their cigarettes and tea,’ I not only know something about the guards; I see them relaxing – because that’s what you do with a cup of tea and a smoke.”

Lastly, Ward writes that all sizes of feature stories have details. Even social media posts can be specific enough to put the reader in a particular place. Details humanize your sources and get the readers vested in the outcome.

Eight Types of Feature Stories

Profile or personality feature .

• A profile or personality feature is an objective news story about a person.

A Jan. 30, 2022 profile feature story by the Washington Post’s Eli Saslow was one of four that won the journalist the Pulitzer Prize in feature writing . In Saslow’s story about a billionaire, the reader gets a glimpse into his life. The story chronicles the billionaire’s long hours at his desk watching his money, the size of his wife’s closet and the fact that he has never swum in his own infinity pool. This level of detail comes from comprehensive reporting.

Saslow described how he produces such profiles in a 2021 interview with the website Neiman Storyboard. He said a profile feature story requires the right subject and that he conducts preliminary interviews with five to 10 people to find the right person. Once the source has been selected and agrees to the profile, Saslow typically has “hours and hours of conversation. … Then I turn that into a 1,500-word piece.”

During the pandemic, Saslow conducted interviews over the phone and, when possible, on Zoom so he could use his senses to learn more about his subject and their environment. His best way to learn about someone is to follow them through their day or week. If that’s not possible, several interviews in various places – home, school, work – allow a broader snapshot into their life.

A good profile goes beyond the primary source. It’s imperative to interview others in the person’s life.

In another of Saslow’s award-winning articles, this one about education published Oct. 2, 2022, he interviews several people surrounding his primary source. Remember to talk to a wide array of people. Someone’s mother will have a different perspective than their classmate. Interview friends and enemies to get a more objective and interesting profile.

Historical Feature

When I worked at a daily newspaper, I often was tasked with writing historical features, and I dreaded them. A historical feature is a news feature story looking back on an important event in history. I wrote historical features on Sept. 11, Pearl Harbor and even major earthquakes. These stories were meant to remind readers about an event while finding a fresh angle. As a new reporter at the time, I had no trouble recapping the past, but it was trickier to find something new about it.

I remember calling schools to see how they were handling Sept. 11 memorials or calling local veterans associations to see if any members were willing to reminisce about past wars. When I found a person or group that could add a fresh perspective, it breathed new life into an old tale. But finding sources like that every year could be tough.

For inspiration, check the professionals. In October 2023, Reporter Teri Figueroa of the San Diego Union-Tribune wrote a remarkable historical feature on the 20th anniversary of a terrible fire that devastated the region.

Smoke stretched from the backcountry to the beach. Ash fluttered like snow. Authorities warned the devastating fires could reach the coast. Everyone was in disbelief.

It’s been 20 years now, but the 2003 firestorms, led by the deadly Cedar fire, remain part of San Diego County’s collective consciousness.

The Cedar fire, followed quickly by the deadly Paradise fire and the Otay fire, held the region under siege for days.

At the time, the Cedar fire was largest wildfire in California’s recorded history. Nearly 16,000 firefighters responded to the region. When the firestorm was over, 13 percent of San Diego County had burned.

It started late in the afternoon, east of Ramona. Small initially. Then around midnight, the Santa Ana winds hit.

As San Diego County slept, the monster grew, burning 29 miles in 10 hours. At one point, according to one report, it moved an astonishing average of 2 acres every second. 

Notice that Figueroa’s feature story has a creative alternative lead. The second and third paragraphs summarize the nut of story. Then the article builds along with the fire, describing a “monster” and giving facts about the fire’s path.

If you read further in the story, you’ll note that the reporter went back and talked to people who were affected by the fire to see what they remember and what has happened since. That depth of reporting makes for an outstanding story.

Seasonal Feature

A seasonal feature is a fact-based story about a seasonal event or holiday. They are designed to remind readers about the origin of a holiday while giving a fresh perspective.

When I was a newbie, I was often stuck working holiday shifts. I would search for stories about people working at food banks during Thanksgiving or running toy drives at Christmas. These stories are fun to write because they allow for more description and narrative writing. They still must be well-reported and full of facts to interest readers.

Here’s an example of a seasonal feature from the New York Times in February 2023 about the mysterious origin of Valentine’s Day.

Valentine’s Day is upon us again. It’s a time of candlelit dinners, heart-shaped candy boxes from the drugstore and (depending on your relationship status) watching old romantic comedies while you drink wine by yourself.

It’s a great celebration. But where did it come from? And why do we care about it so much?

People have been trying to answer those questions for a long time. The New York Times pondered the day’s origin in 1853 but called it “one of those mysterious historical or antiquarian problems which are doomed never to be solved.”

Sidebar/Explanatory Feature

The sidebar or explanatory feature is a feature story that often accompanies a longer story and provides more information about one element of the main story. This type of story usually comes after a reporter works on a news or feature story and realizes that there are other elements that need to be explained but can’t fit into the original story.

For example, if you’re covering a new power plant coming to town, you might need a sidebar on how a power plant works. A reporter asked to write a feature story on a new college president could decide to write a sidebar on the role of a college president.

In The New York Times in October 2023, a main news story was published about a mosquito-borne illness that was increasing around the world and had been found in California. Reporter Stephanie Nolen wrote a sidebar about the disease itself. This feature is written in a Q&A form and answers questions ranging from what the illness is like to who’s at risk.

How-To Feature

As the name implies, a how-to feature is a feature story in which you help the reader accomplish something by introducing a task and then creating clear and simple step-by-step directions for completion. These features should include videos or photographs to help your reader see the steps.

You will commonly find how-to features in the DIY section of any media organization. For those looking for a tastier option, consider the Washington Post section called Voraciously. It shows readers how to make a variety of food, as in a October 2023 story about baked potatoes and air fryers from Writer Aaron Hutcherson.

Have you ever eaten multiple baked potatoes in one sitting? I recently did, and I’m not ashamed to admit it. I can’t remember the last time I’d made or eaten a baked potato before last week but conducting “research” for this article reminded me just how comforting and delicious these humble spuds are regardless of how they’re prepared — in a microwave, oven or air fryer.

All methods can yield good results, but I’m now convinced that the best baked potatoes — hands down — are made in the air fryer.

Notice that Hutcherson’s writing is casual and in the first person. It is playful and engaging. This article, like most in the how-to genre, starts with a few paragraphs about the project and the reason to attempt it, before evolving into a step-by-step process much like a traditional recipe. Make sure your writing is clear and simple, so your reader completes the task instead of stopping in frustration.

Job Feature

Another type of feature to consider is one called a job feature , which is about a person’s job. In particular, unusual jobs make great topics for stories, such as a Pulitzer Prize-winning feature from The New Yorker magazine in 2019 about a military man’s assignment guarding an important detainee at the controversial Guantanamo Bay prison.

But a job feature can focus on a traditional job and still be fascinating to the reader. Have you ever asked your Uber driver about their weirdest fare? The person who does your nails or watches your dog might have some strange stories from their occupation. Here’s a prime example of a job story about the unglamorous side of delivering food. Notice the detail of the sushi order in the piece by Kellen Browning of the New York Times in April 2023.

Brantley Bush couldn’t shake the fear that he was about to be ripped off.

It was a chilly Saturday evening, and Mr. Bush, a delivery driver for Uber Eats, was waiting in an alley next to a dumpster in the Pacific Palisades neighborhood — a decidedly unpretentious spot in the middle of a wealthy enclave near Santa Monica, Calif.

He had just snagged an order from a nearby high-end sushi restaurant, for three separate deliveries, giving him a chance for a hefty tip.

The first delivery was to a two-story house with a manicured lawn and a large magnolia tree. The second was handed to a teacher at a late-night music class in an office complex.

The third was the big item, the reason Mr. Bush had accepted this delivery: a bulging paper bag filled with $388 of sushi and miso soup. If he was lucky — and if the customer was generous — Mr. Bush could hope for a $50 or $70 tip, which would make his night worthwhile.

If you read further in the story, and you’ll want to because of Browning’s effective writing, you’ll learn that the delivery driver was indeed ripped off.

Adventure Feature/Participatory Feature

An adventure feature is a fact-based story about a source’s adventure or experience. A participatory feature is a fact-based story about a reporter’s experience or adventure.

Both adventure and participatory features contain emotions and reactions but must include verified facts about the experience. For example, if a source survived a plane crash, most of the story would focus on the source, but the reporter should verify information about the crash from officials who investigated it.

A participatory feature is often written in the first person. You will see other feature stories that include the first person “I,” but it’s best for reporters to keep themselves out of the story as much as possible to emphasize objectivity.

Writer Catherine Porter wrote an adventure feature for The New York Times Sept. 14, 2023.

Essaadia Boukdir stumbled through a valley of death in the throes of labor. Her husband, Brahim Bel Haj, held her up on one side. A cousin supported her on the other.

She worried her baby would die, as so many of her neighbors had only two days earlier, when an earthquake struck high up in a valley on the Atlas Mountains on Friday, cracking concrete, hurling giant boulders down the rocky slopes and burying people in their mud-brick and rock homes.

The earthquake, the most powerful to strike Morocco in more than a century, killed more than 2,900 people, most of them in the small villages scattered in mountains near the southwestern city of Marrakesh.

Behind-the-Scenes Feature 

Like the adventure feature, a behind-the-scenes feature is a fact-based story about a person whose job is hidden from the public but might be interesting to readers. It could be a person working behind the curtain at a play or the engineer who controls traffic lights. Any job that the public can’t see is often a great subject for a behind-the-scenes feature.

There are other features that might not fit into a neat category but still entertain and connect with readers on a human level. If a feature is reported, researched and sourced, and teaches the reader something new, it can be an effective way to disseminate information.

Key Takeaways

• Feature stories are objective, fact-based stories with more storytelling and descriptions. They still have leads, nut grafs and fact-based endings, but they also have human interest at their core.
• A historical feature is a news feature story looking back at an important event.
• A seasonal feature is a fact-based story about a seasonal event or holiday.
• A sidebar or explanatory feature is a feature story that often accompanies a longer story and provides more information.
• A how-to feature is a feature story in which you help the reader accomplish something by creating step-by-step directions for completion.
• An adventure feature is a fact-based story about a source’s adventure or experience.
• A participatory feature is a fact-based story about a reporter’s experience or adventure.
• A behind-the-scenes feature story is a fact-based feature story about people working in a less visible role.

Chapter Exercise

Remember when we set goals in Chapter 1? It’s time to revisit them. Using the information from Chapter 1, or from reflection now, answer the following questions:

• Did you successfully learn what you wanted to from this textbook? Please explain.
• Did you successfully learn what you needed to from this textbook? Please explain.
• What was your favorite part of this learning material?
• What was the biggest challenge for you in learning about journalism?
• Were you correct about the obstacles you encountered along the way in this textbook?
• Did you set aside enough time for this class?
• Did you stick to a regular schedule? Why or why not?

Broccoli and Chocolate: A Beginner’s Guide to Journalism News Writing Copyright © 2024 by Erin Hiro is licensed under a Creative Commons Attribution 4.0 International License , except where otherwise noted.

Share This Book

• OC Test Preparation
• Selective School Test Preparation
• Maths Acceleration
• English Advanced
• Maths Standard
• Maths Advanced
• Maths Extension 1
• Maths Standard 2
• Maths Extension 2
• Primary Holiday Camps
• UCAT Preparation
• English Standard
• Business Studies
• Legal Studies
• UCAT Preparation Course Online

Select a year to see available courses

• Level 7 English
• Level 7 Maths
• Level 8 English
• Level 8 Maths
• Level 9 English
• Level 9 Maths
• Level 9 Science
• Level 10 English
• Level 10 Maths
• Level 10 Science
• VCE English Units 1/2
• VCE Biology Units 1/2
• VCE Chemistry Units 1/2
• VCE Physics Units 1/2
• VCE Maths Methods Units 1/2
• VCE English Units 3/4
• VCE Maths Methods Units 3/4
• VCE Biology Unit 3/4
• VCE Chemistry Unit 3/4
• VCE Physics Unit 3/4
• Castle Hill
• Strathfield
• Sydney City
• Inspirational Teachers
• Great Learning Environments
• Proven Results
• Jobs at Matrix
• Events and Seminars
• Book a Free Trial

How To Write An Amazing Feature Article In 5 Steps

Need to write a feature article for class? Don't worry, in this article, we show you how to write an amazing feature article in 5 steps!

Get free study tips and resources delivered to your inbox.

Join 75,893 students who already have a head start.

" * " indicates required fields

You might also like

• The Ultimate ‘Much Ado About Nothing’ Cheatsheet | Skills Understanding Shakespeare
• Selective Schools Victoria: The Complete SEHS Guide
• Year 7 & 8 (Stage 4) Recommended Reading List
• Helping My Child Study Effectively
• 5 Editing Skills You Need To Ace High School

Related courses

Year 7 english, year 8 english, year 9 english.

Unsure of the difference between a feature article and a newspaper report? Well, it’s time to find out! We will show you the different characteristics of an amazing feature article and how to write one!

To show you how to write an amazing feature article, we’ll discuss:

Characteristics of a feature article.

• Different types of feature articles

Language used in feature articles

• Research / Planning
• Header / Title
• Introduction

What is a feature article?

A feature article is a non-fiction piece of writing that focuses on a particular topic. You will find them in newspapers and news sites, online blogs, or magazines.

However, they are not the same as news reports! Whereas news reports are more factual…

Feature articles are more subjective and emotive.

They commonly present information in a more narratorial manner to make them more engaging.

Now that we have a general understanding of what a feature article is, let’s take a detailed look at their characteristics.

A feature article should,

• Explore a topic or issue of current importance
• Follows  narratorial conventions (i.e. There is a plot, complication, and conclusion)
• Written in short paragraphs
• Combine facts and opinions
• Provide a perspective or angle about the topic or issue
• Includes catchy features (eg. Catchy title, images etc.).

Different types of feature articles:

There are many different types of feature articles. Each one has a different focus and purpose.

So, let’s see a few examples of feature articles!

• eg.  ‘ Charlie Kaufman’s debut novel, ‘Antkind’, is just as loopy and clever as his movies ‘
• eg. ‘ A Former High School Football Player Dove and Caught a Child Dropped From the Balcony of a Burning Building’
• eg. ‘ How to Tie Dye ‘
• eg. ‘ My 2019 UCAT Experience ‘
• eg. ‘ Why Australia Day is really held on 26 January and the push to change the date ‘ or ‘ Thanksgiving 2020 – Date, history behind the holiday and what time is Macy’s Thanksgiving Day Parade ?’
• eg. ‘ Craziness behind the scenes at the White House ‘ and ‘ Two Former McDonald Employees Spill Insider Secrets About Working at the Fast Food Chain ‘

Note : There are many more different types of feature articles. You’ll want to research the genre specific for the task you’ve been set.

Before we go into the nitty-gritty details for writing feature articles, you need to know what skills and techniques you need to acquire in order to write a feature article!

• Share your opinions
• Show your personality (eg. humourous, serious…)
• Use semi-formal language (i.e. some colloquialism)
• Use emotive language
• Refer to the audience in second person language (eg. “you”)
• Use literary and rhetorical techniques to engage the reader (eg. rhetorical questions, anecdotes, imagery…)
• Don’t overuse adjectives or adverbs . Use strong verbs and nouns to describe, instead of adjectives and adverbs.
• Use facts, quotes and jargon  to add authenticity
• Make sure you write in the  active voice

How to write an amazing feature article in 5 steps

Now that we know what a feature article is, let’s see what you need to do in when writing an amazing feature article:

Step 1: Research and Planning

Remember, feature articles are still based on factual information. So, it is vital that you research your topic very well and that you carefully plan out what you want to write.

We will need to research, plan and research again!

Once you’ve thought about the topic you’ve begin, or decided which issue you would like to discuss, you’re ready to get stuck into researching.

a. Research the general topic

This step is all about reading different perspectives and information about your chosen topic.

Doing this will help you take an informative stance on your topic.

See which perspective interests you most, or which one you agree with most. Also, take into account of the amount of strong evidence you can find for your feature article.

b. Narrow your focus and plan

Now, it is time to take a stance and start planning your feature article!

Here are some points you need to consider when you are planning:

• What type of feature article do you want to write?
• What is your stance on the topic?
• Who is your target audience?
• What is your article about?
• Why are you writing about this topic? (i.e. purpose)
• Chronologically?
• Level of importance?
• Like a narrative?

Note : The purpose of your feature article can be to convince, evoke sympathy or anger, praise or even to educate. It is up to you to figure out what you want to say about the topic.

c. Research evidence

Now, it is time to research some more and gather some evidence to support your feature article.

Feature articles are supposed to help readers really understand and feel your story.

So, to do this, you must ensure that you spend this time to really flesh out your story and get a good grasp of what you are writing about.

Here are some examples you should look for:

• eg. “ According to Cancer.org , 1960 Australians died from skin cancer in 2016 “
• eg. “ Brendan Thomas will not be deported to New Zealand because he is an Indigenous Australian and is protected by the new law “
• eg. “ Professor Gabriel Leung, Expert on COVID-19 Epidemic from Hong Kong University , says that COVID-19 could ‘infect 60% of global population if unchecked'”  
• “ From the live interview with Holocaust survivor.. “

Step 2: Header / Title

Feature articles are known for their eye-catching headers!

Let’s take a look at 2 headers. Which title would you click on first?

“ Rising film director, Sherrice, just released a provocative stop-motion piece that will change your view about fast food! ”

“ Film director, Sherrice, just released a stop-motion piece about fast food ”

The first line is more catchy because it uses emotive language and it directly addresses the readers.

So, how do you write catchy headlines?

• Keep it short and snappy
• Directly address the reader
• Use adjectives / adverbs
• Tell readers what your content is about
• Ask a question
• Give an imperative

Step 3: Introduction

Like your title, your introduction also needs to ‘hook’ in the readers.

They set the scene and draw interest from the audience.

Think about a narrative’s 3 Act Structure:

• The opening act sets the scene and captivate the audience’s attention
• Act 2 is where the action and the major complication occurs
• The 3rd act is the conclusion. It ‘solves’ the problem.

Feature articles function in the same way.

However, unlike a narrative, feature articles’ introductions are very brief and short. They should never be longer than 15% of your whole article.

So, how do you write effective introductions to feature articles:

• Make an interesting and provocative opening statement to draw reader’s attention
• Briefly introduce the topic and purpose
• Establish a relationship with your reader through your language (eg. second person language, rhetorical questions…)
• Create intrigue and interest by foreshadowing your points or challenging your audience
• Provide background information about your topic

Take a read of ABC journalist, Stan Grant’s introduction from  ‘Anger has the hour’: How long must Indigenous Australia Wait for Change? 

“How long must Aboriginal people wait? How many “turning points” must there be, before we stop believing?

Time is something Indigenous people do not have, not when we die 10 years younger than the rest of the population. Every year lost is counted in graveyard crosses.

Yet the Federal Government says there will likely be no referendum on Indigenous constitutional recognition this term of Parliament. Three years since the Uluru Statement from the Heart laid out a vision for Australia — Voice, Treaty, Truth — and we are told still to wait.

That is three years lost; a wasted opportunity to finish our unfinished business. First Nations people asked Australians to walk with us for a better future, yet we cannot get beyond those first steps.”

You see, Grant draws the audience’s interest by asking provocative rhetorical questions that hints at his stance about the topic.

He then provides background information about his topic to inform his audience about the issue. However, notice how he does this in an interesting and engaging way.

Grant uses literary techniques like tricolon (eg. “Voice, Treaty, Truth”), metaphors (eg. “year lost is counted in graveyard crosses” and “First Nations people asked Australians to walk wth us for a better future, yet we cannot get beyond those first steps”) and the motif of steps (eg. “walk with us” and “first steps”).

Step 4: Body

Now, let’s move onto the main part of your feature article.

The body of your feature article is where you write all of your juicy information.

This is where the story unfolds and you share your opinions.

So, let’s get started and see what you need to do in your feature article body paragraphs.

a. Show don’t tell

‘Show, don’t tell’ is a commonly taught writing technique. It requires students to describe and ‘show’ what is happening, instead of simply recounting (‘telling’).

Let’s take a look at an example:

• Tell : Johnny was tired after he ran up the hill.
• Show : Johnny’s legs were aching as he forced himself up the hill. He was struggling to catch his breath and his cheeks were red and puffed up.

Notice the difference? The second line is much more engaging and descriptive, and we feel more connected to the character.

As such, you need to ‘show’ your information to make your article more engaging and interesting to read.

Remember, a feature article is much more colourful than a newspaper report.

So, let’s learn how to ‘show, not tell’:

• Write vivid descriptions and imagery
• Rely on the different senses to describe (i.e. sight, touch, smell, hearing, taste)
• Use literary techniques
• Don’t state emotions (eg. ‘He is happy’,  ‘She was excited’ or ‘That was scary’)
• Use strong verbs and nouns, instead of adverbs and adjectives (eg. ‘sprinted’ instead of ‘ran fast’)

b. Be creative

In other terms, use rhetorical and literary techniques! Using these techniques will help you achieve your purpose and simultaneously engage the audience.

For example, if you want to evoke sympathy from the audience, you can use emotive language and hyperbole:

“Big, brute boys brutally beat small neighbourhood boy until he was unrecognisable” 

Or, if you want to convince the audience, you can use high modality words and an imperative voice:

“The time to take action is now! Get your phones and fill out the survey now”

So, what are some techniques that are commonly used in feature articles:

If you want to find more techniques, or learn more about the listed techniques, take a read of our English Literary Techniques Toolkit .

c. Support your opinions

Remember, a feature article isn’t just a story… it is also an article! This means that you will need a set of strong evidence to support what you are saying.

We already went through the various types of evidence you need for a feature article:

• Case studies
• Quotes from critics or experts

So, ensure you use a variety of different evidence and use it across your whole feature article.

Step 5: Conclusion

We are at the final stage of your feature article!

Too often, students neglect the conclusion because they think it’s unimportant in a feature article.

However, it is quite the opposite.

Conclusions are especially important in feature article because they summarise your ideas and stance, and ultimately inspire your readers to take action.

So, take your time to quickly summarise your article and add a call to action (i.e. tell your audience to do something, either explicitly or implicitly).

Let’s take a look at News.com journalist, Emma Reynold’s conclusion: “ Craziness Behind the Scenes at the White House ”

“ Three levels of the imposing White House are visible above ground, with the rest beneath. The basements include workrooms, bombs shelters and a bowling alley.

I’m told to look out for the famous red-tailed hawks that live in the rafters of the building. While squirrels are a common sight outside the gates, not many survive within.

Back on Pennsylvania Avenue, I note the absence of sewer grates or rubbish bins, a precaution against bombs.

Clearly, there is a strong consciousness of danger here. But it’s covered with a Disney smile. “

Here, Reynold summarises her experience at the White House and comes to a final conclusion.

She also uses rhetorical and literary techniques to engage her audience and make her conclusion more memorable.

For example, we see a metaphor with “while squirrels are a common sight outside the gates, not many survive within [the White House]”, drawing links between squirrels and common people.

She also uses framing (her introduction refers a ‘Disney star’), allusion and metaphor in her final line: “But it’s covered with a Disney smile”.

Furthermore, Reynolds also implicitly warns us to be aware and critical of what is truly happening in the White House. This is her call to action.

This is what you need to do with your conclusions too!

Written by Matrix English Team

© Matrix Education and www.matrix.edu.au, 2023. Unauthorised use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Matrix Education and www.matrix.edu.au with appropriate and specific direction to the original content.

Year 7 English tutoring at Matrix will help your child improve their reading and writing skills.

Learning methods available

Level 7 English course that covers every aspect of the new Victorian English Curriculum.

Year 8 English tutoring at Matrix is known for helping students build strong reading and writing skills.

Level 8 English course that covers every aspect of the new Victorian English Curriculum.

Year 9 English tutoring at Matrix is known for helping students build strong reading and writing skills.

Related articles

Oscar’s Hacks: Staying Organised for the HSC in Year 10!

Want to know what it takes to do HSC subjects in Year 10? In this article, Oscar shares his tips for staying organised for the HSC in Year 10!

Glossary of Key Words

A list of key words to know for the HSC and their definitions.

Film Symbolism | How to Analyse Symbolism in Film or TV

We all recognise film symbolism when we see it, but often we don't know how to describe it or articulate what it is! In this article, we break down what symbolism in film is, how it works, and how to discuss it!

How To Write a Feature Article: A Step-by-Step Guide

Have you dreamt of becoming a famous feature article writer do you acquire your muse from writers like maya angelou, ketaki desai , rishab raj, shivani vig, and other popular feature writers have you ever felt writing as a tool for reflection then, this article will teach you the fundamentals of what makes a good feature article and how to write one.  it is better to learn more about feature articles before learning the strategies on how to write a feature article. so, here we go.

What is a Feature Article?

A feature article, according to Dictionary.com, is a daily or fortnightly article or report about a person, event, frontage of a major event, or the like. This writing adds a personal touch, and quite often, it is written in a discrete style. It can be a news story, the main or most prominent story in a magazine.   A feature article is no doubt an article inscribed to give a piece of in-depth knowledge to events, people issues, or news. A proficient person or a journalist can write a feature article. Their writings will provide background information on a significant or a noteworthy topic, and the article will include the writer’s angle or his/her experience. 

Difference between News Article and Feature Article

It is not a news item or advertisement. It is a common fact that people get confused with news articles and feature articles. We get confused with news and features and always think of the dos and don’ts of writing a feature article. All are aware of feature articles in Sunday newspapers, but where does the difference lie?

News  is always instant information, and this needs to reach the mass as breaking news without wasting time. A news article should be concise and clear and finally, the writer should stick to the point directly. A news story offers information about an event, idea, or situation. 

The article should cover all the “W” (who, what, when, why, where) and “H” questions, which any reader would like to know. News items generally do not add much spice or any additional information to entice the reader. Readers are spared with extra material or statistics, and as far as possible a writer will use adjectives sparingly. In a nutshell, the introduction will summarise the story for the benefit of the reader.

The source and slant of the writer can include slight variations but should not cover more than one approach. The news writer or a journalist can use an inverted pyramid structure. The writer prefers to present the most important information as an introduction or they can be considered as a conclusion as well. This will help a writer exemplify how the news can be prioritized and structured.

A feature writer adds depth, wisdom, and color to the story and may entertain or instruct. In short, writing a feature article can be like adding jaggery to gulp bitter gourd. It can be like a stimulant or a catalyst. A feature article is a longer article compared to the news. It is all about lettering a human-interest story to match the target audience. A feature article is written after an event. So, naturally, they try to provide more and more information about the event, or else they give a different perception or a changed viewpoint. 

The main aim of a feature writer will be to analyze, broaden the understanding, and give different approaches to a reader. Remember to note that a feature article is a non-fiction piece of writing. 

Where do we find feature articles? 

A feature article is published in newspapers, magazines, and online blogs , and they add an emotional touch. They are more personal. As a writer, when you write a feature article, it is good to make it more narrative and more appealing for the readers.

If you want to become a professional blogger, then learn from the experts with the Best Online Content Writing Course

Different Types of Feature Articles:

Before starting to write a feature article, different articles and their characteristics will give you the insight to decide, which type to choose before you pen your thoughts to words. Every article should be the voice of a writer and the other characters or places or incidents. Now start thinking of writing a feature article and understand the different types before you shake your thoughts into words.

Types of feature stories : Each article has a divergent focus, and the motive also changes.

⮚      Human interest stories:  In this kind of feature article, the emphasis is given to a person or a set of people. Such an article emphasizes a dramatic incident. Normally, the focal point will be emotion first and later on the information.

⮚      Colour Stories : Describe a location using life and blood, so that the reader can visualize the same in this kind of feature article. A news story can be written in this form to transport the feel.

⮚      News Feature: This is the m ost popular kind of feature article in the newspapers. It conveys news, motives and implications, and consequences.

⮚      Informative Feature:  For this article, the writer conducts an interview, research, data compilation for data, and of course, relies on personal observation. The writer tries to add human stories and give information and education. It offers interesting information and guides the reader.

⮚      Historical Feature:  This type of feature article is for those, who are good at dates, chronology, turning points in history. The main motive of this feature article is to rekindle memory to invoke interest. 

⮚      Lifestyle Feature:   The most widespread feature articles people look for. How to live healthily? How to grow vegetables?

⮚      Scientific Feature : As the name suggests, this feature article voices on science policy and topics related to current topics.

⮚      Interpretative Features:  Political, social, and economic problems could be touched upon, while writing this feature article. Interpretative feature articles provide details, direct, and shed light on the context of specific issues.

⮚      Review:  Review of books, film, and music, etc. This article should highlight why a particular genre is good or extremely good and the specific reason for this extraordinary or ordinary nature.

⮚      Behind the scenes:  This article gives a reader a revelation about the backdrop scenes, or the reader can pry into the behind scenes.

Now you are familiar with different types of feature articles and the next step is to progress a set of skills required to write, organize and edit a feature article before writing a feature article and get set to write a feature article.

Why do you write a feature article ? It is either to instruct, persuade or entertain the readers. Do not miss the fact that feature articles are longer pieces of writing that range from opinions, issues, experiences, and ideas. 

How to Choose and Tempt the Audience When You Write a Feature Article?

It is a common fact that there are thousands of newspapers, magazines, and print media in the market flooding articles with online material. It can be considered as an uphill task to pitch the right audience and to get noticed in this market.  

How to break this discord and attract the audience is to offer the target audience a noteworthy article that is of interest which speaks a lot. Once the target audience is decided, think of their age, status, attitude, culture, and lifestyle. As a writer, you have to know their thought process, language, and vocabulary. 

As a next step, you have to analyze the topics of interest for that selected audience. Technology, travel, health, home travel are striking topics for features since they can be used in specific sections of newspapers or weekend magazines. Feature stories are frequently published in trade publications, usually as special supplements.

Steps to writing a feature article to keep the reader on tenterhooks

● The first point is to  choose the right topic  and the word limit of the feature article. Is the topic relevant and of interest or can this topic hold the breath of the audience until the last word? Do not exceed the word limit (minimum 1500 and maximum 4000 words). 

Briefly, discover a topic of existing importance. Further to that, think of a topic that sells and start forming great ideas that are exclusive.  The brainstorming  technique will help you bring out the best, and this technique will ensure you have a free flow of ideas. Understand the purpose of writing that can take you to the next step of writing.

●        Research the topic  and it all depends on your research. Find out what strikes and how well you can produce it. Read, read, research all aspects and perspectives of the topic, and give an edifying stance. 

Mind mapping techniques will allow you to channelize your ideas and thoughts. How do you do that? After your research and free flow of your ideas or overflow of ideas, create a central theme that will allow you to write. Of course, you can branch your central idea with different color codes and keywords, and colorful images to start with a bang and get inspired. 

More and more branches will make you more confident and with an organized flow of thoughts. Establish your principle and remember that is the meat of your article.

●        Narrow down your plan : Think of the target audience and what type of attitude do they like and what is your attitude towards that topic? Start thinking of all the  Ws and H  (who, why, what, when) and find out the answers for these common elements. Your battle is half won if the major reason for writing this article or the drive to write this feature article can answer all these questions.

●        Structure your astute ideas : Sequence them logically and according to the level of significance.

Now you are ready to start painless writing. Your writing process is also complete, and now time to start writing a feature article of your choice, your passion, and your ideas at your fingertips. Before you put words into life, it is better to know the language used to write a feature article.

Linguistic or language usage in feature articles:

● Use semi-formal language (not formal and not informal) with a human touch 

● Sprinkle sentiments, emotions, and feelings

● Use second person singular when you address the audience

● Adjectives and adverbs can be used sparingly but use action verbs

● Do not forget to use statistics, facts

● Quotes give a better edge or slight superiority to your writing

● Write in active voice

● Use literary techniques to create a special effect for a deeper meaning. This divulges the authors’ motivation.

● Rhetorical questions can invoke interest and allow the reader to think and increase certain insight.

● Anecdotes, imagery, and certain jargon are other language techniques that you can try.

Now you are ready to start writing with  more tips  to chisel and delve deep into writing.

How will you structure and organize a feature article?

• Headline:  A good introduction is the root of your writing. The publicity of your article lies in those first lines. Grab the attention of your reader with a catchy introduction or try to hook the reader’s interest. In the introductory lines, the main point is emphasized or highlighted.
• Subheading : Expresses a perspective or point of view of the author and it is also called a  deck . This is the second attempt of the author to tempt the reader. The gist of the article inscribed will allow a reader to be hooked on your article. 
• By-line : You can express your identity using a by-line and introduce the persons who helped you for an interview or a survey.
• Hook -: An intriguing initial sentence that will hook readers’ attention and keep them reading. It could be done by using an example, a metaphor, a rhetorical question exactly like how Barak Obama grabs the attention with his rhetorical questions. This paragraph develops on the hook and sets the tone of your article.
• Introductory paragraph 

This paragraph develops the hook and sets the tone for the rest of the article and defines the tone and focus of the article. The opening paragraph opens with a scheming, plot, or intrigue. You can win the heart of the reader and make them hold their attention with this paragraph. Do not forget to set the section and bring life into those words.

●        Paragraph two of the body: the first main topic . A description of how this person or problem has benefited society. In the author’s own words, this should be an interpretation of events or how to stick to the genre you have selected. Show and try not to speak.

●        From paragraph three onwards , more major points are offered to clarify to inform about vital events or accomplishments about the person/issue. The reader is more clear with more details using facts, evidence, and quotations. 

These pose difficult questions to the reader and include their responses. Paragraphs, photographs, tables, diagrams, and graphs are frequently used to present information in feature articles to present facts or proof to back up the content or support the author’s interpretation and explanation of the text person/issue/events.

●        Summary:   Now you are ready to summarise the article. The final paragraph should create a lasting impression by reminding the reader, the article’s core point and suggesting a suitable course of action, and promoting a shift in standpoint or attitude. 

This should prompt the reader to take a feat or encourage taking a deed. The reader should be able to confirm that the article is ready for a conclusion. Now, you have gulped the capsule to set and write a feature article.

●        Reread and Edit:  This is the most important step of the writing process before you write a feature article.                                                  

Revision and editing are important processes of writing. Editing suggests the chance to see a clear picture, evidence, specifics, fix the language glitches, and polish the article. 

Editing will help you to find out grammatical errors, typos, repetitions, and even dull writing the bugs in writing. This is sure to guide and bucket the thoughts to give a long-lasting impression of the feature article. Final editing and polishing will help you to find out whether you have put in your ideas succinctly and impactfully and whether you were able to connect the dots.

Learn about editing and proofreading here.

4 Personalities of Writing to Reduce Writer’s Block .

Madman, architect, carpenter, and madman. .

A madman creates ideas exactly like a madman. The architect gives the writing structure by moving paragraphs around and looking at the plot. The sentences, phrases, and word choices are being crafted by the carpenter. The judge removes elements of the document that aren’t required. This article will remove the block and help you to write a feature article.

Here are additional tips to become an ace before you write a feature article: 

▪ Be relaxed and conversational

▪ Keep it simple

▪ Short sentences and vary sentence length

▪ Paint a picture

▪ Spice up your writing

▪ Voice your opinion

▪ Smooth your writing by using transitions

▪ Don’t judge the first draft

▪ Always rely on peer editing

▪ Don’t write in the same tone

▪ Don’t put all the interesting facts at one go

▪ Harness the power of comma and punctuation

▪ Don’t dump information

Now you have the style, grace, and power of expressing your thoughts clearly and enlivening your writing with vivid images. It is an inborn talent that requires a knack and relevant guidelines to convert your thoughts into words that become a reader’s delight. This article is to reinstate the writing process and try to refresh your memory and change your writing blocks and procrastination habits to write a feature article.

Now you are ready to start your dream job or have a go. Good luck and best wishes!

Scope of Feature Article Writing:

Newspapers, magazines, and social media are employing freelancers and regular columnists. Print and online media depend on freelancers for making their publications interesting and noteworthy. 

The work from home concept is gaining momentum. Hence, it is beneficial for a featured columnist to be in their comfort zone and earn at leisure. Any individual with a flair for writing and a good grasp of language and creativity can make a decent living. 

A feature article writer can choose any genre of your choice and if you are consistent and stick to the timeline with utter sincerity, then nothing can pull you behind. Freelancers are in demand and make use of your painless writing techniques.                                                                                             

Frequently Asked Questions

1. Is a feature article different from a blog?

Yes, it is different. While feature articles are published digitally and in print, blogs are published only online. 

2. Is feature writing well as a career?

Yes. With the present changes in the world, it has got ample scope. If your writing style is exclusive, then you have more possibility to be popular. 

3. What are the basic steps for new writers?

✔ Include all the fundamentals of writing (who, what, where why, when, and how)

✔ Plan and organize your writing

✔ Include your viewpoint

It is a fact that writing entails basic principles. It is good to master the rules. This will help you make your foundation before you venture into different kinds of writing. As stated before, writing a feature article is more than facts and includes interesting facts, and recall the points stated in this article before you write a feature article. 

It is of paramount importance to add a dimension of human touch and make it more pleasing. This article has guided you through the steps to write a feature article and touch the chords of the readers. 

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

• Business Accounting & Taxation
• Business Analytics
• CAT Preparation
• Content Marketing
• Content Writing
• Corporate Training
• Creative Writing
• Data Analytics
• Data Science
• Digital Marketing
• Email Marketing
• Entrepreneurship
• Finance Courses
• Financial Modeling
• Freelancing
• Ghostwriting
• Institute List
• Interviews CWMC
• Investment Banking
• Professional Courses
• Search Engine Optimization
• Short Term Courses
• Skill Development
• Social Media
• Technical Writing

You May Also Like To Read

9 types of content writing & job profile (detailed guide), how to write a resume: tips for resume writing in 2024, top 10 must-known sites that pay to write articles, top 10 online jobs for students that is easily done from home, how to write killing content which converts to sales, best ways to write a memoir in 2024, 20 content writing hacks for better productivity in 2024, career growth in technical writing: 12 lucrative options, top online writing communities – the ultimate list for 2024.

• 100% assured internships
• Placement Assured Program
• 500+ Hiring Partners
• 100% Money Return Policy

Sunday Batch - 26th May 2024

Sunday 10:00 AM - 2:00 PM (IST)

Share Your Contact Details

• Comments This field is for validation purposes and should be left unchanged.
• Name This field is for validation purposes and should be left unchanged.

Weekdays Batch - 14th May 2024

Tues & Thur - 8:00 PM - 9:30 PM (IST)

Saturday Batch - 18th May 2024

Saturday 10:00 AM - 1:00 PM (IST)

• Email This field is for validation purposes and should be left unchanged.

Download Course Brochure

• Hidden Unique ID
• Phone This field is for validation purposes and should be left unchanged.

Weekdays Batch - 28th May 2024

Every Tue, Wed & Thur - 8:00 PM - 10:00 PM (IST)

Weekend Batch - 19th May 2024

Every Sat & Sun - 10:00 AM - 1:00 PM (IST)

Download Hiring Partners List

Download tools list, weekend batch - 25th may 2024.

Every Sat & Sun - 10:00 AM - 12:00 PM

Request for Online DEMO

Weekend batch - 18th may 2024.

Every Sat & Sun - 10:00 AM - 12:00 PM (IST)

• Learn From An Expert
• Steroids To Crack CAT Exam
• Flip The Classroom Concept
• Technology Driven

Request to Speak with MBA ADVISOR

• Select Course * * Select Course Advanced Search Engine Optimization Business Accounting & Taxation Course Business Analytics Master Course Content Writing Master Course Digital Marketing Master Course Data Analytics Master Course Data Science Master Course Financial Modeling Course Investment Banking Course GST Practitioner Certification Course Technical Writing Master Course Tally Advanced Course Other Course
• ADDITIONAL COMMENT

Download Our Student's Success Report

Watch our module 1 recording live for free, get realtime experience of training quality & process we follow during the course delivery.

Talk To An Agent

Talk to our agent, download student's success report, weekday batch - 28th may 2024, request for a callback, weekend batch - 30th may 2024, start hiring.

• Company Name *
• Hiring for * Select Program Content Writer Digital Marketer Data Analyst Financial Modellers Technical Writer Business Accounting & Taxation Search Engine Optimization Investment Banking
• Attach Document * Max. file size: 256 MB.
• Company Name * First
• Select Program Select Program Business Accounting & Taxation Course Content Writing Master Course Digital Marketing Master Course Data Analytics Master Course Financial Modeling Course Search Engine Optimization Technical Writing Master Course
• Select Members Select Mumbers 1-5 6-20 21-50 51-100 100+
• Additional Comments

• school Campus Bookshelves
• menu_book Bookshelves
• perm_media Learning Objects
• login Login
• how_to_reg Request Instructor Account
• hub Instructor Commons

Margin Size

• Download Page (PDF)
• Download Full Book (PDF)
• Periodic Table
• Physics Constants
• Scientific Calculator
• Reference & Cite
• Tools expand_more
• Readability

selected template will load here

This action is not available.

2.3: Writing the Feature Story

• Last updated
• Save as PDF
• Page ID 6447

\( \newcommand{\vecs}[1]{\overset { \scriptstyle \rightharpoonup} {\mathbf{#1}} } \)

\( \newcommand{\vecd}[1]{\overset{-\!-\!\rightharpoonup}{\vphantom{a}\smash {#1}}} \)

\( \newcommand{\id}{\mathrm{id}}\) \( \newcommand{\Span}{\mathrm{span}}\)

( \newcommand{\kernel}{\mathrm{null}\,}\) \( \newcommand{\range}{\mathrm{range}\,}\)

\( \newcommand{\RealPart}{\mathrm{Re}}\) \( \newcommand{\ImaginaryPart}{\mathrm{Im}}\)

\( \newcommand{\Argument}{\mathrm{Arg}}\) \( \newcommand{\norm}[1]{\| #1 \|}\)

\( \newcommand{\inner}[2]{\langle #1, #2 \rangle}\)

\( \newcommand{\Span}{\mathrm{span}}\)

\( \newcommand{\id}{\mathrm{id}}\)

\( \newcommand{\kernel}{\mathrm{null}\,}\)

\( \newcommand{\range}{\mathrm{range}\,}\)

\( \newcommand{\RealPart}{\mathrm{Re}}\)

\( \newcommand{\ImaginaryPart}{\mathrm{Im}}\)

\( \newcommand{\Argument}{\mathrm{Arg}}\)

\( \newcommand{\norm}[1]{\| #1 \|}\)

\( \newcommand{\Span}{\mathrm{span}}\) \( \newcommand{\AA}{\unicode[.8,0]{x212B}}\)

\( \newcommand{\vectorA}[1]{\vec{#1}}      % arrow\)

\( \newcommand{\vectorAt}[1]{\vec{\text{#1}}}      % arrow\)

\( \newcommand{\vectorB}[1]{\overset { \scriptstyle \rightharpoonup} {\mathbf{#1}} } \)

\( \newcommand{\vectorC}[1]{\textbf{#1}} \)

\( \newcommand{\vectorD}[1]{\overrightarrow{#1}} \)

\( \newcommand{\vectorDt}[1]{\overrightarrow{\text{#1}}} \)

\( \newcommand{\vectE}[1]{\overset{-\!-\!\rightharpoonup}{\vphantom{a}\smash{\mathbf {#1}}}} \)

" In any really good subject, one has only to probe deep enough to come to tears . "

- Edith Wharton

Hard news stories require a direct lede ("Gimme the facts, Conrad, I wanna know what happened!") as the immediacy of events provokes the readers' desire for information. A feature story, by contrast, floats free; it is dreamed up by an editor or reporter who stumbles onto something, or more likely someone, and thinks, Well, there could be a story here. The story may be timely, with a news peg (It's opening day at that little swimming pond; let's send a reporter to check it out), or it may connect to nothing except a journalist's curiosity (Remember that kid, the basketball player who got shot? What's going on with him now?). But one thing every feature story should have is a heart, and the feature writer's job is to find that thing and show it beating.

You do this, first, by reporting and, specifically, by gathering details. I was once assigned to write a profile of a county commissioner who met me at the construction site of a new public library. I described how he plowed right toward me through the mud, never even hiking up his pants, and I guarantee you that anyone who read the rest of that article forgot—just as I have forgotten—every other thing I said about the man. I wrote a long story; it went on for columns and columns. I described the guy's job (as if writing his résumé), his "challenges" (his was a boring job), and, I presume, his life, but I don't remember now if he was married or single or straight or gay or happy or miserable or devoted to county commissioning or just going through the motions in order to get to the bocce pit, not that he played bocce, or maybe he did, I wouldn't know. I so completely failed to locate the heart of this man or show it beating that my story was totally DOA, kaput except for that one detail about the mud, which is the best way I know to teach you that details are what matter, details are the definition of "probing deep," and if you want to write feature stories, details are what you must collect, like butterflies, like stamps and coins. They are treasures.

As for how to write the feature story once you've done your reporting and gathered all those details, most of the old rules apply. Write tight. Write clean. Keep it simple; make it look easy. Do not think about yourself when you write—think about the story; give the readers the story, not your performance art in black on white.

But having said all that, I'll now say that writing features is different from writing hard news. Features can contain mood, atmosphere, emotion, and even irony, as well as information; thus, with features, you have more room in your writing for creativity, for style. I hate to confuse you by talking about mirrors again, but my editor-from-hell Andrew Gully used the image a bit differently and it struck me: He said when you write a story, you should think of yourself as a mirror and a sponge. You're a mirror as you accurately reflect the world of your story, and you're a sponge as you soak up all the emotion and humanity of the people in it. Then you return to the newsroom and squeeze all of that onto your keyboard.

Here is Gully agreeing to let a reporter write a feature story about a basketball player Gully knew who'd been shot:

"The kid was a lightening-fast athlete who could leap and twirl only a few week ago. Now, he cannot even walk, let alone soar. Healthy, paralyzed; great future, no future; happy, miserable.

If you are going to write this story well, the only way to pull it out is to dig far into the details: how an arch-foe said it was his left shoulder he always ducked a split second before he turned on the jets and blew by—'Even though I knew he was going to do it, I couldn't stop him.'

And how now the physical therapist rubs and massages his legs which are already starting to grow scrawny because of disuse, and those once telltale shoulders now have to be washed with antiseptic to prevent bed sores.

Details, details, details. The look on his mother's face when he isn't watching. The sound of the hammers as basketball players build a wheelchair ramp at their teammate's home, and the simple yet intimate ways they discuss what happened to him.

Features should be narratives, storytelling with lots of color, with soul and taste and feel. And even with delayed leads, they must capture an essence of the real story.

How do you write them? Watch, listen, feel, describe."

Here's how to write a feature:

Most feature stories use a delayed lede , in which you don't deliver the main information right away but instead begin with something else. Delayed ledes can be narratives, descriptions, anecdotes, or even quotations. They should make the reader interested in the story, and that's enough said about that. Most textbooks say you should "pull the reader in," but I hate to offer that advice, soaked as we all are with media come-ons and teases that don't deliver anything at all. In my own case, whenever I deliberately tried to "pull the reader in," I overwrote lame little vignettes that I knew in my heart wouldn't pull in a tennis ball if the reader were a Golden Retriever.

I say better to just plunge right in. Plunge in with a narrative, which begins the tale in chronological order. Or plunge in by establishing the conflict or challenge. Even direct ledes can be great. Find a writer whose work you admire and do what they do. My favorite lede of all time was in a story about the Red Sox's march toward the pennant. The sportswriter described the team "stepping over the Yankees' carcass on its way to the playoffs." What a great choice of words.

The lede I hate the most is the question lede, because it's usually pointless: "Have you ever wondered what it would feel like to win the Kentucky Derby?" No, not really. But if I did wonder, I'd probably figure out fairly quickly that it feels great, like you just won a whole lot of money in front of a lot of screaming people. So if you must ask a question, be sure it's one for which you have a really good answer—something unusual, or truly interesting, or a laugh riot. For example: "Do you know what Gloria Swanson said to the agent inspecting her passport?"

"If I look like this," she said, "I need the trip."

Story Structures

With a hard news story, you really can't go wrong with the old inverted pyramid structure. It works for you and your readers alike: They want to know what's going on, and you want to get them the information.

With features, though, you're really telling your readers a story. And indeed, that's how you should think of a feature story—not as a report or a newspaper article, but as a proper story. Yes, you'll be telling the truth without bias, and yes, you'll be writing tightly. But in a feature story, your reader should see characters and setting, understand the conflict, feel the atmosphere and some suspense, and enjoy a beginning, middle, and end.

All sorts of narrative structures can help you craft such a compelling story. Here's a terrific and thorough description of the hourglass structure, with additional links to the "five boxes approach" and the "nut graf story" structures as well, from Chip Scanlan of the Poynter Institute.

You could also read the paper for a few days and cut out (or save on your computer) the feature stories you like most. How did the reporters craft them? Deconstruct the stories, and you'll find out. Figure out what's in the lede: Is it direct? Is it a narrative? A scene? What's in the next graf? And the next? Where do the quotes come in, and where is the central dilemma described? Write down precisely what's in each graf, and you'll see the story's structure. Notice the transitions and the repetition of certain words or images. Then use that excellent feature story as a model. And follow your instinct to tell your reader a compelling story.

Some Mistakes to Avoid

When I wrote my first newspaper article, for The Chronicle at Duke University, I wrote a profile of a blond-haired basketball player from Texas named Tate Armstrong. I conducted the interview in the school dining hall, where Tate and I chatted over lunch. He ate fried shrimp. He put them in his mouth, and he chewed them, and in my article, I actually described this. Now, clearly I had gone awry. Maybe people would be interested to read what the guy ate for lunch. But that he chewed? Clearly not.

So writing something totally boring and pointless is one way you can go awry when you're writing a feature story. There are several other ways as well.

You can err by turning a rich and complicated story into a cliché.

You can err by writing too many words that don't say a lot.

You can err by staying on the surface of things, describing only what anyone would see but what means very little—so the tree was 20 feet tall, so the ladder was aluminum, so the fireman climbed up the ladder using both hands (duh), so what? If the tree was 20 feet tall but very, very skinny and bending under the fireman's weight, okay; if the ladder was aluminum and slick from rain, okay; if the fireman climbed up the ladder using only one hand because in the other he held a tea cup and saucer with very hot Darjeeling tea (with which to coax the woman down from the limb), then ADD THE DETAIL. But if you offer pointless details, or if you just describe what anyone could see, you aren't contributing enough to the reader. It's your job to hunt for details others don't see, jot them in your notebook, evaluate them, and if they deserve to be included, describe them in your story.

And here's the worst mistake of all, the real skull-clutcher, which you must try your level best never to make: You must never write something that, while well written, you don't believe is absolutely true.

Let's deconstruct my hideous story about Tate Armstrong in order to consider this. What I should have written was: "At lunch, Tate ate a big plate of fried shrimp." That's a fairly boring sentence, but it's accurate. It gives specific information, which people like to read. I did consider writing, "He enjoyed them," because "enjoyed" is a verb with more life in it than "ate," but actually, to be perfectly honest, I couldn't really even say that Tate enjoyed the shrimp; he really didn't act one way or another about them. We were eating in the dining hall over blue plastic trays. The fact is that Tate might have actually hated the shrimp! He might have been gagging them down in order to increase his protein intake, because Tate even back then was a nutrition nut who ate handfuls of enormous vitamins from the health food shop (which frankly was kind of a creepy place back then, because it was small and crowded and smelled of patchouli). We all gave Tate a lot of grief for his vitamin regimen because it was so crunchy granola for a big-time jock. (Granted, we were idiots, but in our defense, Tate really was ahead of his time.)

And anyway, where was I? I was talking about how I did the right thing in that story by hunting around for a strong verb—you should always hunt for the verb—but I ended up choosing poorly and writing that Tate chewed his shrimp. Boring, boring, boring. But at least I didn't make the bigger mistake of writing that he enjoyed them, because that might not have been true.

Bottom line: Had I been less dense as a young reporter and written a better profile of my friend Tate, I would have included the fried shrimp, because actually, people like to read about what other people eat, and also what they wear, and how they speak and gesture, and whether they squint or limp, and what their tattoo says, and so on and so forth (Tate did not have a tattoo, by the way, though this paragraph might imply he had—back then, most college kids didn't). In any event, in a profile—as in any news story—details are key, so you must gather them. And verbs are terrific, so you must fish around for them in your mind and use them in your writing. Just remember that at all times, your details and your verbs must matter to the story—to bringing your subject to life—and they must always, always , ALWAYS (you already know this!) reveal the truth.

• Brainstorm a local folo. Read a news story about a national event, and come up with an idea for a folo feature story that is local to your community. How does the national story affect the people or a person in your town? Think through the "story": Who are the characters? What is the setting? What is the conflict?
• Go to a public place in your town. Stay there for one hour, and do not say anything to anyone. Notice and write down or photograph details. What does the sign say? What color is the slide? What is someone wearing? Write down the things you hear and overhear. Find a story. You may have to be patient until one unfolds. Who's the character? What's the setting? What's the conflict? What's the beginning, middle, and end? Write a mini feature story from your observations.
• Make a list of feature stories for your school or town. If you're stuck on finding ideas, re-read Melissa Wantz's story brainstorming tips.

Types of Feature Stories for Journalists

Profiles, live-ins, and trend stories provide the human angle

• Writing Essays
• Writing Research Papers
• English Grammar
• M.S., Journalism, Columbia University
• B.A., Journalism, University of Wisconsin-Madison

Just as there are different kinds of hard-news stories in journalism, there are several types of feature stories . Often described as "soft news," a feature story doesn't deliver the news directly, as a hard-news story does. A feature story, while containing elements of news, aims to humanize, add color, educate, entertain, and illuminate, says Media-Studies.ca. These stories often build on news that was reported in a previous news cycle.

Examples of feature stories include news features, profiles, spot features, trend stories, and live-ins. Feature stories can be found in the main news section of a newspaper, especially if they profile a person or group currently in the news. But they are also likely to be found in sections farther back in the paper—in lifestyles, entertainment, sports, or business sections. They also can be found in other news formats, such as radio, television, and the Internet.

News Feature

The news feature is just what the name implies: a feature article that focuses on a topic in the news. News features are often published in the main news, or "A" section, or the local news, or "B" section, of a paper. These stories focus on hard-news topics but aren't deadline stories. They bring a softer writing style to hard news. These articles often are people stories, focusing on individuals behind the news, and they often seek to humanize a set of statistics.

A news feature could claim, for example, that a community is experiencing a methamphetamine epidemic. It would begin by citing facts such as  arrest statistics  from local, state, or federal authorities or treatment numbers from area hospitals and drug counselors. Then it might include quotes and information from people involved in different aspects of the story, such as police, emergency room doctors, drug counselors, and meth addicts.

This kind of feature story focuses not on a single crime, drug-induced death, or meth-related arrest; instead, it briefly tells the story of one or more of the above-mentioned characters, such as recovering meth addicts. The news feature seeks to put a human face on a crime statistic to bring the story to life for readers and inform them of potential problems with the issue.

A profile is an article about an individual, such as a politician, celebrity, athlete, or CEO. Profiles seek to give readers behind-the-scenes looks at what a person is like, warts and all, behind the public persona. Profile articles provide background about the individual: education, life experiences, and challenges faced in getting where he or she is now, as well as basic information such as age, marital status, and family details, including the number of siblings and children.

A profile can appear in any section of the paper, from the "A" section to the business section. For example, in 2016, The Orange County Register ran a feature story on Carl Karcher, the late founder of Carl's Jr. The story, written by reporter Nancy Luna, described how Karcher started the fast-food restaurant, which specializes in hamburgers, on July 17, 1941, by selling 10-cent hot dogs, tamales, and chili dogs out of a cart on a street corner in Los Angeles, California. "He financed a $326 food cart by mortgaging his Plymouth Super Deluxe for $311," Luna wrote. "He paid the rest in cash."

The remainder of the article told how Karcher rose from being a "poor Ohio farm boy with an eighth-grade education" to the owner of one of the most successful fast-food chains in the country. Karcher had passed away in 2008, so Luna interviewed a restaurant official to obtain background information.

Spot Feature

Spot features are feature stories produced on deadline that focus on a breaking news event . They are often used as sidebars to the mainbar , the deadline news story about an event.

Suppose a tornado hits a community. The mainbar would focus on the five W's and H of the story—the who, what, when, where, why, and how—including the number of casualties, the extent of damage, and rescue efforts. Complementing the mainbar, the paper might publish one or more spot features focusing on various aspects of the event. One story might describe the scene at an emergency shelter where displaced residents were housed. Another might reflect on past tornadoes that have devastated the community. Yet another might examine weather conditions that led to the storm.

The paper could publish dozens of spot features depending on the severity of the event. While the main news story would be written in a hard-news style, the spot features would convey a softer feature style, focusing on the human toll of the tragedy.

The trend story would likely appear in the lifestyle, fashion, cooking, high-tech, or entertainment section. These stories explore trends such as a new look in women's fall fashions, a website or tech gadget that everyone's going nuts over, an indie band attracting a cult following, or a show on an obscure cable channel that's suddenly hot.

Trend stories take the pulse of the culture at the moment, looking at what's new, fresh, and exciting in art, fashion, film, music, high technology, cooking, and other areas. Trend stories are usually light, quick, easy-to-read pieces that capture the spirit of whatever trend is being discussed.

The live-in is an in-depth, often magazine-length article that paints a picture of a particular place and the people who work or live there. Live-in stories might appear in the lifestyle section of the paper or in a magazine that the paper publishes occasionally, such as once a week or once a month.

Live-ins have been written about homeless shelters, emergency rooms, battlefield encampments, cancer hospices, public schools, and police precincts. Live-in pieces are often a day-in-the-life or week-in-the-life stories that give readers a look at a place they probably wouldn't normally encounter.

Reporters doing live-ins must spend a lot of time in the places they're writing about, hence the name live-in. That's how they get a sense of the place's rhythm and atmosphere. Reporters have spent days, weeks, even months doing live-ins (some have been turned into books). The live-in in some ways is the ultimate feature story: an example of the reporter—and, then, the reader—becoming immersed in the topic.

Though they might have different names, depending on the medium, these types of stories are just as likely to appear on a TV screen, radio station, or Internet website, serving readers, listeners, and viewers in much the same way as they do newspaper readers: by adding depth, humanity, color, and entertainment to the news of the day.

• How to Write Feature Stories
• Learn What a Feature Story Is
• Mainbars and Sidebars in News Coverage
• 5 Essential Tips for Producing Great News Features
• Five Great Feature Ideas for Writers
• How to Write Great Ledes for Feature Stories
• Newspaper Sections and Terms
• Finding and Developing Ideas for News Stories and Articles
• What Is a Story Angle?
• 5 Key Ingredients for Great Feature Stories
• Categories That Generate Stories for School Newspapers
• Writing a Lead or Lede to an Article
• Use Verbs and Adjectives to Brighten up Your News Stories
• How Reporters Can Write Great Follow-up News Stories
• What Makes a Story Newsworthy
• Constructing News Stories with the Inverted Pyramid

Feature Writing

Ai generator.

“ Feature Writing is a creative form of journalism that focuses on engaging storytelling, providing relevant information, and offering a unique perspective to captivate readers. It involves crafting compelling narratives with clarity, coherence, and a strong narrative structure, while tailoring content to the target audience’s interests and preferences.”

What is Feature Writing?

Feature writing is a form of journalistic writing that focuses on specific events, issues, or people, providing more depth and detail than standard news reports. Unlike hard news stories, which primarily deal with the facts of who, what, when, and where, feature articles explore the how and why. They offer readers insight into the context and background of a subject, often emphasizing a narrative style. Feature articles are commonly found in magazines, newspapers, and online platforms, where there’s more space for exploration and stylistic flair.

Characteristics of Feature Writing

Feature articles are distinguished by several key characteristics:

• In-depth Exploration : Feature articles provide a deeper understanding of the topic, whether it’s a person, place, event, or issue. They go beyond mere facts to include the background, context, and in-depth details that paint a fuller picture.
• Narrative Style : Features often employ storytelling techniques, such as narratives and scenes, making them more engaging and relatable. They might follow a structured plot with a clear beginning, middle, and end, drawing the reader into the story.
• Emotional Engagement : These pieces frequently aim to evoke emotions, connecting the audience with the subject matter on a personal level. Whether it’s excitement, sympathy, or curiosity, the emotional pull is a crucial element.
• Subject Variety : The topics can range widely, from profiles of influential people, in-depth analysis of a social trend, descriptive accounts of events, or explorative pieces on cultural phenomena.
• Attention to Detail : Feature writers pay close attention to details, often using descriptive language that helps the reader visualize the setting and understand the characters involved in the story.

Different Types of Feature Writing

Feature writing encompasses various styles and forms, each tailored to deliver content in a unique and engaging manner. Here’s an overview of some common types of feature writing that cater to diverse reader interests and preferences:

1.Profile Features

• Profile features are intimate portraits of individuals, providing insight into their lives, careers, and personalities. These features often include interviews and observations and aim to reveal the character’s impact, motivations, and personal stories.
• Examples : A day in the life of a renowned chef. Profile of an up-and-coming athlete.

2.Human Interest Features

• Human interest stories focus on the emotional or sentimental side of events or individuals, aiming to connect with the reader on a personal level. These stories often highlight personal achievements, struggles, or unusual experiences.
• Examples : The journey of someone who has overcome a significant challenge, such as a major illness or adversity. The impact of a community project on the lives of local residents.

3.News Features

• News features provide background and context to current news stories, offering deeper insights than standard news reports. They delve into the “how” and “why,” giving readers a broader understanding of the significance and implications of the news.
• Examples : The effects of a new government policy on small businesses. Behind-the-scenes look at a major international summit.

4.Instructional Features

• Instructional features aim to educate and inform by providing step-by-step guidance on various processes or activities. These articles are practical and direct, helping readers understand complex tasks or learn new skills.
• Examples : How to start a vegetable garden in your backyard. Tips and tricks for mastering digital photography.

5.Historical Features

• These features explore significant events from the past, offering insights into their impact on the present. They draw connections between past and current events, providing a historical perspective that enriches understanding.
• Examples : The evolution of civil rights in America. A retrospective on the technology boom of the late 20th century.

6.Seasonal Features

• Seasonal features are timely pieces that relate to events, holidays, or phenomena specific to a particular time of year. They are relevant and engaging due to their immediate connection to the season or occasion.
• Best summer festivals in the United States. Winter holiday traditions around the world.

7.Behind-the-Scenes Features

• These articles provide a glimpse into places, processes, or events that the average person might not have access to, offering a backstage view of different worlds.
• Examples : Inside a top Michelin-starred restaurant’s kitchen. The preparation and execution of a major fashion show.

What is the Difference Between a News Story and a Feature Story?

Feature writing in journalism.

Feature writing in journalism occupies a unique space that combines in-depth reporting with creative storytelling. It serves to illuminate the broader contexts, delve into personal stories, and examine the implications of events and trends. Unlike hard news, which delivers the immediate facts of an event or issue, feature writing explores themes and ideas at a deeper level, engaging the reader with a mix of factual reporting and narrative techniques.

The Role of Feature Writing

Feature writing enhances journalistic endeavors by providing:

• Depth and Context : Features dig deeper than the basic facts, offering readers a comprehensive view of the topic.
• Human Element : By focusing on personal stories and experiences, features highlight the human impact of broader events and issues.
• Engagement and Retention : The narrative style of features draws readers in and keeps them engaged, increasing reader retention and involvement.

Challenges in Feature Writing

While feature writing is rewarding, it presents challenges such as:

• Time Consumption : Due to the depth of research and writing required, features take longer to produce than standard news stories.
• Balancing Facts and Style : Writers must ensure that their creative storytelling does not overshadow the factual accuracy of the reporting.
• Emotional Involvement : Maintaining objectivity can be challenging when dealing with stories that evoke strong emotions.

Feature Writing Examples

• Profile of a Local Hero : Exploring the life and impact of a firefighter who saved lives during a recent catastrophic event.
• Behind-the-Scenes at a Bakery : A day in the life of a master baker who crafts artisan breads at a popular local bakery.
• Reviving the Art of Handwritten Letters : A feature on communities and individuals who are bringing back the tradition of handwritten correspondence.
• The Rise of Urban Gardening : How city dwellers are transforming their rooftops and balconies into lush green spaces.
• Journey Through Traditional Music : A deep dive into the resurgence of folk music in rural Appalachia.
• The Challenge of Remote Education : Chronicling the experiences of teachers and students adapting to online learning during a global pandemic.
• The Craft of Artisanal Coffee : Following a bean from its origins in Ethiopia to a cup of coffee in a trendy urban café.
• Wildlife Conservation Efforts : Spotlighting a wildlife conservationist working to protect endangered species in Madagascar.
• Vintage Fashion Comeback : A feature on how vintage clothing is becoming mainstream and influencing contemporary fashion designers.
• Innovations in Renewable Energy : Profiling new technologies that are making solar and wind power more accessible and efficient.

Feature Writing Examples for Students

• A Day in the Life of a College President : Explore the responsibilities and daily activities of a college president, including their role in shaping educational policies and student life.
• The Science Behind Study Habits : Investigate how different study techniques affect learning outcomes, featuring insights from educational psychologists and students’ personal experiences.
• Eco-Friendly Schools : Profile a school that has implemented green initiatives, from recycling programs to solar-powered classrooms, and the impact on the school community.
• Student Entrepreneurs : Highlight students who have started their own businesses while managing school responsibilities, focusing on their challenges and successes.
• The Evolution of School Lunches : A look at how school cafeterias are transforming meals to be healthier and more appealing to students across various regions.
• Technology in the Classroom : Feature the integration of technology in education, showcasing specific tools and apps that enhance learning and student engagement.
• Arts in Education : Delve into the importance of arts programs in schools by profiling a successful school band, theater group, or art class and exploring the benefits of artistic expression.
• Sports and Teamwork : Follow a school sports team through a season, emphasizing how sports foster skills like teamwork, discipline, and resilience.
• Study Abroad Experiences : Share stories from students who have studied abroad, focusing on the cultural and educational impacts of their experiences.
• Impact of Mentorship Programs : Examine a mentorship program within a school or community, highlighting the relationships between mentors and mentees and the program’s influence on personal and academic growth.

Tips for Features

• Choose an Interesting Topic Select a subject that not only interests you but will also captivate your readers. It could be a person, an event, or a trend that offers rich details and a compelling story.
• Do Thorough Research Gather as much information as possible. This includes background research, interviews with experts or key personalities, and firsthand observations. The more detailed and accurate your information, the more credible your article will be.
• Create a Strong Hook Start with a compelling introduction that grabs attention. Use an intriguing fact, a powerful quote, or a vivid scene to draw readers into the story.
• Develop a Clear Structure Organize your content logically. While news stories often use the inverted pyramid structure, feature articles can follow a more narrative style. Plan out your beginning, middle, and end to ensure a smooth flow of information and story.
• Use Descriptive Language Employ vivid descriptions to bring your scenes to life. Let your readers visualize the settings and understand the emotions of the characters involved. Use sensory details to enhance the storytelling.
• Include Direct Quotes Incorporate quotes from your interviews to add authenticity and depth. Quotes can provide personal insights and highlight the human aspect of your story.
• Show, Don’t Tell Instead of merely telling readers about the situation, show it through details, actions, and words. This technique helps in creating a more immersive reading experience.
• Keep the Tone Appropriate Match the tone of your writing to the subject of your feature. A light-hearted topic can have a playful tone, while more serious subjects might require a formal approach.
• Edit and Revise Once your first draft is complete, revise it for clarity, accuracy, and engagement. Editing is crucial to ensure that the narrative flows well and is free of grammatical errors.
• Seek Feedback Before finalizing your article, get feedback from peers or mentors. Fresh eyes can offer valuable insights and suggest improvements that might have been overlooked.

Style and Objective of Feature Writing

Objective of feature writing.

The primary objectives of feature writing include:

• Educating and Informing : While a feature article provides in-depth coverage of a topic, it also educates the reader by offering thorough background information, explaining the complexities, and presenting multiple perspectives.
• Engaging and Entertaining : Through narrative techniques, features aim to hold the reader’s interest with a well-told story, potentially including elements of drama, humor, and emotional appeal.
• Providing Insight : Features often go beyond the surface of news facts to explore the underlying issues or personal stories, offering readers a deeper understanding of the subject matter.
• Evoking Empathy : By focusing on human interest elements, features can evoke empathy and a personal connection, helping readers to see issues from the perspectives of others.
• Inspiring Change : Many features aim to inspire action or change by highlighting stories of personal achievement, innovation, or community development.

Style of Feature Writing

Feature writing allows for a range of stylistic expressions that can vary greatly depending on the topic and the intended audience. Some key stylistic elements include:

• Narrative Flow : Unlike the inverted pyramid structure of hard news, features often follow a narrative arc that introduces characters, builds up a storyline, and concludes with a resolution or reflection, much like a short story.
• Descriptive Detail : Features frequently use descriptive language to create vivid imagery and bring stories to life. This involves detailed descriptions of people, places, and events that engage the senses of the reader.
• Personal Voice : Feature writers may inject their own voice and style into the article, offering personal insights or drawn conclusions, which is less common in traditional news writing.
• Direct Quotes and Dialogue : Incorporating direct quotes and dialogues enriches the authenticity of the piece, providing personal viewpoints and adding a dynamic layer to the storytelling.
• Emotional Depth : The use of emotional elements, whether through the exploration of joy, struggle, or triumph, helps to connect deeply with the reader, making the story memorable and impactful.

FAQ’s

What is the rule for feature writing.

The rule for feature writing is to engage readers with compelling storytelling, relevant information, and a unique angle, all while maintaining clarity, coherence, and a strong narrative structure.

What skills are essential for feature writing?

Essential skills for feature writing include strong research and interviewing techniques, excellent storytelling abilities, the capability to evoke imagery and emotions through words, and the skill to craft well-structured narratives that keep readers engaged from start to finish.

How important are sources in feature writing?

Sources are incredibly important in feature writing as they lend credibility and depth to the narrative. Interviews with direct stakeholders, experts, and eyewitnesses provide the foundational facts and diverse perspectives that enrich the storytelling and factual basis of the feature.

Text prompt

• Instructive
• Professional

10 Examples of Public speaking

20 Examples of Gas lighting

Global Business Journalism Program at Tsinghua University in Beijing, China

The future of international business journalism starts with us. are you ready .

• Sep 26, 2022

How to report and write a feature story

By CRISTIANA BEDEI

International Journalists' Network (IJNet)

A feature is an exploration. It informs, inspires and entertains readers by going beyond hard facts and quotes, answering their questions about what is happening around the world.

While it was mostly seen as an article published in newspapers and magazines 10 or 20 years ago, finding a precise definition is more difficult today. Mary Hogarth , a media specialist, educator, and author of Writing Feature Articles: Print, Digital And Online , says that a strong feature should combine multimedia elements that will enhance the audience's experience and offer a 360-degree perspective of a topic: "It is critical to ensure that content not only has value but that it engages print/digital and online audiences."

Many freelancers choose feature writing also because it typically pays more.

"The more words an editor commissions the more you'll earn. Research takes time, so try to get several stories out of one topic by tailoring the angle to several non-competing publications," said journalism coach and lecturer Susan Grossman . That may mean reframing and reselling your story elements at different times, for different audiences, and with different quotes.

The job doesn't come without its challenges, however. The most common one is developing relevant and viable ideas.

"It's not just finding a topic that's hard, but finding a topic that lends itself to a full feature and finding sources that are accessible," said Ottavia Spaggiari , an independent journalist who writes long-forms for The New Yorker and The Guardian, among others.

[Read more: Writing tools for non-native English speaking journalists]

Grossman noted the problem with generic ideas: "An editor is looking for something that has some time-sensitive element to it, particularly, that looks forward. You have to think of something to hang the story on, and I would say that a news item is an essential component of a feature."

This brand of journalism requires research and creativity, but you can learn all the skills you need. "The best stories are those you are passionate about. Your job is to build in the answers to any questions your reader may have," Grossman explained.

As you develop a meaningful narrative, keep your topic and audience in mind. You can use these tips from the three experts to get you started.

Research first

Knowing all your material will make writing an excellent in-depth story easier.

"It's very much juggling the different bits of information, the quotes and the data after you found it all,” said Grossman. “I suggest you don't start writing until you've got all your research together.”

Spaggiari added: "I read all the interview transcripts first, underlining not just the quotes, but also the storylines emerging." Next, she creates a grid with a list of all her sources. After every interview, she notes her main findings.

Don't start at the beginning

Grossman compares writing a feature to creating a painting.

"You don't start from the top of the frame and paint all the way through," she said. "With a feature, I would just put all the different components of the story into a draft, develop them, think about them, research them, address statistics, add your quotes, then look at the whole and think: what is the publication that I intend this story to be for? And then model it in the same style."

The formula is already there in the media outlet you want to target, so you don't have to do a lot of creative thinking. Just mirror their style.

Know your target audience

It's all about what the audience wants and needs to know.

"First, it is imperative to know your market," said Hogarth. "Secondly, I recommend thoroughly researching a target publication by reading several back issues and trawling through the socials to gain an in-depth perspective of its core editorial themes or pillars, and the audience."

Writing concise, well-structured features that reflect the house style of your target publication is also critical.

"I always advise taking a show-not-tell approach when pitching to editors by including a headline and stand-first to demonstrate you can adopt the tone and style of the magazine or newspaper," Hogarth added.

Build a timeline

When working on longer, more resource-intensive pieces, you might have so much material that it's hard to figure out what your original angle or story was in the first place. Spaggiari, who has worked on different narrative and investigative features, suggests building a timeline – on a document or a spreadsheet.

"I like using [spreadsheets]. For example, I write the date in a cell, and then the event next to it," she explained. "The timeline is the guiding light when writing a long-form piece."

If you're dealing with complex issues it helps to retrace a story and build a narrative arc.

"It allows you to understand the topic well and not miss any passage in the story — and also to explain it to your readers," Spaggiari added.

Question your struggle

“If you're struggling to write a feature story, you need to ask yourself: does it need to be written? What is the outcome of you writing the story? Who will be interested or affected by it?” said Grossman.

If you can't identify why it's important or what it is you want to say, she added, then your struggle is that you're not sure about whether this feature is worth writing. It's almost as if, until you can feel enough passion and energy, it's not ready.

“You might have an idea, put it to one side, and then wait and see if something happening in the news is about the issue in your feature,” Grossman suggested.

Think about what's happening in the public eye that can make your story timely and relevant.

“I've had plenty of students and clients who've had really great stories accepted by a newspaper, perhaps, but not published. And then the editor on one occasion came back and said: ‘Ah, this just happened, this week is a perfect time for your story!’” said Grossman. “But really, it's your job to do that.”

[Read more: How journalists can build trust with their sources]

This article was originally published by the International Journalists' Network (IJNet). IJNet, like Global Business Journalism, is a project of the International Center for Journalists (ICFJ) .

• Journalism tips

Recent Posts

7 tips to build a durable career in journalism

How's the job search going? Here are tips on tweaking your résumé and nailing the interview

7 tips to help you prepare for a live television report, from Finnish correspondent Mika Hentunen

• Video Idea Generator
• Video Script Generator
• Video Hook Generator
• YouTube Title
• YouTube Description
• YouTube Tags Generator
• YouTube Video SEO Generator
• Video Promotion Generator
• Facebook Caption
• Instagram Caption
• Twitter Caption
• Pinterest Description
• LinkedIn Caption
• TikTok Caption
• eBook Idea Generator
• eBook Title Generator
• eBook Outline Generator
• eBook Chapter Generator
• eBook Promotion Generator
• Blog Outline
• Google Ad Headline
• Google Ad Description
• Facebook Ad Copy
• LinkedIn Ad Copy
• Social Media Ideas
• Podcast ideas
• Email Subject Line
• Email Copy Generator
• Paraphrase Generator
• Text Extender
• AI Tone Changer
• Survey Questions
• Campaign Builder
• Start for free

How to Write Better Stories in 2024 [7 Point Storytelling Structure]

The Storytelling Method that I taught a ton of individual storytellers and brands to help reach their growth goals.

Write what you mean. Speak from the gut, heart, and mind — combined strategically.

This is one of the most difficult things I’ve ever written. I’m about to teach you the basics of my storytelling method, that I’ve created over the 15 or so years that I’ve worked as a marketing writer, author and storytelling coach. I want this to be fun. I want this to be crystal clear. I want this to be inspiring.

Oohh.  Shudders . Exciting.

At the moment I’m writing this, I’m reading and responding to feedback from a WhatsApp group chat with esteemed former colleagues on the following question:

“If there was one thing you would like to learn from me when it comes to writing, what would that be?”

Turns out, these marketing and communication professionals that know me and my work like none other, would like to learn the following from me: how to keep writing fun, how to keep it interesting for yourself and others, and how to make sure stories are not just read or heard, but rather felt and experienced.

That’s exactly what you’ll learn here: how to write stories that are Felt, Remembered and then turned into Action — in a fun, fast and effective fashion . You will be able to use the basics you learn to base any and all communications on. Blogs, books, presentations, e-mails , even social posts — all can follow the below principles and steps.

Strap in, sharpen your pencil, and enjoy the ride.

In this article

• A narrativa humana e os cinco princípios que tornam uma história boa
• Preparação, QLSD e estrutura de 7 pontos: o segredo de 10 minutos para uma narrativa incrível
• A estrutura narrativa de sete pontos
• Escrita divertida (e edição estrita)
• Resumo do infográfico da estrutura de narrativa estratégica de sete pontos
• Aproveitando ao máximo seus esforços de marketing de conteúdo
• Perguntas frequentes

Human storytelling and the five principles that make a story good

Let’s start off with some good news: if you’re reading this, you’re probably human.

That means it’s embedded in your DNA that you know how to communicate with other humans really, really well. You have it ingrained in your body, the structure of your brain and how you naturally think, to make sense of events and the world in the form of stories. And to listen to and tell stories. That’s great and a better place to start from than 99.99% of all other living things on this planet.

You know that a story has  a beginning, a middle and an end . In business writing this basic structure translates to  need, solution, result.

You know there’s some form of a  tension arc  built in to a good story. And you know that that tension needs to be  felt . What else do you know about storytelling already?

We can summarize what makes a story a good story for humans in the following five points:

1. A good story is told with calm confidence If only so you don’t distract from your main message. To be able to have fun with your audience and to really draw them into your story . To be able to be convincing at all: why should I trust you if you’re showing me that you don’t?

Confidence is based on preparation, and authenticity — knowing and trusting what you’re talking about. And confidence radiates from a clear structure, saying no more than necessary, and relaxed body language — both physically and on paper.

2. A good story is made to be understood. Make sure your main message or thought is worked out well enough to be intelligible to an intelligent 12-year-old. Check to see if it is. For example, with your significant other/partner who is a layman in your field. Or with an actual intelligent 12-year-old.

Build a structure that allows you to convey your main message clearly, based on a tension arc: from beginning, to change in the middle, to end. Omit any unnecessary background information — this is a very important one.

And make your language as simple and as visual as possible. Paint your story. Make us hear the background music, and smell the morning coffee.

3. Made to be remembered. Make   sure your story stirs up a feeling. In order to do that, tap into the feeling that’s driving you to write the story in the first place. I’m purposefully listening to Mayra Andrade’s song ‘Lua’ as I’m writing this. Mayra Andrade is the Cape Verdean singer of our generation who’s taken over the torch from Cesaria Evora as well as Billie Holiday and Ella Fitzgerald. Listening to her sing makes me want to simply close my eyes and smile.

I hear the sunrise in her voice, and the Atlantic Ocean gently caressing the beach in São Vicente. Her music reminds me of how to make someone feel the story that you’re telling in their belly — even if they don’t understand your language.

Make your story a real story — with a main character — that is recognizable to your target audience. In order to do that, do the preliminary work of QLSD (more on this in a minute). What affects your audience? What is their frame of reference? What challenges or problems do they have to achieving their goals and what do they not yet know?

Have you asked them? I have. It takes less than two minutes to do so.

4. Tells your audience something new To stand out and be remembered, it is important for our brain that a message is new, or at least an element of that message. What’s new for your target audience? What don’t they know yet? What’s a new way of looking at a familiar problem that many of them haven’t tried yet? There’s always something new to be discovered, no matter how well we know our subject. Including if the subject is ourselves.

I want you to have fun writing, and to achieve that I want to challenge you to keep challenging yourself to renew your way of approaching writing . Turn your subject on its head. Literally, if you can. Approach it sideways, or through the eyes of a child. Approach it through the eyes of an alien visiting this planet. Have fun and allow yourself to find a new perspective.

This is what will help you to find new and inspiring ways of telling your stories continuously. Try writing in a different language for once. Doesn’t matter if you publish it. Try to have fun with rap or poetry, as an experiment. One of every 100 repetitions of the same thing may be ‘interesting’, but 1 out of 100 experiments will be a fundamental breakthrough.

5. Sets people in motion. Inspiring people is great — but what you actually want from your Stories is for them to help you achieve your goals as well as helping other people achieve theirs. That means you want to get people moving.   But this is only possible if you also offer them a clear call-to-action.

Literally tell them what they can do, if they care and want to know more about what you are saying. Or if they have become convinced of your vision.

And this in turn is only possible if your own goals are very clear to begin with.

All of the above; clear goals, clear structure, knowing what your audience needs and wants — come from proper preparation. Which can literally be done in ten minutes, total. Excluding research.

Preparation, QLSD and 7-point structure: the 10-minute secret to awesome storytelling

In my story method, I assume you’ve already done any and all research that you might need to tell your story. I assume you already have all the knowledge and insights you want to share, at your disposal.

Preparation in my story method consists primarily of aligning the purpose of your story with the higher purpose you’re working towards — as well as the purpose or goals of the one who’s supposed to be reading or hearing your story; your audience.

What do you want to achieve with this story and how does it help you achieve your primary goal, your team goal or your company mission? Do you have strategic marketing or communication goals or do you work in an organization that has them? If so, how does this story contribute to those?

Do you have a strong Inbound Marketing Strategy in place? How do you integrate storytelling throughout the journey?

What is the feeling that you have around your subject, which you’re going to tap into to connect to your audience with? What emotion or sensation is driving you right now, this minute? What goals do people in your audience have? What are they feeling? How does the story you’re telling help them get there?

So much of writing and storytelling is actually about listening.

QLSD in my method stands for asking Questions, Listening, Summarizing and Delving deeper. This is a practice that you can train every day in common conversation, and that you get taught in psychology courses or in training to be a journalist. It’s a basic life skill and something you need to develop in yourself to become a better communicator and storyteller.

How to do that? It’s pretty simple, actually. Practice listening actively and with intent. Listen with your ears, but also with your eyes, your gut — and your mouth:

“[Sorry to interrupt, but] if I understand you correctly, what you’re basically saying is: ‘…[summarize what you’re getting from the other person here]..’. Would you say that’s an accurate way to state/summarize what you’re saying? What would you add or change? Why?”

Try this, or a variation of this wording, and give people back what you understand from what they’re saying, to check and improve your understanding of them. Trust me, it’s a game-changer in life in general.

The Seven-point Storytelling Structure

Now, how to build your story using that preparation and the QLSD technique? Here’s the framework I use — I even used it for this blog post— that I advise you to use in preparing to write your story and building its basic structure.

Notice that the first two questions are for you and summarize the above preparation; points 3–5 you literally put on paper to start building out your story.

This is the Seven-point Strategic Storytelling Structure:

• What is the subject I’m writing about?
• What is the purpose of this story and how does it connect to my higher purpose and the goals of my audience? Did I ask them? [No more than 1–2 lines preferably.]
• What is the main thought I want to share about the subject, and what’s the connected emotion? [-> Summarize this as the first draft for your title . Your title should tell people What this is about, Who this is for, and what you’re Promising]
• What is my ‘hook’ or intro ? A ‘hook’ in storytelling is one to five lines with a new fact, a short story or anecdote; something that connects to the emotions you want to tap in to.
• What are my three supporting thoughts? [Summarize these as draft sub-headers] What three points do I want to make to support my main argument/thought? What is a logical following order that builds your argument, and builds toward your goal of;
• Conclusion and Call-to-action (CTA). [If it makes sense or seems necessary; summarize your main thought and how you arrived at it, and:] literally tell the reader or listener what it is they can do if they are inspired.
• [Short summary, for publishing, Search Engine Optimization and social sharing purposes]

Now, to actually write.

The above 10-minute preparation and structure make it possible to write a good blog article in 20 minutes. I know, I’ve timed it.

Fun writing (and strict editing)

Writing should be fun. For effective, fast and enjoyable writing I recommend a variant of the Yoopie method, from Joep Luycx at the Joepie Academy.

You can read more about the Yoopie method and how I apply it myself, here . The basis of this part of my method is that you de-couple freely writing down what you think and feel — from editing, which comes later.

After writing freely, edit strictly Only starting after having actually written your story, can you be really critical of your writing. The most important thing here is to try to find the perspective of your reader or listener.

Read your first version, and continuously ask yourself: would this ‘click’ for the target group I have in mind?

Imagine that you are that specific person; your colleague, your boss, that customer you know reasonably well and on a personal level. If you’re them: do you get it? Can you follow it?

In addition, there are some basic tricks you can apply to improve your writing.

Are you using words that are (superfluously ->)  too  long or complex? Consider replacing all words with more than three syllables with something shorter. Are you using sentences that are too long and complicated? Two lines per sentence is a lot.

I recommend paragraphs of up to three to five lines, alternated with one-sentence paragraphs. White space is the written variant of silence and exudes calm and tranquility.

Finally — and you can check this with or without outside help: is your story correct, both in terms of content and structure, grammar and spelling? Does it read or listen away easily? And, perhaps more important than that:

Is it authentic and is the feeling you wanted to convey in it? If so; congratulations. Your story is ready to be shared.

If you do is up to you.

Next step after that: collecting data and feedback on the reception of your story by your intended audience by — you guessed it: QLSD.

And so the cycle of your growth continues.

Want to write more and better stories? Give our AI-powered generator tool a go. 

The Seven-point Strategic Storytelling Structure Infographic Summary

Getting the most out of your Content Marketing Efforts

Strategic Storytelling is just one piece of the entire Content Marketing puzzle.

For instance, you can write a great piece of content and distribute it far and wide, but if it’s not tailored to your audience and not matching a key word that people search for, it will never be as effective as it could be.

Our Strategic Storytelling Checklist sits within a Growth Storytelling Framework. You can access it here for free . No signup needed.

Go forth and create the best possible content and tell your best stories.

We will be here to support you however we can. You can ask us any question in our LinkedIn group .

What are key elements to consider for writing better stories? Key elements include a compelling plot, well-developed characters, engaging dialogue, a consistent point of view, vivid settings, and a narrative that builds tension and interest.

How can a writer develop strong characters in a story? To develop strong characters, give them distinct voices, backgrounds, motivations, and flaws. Characters should evolve throughout the story and be relatable to the reader.

What role does the setting play in a story? The setting establishes the backdrop and mood of a story, provides context for the characters’ actions, and can influence the plot’s direction and the characters’ development.

How can a writer build an engaging plot? Build an engaging plot by introducing a clear conflict or challenge, developing a narrative arc with rising action, climax, and resolution, and keeping the readers invested with twists or surprises.

What is the importance of dialogue in story writing? Dialogue advances the plot, reveals character traits, provides exposition, and adds realism. It should be concise, purposeful, and reflect each character’s unique voice.

How does point of view impact story writing? Point of view determines through whose eyes the story is told, affecting how readers perceive events and characters. Consistency in point of view is crucial for clarity and immersion.

What techniques can be used to create suspense in a story? Techniques include foreshadowing, withholding information, creating dilemmas, and using time constraints. Suspense keeps readers engaged and eager to know what happens next.

How important is the story’s structure? A well-defined structure, with a beginning, middle, and end, helps in organizing the plot coherently, ensuring a smooth flow and logical progression of events.

Can reading other works improve story writing skills? Yes, reading widely exposes writers to different styles, genres, and storytelling techniques, offering inspiration and insight into effective writing practices.

What is the role of revision in writing better stories? Revision is crucial for refining the story, improving clarity, fixing plot inconsistencies, enhancing character development, and polishing the overall narrative.

How does understanding your audience improve story writing? Understanding your audience helps tailor the story’s tone, style, and content to their preferences and expectations, making it more engaging and relatable for them.

What is the significance of the story’s opening in capturing reader interest? A compelling opening is crucial as it sets the tone, introduces the setting or characters, and hooks the reader’s interest, encouraging them to continue reading.

How can a writer effectively use conflict in a story? Conflict, whether internal or external, drives the plot, creates tension, and develops characters. It should be integral to the story and lead to meaningful resolutions.

What role does pacing play in story writing? Pacing controls the rhythm and flow of the story, affecting how quickly events unfold. It should vary depending on the narrative needs to maintain reader engagement.

How can writers create vivid and memorable settings? Use descriptive language and sensory details to create vivid settings. The setting should contribute to the story’s mood and provide a backdrop that influences the characters’ actions.

What are effective ways to conclude a story? An effective conclusion resolves the main conflict, provides closure to the characters’ arcs, and leaves a lasting impression, whether it’s conclusive or open-ended for interpretation.

How can a writer use themes and motifs to enhance a story? Themes and motifs add depth and layers to a story, allowing readers to connect with larger ideas or recurring elements that resonate beyond the narrative.

What is the importance of showing versus telling in story writing? “Show, don’t tell” involves using actions, thoughts, senses, and dialogue to convey a story, making it more immersive and allowing readers to experience the narrative actively.

Can experimenting with different genres improve story writing? Experimenting with different genres can expand a writer’s skills, provide new perspectives, and inspire creative approaches to characters, plots, and settings.

How does feedback from others benefit story writing? Feedback from readers or writing groups can provide new insights, highlight areas for improvement, and offer diverse perspectives that enrich the story writing process.

Author bio:

Over the past 10+ years as a copywriter, author, consultant, and coach, he’s helped dozens of Brands, Teams, and individual human beings to grow their sense of motivation and focus, but also their reach, engagement, and revenue— through the power of their own story. You can find Erwin on LinkedIn and on his website .

Top AI Marketing Generators

• AI Social Media Caption Generator
• AI eBook Generator
• AI YouTube Video Idea Generator
• AI YouTube Title Generator
• AI YouTube Video Description Generator

Master the Art of Video Marketing

Ai-powered tools to ideate, optimize, and amplify.

• Spark Creativity : Unleash the most effective video ideas, scripts, and engaging hooks with our AI Generators.
• Optimize Instantly : Elevate your YouTube presence by optimizing video Titles, Descriptions, and Tags in seconds.
• Amplify Your Reach : Effortlessly craft social media, email, and ad copy to maximize your video’s impact.

'ZDNET Recommends': What exactly does it mean?

ZDNET's recommendations are based on many hours of testing, research, and comparison shopping. We gather data from the best available sources, including vendor and retailer listings as well as other relevant and independent reviews sites. And we pore over customer reviews to find out what matters to real people who already own and use the products and services we’re assessing.

When you click through from our site to a retailer and buy a product or service, we may earn affiliate commissions. This helps support our work, but does not affect what we cover or how, and it does not affect the price you pay. Neither ZDNET nor the author are compensated for these independent reviews. Indeed, we follow strict guidelines that ensure our editorial content is never influenced by advertisers.

ZDNET's editorial team writes on behalf of you, our reader. Our goal is to deliver the most accurate information and the most knowledgeable advice possible in order to help you make smarter buying decisions on tech gear and a wide array of products and services. Our editors thoroughly review and fact-check every article to ensure that our content meets the highest standards. If we have made an error or published misleading information, we will correct or clarify the article. If you see inaccuracies in our content, please report the mistake via this form .

These four new Copilot for Microsoft 365 features make prompt writing like a pro even easier

With Copilot for Microsoft 365 , working professionals can get AI assistance directly in their Microsoft 365 apps and workflow. To ensure that you're maximizing Copilot's help within Microsoft 365 applications, Microsoft is adding new features that make writing optimal prompts much easier.

On Wednesday, Microsoft unveiled its 2024 Work Trend Index on the State of AI at Work , and with the report launch, the company also snuck in some news about Copilot for Microsoft 365 updates arriving in the coming months. 

Also: What is Copilot? Here's everything you need to know

The new features -- auto-complete, rewrite, catch-up, and Copilot Labs upgrade -- all optimize prompt writing, making it easier to include the right words and context to get your desired output while still taking less time to formulate the perfect command. 

For starters, Copilot will soon offer a new "autocomplete" feature that, as the name implies, completes a prompt when you start typing one out, suggesting more details to ensure you get the intended outcome. The suggestions also help you find other ways to leverage the AI assistant.

To further help improve the quality of your prompts while minimizing effort, Microsoft is also adding a "rewrite" feature that takes a basic prompt and revamps it to be more thorough, "turning everyone into a prompt engineer," according to the company. 

Perhaps the biggest highlight of the launch is the new "catch-up" chat interface that presents you with "responsive recommendations" based on your recent activity. Microsoft shares an example: "You have a meeting with the sales VP on Thursday. Let's get you prepared -- click here to get detailed notes."

This feature reinforces Copilot as an AI assistant that goes beyond an average AI chatbot's capabilities and is integrated deeply into the user's workflow.

Lastly, Microsoft has updated  Copilot Lab , its resource hub to help you get the most out of your Copilot experience, letting you create, publish, and manage your own prompts, and making it easier for teams to collaborate on prompts that suit their exact workflow.

Also: 5 ways college students can use Copilot for Microsoft 365  

Microsoft did not detail when the features would be available, saying only that it would be in the "coming months."

Businesses can start taking advantage of Copilot for Microsoft 365 by paying $30 per user per month on top of their Microsoft 365 license. Individual users can experience Copilot in their favorite apps, such as Word, Excel, PowerPoint, and Outlook, with a Copilot Pro subscription, which costs $20 per user per month.

Artificial Intelligence

Microsoft copilot vs. copilot pro: is the subscription fee worth it, what are microsoft's different copilots here's what they are and how you can use them, you can upgrade to windows 11 pro for $40 right now.

• Skip to main content
• Skip to secondary menu

Wylie Communications, Inc.

Writing workshops, communication consulting and writing services

How to write a conclusion for a feature article

Draw to a close with a wrapup and kicker.

Get more tips on conclusion on Rev Up Readership.

Share this:

Reach more readers with our writing tips.

Learn to get the word out with our proven-in-the-lab techniques in our email newsletter.

• Microsoft /
• Artificial Intelligence

Microsoft Places uses AI to find the best time for your next office day

Places is a new app that integrates into microsoft 365 and is designed to help with flexible and hybrid working..

By Tom Warren , a senior editor covering all things Microsoft, PC, and tech. He founded WinRumors, a site dedicated to Microsoft news, before joining The Verge in 2012.

Share this story

If you buy something from a Verge link, Vox Media may earn a commission. See our ethics statement.

Microsoft is attempting to solve the hassle of coordinating with colleagues on when everyone will be in the office. It’s a problem that emerged with the increase in hybrid and flexible work after the recent covid-19 pandemic, with workers spending less time in the office . Microsoft Places is an AI-powered app that goes into preview today and should help businesses that rely on Outlook and Microsoft Teams to better coordinate in-office time together.

“When employees get to the office, they don’t want to be greeted by a sea of empty desks — they want face-time with their manager and the coworkers they collaborate with most frequently,” says Microsoft’s corporate vice president of AI at work, Jared Spataro, in a blog post. “With Places, you can more easily coordinate across coworkers and spaces in the office.”

Microsoft Places includes a dedicated location plan section where you can set and share the days you’ll use the office and view which days your co-workers are proposing to head in. Managers can set up priority days for in-office plans, so if there’s an important event or a team day, everyone knows about it. This location data will then be fed into Outlook calendars, so you know when events are taking place in the office and when you’ve elected to head in.

Later this year, Microsoft also plans to integrate this entire experience into Microsoft Copilot. You’ll be able to ask the AI assistant “which days should I go in this week?” and you’ll get a list of suggestions based on in-person meetings, when your co-workers are planning to be in, and any team days or events. “You will be able to ask Copilot to adjust your schedule based on this information — changing your work location to the office on recommended days and rescheduling in-person meetings,” says Spataro.

Microsoft Places will also have a finder feature that makes it easier to book meeting rooms or shareable desks, and this will all be accessible in Outlook, too. You’ll even get reminders in your calendar if you forget to book a room or desk for your in-office days. Later this year, this end-to-end booking experience will also be available in Copilot, so the AI assistant will automatically find and book meeting spaces for your meetings.

The Microsoft Places location data will also feed into other Microsoft 365 apps. If you’re working in Teams, you’ll see colleagues are marked as nearby if they’re also in the office, and you can type @nearby to notify people who are in the office about an impromptu conversation or just to arrange lunch.

Microsoft will also allow real estate and facilities management employees to access a space analytics feature of Microsoft Places later this year that shows how widely used a building is and which days are the most popular with employees. IT admins will also be able to better manage and adapt spaces or improve meeting rooms and shared huddle rooms. The dashboard appears to be focused on building and room analytics, rather than offering managers another way to track individual employees.

Microsoft Places will eventually be part of Microsoft Teams Premium , which is currently offered at an additional $7 per user per month thanks to promotional pricing. (It’s usually $10 extra.) Teams Premium also includes an AI-powered intelligent recap feature, watermarking to deter leaks, and many other additional features . You can sign up for the Microsoft Places preview program right here .

OpenAI releases GPT-4o, a faster model that’s free for all ChatGPT users

Verizon, at&t, and t-mobile’s ‘unlimited’ plans just got a $10m slap on the wrist, the dji pocket 3 is almost everything i wanted my iphone camera to be, apple ipad pro (2024) review: the best kind of overkill, chatgpt is getting a mac app.

More from Microsoft

How to type special characters on a Windows PC

Microsoft Word just fixed its default paste option

Gaze upon Dell’s leaked Qualcomm X Elite-powered laptops

Microsoft’s new Xbox mobile gaming store is launching in July

Get science-backed answers as you write with Paperpal's Research feature

How to Write a Successful Book Chapter for an Academic Publication?

If you are an academic or a researcher working towards a PhD degree or engaged in various tasks in a university or academic institution the idea of writing a book chapter would have definitely crossed your mind. Receiving an invitation to write an academic book chapter is indeed a great honor, and going onto write it is a milestone that every writer aims to achieve in their career. Writing a successful academic book chapter requires careful planning and execution by the author. In this article we will look at how to write an academic book chapter along with a few key steps that must be followed during the writing process.  

Table of Contents

• What is an academic book chapter? 

Information collection

Finalizing chapter structure, attractive chapter title, a strong introduction, detailing out the chapter, summarizing the chapter, what is an academic book chapter.

An academic book chapter is a distinct section of a book having its own title or a chapter number. A book consists of several chapters, each of which focuses on a particular topic or sub-argument that is linked to the overall theme of the book. In other words, each chapter should have a sound argument that is consistent with the central theme or argument of the book. Each chapter should therefore be an inter-connected part to the rest of the chapters and to the overall book. 

It is important to understand that an academic book chapter is very different from a thesis chapter. While a book chapter has as its audience anyone who may be interested in the particular topic, the audience for a thesis chapter is primarily the thesis examiner. For the same reason, a thesis examiner will closely read the entire chapter and thesis, but this may not be the case for a book chapter. As mentioned earlier, a book chapter deals with a specific topic with an important idea or argument related to the central theme of the book and hence it is a separate division of a book. On the other hand, a thesis chapter does not stand separately but will have multiple arguments and relies on the other chapters to make it a complete whole. The length of each academic book chapter normally varies and there is no standard rule as to the length of chapters. However, on a general note, chapter length usually varies from 3500 to 5000 words.  

Key steps to follow when writing an academic book chapter

Integrating the following steps as you plan to write an academic book chapter can help you achieve excellent results.  

It is important that sufficient research is carried out and the author has a thorough understanding of the available literature in the field. Collecting relevant information and being up to date with all aspects on the topic that you are going to write about is one of first steps in writing an academic book chapter. Presenting information in a visually attractive manner and using various tools like mind maps can help in structuring the key arguments better.  

An academic book chapter also requires a good outline. For example, you must have a title, a well worded introduction, informative paras that make up the main body, a chapter summary and a neat transition to the succeeding chapter. Try to make the outline clear and concise, organize your ideas effectively and ensure there is a logical flow.  

This is a critical element and goes a long way in getting people to read your chapter or even pick up the book. Strive to make the title or heading of your chapter interesting and impactful, potential readers should be attracted to the title by itself, going on to pick up the book just by the vigor of the title itself.  

Having a well written introduction can be invaluable in ensuring that audiences will be compelled to read further. Engaging your reader with an anecdote or a dialogue or through a fictional account or plot can be useful devices to anchor the introduction on.  

Ideally as you elaborate on your chapter with the key points as you begin, it is a good idea to provide evidence for your statements and arguments. Try to highlight these in about 4 to 5 paragraphs linking it to the chapter details. 

A concise summary is a must as you come to the end of your chapter. Remember, here you are reflecting on the main content of the chapter and helping the reader to take away some key aspects of the arguments that you have presented in the chapter.  

Paperpal is a comprehensive AI writing toolkit that helps students and researchers achieve 2x the writing in half the time. It leverages 21+ years of STM experience and insights from millions of research articles to provide in-depth academic writing, language editing, and submission readiness support to help you write better, faster.  

Get accurate academic translations, rewriting support, grammar checks, vocabulary suggestions, and generative AI assistance that delivers human precision at machine speed. Try for free or upgrade to Paperpal Prime starting at US$19 a month to access premium features, including consistency, plagiarism, and 30+ submission readiness checks to help you succeed.  

Experience the future of academic writing – Sign up to Paperpal and start writing for free!  

Related Reads:

Measuring academic success: definition & strategies for excellence.

• Publish or Perish – Understanding the Importance of Scholarly Publications in Academia
• What is a Literature Review? How to Write It (with Examples)
• Paperpal’s New AI Research Finder Empowers Authors to Research, Write, Cite, All in One Place

Academic Editing: How to Self-Edit Academic Text With Paperpal 

How paperpal is enhancing academic productivity and accelerating research in china, you may also like, how paperpal’s research feature helps you develop and..., what are scholarly sources and where can you..., how to write a hypothesis types and examples , why traditional editorial process needs an upgrade, paperpal’s new ai research finder empowers authors to..., ai + human expertise – a paradigm shift..., how to use paperpal to generate emails &..., is it ethical to use ai-generated abstracts without..., how to avoid plagiarism when using generative ai....

New York State Senator Monica R. Martinez

Chair, Local Government Committee

( D, WF ) 4th Senate District

Senator Martinez to Host Maternal Mental Health Panel

Monica R. Martinez

May 10, 2024

• Maternal Mental Health
• Community Event
• Maternal and Infant Health
• Maternal Depression

File Senator Martinez to host maternal mental health panel discussion on May 18, 2024

New York State Senator Monica R. Martinez will host a panel discussion addressing maternal mental health on Saturday, May 18, 2024, at 10:00 a.m. in Bay Shore.  The event will feature speakers who specialize in this subject area, including clinicians, therapists, and advocates, who will provide valuable insights for individuals and families navigating the challenges of early parenthood.  Attendees of the “Break the Stigma: Maternal Mental Health Panel Discussion” will also have the opportunity to ask questions of the expert panelists.

Space for this important conversation is limited, please register by Monday, May 13, at www.tinyurl.com/sd4-mmh-panel .  A light breakfast will be provided, and free blood pressure screenings will be available from representatives of Northwell Health’s South Shore University Hospital, who are also co-sponsoring this event.

For more information, please call (631) 341-7111 or email [email protected] .

“Break the Stigma: Maternal Mental Health Panel Discussion” Event Details

Date: Saturday, May 18, 2024 

Time: 10:00 a.m. to 12:00 p.m. 

Location: 1933 Union Boulevard Bay Shore, New York 11706 

Registration: www.tinyurl.com/sd4-mmh-panel (by Monday, May 13, 2024)

Share this Article or Press Release

Press Release

Senadora Martínez ofrecerá panel de Salud Mental Materna

Avenging “revenge porn” exploitation, new york commemorates fentanyl awareness day.

May 8, 2024

2023 Women of Distinction Honoree

Ways we can make every day earth day, subscribe to senator monica r. martinez's newsletter.