presentation skills summary

Home Blog Education Presentation Skills 101: A Guide to Presentation Success

Presentation Skills 101: A Guide to Presentation Success

Getting the perfect presentation design is just a step toward a successful presentation. For the experienced user, building presentation skills is the answer to elevating the power of your message and showing expertise on any subject. Still, one can ask: is it the same set of skills, or are they dependable on the type of presentation?

In this article, we will introduce the different types of presentations accompanied by the skillset required to master them. The purpose, as always, is to retain the audience’s interest for a long-lasting and convincing message.

Table of Contents

The Importance of Presentation Skills

Persuasive presentations, instructional presentations, informative presentations, inspirational presentations, basic presentation skills, what are the main difficulties when giving a presentation, recommendations to improve your presentation skills, closing statement.

Effective communication is the answer to reaching business and academic goals. The scenarios in which we can be required to deliver a presentation are as diverse as one can imagine. Still, some core concepts apply to all presentations.

 We define presentation skills as a compendium of soft skills that directly affect your presentation performance and contribute to creating a great presentation. These are not qualities acquired by birth but skills you ought to train and master to delve into professional environments.

You may ask: is it really that evident when a presenter is not prepared? Here are some common signs people can experience during presentations:

• Evasive body language: Not making eye contact with the audience, arms closed tightly to the body, hands in pockets all the time.
• Lack of interest in the presenter’s voice: dull tone, not putting an effort to articulate the topics.
• Doubting when asked to answer a question
• Irksome mood

The list can go on about common presenter mistakes , and most certainly, it will affect the performance of any presented data if the lack of interest by the presenter is blatantly obvious.  Another element to consider is anxiety, and according to research by the National Institute of Mental Health, 73% of the population in the USA is affected by glossophobia , which is the fear of public speaking, judgment, or negative evaluation by other people.

Therefore, presentation skills training is essential for any business professional who wants to achieve effective communication . It will remove the anxiety from presentation performance and help users effectively deliver their message and connect with the audience.

Archetypes of presentations

Persuasive presentations aim to convince the audience – often in short periods – to acquire a product or service, adhere to a cause, or invest in a company. For business entrepreneurs or politicians, persuasive presentations are their tool for the trade.

Unless you aim to be perceived as an imposter, a proper persuasive presentation has the elements of facts, empathy, and logic, balanced under a well-crafted narrative. The central pillar of these presentations is to identify the single factor that gathered your audience: it could be a market need, a social cause, or a revolutionary concept for today’s society. It has to be something with enough power to gather critiques – both good and bad.

That single factor has to be backed up by facts. Research that builds your hypothesis on how to solve that problem. A deep understanding of the target audience’s needs , concerns, and social position regarding the solution your means can offer. When those elements are in place, building a pitch becomes an easy task. 

Graphics can help you introduce information in a compelling format, lowering the need for lengthy presentations. Good presentation skills for persuasive presentations go by the hand of filtering relevant data and creating the visual cues that resonate with what your audience demands.

One powerful example of a persuasive presentation is the technique known as the elevator pitch . You must introduce your idea or product convincingly to the audience in a timeframe between 30 seconds and less than 2 minutes. You have to expose:

• What do you do 
• What’s the problem to solve
• Why is your solution different from others 
• Why should the audience care about your expertise

For that very purpose, using engaging graphics with contrasting colors elevates the potential power of your message. It speaks professionalism, care for details, and out-of-the-box thinking. Knowing how to end a presentation is also critical, as your CTAs should be placed with care.

Therefore, let’s resume the requirements of persuasive presentations in terms of good presentation skills:

• Identifying problems and needs
• Elaborating “the hook” (the element that grabs the audience’s attention)
• Knowing how to “tie” your audience (introducing a piece of information related to the hook that causes an emotional impact)
• Broad knowledge of body language and hand gestures to quickly convey your message
• Being prepared to argue a defense of your point of view
• Handling rejection
• Having a proactive attitude to convert opportunities into new projects
• Using humor, surprise, or personal anecdotes as elements to sympathize with the audience
• Having confidence
• Be able to summarize facts and information in visually appealing ways

You can learn more about persuasive presentation techniques by clicking here .

In the case of instructional presentations, we ought to differentiate two distinctive types:

• Lecture Presentations : Presentations being held at universities or any other educative institution. Those presentations cover, topic by topic, and the contents of a syllabus and are created by the team of teachers in charge of the course.
• Training Presentations : These presentations take place during in-company training sessions and usually comprise a good amount of content that is resumed into easy-to-take solutions. They are aimed to coach employees over certain topics relevant to their work performance. The 70-20-10 Model is frequently used to address these training situations.

Lecture presentations appeal to the gradual introduction of complex concepts, following a structure set in the course’s syllabus. These presentations often have a similar aesthetic as a group of professors or researchers created to share their knowledge about a topic. Personal experience does tell that course presentations often rely on factual data, adequately documented, and on the theoretical side.

An example of a presentation that lies under this concept is a Syllabus Presentation, used by the teaching team to introduce the subject to new students, evaluation methods, concepts to be learned, and expectations to pass the course.

On the other hand, training presentations are slide decks designed to meet an organization’s specific needs in the formal education of their personnel. Commonly known as “continuous education,” plenty of companies invest resources in coaching their employees to achieve higher performance results. These presentations have the trademark of being concise since their idea is to introduce the concepts that shall be applied in practice sessions. 

Ideally, the training presentations are introduced with little text and easy-to-recognize visual cues. Since the idea is to summarize as much as possible, these are visually appealing for the audience. They must be dynamic enough to allow the presenter to convey the message.

Those key takeaways remind employees when they revisit their learning resources and allow them to ruminate on questions that fellow workers raise. 

To sum up this point, building presentation skills for instructional presentations requires:

• Ability to put complex concepts into simpler words
• Patience and a constant learning mindset
• Voice training to deliver lengthy speeches without being too dense
• Ability to summarize points and note the key takeaways
• Empathizing with the audience to understand their challenges in the learning process

The informative presentations take place in business situations, such as when to present project reports from different departments to the management. Another potential usage of these presentations is in SCRUM or other Agile methodologies, when a sprint is completed, to discuss the advance of the project with the Product Owner.

As they are presentations heavily dependent on data insights, it’s common to see the usage of infographics and charts to express usually dense data in simpler terms and easy to remember. 

Informative presentations don’t just fall into the business category. Ph.D. Dissertation and Thesis presentations are topics that belong to the informative presentations category as they condense countless research hours into manageable reports for the academic jury. 

Since these informational presentations can be perceived as lengthy and data-filled, it is important to learn the following professional presentation skills:

• Attention to detail
• Be able to explain complex information in simpler terms
• Creative thinking
• Powerful diction
• Working on pauses and transitions
• Pacing the presentation, so not too much information is divulged per slide

The leading inspirational platform, TEDx, comes to mind when talking about inspirational presentations. This presentation format has the peculiarity of maximizing the engagement with the audience to divulge a message, and due to that, it has specific requirements any presenter must meet.

This presentation format usually involves a speaker on a stage, either sitting or better standing, in which the presenter engages with the audience with a storytelling format about a life experience, a job done that provided a remarkable improvement for society, etc.

Empathizing with the audience is the key ingredient for these inspirational presentations. Still, creativity is what shapes the outcome of your performance as people are constantly looking for different experiences – not the same recipe rephrased with personal touches. The human factor is what matters here, way above data and research. What has your experience to offer to others? How can it motivate another human being to pursue a similar path or discover their true calling?

To achieve success in terms of communication skills presentation, these inspirational presentations have the following requirements:

• Focus on the audience (engage, consider their interests, and make them a part of your story)
• Putting ego aside
• Creative communication skills
• Storytelling skills
• Body language knowledge to apply the correct gestures to accompany your story
• Voice training
• Using powerful words

After discussing the different kinds of presentations we can come across at any stage of our lives, a group of presentation skills is standard in any type of presentation. See below what makes a good presentation and which skills you must count on to succeed as a presenter.

Punctuality

Punctuality is a crucial aspect of giving an effective presentation. Nothing says more about respect for your audience and the organization you represent than delivering the presentation on time . Arriving last minute puts pressure on the tech team behind audiovisuals, as they don’t have enough preparation to test microphones, stage lights, and projector settings, which can lead to a less powerful presentation Even when discussing presentations hosted in small rooms for a reduced audience, testing the equipment becomes essential for an effective presentation.

A solution for this is to arrive at least 30 minutes early. Ideally, one hour is a sweet spot since the AV crew has time to check the gear and requirements for your presentation. Another benefit of this, for example, in inspirational presentations, is measuring the previous presenter’s impact on the audience. This gives insights about how to resonate with the public, and their interest, and how to accommodate your presentation for maximum impact.

Body Language

Our bodies can make emotions transparent for others, even when we are unaware of such a fact. Proper training for body language skills reduces performance anxiety, giving the audience a sense of expertise about the presented topic. 

Give your presentation and the audience the respect they deserve by watching over these potential mistakes:

• Turning your back to the audience for extended periods : It’s okay to do so when introducing an important piece of information or explaining a graph, but it is considered rude to give your back to the audience constantly.
• Fidgeting : We are all nervous in the presence of strangers, even more, if we are the center of attention for that moment. Instead of playing with your hair or making weird hand gestures, take a deep breath to center yourself before the presentation and remember that everything you could do to prepare is already done. Trust your instincts and give your best.
• Intense eye contact : Have you watched a video where the presenter stared at the camera the entire time? That’s the feeling you transmit to spectators through intense eye contact. It’s a practice often used by politicians to persuade.
• Swearing : This is a no-brainer. Even when you see influencers swearing on camera or in podcasts or live presentations, it is considered an informal and lousy practice for business and academic situations. If you have a habit to break when it comes to this point, find the humor in these situations and replace your swear words with funny alternatives (if the presentation allows for it). 

Voice Tone plays a crucial role in delivering effective presentations and knowing how to give a good presentation. Your voice is a powerful tool for exposing your ideas and feelings . Your voice can articulate the message you are telling, briefing the audience if you feel excited about what you are sharing or, in contrast, if you feel the presentation is a burden you ought to complete.

Remember, passion is a primary ingredient in convincing people. Therefore, transmitting such passion with a vibrant voice may help gather potential business partners’ interest.  

But what if you feel sick prior to the presentation? If, by chance, your throat is sore minutes before setting foot on the stage, try this: when introducing yourself, mention that you are feeling a bit under the weather. This resonates with the audience to pay more attention to your efforts. In case you don’t feel comfortable about that, ask the organizers for a cup of tea, as it will settle your throat and relax your nerves.

Tech Skills

Believe it or not, people still feel challenged by technology these days. Maybe that’s the reason why presentation giants like Tony Robbins opt not to use PowerPoint presentations . The reality is that there are plenty of elements involved in a presentation that can go wrong from the tech side:

• A PDF not opening
• Saving your presentation in a too-recent PowerPoint version
• A computer not booting up
• Mac laptops and their never-ending compatibility nightmare
• Not knowing how to change between slides
• Not knowing how to use a laser pointer
• Internet not working
• Audio not working

We can come up with a pretty long list of potential tech pitfalls, and yet more than half of them fall in presenters not being knowledgeable about technology.

If computers aren’t your thing, let the organization know about this beforehand. There is always a crew member available to help presenters switch between slides or configure the presentation for streaming. This takes the pressure off your shoulders, allowing you to concentrate on the content to present. Remember, even Bill Gates can get a BSOD during a presentation .

Presentations, while valuable for conveying information and ideas, can be daunting for many individuals. Here are some common difficulties people encounter when giving presentations:

Public Speaking Anxiety

Glossophobia, the fear of public speaking, affects a significant portion of the population. This anxiety can lead to nervousness, trembling, and forgetfulness during a presentation.

Lack of Confidence

Many presenters struggle with self-doubt, fearing that they may not be knowledgeable or skilled enough to engage their audience effectively.

Content Organization

Organizing information in a coherent and engaging manner can be challenging. Presenters often grapple with how to structure their content to make it easily digestible for the audience. Artificial Intelligence can help us significantly reduce the content arrangement time when you work with tools like our AI Presentation Maker (made for presenters by experts in presentation design). 

Audience Engagement

Keeping the audience’s attention and interest throughout the presentation can be difficult. Distractions, disengaged attendees, or lack of interaction can pose challenges.

Technical Issues

Technology glitches, such as malfunctioning equipment, incompatible file formats, or poor internet connectivity, can disrupt presentations and increase stress.

Time Management

Striking the right balance between providing enough information and staying within time limits is a common challenge. Going over or under the allotted time can affect the effectiveness of the presentation.

Handling Questions and Challenges

Responding to unexpected questions, criticism, or challenges from the audience can be difficult, especially when presenters are unprepared or lack confidence in their subject matter.

Visual Aids and Technology

Creating and effectively using visual aids like slides or multimedia can be a struggle for some presenters. Technical competence is essential in this aspect.

Language and Articulation

Poor language skills or unclear articulation can hinder effective communication. Presenters may worry about stumbling over words or failing to convey their message clearly.

Maintaining appropriate and confident body language can be challenging. Avoiding nervous habits, maintaining eye contact, and using gestures effectively requires practice.

Overcoming Impersonal Delivery

In virtual presentations, maintaining a personal connection with the audience can be difficult. The absence of face-to-face interaction can make it challenging to engage and read the audience.

Cultural and Diversity Awareness

Presenting to diverse audiences requires sensitivity to cultural differences and varying levels of familiarity with the topic.

In this section, we gathered some tips on how to improve presentation skills that can certainly make an impact if applied to your presentation skills. We believe these skills can be cultivated to transform into habits for your work routine.

Tip #1: Build a narrative

One memorable way to guarantee presentation success is by writing a story of all the points you desire to cover. This statement is based on the logic behind storytelling and its power to connect with people .

Don’t waste time memorizing slides or reading your presentation to the audience. It feels unnatural, and any question that diverts from the topic in discussion certainly puts you in jeopardy or, worse, exposes you as a fraud in the eyes of the audience. And before you ask, it is really evident when a presenter has a memorized speech. 

Build and rehearse the presentation as if telling a story to a group of interested people. Lower the language barrier by avoiding complex terms that maybe even you aren’t fully aware of their meaning. Consider the ramifications of that story, what it could lead to, and which are the opportunities to explore. Then, visualize yourself giving the presentation in a natural way.

Applying this technique makes the presentation feel like second nature to you. It broadens the spectrum in which you can show expertise over a topic or even build the basis for new interesting points of view about the project.

Tip #2: Don’t talk for more than 3 minutes per slide

It is a common practice of presenters to bombard the audience with facts and information whilst retaining the same slide on the screen. Why can this happen? It could be because the presenter condensed the talk into very few slides and preferred to talk. The reality is that your spectators won’t retain the information you are giving unless you give visual cues to help that process. 

Opt to prepare more slides and pace your speech to match the topics shown on each slide. Don’t spend more than 3 minutes per slide unless you have to introduce a complex piece of data. Use visual cues to direct the spectators about what you talk about, and summarize the principal concepts discussed at the end of each section.

Tip #3: Practice meditation daily

Anxiety is the number one enemy of professional presenters. It slowly builds without you being aware of your doubts and can hinder your performance in multiple ways: making you feel paralyzed, fidgeting, making you forget language skills or concepts, affecting your health, etc.

Meditation is an ancient practice taken from Buddhist teachings that train your mind to be here in the present. We often see the concepts of meditation and mindfulness as synonyms, whereas you should be aware that meditation is a practice that sets the blocks to reach a state of mindfulness. For presenters, being in the here and now is essential to retain focus, but meditation techniques also teach us to control our breathing and be in touch with our body signals when stress builds up. 

The customary practice of meditation has an impact on imagination and creativity but also helps to build patience – a skill much needed for connecting with your audience in instructional presentations.

Having the proper set of presentation skills can be quite subjective. It goes beyond presentation tips and deepens into how flexible we can be in our ability to communicate ideas.

Different presentations and different audiences shape the outcome of our efforts. Therefore, having a basic understanding of how to connect, raise awareness, and empathize with people can be key ingredients for your career as a presenter. A word of advice: success doesn’t happen overnight. It takes dedication and patience to build communication skills . Don’t condition your work to believe you will be ready “someday”; it’s best to practice and experience failure as part of the learning process.

Like this article? Please share

Business Presentations, Presentation Approaches, Presentation Skills Filed under Education

Related Articles

Filed under Business • May 17th, 2024

How to Make a Transition Plan Presentation

Make change procedures in your company a successful experience by implementing transition plan presentations. A detailed guide with PPT templates.

Filed under Business • April 22nd, 2024

Setting SMART Goals – A Complete Guide (with Examples + Free Templates)

This guide on SMART goals introduces the concept, explains the definition and its meaning, along the main benefits of using the criteria for a business.

Filed under PowerPoint Tutorials • April 1st, 2024

How to Add Subscript and Superscript in PowerPoint

Using subscript and superscript in PowerPoint shouldn’t be a challenge. Learn how to properly use these two special type symbols with this guide.

Leave a Reply

How it works

Transform your enterprise with the scalable mindsets, skills, & behavior change that drive performance.

Explore how BetterUp connects to your core business systems.

We pair AI with the latest in human-centered coaching to drive powerful, lasting learning and behavior change.

Build leaders that accelerate team performance and engagement.

Unlock performance potential at scale with AI-powered curated growth journeys.

Build resilience, well-being and agility to drive performance across your entire enterprise.

Transform your business, starting with your sales leaders.

Unlock business impact from the top with executive coaching.

Foster a culture of inclusion and belonging.

Accelerate the performance and potential of your agencies and employees.

See how innovative organizations use BetterUp to build a thriving workforce.

Discover how BetterUp measurably impacts key business outcomes for organizations like yours.

A demo is the first step to transforming your business. Meet with us to develop a plan for attaining your goals.

• What is coaching?

Learn how 1:1 coaching works, who its for, and if it's right for you.

Accelerate your personal and professional growth with the expert guidance of a BetterUp Coach.

Types of Coaching

Navigate career transitions, accelerate your professional growth, and achieve your career goals with expert coaching.

Enhance your communication skills for better personal and professional relationships, with tailored coaching that focuses on your needs.

Find balance, resilience, and well-being in all areas of your life with holistic coaching designed to empower you.

Discover your perfect match : Take our 5-minute assessment and let us pair you with one of our top Coaches tailored just for you.

Research, expert insights, and resources to develop courageous leaders within your organization.

Best practices, research, and tools to fuel individual and business growth.

View on-demand BetterUp events and learn about upcoming live discussions.

The latest insights and ideas for building a high-performing workplace.

• BetterUp Briefing

The online magazine that helps you understand tomorrow's workforce trends, today.

Innovative research featured in peer-reviewed journals, press, and more.

Founded in 2022 to deepen the understanding of the intersection of well-being, purpose, and performance

We're on a mission to help everyone live with clarity, purpose, and passion.

Join us and create impactful change.

Read the buzz about BetterUp.

Meet the leadership that's passionate about empowering your workforce.

For Business

For Individuals

6 presentation skills and how to improve them

Jump to section

What are presentation skills?

The importance of presentation skills, 6 presentation skills examples, how to improve presentation skills.

Tips for dealing with presentation anxiety

Learn how to captivate an audience with ease

Capturing an audience’s attention takes practice. 

Over time, great presenters learn how to organize their speeches and captivate an audience from start to finish. They spark curiosity, know how to read a room , and understand what their audience needs to walk away feeling like they learned something valuable.

Regardless of your profession, you most likely use presentation skills on a monthly or even weekly basis. Maybe you lead brainstorming sessions or host client calls. 

Developing effective presentation skills makes it easier to contribute ideas with confidence and show others you’re someone to trust. Although speaking in front of a crowd sometimes brings nerves and anxiety , it also sparks new opportunities.

Presentation skills are the qualities and abilities you need to communicate ideas effectively and deliver a compelling speech. They influence how you structure a presentation and how an audience receives it. Understanding body language , creating impactful visual aids, and projecting your voice all fall under this umbrella.

A great presentation depends on more than what you say. It’s about how you say it. Storytelling , stage presence, and voice projection all shape how well you express your ideas and connect with the audience. These skills do take practice, but they’re worth developing — especially if public speaking makes you nervous. 

Engaging a crowd isn’t easy. You may feel anxious to step in front of an audience and have all eyes and ears on you.

But feeling that anxiety doesn’t mean your ideas aren’t worth sharing. Whether you’re giving an inspiring speech or delivering a monthly recap at work, your audience is there to listen to you. Harness that nervous energy and turn it into progress.

Strong presentation skills make it easier to convey your thoughts to audiences of all sizes. They can help you tell a compelling story, convince people of a pitch , or teach a group something entirely new to them. And when it comes to the workplace, the strength of your presentation skills could play a part in getting a promotion or contributing to a new initiative.

To fully understand the impact these skills have on creating a successful presentation, it’s helpful to look at each one individually. Here are six valuable skills you can develop:

1. Active listening

Active listening is an excellent communication skill for any professional to hone. When you have strong active listening skills, you can listen to others effectively and observe their nonverbal cues . This helps you assess whether or not your audience members are engaged in and understand what you’re sharing. 

Great public speakers use active listening to assess the audience’s reactions and adjust their speech if they find it lacks impact. Signs like slouching, negative facial expressions, and roaming eye contact are all signs to watch out for when giving a presentation.

2. Body language

If you’re researching presentation skills, chances are you’ve already watched a few notable speeches like TED Talks or industry seminars. And one thing you probably noticed is that speakers can capture attention with their body language. 

A mixture of eye contact, hand gestures , and purposeful pacing makes a presentation more interesting and engaging. If you stand in one spot and don’t move your body, the audience might zone out.

3. Stage presence

A great stage presence looks different for everyone. A comedian might aim for more movement and excitement, and a conference speaker might focus their energy on the content of their speech. Although neither is better than the other, both understand their strengths and their audience’s needs. 

Developing a stage presence involves finding your own unique communication style . Lean into your strengths, whether that’s adding an injection of humor or asking questions to make it interactive . To give a great presentation, you might even incorporate relevant props or presentation slides.

4. Storytelling

According to Forbes, audiences typically pay attention for about 10 minutes before tuning out . But you can lengthen their attention span by offering a presentation that interests them for longer. Include a narrative they’ll want to listen to, and tell a story as you go along. 

Shaping your content to follow a clear narrative can spark your audience’s curiosity and entice them to pay careful attention. You can use anecdotes from your personal or professional life that take your audience along through relevant moments. If you’re pitching a product, you can start with a problem and lead your audience through the stages of how your product provides a solution.

5. Voice projection

Although this skill may be obvious, you need your audience to hear what you’re saying. This can be challenging if you’re naturally soft-spoken and struggle to project your voice.

Remember to straighten your posture and take deep breaths before speaking, which will help you speak louder and fill the room. If you’re talking into a microphone or participating in a virtual meeting, you can use your regular conversational voice, but you still want to sound confident and self-assured with a strong tone.

If you’re unsure whether everyone can hear you, you can always ask the audience at the beginning of your speech and wait for confirmation. That way, they won’t have to potentially interrupt you later.

Ensuring everyone can hear you also includes your speed and annunciation. It’s easy to speak quickly when nervous, but try to slow down and pronounce every word. Mumbling can make your presentation difficult to understand and pay attention to.

6. Verbal communication 

Although verbal communication involves your projection and tone, it also covers the language and pacing you use to get your point across. This includes where you choose to place pauses in your speech or the tone you use to emphasize important ideas.

If you’re giving a presentation on collaboration in the workplace , you might start your speech by saying, “There’s something every workplace needs to succeed: teamwork.” By placing emphasis on the word “ teamwork ,” you give your audience a hint on what ideas will follow.

To further connect with your audience through diction, pay careful attention to who you’re speaking to. The way you talk to your colleagues might be different from how you speak to a group of superiors, even if you’re discussing the same subject. You might use more humor and a conversational tone for the former and more serious, formal diction for the latter.

Everyone has strengths and weaknesses when it comes to presenting. Maybe you’re confident in your use of body language, but your voice projection needs work. Maybe you’re a great storyteller in small group settings, but need to work on your stage presence in front of larger crowds. 

The first step to improving presentation skills is pinpointing your gaps and determining which qualities to build upon first. Here are four tips for enhancing your presentation skills:

1. Build self-confidence

Confident people know how to speak with authority and share their ideas. Although feeling good about your presentation skills is easier said than done, building confidence is key to helping your audience believe in what you’re saying. Try practicing positive self-talk and continuously researching your topic's ins and outs.

If you don’t feel confident on the inside, fake it until you make it. Stand up straight, project your voice, and try your best to appear engaged and excited. Chances are, the audience doesn’t know you’re unsure of your skills — and they don’t need to.

Another tip is to lean into your slideshow, if you’re using one. Create something colorful and interesting so the audience’s eyes fall there instead of on you. And when you feel proud of your slideshow, you’ll be more eager to share it with others, bringing more energy to your presentation.

2. Watch other presentations

Developing the soft skills necessary for a good presentation can be challenging without seeing them in action. Watch as many as possible to become more familiar with public speaking skills and what makes a great presentation. You could attend events with keynote speakers or view past speeches on similar topics online.

Take a close look at how those presenters use verbal communication and body language to engage their audiences. Grab a notebook and jot down what you enjoyed and your main takeaways. Try to recall the techniques they used to emphasize their main points, whether they used pauses effectively, had interesting visual aids, or told a fascinating story.

3. Get in front of a crowd

You don’t need a large auditorium to practice public speaking. There are dozens of other ways to feel confident and develop good presentation skills.

If you’re a natural comedian, consider joining a small stand-up comedy club. If you’re an avid writer, participate in a public poetry reading. Even music and acting can help you feel more comfortable in front of a crowd.

If you’d rather keep it professional, you can still work on your presentation skills in the office. Challenge yourself to participate at least once in every team meeting, or plan and present a project to become more comfortable vocalizing your ideas. You could also speak to your manager about opportunities that flex your public speaking abilities.

4. Overcome fear

Many people experience feelings of fear before presenting in front of an audience, whether those feelings appear as a few butterflies or more severe anxiety. Try grounding yourself to shift your focus to the present moment. If you’re stuck dwelling on previous experiences that didn’t go well, use those mistakes as learning experiences and focus on what you can improve to do better in the future.

Tips for dealing with presentation anxiety 

It’s normal to feel nervous when sharing your ideas. In fact, according to a report from the Journal of Graduate Medical Education, public speaking anxiety is prevalent in 15–30% of the general population .

Even though having a fear of public speaking is common, it doesn’t make it easier. You might feel overwhelmed, become stiff, and forget what you were going to say. But although the moment might scare you, there are ways to overcome the fear and put mind over matter.

Use these tactics to reduce your stress when you have to make a presentation:

1. Practice breathing techniques

If you experience anxiety often, you’re probably familiar with breathing techniques for stress relief . Incorporating these exercises into your daily routine can help you stop worrying and regulate anxious feelings. 

Before a big presentation, take a moment alone to practice breathing techniques, ground yourself, and reduce tension. It’s also a good idea to take breaths throughout the presentation to speak slower and calm yourself down .

2. Get organized

The more organized you are, the more prepared you’ll feel. Carefully outline all of the critical information you want to use in your presentation, including your main talking points and visual aids, so you don’t forget anything. Use bullet points and visuals on each slide to remind you of what you want to talk about, and create handheld notes to help you stay on track.

3. Embrace moments of silence

It’s okay to lose your train of thought. It happens to even the most experienced public speakers once in a while. If your mind goes blank, don’t panic. Take a moment to breathe, gather your thoughts, and refer to your notes to see where you left off. You can drink some water or make a quick joke to ease the silence or regain your footing. And it’s okay to say, “Give me a moment while I find my notes.” Chances are, people understand the position you’re in.

4. Practice makes progress

Before presenting, rehearse in front of friends and family members you trust. This gives you the chance to work out any weak spots in your speech and become comfortable communicating out loud. If you want to go the extra mile, ask your makeshift audience to ask a surprise question. This tests your on-the-spot thinking and will prove that you can keep cool when things come up.

Whether you’re new to public speaking or are a seasoned presenter, you’re bound to make a few slip-ups. It happens to everyone. The most important thing is that you try your best, brush things off, and work on improving your skills to do better in your next presentation.

Although your job may require a different level of public speaking than your favorite TED Talk , developing presentation skills is handy in any profession. You can use presentation skills in a wide range of tasks in the workplace, whether you’re sharing your ideas with colleagues, expressing concerns to higher-ups, or pitching strategies to potential clients.

Remember to use active listening to read the room and engage your audience with an interesting narrative. Don’t forget to step outside your comfort zone once in a while and put your skills to practice in front of a crowd. After facing your fears, you’ll feel confident enough to put presentation skills on your resume.

If you’re trying to build your skills and become a better employee overall, try a communications coach with BetterUp. 

Elevate your communication skills

Unlock the power of clear and persuasive communication. Our coaches can guide you to build strong relationships and succeed in both personal and professional life.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

The 11 tips that will improve your public speaking skills

The importance of good speech: 5 tips to be more articulate, learn types of gestures and their meanings to improve your communication, why it's good to have a bff at work and how to find one, why we need to reframe potential into readiness, love them or hate them, meetings promote social learning and growth, what’s my earning potential determining the right salary, show gratitude with “thank you for your leadership and vision” message examples, discover how to get noticed by upper management at work, similar articles, how to write a speech that your audience remembers, impression management: developing your self-presentation skills, 30 presentation feedback examples, your guide to what storytelling is and how to be a good storyteller, how to give a good presentation that captivates any audience, 8 clever hooks for presentations (with tips), communication coach: what they are and how to find one, how to make a presentation interactive and exciting, stay connected with betterup, get our newsletter, event invites, plus product insights and research..

3100 E 5th Street, Suite 350 Austin, TX 78702

• Platform Overview
• Integrations
• Powered by AI
• BetterUp Lead
• BetterUp Manage™
• BetterUp Care™
• Sales Performance
• Diversity & Inclusion
• Case Studies
• Why BetterUp?
• About Coaching
• Find your Coach
• Career Coaching
• Communication Coaching
• Life Coaching
• News and Press
• Leadership Team
• Become a BetterUp Coach
• BetterUp Labs
• Center for Purpose & Performance
• Leadership Training
• Business Coaching
• Contact Support
• Contact Sales
• Privacy Policy
• Acceptable Use Policy
• Trust & Security
• Cookie Preferences

How to make a great presentation

Stressed about an upcoming presentation? These talks are full of helpful tips on how to get up in front of an audience and make a lasting impression.

The secret structure of great talks

The beauty of data visualization

TED's secret to great public speaking

How to speak so that people want to listen

How great leaders inspire action

Ideas and insights from Harvard Business Publishing Corporate Learning

Powerful and Effective Presentation Skills: More in Demand Now Than Ever

When we talk with our L&D colleagues from around the globe, we often hear that presentation skills training is one of the top opportunities they’re looking to provide their learners. And this holds true whether their learners are individual contributors, people managers, or senior leaders. This is not surprising.

Effective communications skills are a powerful career activator, and most of us are called upon to communicate in some type of formal presentation mode at some point along the way.

For instance, you might be asked to brief management on market research results, walk your team through a new process, lay out the new budget, or explain a new product to a client or prospect. Or you may want to build support for a new idea, bring a new employee into the fold, or even just present your achievements to your manager during your performance review.

And now, with so many employees working from home or in hybrid mode, and business travel in decline, there’s a growing need to find new ways to make effective presentations when the audience may be fully virtual or a combination of in person and remote attendees.

Whether you’re making a standup presentation to a large live audience, or a sit-down one-on-one, whether you’re delivering your presentation face to face or virtually, solid presentation skills matter.

Even the most seasoned and accomplished presenters may need to fine-tune or update their skills. Expectations have changed over the last decade or so. Yesterday’s PowerPoint which primarily relied on bulleted points, broken up by the occasional clip-art image, won’t cut it with today’s audience.

The digital revolution has revolutionized the way people want to receive information. People expect presentations that are more visually interesting. They expect to see data, metrics that support assertions. And now, with so many previously in-person meetings occurring virtually, there’s an entirely new level of technical preparedness required.

The leadership development tools and the individual learning opportunities you’re providing should include presentation skills training that covers both the evergreen fundamentals and the up-to-date capabilities that can make or break a presentation.

So, just what should be included in solid presentation skills training? Here’s what I think.

The fundamentals will always apply When it comes to making a powerful and effective presentation, the fundamentals will always apply. You need to understand your objective. Is it strictly to convey information, so that your audience’s knowledge is increased? Is it to persuade your audience to take some action? Is it to convince people to support your idea? Once you understand what your objective is, you need to define your central message. There may be a lot of things you want to share with your audience during your presentation, but find – and stick with – the core, the most important point you want them to walk away with. And make sure that your message is clear and compelling.

You also need to tailor your presentation to your audience. Who are they and what might they be expecting? Say you’re giving a product pitch to a client. A technical team may be interested in a lot of nitty-gritty product detail. The business side will no doubt be more interested in what returns they can expect on their investment.

Another consideration is the setting: is this a formal presentation to a large audience with questions reserved for the end, or a presentation in a smaller setting where there’s the possibility for conversation throughout? Is your presentation virtual or in-person? To be delivered individually or as a group? What time of the day will you be speaking? Will there be others speaking before you and might that impact how your message will be received?

Once these fundamentals are established, you’re in building mode. What are the specific points you want to share that will help you best meet your objective and get across your core message? Now figure out how to convey those points in the clearest, most straightforward, and succinct way. This doesn’t mean that your presentation has to be a series of clipped bullet points. No one wants to sit through a presentation in which the presenter reads through what’s on the slide. You can get your points across using stories, fact, diagrams, videos, props, and other types of media.

Visual design matters While you don’t want to clutter up your presentation with too many visual elements that don’t serve your objective and can be distracting, using a variety of visual formats to convey your core message will make your presentation more memorable than slides filled with text. A couple of tips: avoid images that are cliched and overdone. Be careful not to mix up too many different types of images. If you’re using photos, stick with photos. If you’re using drawn images, keep the style consistent. When data are presented, stay consistent with colors and fonts from one type of chart to the next. Keep things clear and simple, using data to support key points without overwhelming your audience with too much information. And don’t assume that your audience is composed of statisticians (unless, of course, it is).

When presenting qualitative data, brief videos provide a way to engage your audience and create emotional connection and impact. Word clouds are another way to get qualitative data across.

Practice makes perfect You’ve pulled together a perfect presentation. But it likely won’t be perfect unless it’s well delivered. So don’t forget to practice your presentation ahead of time. Pro tip: record yourself as you practice out loud. This will force you to think through what you’re going to say for each element of your presentation. And watching your recording will help you identify your mistakes—such as fidgeting, using too many fillers (such as “umm,” or “like”), or speaking too fast.

A key element of your preparation should involve anticipating any technical difficulties. If you’ve embedded videos, make sure they work. If you’re presenting virtually, make sure that the lighting is good, and that your speaker and camera are working. Whether presenting in person or virtually, get there early enough to work out any technical glitches before your presentation is scheduled to begin. Few things are a bigger audience turn-off than sitting there watching the presenter struggle with the delivery mechanisms!

Finally, be kind to yourself. Despite thorough preparation and practice, sometimes, things go wrong, and you need to recover in the moment, adapt, and carry on. It’s unlikely that you’ll have caused any lasting damage and the important thing is to learn from your experience, so your next presentation is stronger.

How are you providing presentation skills training for your learners?

Manika Gandhi is Senior Learning Design Manager at Harvard Business Publishing Corporate Learning. Email her at [email protected] .

Let’s talk

Change isn’t easy, but we can help. Together we’ll create informed and inspired leaders ready to shape the future of your business.

© 2024 Harvard Business School Publishing. All rights reserved. Harvard Business Publishing is an affiliate of Harvard Business School.

• Privacy Policy
• Copyright Information
• Terms of Use
• About Harvard Business Publishing
• Higher Education
• Harvard Business Review
• Harvard Business School

We use cookies to understand how you use our site and to improve your experience. By continuing to use our site, you accept our use of cookies and revised Privacy Policy .

Cookie and Privacy Settings

We may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.

Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.

These cookies are strictly necessary to provide you with services available through our website and to use some of its features.

Because these cookies are strictly necessary to deliver the website, refusing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.

We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.

We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.

We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.

Google Webfont Settings:

Google Map Settings:

Google reCaptcha Settings:

Vimeo and Youtube video embeds:

You can read about our cookies and privacy settings in detail on our Privacy Policy Page.

21 Ways To Improve Your Presentation Skills

Published: April 07, 2023

You know the feeling of sitting through a boring presentation. A text distracts you. A noise outside pulls your gaze. Your dog begs for attention. By the time the presentation ends, you question why you needed to sit and listen in the first place.

Effective presentation skills can stop you from boring an audience to oblivion. Delivering strong presentations can help you stand out as a leader, showcase your expertise, and build confidence.

Table of contents:

• Presentation skills definition
• Importance of presentation skills
• How to improve presentation skills
• Effective presentation skills
• Presentation skills for executives

Presentation Skills Definition

Presentation skills include anything you need to create and deliver clear, effective presentations to an audience. This includes creating a compelling set of slides , ensuring the information flows, and keeping your audience engaged.

Speakers with strong presentation skills can perform the following tasks:

• Bring together different sources of information to form a compelling narrative
• Hook audiences with a strong beginning and end
• Ensure audiences engage with their content through questions or surveys
• Understand what their audience wants and needs from their presentation

Importance of Presentation Skills

At some point in your career, you will present something. You might pitch a startup to a group of investors or show your research findings to your manager at work. Those in leading or executive roles often deliver presentations on a weekly or monthly basis.

Improving your presentation skills betters different aspects of your working life, including the following:

Communication: Improving your presentation skills can make you a better communicator with your co-workers and friends.

Confidence: 75% of people fear public speaking. By working on your presentation skills, you can gain confidence when speaking in front of a crowd.

Creativity: You learn to understand how to use imagery and examples to engage an audience.

Management: Presentations involve pulling together information to form a succinct summary, helping you build project and time management skills.

How To Improve Presentation Skills

1. create an outline.

Before designing slides and writing a script, outline your presentation. Start with your introduction, segue into key points you want to make, and finish with a conclusion.

2. Practice, Practice, Practice

Almost 8 in 10 professionals practice their presentations for at least an hour. So, practice your presentation in the mirror or to a close friend.

3. Start With a Hook

When presenting, grab your audience with a hook. Consider starting with a surprising statistic or a thoughtful question before diving into the core information.

4. Stay Focused on Your Topic

You might want to cover everything under the sun, but information overload can overwhelm your audience. Instead, stay focused on what you want to cover. Aim for key points and avoid including unnecessary details.

5. Remember To Introduce Yourself

At the beginning of the presentation, introduce yourself. Kill any tension in the room by mentioning your name, your role, and any other helpful details. You could even mention a fun fact about yourself, putting the audience at ease.

6. Work on Your Body Language

55% of people look to nonverbal communication when judging a presentation. Straighten your back, minimize unnecessary gestures, and keep your voice confident and calm. Remember to work on these aspects when practicing.

7. Memorize Structure, Not Words

You might feel better knowing exactly what you want to say. But skip the script and stick to memorizing the key points of your presentation. For example, consider picking three to four phrases or insights you want to mention for each part of your presentation rather than line-by-line memorization.

8. Learn Your Audience

Before crafting a killer outline and slide deck, research your audience. Find out what they likely already know, such as industry jargon, and where they might need additional information. Remember: You're presenting for them, not you.

9. Reframe Your Anxiety as Excitement

A study conducted by Harvard Business School demonstrates that reframing your anxiety as excitement can improve performance. For example, by saying simple phrases out loud, such as “I’m excited,” you then adopt an opportunity-oriented mentality.

10. Get Comfortable With the Setting

If you plan to present in person, explore the room. Find where you’re going to stand and deliver your presentation. Practice looking into the seats. By decreasing the number of unknowns, you can clear your head and focus on the job.

11. Get Familiar With Technology

Presenting online has unique challenges, such as microphone problems and background noise. Before a Zoom presentation, ensure your microphone works, clean up your background, test your slides, and consider any background noise.

12. Think Positively

Optimistic workers enjoy faster promotions and happier lives. By reminding yourself of the positives — for example, your manager found your last presentation impressive — you can shake off nerves and find joy in the process.

13. Tell a Story

To engage your audience, weave storytelling into your presentation — more than 5 in 10 people believe stories hold their focus during a presentation. Consider ways to connect different parts of your slides into a compelling narrative.

14. Prepare for Questions

At the end of your presentation, your audience will likely have questions. Brainstorm different questions and potential answers so you’re prepared.

15. Maintain Eye Contact

Eye contact signals honesty. When possible, maintain eye contact with your audience. For in-person presentations, pay attention to each audience member. For online ones, stare at your camera lens as you deliver.

16. Condense Your Presentation

After you finish the first draft of your outline, think about ways to condense it. Short and sweet often keeps people interested instead of checking their phones.

17. Use Videos

Keep your audience’s attention by incorporating video clips when relevant. For example, videos can help demonstrate examples or explain difficult concepts.

18. Engage With Your Audience

Almost 8 in 10 professionals view presentations as boring. Turn the tide by engaging with your audience. Encourage audience participation by asking questions or conducting a live survey.

19. Present Slowly and Pause Frequently

When you get nervous, you talk faster. To combat this, remember to slow yourself down when practicing. Place deep pauses throughout your presentation, especially when transitioning between slides, as it gives you time to breathe and your audience time to absorb.

20. Start and End With a Summary

A summary at the start of a presentation can pique your audience’s interest. One at the end brings everything together, highlighting key points your audience should take with them.

21. Ask for Feedback

You will never deliver the perfect presentation, so ask for feedback. Talk to your managers about where you could improve. Consider surveying your audience for an unbiased look into your presentation skills.

Effective Presentation Skills

Effective presentation skills include communicating clearly, presenting with structure, and engaging with the audience.

As an example, say a content manager is presenting a quarterly review to their team. They start off with a summary. Their introduction mentions an unprecedented 233% growth in organic traffic — numbers their team has not seen in years. Immediately, the presenter grabs their team’s attention. Now, everyone wants to know how they achieved that in one quarter.

Alternatively, think of an entrepreneur delivering their pitch to a group of investors. They start with a question: How many of you struggle to stay awake at work? They then segue into an exciting product designed to improve the sleep quality of working professionals. Their presentation includes videos demonstrating the science behind sleep and surprising statistics about the demand for their product.

Both examples demonstrate effective presentation skills. They incorporate strong attention grabbers, summaries, and attempts to engage the audience.

Think back to strong presentations you viewed as an audience member. Ask yourself: What made them so memorable, and how can I incorporate those elements into my presentations?

Presentation Skills for Executives

Presentations take up a significant portion of an executive’s workload. Executives regularly showcase key company initiatives, team changes, quarterly and annual reviews, and more. Improving your presentation skills as a leader can help with different parts of your job, such as:

Trust: Delivering great, effective presentations can build trust between you and your team.

Confidence: Most people dread presentations — so a strong presenter projects the confidence needed by a leader.

Emotional intelligence: A great presentation taps into the audience’s perspectives, helping executives improve their emotional intelligence .

Expertise: Presentations help executives display their subject-matter expertise, making employees safe in their hands.

Delegation: At times, executives might need to pull information from different sources for a presentation — improving their ability to delegate as managers.

What did you think of this article?

Give Feedback

Don't forget to share this post!

Outline your company's sales strategy in one simple, coherent plan.

Powerful and easy-to-use sales software that drives productivity, enables customer connection, and supports growing sales orgs

• PRESENTATION SKILLS

Top Tips for Effective Presentations

Search SkillsYouNeed:

Presentation Skills:

• A - Z List of Presentation Skills
• General Presentation Skills
• What is a Presentation?
• Preparing for a Presentation
• Organising the Material
• Writing Your Presentation
• Deciding the Presentation Method
• Managing your Presentation Notes
• Working with Visual Aids
• Presenting Data
• Managing the Event
• Coping with Presentation Nerves
• Dealing with Questions
• How to Build Presentations Like a Consultant
• 7 Qualities of Good Speakers That Can Help You Be More Successful
• Self-Presentation in Presentations
• Specific Presentation Events
• Remote Meetings and Presentations
• Giving a Speech
• Presentations in Interviews
• Presenting to Large Groups and Conferences
• Giving Lectures and Seminars
• Managing a Press Conference
• Attending Public Consultation Meetings
• Managing a Public Consultation Meeting
• Crisis Communications
• Elsewhere on Skills You Need:
• Communication Skills
• Facilitation Skills
• Teams, Groups and Meetings
• Effective Speaking
• Question Types

Subscribe to our FREE newsletter and start improving your life in just 5 minutes a day.

You'll get our 5 free 'One Minute Life Skills' and our weekly newsletter.

We'll never share your email address and you can unsubscribe at any time.

How can you make a good presentation even more effective?

This page draws on published advice from expert presenters around the world, which will help to take your presentations from merely ‘good’ to ‘great’.

By bringing together advice from a wide range of people, the aim is to cover a whole range of areas.

Whether you are an experienced presenter, or just starting out, there should be ideas here to help you to improve.

1. Show your Passion and Connect with your Audience

It’s hard to be relaxed and be yourself when you’re nervous.

But time and again, the great presenters say that the most important thing is to connect with your audience, and the best way to do that is to let your passion for the subject shine through.

Be honest with the audience about what is important to you and why it matters.

Be enthusiastic and honest, and the audience will respond.

2. Focus on your Audience’s Needs

Your presentation needs to be built around what your audience is going to get out of the presentation.

As you prepare the presentation, you always need to bear in mind what the audience needs and wants to know, not what you can tell them.

While you’re giving the presentation, you also need to remain focused on your audience’s response, and react to that.

You need to make it easy for your audience to understand and respond.

3. Keep it Simple: Concentrate on your Core Message

When planning your presentation, you should always keep in mind the question:

What is the key message (or three key points) for my audience to take away?

You should be able to communicate that key message very briefly.

Some experts recommend a 30-second ‘elevator summary’, others that you can write it on the back of a business card, or say it in no more than 15 words.

Whichever rule you choose, the important thing is to keep your core message focused and brief.

And if what you are planning to say doesn’t contribute to that core message, don’t say it.

4. Smile and Make Eye Contact with your Audience

This sounds very easy, but a surprisingly large number of presenters fail to do it.

If you smile and make eye contact, you are building rapport , which helps the audience to connect with you and your subject. It also helps you to feel less nervous, because you are talking to individuals, not to a great mass of unknown people.

To help you with this, make sure that you don’t turn down all the lights so that only the slide screen is visible. Your audience needs to see you as well as your slides.

5. Start Strongly

The beginning of your presentation is crucial. You need to grab your audience’s attention and hold it.

They will give you a few minutes’ grace in which to entertain them, before they start to switch off if you’re dull. So don’t waste that on explaining who you are. Start by entertaining them.

Try a story (see tip 7 below), or an attention-grabbing (but useful) image on a slide.

6. Remember the 10-20-30 Rule for Slideshows

This is a tip from Guy Kawasaki of Apple. He suggests that slideshows should:

• Contain no more than 10 slides;
• Last no more than 20 minutes; and
• Use a font size of no less than 30 point.

This last is particularly important as it stops you trying to put too much information on any one slide. This whole approach avoids the dreaded ‘Death by PowerPoint’.

As a general rule, slides should be the sideshow to you, the presenter. A good set of slides should be no use without the presenter, and they should definitely contain less, rather than more, information, expressed simply.

If you need to provide more information, create a bespoke handout and give it out after your presentation.

7. Tell Stories

Human beings are programmed to respond to stories.

Stories help us to pay attention, and also to remember things. If you can use stories in your presentation, your audience is more likely to engage and to remember your points afterwards. It is a good idea to start with a story, but there is a wider point too: you need your presentation to act like a story.

Think about what story you are trying to tell your audience, and create your presentation to tell it.

Finding The Story Behind Your Presentation

To effectively tell a story, focus on using at least one of the two most basic storytelling mechanics in your presentation:

Focusing On Characters – People have stories; things, data, and objects do not. So ask yourself “who” is directly involved in your topic that you can use as the focal point of your story.

For example, instead of talking about cars (your company’s products), you could focus on specific characters like:

• The drivers the car is intended for – people looking for speed and adventure
• The engineers who went out of their way to design the most cost-effective car imaginable

A Changing Dynamic – A story needs something to change along the way. So ask yourself “What is not as it should be?” and answer with what you are going to do about it (or what you did about it).

For example…

• Did hazardous road conditions inspire you to build a rugged, all-terrain jeep that any family could afford?
• Did a complicated and confusing food labelling system lead you to establish a colour-coded nutritional index so that anybody could easily understand it?

To see 15 more actionable storytelling tips, see Nuts & Bolts Speed Training’s post on Storytelling Tips .

8. Use your Voice Effectively

The spoken word is actually a pretty inefficient means of communication, because it uses only one of your audience’s five senses. That’s why presenters tend to use visual aids, too. But you can help to make the spoken word better by using your voice effectively.

Varying the speed at which you talk, and emphasising changes in pitch and tone all help to make your voice more interesting and hold your audience’s attention.

For more about this, see our page on Effective Speaking .

9. Use your Body Too

It has been estimated that more than three quarters of communication is non-verbal.

That means that as well as your tone of voice, your body language is crucial to getting your message across. Make sure that you are giving the right messages: body language to avoid includes crossed arms, hands held behind your back or in your pockets, and pacing the stage.

Make your gestures open and confident, and move naturally around the stage, and among the audience too, if possible.

10. Relax, Breathe and Enjoy

If you find presenting difficult, it can be hard to be calm and relaxed about doing it.

One option is to start by concentrating on your breathing. Slow it down, and make sure that you’re breathing fully. Make sure that you continue to pause for breath occasionally during your presentation too.

For more ideas, see our page on Coping with Presentation Nerves .

If you can bring yourself to relax, you will almost certainly present better. If you can actually start to enjoy yourself, your audience will respond to that, and engage better. Your presentations will improve exponentially, and so will your confidence. It’s well worth a try.

Improve your Presentation Skills

Follow our guide to boost your presentation skills learning about preparation, delivery, questions and all other aspects of giving effective presentations.

Start with: What is a Presentation?

Continue to: How to Give a Speech Self Presentation

See also: Five Ways You Can Do Visual Marketing on a Budget Can Presentation Science Improve Your Presentation? Typography – It’s All About the Message in Your Slides

Mastering Presentation Skills: A Comprehensive Guide

Presentation skills are an essential aspect of professional development and personal growth. Learn to convey your ideas clearly and compellingly.

Key Takeaways:

• Understanding the importance of effective presentation skills in professional and personal growth.
• Learning how to utilize body language and visual aids to keep the audience engaged.
• Strategies to overcome pre-presentation jitters and improve overall presentation performance.

Presentation skills are an essential aspect of professional development and personal growth. Whether you're addressing a small group or a large audience, the ability to convey your ideas clearly and compellingly can make a significant difference in your career. This comprehensive guide will delve into the most effective presentation skills, offering practical advice to help you improve your presentation skills and deliver successful presentations.

The Foundation of Good Presentation Skills

Good presentation skills are rooted in the ability to communicate effectively. This involves not only what you say but also how you say it. Your body language, voice modulation, and the clarity of your message all play a crucial role in delivering a good presentation. To master these skills, one must practice regularly and be open to feedback from other presenters and audience members.

Body Language: Your Silent Communicator

Your body language can speak volumes before you even utter a word. Appropriate gestures, facial expressions, and maintaining eye contact are crucial components of effective presentations. They help convey your message and keep the audience's attention. An experienced presenter knows that a positive enthusiasm and a confident stage presence can significantly impact the delivery of their presentation.

Visual Aids: Enhancing Your Message

Visual aids, such as Microsoft PowerPoint slides, charts, and videos, can greatly enhance your presentation by providing a visual context to your words. They should complement your speech, not overshadow it. Use bullet points to summarize information and high-quality images to illustrate points more vividly. Remember, the visual aids are there to support your presentation, not to be the main focus.

Overcoming Stage Fright

Stage fright, or pre-presentation jitters, is a common challenge for many presenters. Breathing techniques, such as taking deep breaths before stepping onto the presentation stage, can help calm your nerves. Arriving early to familiarize yourself with the environment and practicing your speech with note cards can also reduce anxiety. Remember, even TED Talk speakers feel nervous; what sets them apart is their ability to manage and channel that nervousness into a compelling presentation.

Engaging Your Audience

Keeping the audience engaged is one of the most important aspects of a successful presentation. This involves understanding the needs and interests of your target audience and tailoring your content accordingly. Use a personal story or a relatable example to make your points more relatable. Encourage questions and interactions to create a two-way dialogue and maintain audience interest throughout your talk.

The Role of Public Speaking in Presentation Skills

Public speaking is an integral part of presentation skills. It's about delivering your message with clarity and confidence. To improve your public speaking abilities, focus on articulating your ideas clearly and at a pace that is easy for the audience to follow. Practice your speech in front of a mirror or record yourself to evaluate your voice modulation and body language.

Leadership Skills and Presentation

Effective presentation skills are closely linked to leadership skills. A leader must be able to present their vision and ideas in a way that inspires and motivates their team. This requires a combination of self-confidence, clear communication, and the ability to connect with audience members on a personal level. By honing your presentation skills, you also enhance your leadership capabilities.

Pre-Presentation Preparation

Preparation is key to a killer presentation. This includes researching your topic thoroughly, organizing your ideas into a coherent structure, and rehearsing your delivery. Use note cards to remember key points, but avoid reading from them verbatim. The more prepared you are, the more confident you will feel when it's time to present.

Presentation Tools and Technology

Leveraging presentation tools and technology can take your presentation to the next level. Familiarize yourself with software like Microsoft PowerPoint or other presentation platforms to create visually appealing slides. However, ensure that technology enhances your presentation rather than becoming a distraction.

The Importance of Practice

Practice is essential to improve your presentation skills. Rehearse your presentation multiple times, ideally in the actual room where you will be presenting. Seek opportunities to present in front of others, such as a small group or even a mirror, to gain confidence and receive constructive feedback.

Crafting a Killer Presentation: The Art of Preparation

The significance of thorough research.

Before stepping onto the presentation stage, it's crucial to invest time in researching your topic. This not only ensures that you are well-versed in your subject matter but also boosts your self-confidence. A presenter who is confident in their knowledge can engage the audience more effectively. Harvard Business Review emphasizes the importance of understanding your target audience's needs and expectations. Tailoring your content to address these points makes your presentation more relevant and compelling. Remember, a well-researched presentation is a foundation upon which successful presentation skills are built.

Structuring Your Content for Maximum Impact

Once your research is complete, the next step is to structure your presentation in a way that flows logically and keeps the audience's attention. Start with an outline that includes an introduction, key points, and a conclusion. Use bullet points to distill complex ideas into digestible pieces of information. This structure helps you maintain focus while delivering your presentation and aids the audience in following your narrative. A clear structure is a hallmark of good presentation skills and is essential for a compelling presentation. Think of your outline as a roadmap that guides both you and your audience through the journey of your talk.

Enhancing Delivery Through Rehearsal Techniques

Enhancing delivery through rehearsal techniques is crucial for ensuring effective communication and presentation skills. By dedicating time to practice and refine delivery methods, individuals can significantly improve their ability to convey information clearly and confidently. Rehearsal allows speakers to familiarize themselves with the material, anticipate potential challenges, and adapt their delivery style to engage and captivate their audience effectively. Moreover, through repetition and feedback, speakers can fine-tune their delivery, refine their message, and enhance overall performance. Whether preparing for a presentation, speech, or any form of public communication, investing in rehearsal techniques is essential for achieving impactful delivery and maximizing audience engagement.

Mastering the Use of Presentation Tools and Technology

Presentation tools and technology are integral to delivering a successful presentation. With the advent of software like Microsoft PowerPoint, presenters can create visually appealing slides that support their message. The key is to use these tools to enhance, not overshadow, the content. For instance, incorporating bullet points for clarity, using high-quality images to illustrate points, and embedding videos for dynamic examples can make a presentation more engaging. However, it's crucial to ensure that the technology serves the presentation and not the other way around.

The vast majority of presentation tools offer features that can help maintain the audience's attention. Interactive elements such as polls, animations, and transitions can keep the audience engaged, but they must be used judiciously to avoid distraction. Experienced presenters recommend rehearsing with the technology beforehand to ensure smooth execution. Arriving early to test equipment and familiarize oneself with the setup can prevent technical glitches that might otherwise disrupt the flow of a presentation. Remember, the goal is to use technology to deliver a compelling presentation that resonates with the audience.

The Power of Body Language and Eye Contact in Presentations

Body language and eye contact are among the most effective presentation skills that can significantly influence the success of a presentation. Appropriate gestures, facial expressions, and posture convey confidence and enthusiasm, which can be contagious to the audience. A presenter who stands tall, makes eye contact, and uses hand gestures effectively can command the room and keep the audience engaged. It's not just about what you say, but how you say it; your body language speaks volumes about your self-confidence and belief in your message.

Moreover, maintaining eye contact with audience members is a powerful way to connect on a personal level, making your presentation more compelling. It signals to the audience that you are focused on them and interested in their reaction. However, it's important to strike a balance; too much eye contact can be intimidating, while too little can make you seem disengaged. Practice varying your eye contact throughout the room, making sure to include even those in the back or on the sides. This inclusive approach helps ensure that all audience members feel acknowledged and valued during your presentation.

Integrating Effective Visuals in Presentations

Visual aids are not just supplementary elements; they are integral to delivering a successful presentation. When used appropriately, they can transform a good presentation into a compelling one, capturing the audience's attention and reinforcing your message. The most effective presentation skills involve the strategic use of visuals to clarify complex information and illustrate points vividly. Whether it's a simple pie chart or an intricate infographic, each visual should be designed with the target audience in mind, ensuring that it adds value rather than distracts.

Incorporating visuals into your own presentation requires a balance between content and aesthetics. Slides should not be overcrowded with bullet points; instead, they should support the speaker's words with impactful imagery or key takeaways. Remember, the vast majority of audience members are more likely to remember information that is visually stimulating. Tools like Microsoft PowerPoint or other presentation tools offer a range of options to create these visuals. By practicing the integration of visuals in your rehearsals, you can ensure that they complement your delivery rather than compete for attention.

Overcoming Pre-Presentation Jitters

Pre-presentation jitters are a common experience, even for the most seasoned presenters. Good presentation skills involve recognizing these feelings and implementing strategies to manage them effectively. One of the most important things to do is to arrive early, allowing yourself time to become familiar with the presentation space. This can help reduce anxiety and provide an opportunity to troubleshoot any issues with presentation tools or visual aids. Taking deep breaths and engaging in light stretching or breathing techniques can also help calm nerves before taking the stage.

Another key strategy is to focus on the message you want to convey rather than on your own nervousness. By shifting the focus to the value you are providing to your audience, self-confidence naturally increases. It's also a great idea to have a personal story or anecdote ready to share; this not only makes the presentation more relatable but also serves as a comfortable starting point for many speakers. Remember, the goal is not to eliminate nerves entirely but to harness that energy into positive enthusiasm that enhances your stage presence and keeps the audience engaged.

The Role of Practice in Polishing Your Performance

Practice is, without a doubt, the most important thing you can do to improve your presentation skills. Repeatedly rehearsing your speech allows you to refine your delivery, work on your timing, and ensure you are comfortable with the material. It's a great idea to practice in front of a small group or even alone, using a mirror to observe your body language and facial expressions. TED Talks and other presentations by experienced presenters can serve as excellent examples to emulate. By the time the big meeting or event arrives, you should feel as though you know your presentation inside and out.

Utilizing Feedback to Hone Your Skills

In addition to self-rehearsal, seeking feedback from others can be invaluable. Whether it's from colleagues, friends, or a speaking coach, constructive criticism can provide insights into areas of your presentation that may need more detail or a different approach. Use this feedback to adjust your content, delivery, and even your visual aids. Remember, the goal is not to memorize your presentation word for word but to be so familiar with the material that you can speak about it conversationally. This level of preparation helps to reduce pre-presentation jitters and sets the stage for a successful presentation.

Handling Questions and Feedback

Be prepared to handle questions and feedback during and after your presentation. Listen carefully to the questions, provide thoughtful answers, and use the feedback to improve future presentations. Remember, questions are a sign that the audience is engaged and interested in your topic.

The Power of Storytelling

Storytelling is a powerful tool in presentations. A well-told story can captivate the audience, make complex ideas more understandable, and create a memorable experience. Incorporate stories that are relevant to your message and resonate with your audience.

Maintaining Audience's Attention

To maintain the audience's attention, vary the tone of your voice, use hand gestures to emphasize points, and move around the stage to engage different parts of the audience. Make eye contact with various audience members to create a connection and keep them involved in your presentation.

The Role of Confidence

Confidence is the cornerstone of a compelling presentation. It reassures the audience that you are knowledgeable and passionate about your topic. Build your confidence by mastering the subject matter and practicing your delivery until it feels natural.

Incorporating Humor

Humor, when used appropriately, can be an effective way to connect with your audience and make your presentation more enjoyable. Be mindful of your audience and the context of your presentation when incorporating humor to ensure it is well-received.

Using Personal Experiences

Sharing personal experiences can make your presentation more relatable and authentic. It allows the audience to see the real-life application of your ideas and can help illustrate your points in a way that facts and figures alone cannot.

The Art of Persuasion

A successful presentation often involves persuading the audience to accept a new idea or take action. Use logical arguments, credible evidence, and emotional appeals to persuade your audience effectively. Be clear about what you want them to think, feel, or do after your presentation.

Adapting to Different Audiences

Every audience is different, and adapting your presentation to fit the specific audience you are addressing is crucial. Consider the audience's background, knowledge level, and expectations when preparing your presentation. This will help you connect with them more effectively.

The Use of Non-Verbal Cues

Non-verbal cues, such as facial expressions, gestures, and posture, can reinforce your message or contradict it. Be aware of your non-verbal communication and ensure it aligns with what you are saying. This consistency will enhance your credibility and the impact of your presentation.

Continuous Improvement

The journey to improve presentation skills is ongoing. Seek out opportunities for public speaking, ask for feedback, and reflect on your performances to identify areas for improvement. Continuous learning and adaptation are key to becoming a master presenter.

Effective presentation skills are vital for professional success and personal development. This guide has explored various aspects of presentation skills, from body language and visual aids to overcoming stage fright and engaging the audience. By incorporating these strategies and continuously practicing, you can improve your presentation skills and deliver compelling presentations that captivate your audience.

FAQ Section

How can I overcome my fear of public speaking?

Overcoming the fear of public speaking involves preparation, practice, and employing techniques such as deep breathing and positive visualization. It's also helpful to start with smaller, more familiar audiences and gradually work your way up to larger groups.

What are some effective ways to engage my audience during a presentation?

Engaging your audience can be achieved by asking questions, encouraging participation, using storytelling, incorporating humor, and making eye contact. Tailoring your content to the audience's interests and involving them in the presentation can also keep them engaged.

How important are visual aids in a presentation?

Visual aids are very important as they can help illustrate and reinforce your points. They should be used to complement your message, not replace it. Ensure that your visual aids are clear, professional, and relevant to the content of your presentation.

Related Topics

• Public Speaking
• Storytelling in Business
• Emotional Intelligence in Leadership
• Nonverbal Communication
• Audience Analysis

Recommended Reading

Click on the link to purchase the book.

• Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds by Carmine Gallo
• Presentation Zen: Simple Ideas on Presentation Design and Delivery by Garr Reynolds
• The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience by Carmine Gallo
• Slide:ology: The Art and Science of Creating Great Presentations by Nancy Duarte
• Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte

Teach This Topic

• Practice Sessions: Organize regular practice sessions where team members can present on various topics and receive constructive feedback.
• Workshops on Nonverbal Communication: Conduct workshops focusing on the importance of body language, eye contact, and voice modulation in effective presentations.
• Storytelling Exercises: Implement storytelling exercises to enhance the ability to convey messages in a more engaging and relatable manner.
• Tech-Savvy Presentations: Provide training on the latest presentation tools and software to create visually appealing and interactive presentations.
• Public Speaking Clubs: Encourage participation in public speaking clubs or groups to build confidence and improve presentation skills in a supportive environment.

Affiliate Disclaimer

Some of the links on this website may be affiliate links. This means that, at no additional cost to you, we may earn a commission if you click through and make a purchase. Your support through these affiliate links helps sustain and improve the quality of the content we provide.

Subscribe to Leader Navigation

• SUGGESTED TOPICS
• The Magazine
• Newsletters
• Managing Yourself
• Managing Teams
• Work-life Balance
• The Big Idea
• Data & Visuals
• Reading Lists
• Case Selections
• HBR Learning
• Topic Feeds
• Account Settings
• Email Preferences

How to Give a Killer Presentation

• Chris Anderson

For more than 30 years, the TED conference series has presented enlightening talks that people enjoy watching. In this article, Anderson, TED’s curator, shares five keys to great presentations:

• Frame your story (figure out where to start and where to end).
• Plan your delivery (decide whether to memorize your speech word for word or develop bullet points and then rehearse it—over and over).
• Work on stage presence (but remember that your story matters more than how you stand or whether you’re visibly nervous).
• Plan the multimedia (whatever you do, don’t read from PowerPoint slides).
• Put it together (play to your strengths and be authentic).

According to Anderson, presentations rise or fall on the quality of the idea, the narrative, and the passion of the speaker. It’s about substance—not style. In fact, it’s fairly easy to “coach out” the problems in a talk, but there’s no way to “coach in” the basic story—the presenter has to have the raw material. So if your thinking is not there yet, he advises, decline that invitation to speak. Instead, keep working until you have an idea that’s worth sharing.

Lessons from TED

A little more than a year ago, on a trip to Nairobi, Kenya, some colleagues and I met a 12-year-old Masai boy named Richard Turere, who told us a fascinating story. His family raises livestock on the edge of a vast national park, and one of the biggest challenges is protecting the animals from lions—especially at night. Richard had noticed that placing lamps in a field didn’t deter lion attacks, but when he walked the field with a torch, the lions stayed away. From a young age, he’d been interested in electronics, teaching himself by, for example, taking apart his parents’ radio. He used that experience to devise a system of lights that would turn on and off in sequence—using solar panels, a car battery, and a motorcycle indicator box—and thereby create a sense of movement that he hoped would scare off the lions. He installed the lights, and the lions stopped attacking. Soon villages elsewhere in Kenya began installing Richard’s “lion lights.”

• CA Chris Anderson is the curator of TED.

Partner Center

12 Ways to Improve Your Presentation Skills [for Work & Life]

According to research by the National Institute of Mental Health, around 75% of people list public speaking as their number one fear , even higher than their fear of death! 

At the same time, though, presentation skills are among the most in-demand skills for just about any job out there . 

Want to get over your fear of public speaking, improve your presentation skills, and give your career a huge boost?

You’re in the right place! This article is here to tell you everything you need to know about presentation skills from A to Z: 

• 9 Types of Presentations and Delivery Methods
• 12 Steps to Giving Better Presentations
• 5 Ways to Improve Your Presentation Skills

How to Add Your Presentation Skills to Your Resume

And more! Let’s dive in. 

What Are Presentation Skills?

Presentation skills are soft skills that allow you to present information clearly in front of an audience.

As such, these skills come in handy in all kinds of situations, including:

• Work. For example, giving a presentation in front of your team, pitching a new idea, etc.
• School or university. E.g., giving an oral presentation about a subject or presenting a master's thesis.
• Personal life. E.g. giving a speech at your best friend’s wedding or a toast at a restaurant.

No matter the situation, people with strong presentation skills typically possess the following skills:

• Body language
• Public speaking
• Communication skills
• Emotional intelligence

Why Are Presentation Skills Important?

But, what exactly makes presentation skills so important in basically every life area? 

Here are their most noteworthy benefits: 

• Increased employability. Presentation skills come in handy for many positions across all industries. 70% of respondents in a Prezi study said that presentation skills are critical for career success. As such, presentation skills are transferable skills that can instantly make you more employable.
• Higher academic performance. In the US, most university classes involve a presentation assignment or two. As such, being good at presenting is essential if you want to succeed academically.
• Effective networking. Having great presentation skills translates into great communication skills, which, in turn, helps you get better at professional networking .
• Improved confidence. Being able to speak in front of an audience can be a serious confidence booster, easily translating to other areas in life.

9 Types of Presentation and Delivery Methods

There are several types of presentations out there. 

Some presentations are meant to inspire the audience (such as motivational talks), while others are simply meant to instruct or inform (HR giving a presentation about company policies to new employees). 

Here are the five most common types of presentations, explained: 

• Persuasive presentations are meant to persuade the audience to make a decision, support a cause, side with a particular argument, and so on. A salesman pitching a product to a potential customer is an example of a persuasive presentation.
• Informative presentations aim to inform the audience about a topic, procedure, product, benefit, etc. An example of an informative presentation is a weatherman reading the weather report on TV.
• Inspirational presentations are meant to inspire the audience and potentially boost their confidence or morale. In a business setting, inspirational presentations are meant to motivate employees to perform better or get through tough times. In day-to-day life, on the other hand, an inspirational presentation could be trying to motivate a friend to do better at school.
• Educational presentations , just like the name implies, aim to educate the audience. Professors giving a lecture or tour guides speaking to museum visitors are examples of educational presentations.
• Instructional presentations are about instructing or guiding the audience on a set of guidelines, a new policy, a certain law, etc. An example of an instructional presentation is a flight attendant instructing passengers on what to do in case of an emergency.

On the same note, there are also 4 common ways presentations are delivered: 

• Extemporaneous presentations. These presentations are planned, but you deliver them without preparation.
• Manuscript presentations are presentations you deliver based on a script or notes.
• Impromptu presentations aren’t planned but rather delivered on the spot.
• Memorized presentations are those you learn by heart from start to finish.

11 Tips on How to Give Better Presentations

Looking to improve your presentation skills?

There’s good news and bad news.

The good news is that, with enough practice, you can get really good at delivering presentations.

The bad news, though, is that just like any other soft skill, in order to get good at delivering presentations, you’ll have to practice a lot.

To help get you started, below, we’re going to cover 12 of our best tips on how to improve your presentation skills, starting with:

#1. Prepare your presentation in advance

Impromptu presentations don’t happen that often in real life. Most times, you’ll have enough time to prepare for your presentation. 

Needless to say, you should use that time to your advantage. Don’t just make mental notes of what you’ll say during your presentation and call it a day, but actually plan it out from start to finish. 

When preparing your presentation in advance, make sure to consider the following points:

• What type of presentation are you making?
• What is your speech delivery method?
• How are you going to grab the audience’s attention from the get-go?
• What are the main points you need to cover?
• What is the best way to make the conclusion memorable?
• How much time do you have at your disposal?
• What visual aids and multimedia can you use?
• What does the audience expect to see/hear?

#2. Practice as much as possible

Just like with any other soft skill, the best way to hone your presentation skills is to practice as much as possible.

Some ways you can practice your presentation skills are:

• In front of a mirror or in front of your friends and family.
• Watch TED talks to get inspired and learn what good presentation skills look like.
• Read books on communication, presentation, and public speaking.
• Take extensive notes of what you need to improve. 
• Record and time yourself when doing presentations.
• Hire a public speaking coach on Fiverr or another platform.
• Take a public speaking course at your local community college.

The more you practice, the better your presentation skills are going to get.

Also, when practicing, make sure to pay attention to your tonality, body language, and whether you’re using a lot of crutch words .

#3. Exercise

Yes, really.

Exercise can help improve your presentation skills!

Some ways it does so are:

• It boosts the levels of neurotransmitters like serotonin, dopamine, and noradrenaline, all of which are known to improve your mood and regulate your anxiety. 
• It improves your ability to focus and pay attention, benefits which can last for up to two hours after your workout .
• It strengthens and protects your memory, making it easy to recall words. 

Now, when it comes to how much you should exercise, that can differ from one person to the next.

We say - find a golden mean that works best for you. If you’re not big on exercising, you can always start small with something casual like biking to work or playing a sport once or twice a week. 

#4. Arrive early

By arriving early for your presentation, you can deal with any possible setbacks (e.g. mic not working, USB failure, wardrobe malfunction, etc). 

This will give you plenty of time to start your presentation on your terms, instead of running around trying to fix things at the last minute. 

Not to mention, in certain situations arriving early can also help you to prepare mentally and emotionally for the upcoming presentation. 

Obviously, a casual presentation in front of coworkers won’t require much emotional preparation. But if you have to, say, pitch a marketing idea to your clients or address a room full of strangers, getting to exchange some words with them before the presentation could break the ice and make it easier to engage with them later on. 

#5. Know your audience

You should always keep your audience in mind when making (and delivering) a presentation. 

At the end of the day, if your message is not tailored to its audience, chances are, it’s going to fall flat.

If your audience is a group of 50-somethings, high-level executives, chances are they won’t get your Rick and Morty references or appreciate any attempts to keep the presentation light, casual, and humorous. 

Instead, stick to talking about facts and figures without any joking around, use straightforward language, and avoid over-the-top body language while delivering the presentation. 

If on the other hand, you’re delivering a presentation to your class of 20-somethings, then you’re a lot more likely to make an impact if you joke around, make references, and make the presentation more casual.

In short, if you want your presentation to carry as much impact as possible, make sure to think about who you’re presenting to. 

#6. Use Relaxation Techniques

Even the most seasoned public speakers experience some level of anxiety before giving a presentation.

To make sure nerves and anxiety don’t throw you off your A-game, you can take advantage of relaxation techniques. 

One of the simplest (and most effective) ways to relax before a presentation is to breathe.  

When we say breathing, though, we don’t mean the automatic in-and-out we do to stay alive. We mean taking deep, relaxing breaths from your stomach while being mindful of what you’re doing. 

Here’s how breathing mindfully before your presentation can help you give a better presentation: 

• Calms your nerves
• Reduces stress 
• Helps with anxiety 

To practice mindful breathing, focus on breathing from your stomach and push your stomach out each time you inhale. When you’re inhaling and exhaling, count to at least three for each breath. 

Keep doing this and you’ll soon start feeling more relaxed. 

#7. Acknowledge That You’re Nervous

People appreciate honesty. 

If you go on stage feeling extremely nervous, use this neat little trick:

Instead of trying to play it cool, simply acknowledge that you’re feeling nervous by straight-up saying it.

Chances are, a very large chunk of your audience feels exactly the same way about public speaking, and you’ll build up some rapport just like that!

This same exact tip even applies to job interviews. You can simply tell the recruiters that you’re feeling nervous and need a minute - that’s totally acceptable!

Unless you’re applying for a job in sales, the job interviewer is not going to be evaluating you on how good you are at passing interviews.

#8. Tell stories

Storytelling is a powerful presentation tool. According to the Guardian, 63% of presentation attendees remember stories , while only 5% remember statistics.

That’s because a good story can take the audience on a journey, intrigue them, inspire them, and motivate them. In turn, they’re much more likely to remember your presentation.

There are several ways you can go about incorporating stories into your presentation. 

One is to tie your own stories, along with what you experienced, learned, or observed, to make your argument more impactful and relatable. Alternatively, you can also create a story for the sake of the presentation that can be just as impactful in driving your point across. 

Keep in mind, though, that not every presentation requires storytelling. If your presentation is packed with data and stats showing how you managed to improve profits by 20% in the last quarter, for example, then you don’t really need to include a story in there to make it impactful. 

#9. Be humorous

This one’s quite self-explanatory; as much as you can, be humorous during your presentation. It helps ease tension, get the attention of everyone in the room, and connect with them more effectively. 

Now, some people are born with humor. If you’re one of them, cracking a joke here and there should come very naturally to you. 

Otherwise, you can practice your presentation in front of your friends and family and prepare your jokes in advance. If your mock audience laughs at your jokes, chances are, so will your real audience!

#10. Use visual aids and media

Using visuals and other media forms (e.g. music, videos, infographics, etc.), can make your presentation significantly more engaging, memorable, and striking. 

Say, for example, that your presentation consists entirely of numbers and data. You can use data visualization (e.g. charts, graphs, and maps), to make the data stick with your audience better. 

Or, if you’re a lecturer at a university, you’ll want to use as many pictures, videos, and even music to help your students remember the information you’re transmitting. 

Some of the most popular ways to make your presentations as visual as possible involve using:

• Whiteboards
• Presentation applications 

#11. Engage the audience

To give a truly memorable presentation, engage your audience as much as possible. 

Instead of speaking to your audience, try to speak with your audience.

What we mean by this is that you should be very proactive in getting your audience involved in your presentation. Ask questions, get them to share stories, and so on. 

Some examples of how you can effectively engage an audience are: 

• Asking a random audience member to share their experience on a topic.
• Doing a count of hands (e.g. “Has anyone done X? Can I see a count of hands?” or “Which one of you guys likes Y? Raise your hands.” )
• Do an on-the-spot poll (e.g. “How many of you guys do X?” or “how many of you guys think Y?” )
• Making time for a Q&A at the end of your presentation. 

6 Ways to Improve Your Presentation Skills

Just like any other skill, presentation skills can be learned and improved. So, if you’re looking to improve your presentation skills, follow the tips below: 

• Take every public speaking opportunity you get. The best way to learn presentation skills is by doing it. So, take every opportunity you get. E.g. volunteer to present a project, say a toast at your friend's wedding, etc.
• Check these TED talks. Is there anything TED talks haven’t covered? Check out these talks that can teach you how to give awesome presentations: “ Giving Presentations Worth Listening To ”, “ the secret structure of great talks ,” and “ the science of stage fright (and how to overcome it) ”. 
• Take public speaking classes. Udemy, Coursera, and LinkedIn all have great public speaking courses. Or, even better, take a class at your local college. This way, you’ll get a lot more practice than by taking an online class. 
• Attend other presentations. This one’s pretty self-explanatory. The more presentations you attend, the more you can learn from others’ successes or failures. 
• Grow your confidence. Speak in front of friends and family, film yourself, and accept constructive criticism. Soon enough, you’ll be confident enough to give excellent presentations!
• Ask for feedback. How can you improve your presentation skills if you don’t know where you’re lacking? After your presentation, ask one or two members of your audience for personal, one-on-one feedback on how you did. 

If you want to show a potential employer that you’ve got presentation skills, you’ll need to highlight them on your resume.

And in this section, we’ll teach you just how to do that!

Before you do that, though, make sure to grab one of our free resume templates!

#1. List Your Presentation Skills Under Your Soft Skills 

The first and most obvious place to list your presentation skills is under your skills section . 

This part is pretty straightforward. Your skills section should be divided into “soft skills” and “hard skills” and look something like this: 

Simply add “Presentation Skills” under the “Soft Skills” section, and you’re good to go.

#2. Mention Your Presentation Skills in Your Resume Summary 

If presentation skills are super important for the role you’re applying for, you can also include them in your resume summary : 

In a nutshell, the resume summary is a short paragraph on top of your resume that typically mentions: 

• Your title and years of experience 
• Your most noteworthy achievements
• Your top skills and qualifications

Done right, this section should highlight all your strong points right from the get-go and get the hiring manager to go through the rest of your resume in more detail. 

Here’s an example of a resume summary that effectively mentions the candidate’s presentation skills: 

• Sales professional with 7 years of experience in sales presentations and lead generation. Excellent public speaking skills. Track record of converting prospects into loyal customers.

#3. Prove Presentation Skills Through Your Work Experience 

Lastly (and most importantly), you should use your work experience section to prove that you’ve got the presentation skills you mentioned in your skills section.

Here’s exactly how you can do that: 

• Keep your work experience section relevant. List recent and relevant positions. Omit outdated and irrelevant ones. For example, if you’re applying for a customer service position, you can mention the time you worked, say, as a receptionist. Your teen job mowing lawns, on the other hand? Not as important. 
• Focus on achievements instead of responsibilities. Instead of telling the hiring manager what they already know (your responsibilities), focus on showing them how you made an impact with your achievements. A way to do that is to write down a couple of achievements for every presentation skill that you include under your soft skills. 
• Make your achievements quantifiable . Adding numbers to your achievements makes them significantly more impressive. “Delivered a presentation that closed a 6-figure client” is a lot more powerful than “Delivered client presentations,” right?
• Use action verbs and power words. Presentation skills are also about how you present yourself in your resume. Avoid dry and unimaginative language and go for these action verbs and power words instead.

Key Takeaways 

And that’s about all you need to know to improve your presentation skills!

Before you go, though, here’s a quick recap of everything we covered in this article:

• Presentation skills are soft skills that allow you to present information clearly and convey your message effectively. 
• Some important presentation skills include public speaking, communication, persuasion, creativity, humor, and emotional intelligence. 
• Presentation skills can increase your employability, improve your academic performance, make it easier to network, and help you grow professionally. 
• Some steps you can take to give better presentations are to prepare in advance, practice as much as possible, exercise regularly, be humorous, use visual aids and multimedia, engage the audience, and accept that you’re nervous. 
• To improve your presentation skills, watch videos that teach you how to give great presentations, attend public speaking classes and other presentations, and grow your confidence. 
• List your presentation skills under your skills section, mention them in your resume summary, and prove them with your achievements in the work experience section.

To provide a safer experience, the best content and great communication, we use cookies. Learn how we use them for non-authenticated users.

• Career Blog

Presentation Skills for Career Success: Examples and Tips

As an expert in both writing and subject matter, I understand the importance of effective presentation skills. From delivering a sales pitch to making a dynamic presentation at a conference, presentation skills are an essential aspect of career success.

Definition of Presentation Skills

Presentation skills refer to the ability to effectively and persuasively communicate information to an audience. This involves several different components, including speaking clearly and confidently, engaging with the audience, and using visual aids to illustrate key points.

Importance of Presentation Skills for Career Success

Strong presentation skills can make all the difference in achieving success in your career. Whether you’re pitching an important idea to investors or delivering a report to your team, being able to communicate your message clearly and effectively is critical. Poor presentation skills can undermine a person’s credibility and ultimately hinder their ability to succeed.

Understanding Your Target Audience

When preparing a presentation, it is crucial to understand your target audience. Without knowing who will be sitting in the audience, it can be challenging to effectively communicate your message. To ensure a successful presentation, you need to:

A. Identifying Your Audience

The first step is to identify your audience. Who are you presenting to? Are they co-workers, executives or customers? What is their demographic? What is their level of knowledge about your topic? Understanding your audience’s characteristics will allow you to personalize the presentation and make it more relatable.

B. Knowing Your Audience’s Expectations

After identifying your audience, the next step is to understand their expectations. What are they hoping to learn from your presentation? Are they looking for specific information, or are they coming in with no prior knowledge? By understanding what your audience expects, you can tailor your message accordingly.

C. Tailoring Your Presentation to Your Audience

Now that you understand who your audience is and what they expect to gain from your presentation, the final step is to tailor your presentation to meet their needs. This means adjusting the way you present information, including visuals and language, to ensure that the message resonates with them.

For example, if you’re presenting to a group of executives, you’ll want to use language that speaks to their level of knowledge and experience. On the other hand, if you’re presenting to a group of new employees, you’ll want to simplify your language and provide more background information.

By customizing your presentation to your audience, you will increase their engagement and enhance their understanding of the topic. This will result in a more successful presentation overall.

Understanding your target audience is crucial to delivering a successful presentation. By identifying your audience, knowing their expectations, and tailoring your message to their needs, you can create a presentation that resonates with your audience and delivers the message effectively.

Creating an Effective Presentation

Creating an effective presentation can be a daunting task, but it is necessary for career success. An effective presentation can be the key to closing a business deal, securing new clients, or impressing your bosses.

To make sure your presentation is effective, there are five key steps you must take: defining your objectives, developing a strong message, structuring your presentation, using visual aids and emotional appeals, and rehearsing your presentation.

A. Defining Your Objectives

Before you start creating your presentation, it is important to define your objectives. Ask yourself: What am I trying to achieve with this presentation? Who is my audience? What message do I want to convey? Once you have answered these questions, you can start creating your presentation with a clear goal in mind.

B. Developing a Strong Message

To create a strong message, you need to think about what your audience needs to hear from you. Your message should be clear, concise, and relevant to your audience. Use language and visuals that are easy to understand and memorable.

C. Structuring Your Presentation

A well-structured presentation is key to keeping your audience engaged. Start with a strong opening that grabs their attention, then move into the main body of your presentation where you can delve deeper into your message using clear examples and evidence. Finally, end with a strong closing that leaves a lasting impression.

D. Using Visual Aids and Emotional Appeals

Using visual aids and emotional appeals can make your presentation more engaging and memorable. Visual aids can help illustrate your message and make it easier to understand. Emotional appeals can help you connect with your audience on a more personal level and make your presentation more memorable.

E. Rehearsing Your Presentation

The final step in creating an effective presentation is rehearsing. Practice your presentation multiple times. This will help you feel more confident and prepared when it is time to present. It will also help you identify areas that need improvement.

Creating an effective presentation is an important skill for career success. By defining your objectives, developing a strong message, structuring your presentation, using visual aids and emotional appeals, and rehearsing your presentation, you can deliver a presentation that is engaging, memorable, and effective.

Presentation Delivery Skills

Effective presentation delivery is a crucial aspect for professional success. The way you present yourself, the ideas, and the subject matter can significantly impact the audience’s perception of you and the content you provide. This section discusses some important presentation delivery skills that can help you in your career.

A. Opening and Closing Strategies

The opening and closing of your presentation should be attention-grabbing and leave a lasting impression. Use a powerful opening statement, a thought-provoking question, or an engaging story that relates to the topic. Similarly, end the presentation with a summarized version of the crucial points, a call to action, or an inspiring quote. These strategies can help the audience remember your presentation long after it’s over.

B. Voice and Body Language

Your voice and body language play an essential role in conveying your message effectively. Speak clearly and confidently, and avoid filler words such as “umm” and “ahh.” Use gestures and body movements that complement your words and help emphasize your message.

C. Eye Contact and Interpersonal Communication

Maintaining eye contact with your audience is a powerful way to build rapport and influence. It shows that you are confident and interested in engaging with them. Along with eye contact, focus on interpersonal communication skills, such as active listening, empathy, and adapting your communication style to resonate with the audience.

D. Managing Nervousness

It’s natural to feel nervous before a presentation, but it can negatively affect your performance. Be prepared by rehearsing beforehand, arriving early, and taking deep breaths. Use positive self-talk, affirmations, and visualization techniques to calm your nerves and build confidence.

E. Tips for Virtual and Remote Presentations

Virtual and remote presentations require additional considerations to ensure a successful delivery. Ensure that your technology works correctly, keep your slides simple and easy to read, and avoid multitasking during the presentation. Practice your presentation in front of a camera to get used to the virtual interface.

Mastering presentation delivery skills is an ongoing process of refinement and practice. Paying attention to your opening and closing strategies, voice and body language, eye contact and interpersonal communication, managing nervousness, and tips for virtual and remote presentations can make a significant difference in the impact of your presentation on the audience. By honing these skills, you can enhance your professional brand and take your career to greater heights.

Engaging Your Audience

Engaging your audience is crucial to delivering an effective presentation. The goal is to keep their attention and leave a lasting impression. In this section, we’ll cover four key techniques to engage your audience: storytelling, audience participation, Q&A sessions, and handling difficult audience members.

A. Using Storytelling Techniques

Stories have the power to captivate an audience and make your presentation memorable. Consider opening with a personal anecdote or sharing a relevant story that connects with your topic. Use descriptive language and vivid details to make your story come alive.

Throughout your presentation, sprinkle in relevant stories and examples to help illustrate your points. If you have data or statistics to share, try presenting them in the form of a story. This will make them more interesting and easier to remember.

B. Encouraging Audience Participation

Encouraging audience participation can help to create an interactive and engaging presentation. There are many ways to do this, such as posing thought-provoking questions or inviting volunteers for a demonstration.

Another way to encourage participation is to use interactive tools, such as live polling or Q&A features. These tools allow the audience to engage with you in real-time and can provide valuable insights into their thoughts and opinions.

C. Asking Questions and Managing Q&A Sessions

Asking questions can be an effective way to keep your audience engaged and test their understanding of the material. Be sure to pause at key points in your presentation and ask relevant questions to keep the audience on their toes.

During the Q&A session, it’s important to manage the flow of questions and keep things organized. Encourage people to raise their hands and wait until they are called upon before speaking. If you’re receiving multiple questions at once, try repeating them back to ensure everyone can hear and understand.

D. Tips for Handling Difficult Audience Members

Dealing with difficult audience members can be a challenge, but it’s important to remain professional and respectful. Here are a few tips for handling different types of difficult audience members:

• The interrupter:  Politely ask them to wait until you’ve finished speaking before asking their question.
• The skeptic:  Acknowledge their concerns and be prepared with evidence or examples to support your position.
• The distractor:  Politely redirect their attention back to the topic at hand and keep the presentation moving forward.

Engaging your audience is crucial to delivering an effective presentation. By using storytelling techniques, encouraging audience participation, asking questions, and handling difficult audience members, you can create a memorable and impactful presentation that resonates with your audience.

Presentation Software and Tools

In today’s professional environment, creating and delivering powerful presentations is a requirement for success. Fortunately, there are many tools and technologies available to help presenters bring their ideas to life. This section explores some of the most popular software and techniques for creating and delivering engaging presentations.

A. Overview of Popular Presentation Software

There are many presentation software tools available, but some are more widely used than others. The most popular presentation software tools include:

• Microsoft PowerPoint  – A versatile software tool that allows users to create dynamic presentations with a range of text, graphics, and multimedia features.
• Apple Keynote  – An alternative to PowerPoint that includes many of the same features and is optimized for use on Apple devices.
• Google Slides  – A cloud-based alternative to PowerPoint that allows users to create and share presentations online.
• Prezi  – A non-linear presentation tool that uses a canvas rather than slides to tell a story.

B. Techniques for Using PowerPoint Effectively

PowerPoint is a widely used presentation software tool, but there are some key techniques that can be used to present more effectively. Some of these techniques include:

• Simplicity  – Avoid cluttering slides with too much content. Keep text to a minimum and use images and graphics to emphasize key points.
• Consistency  – Use a consistent font, color scheme, and style throughout the presentation to create a professional-looking deck.
• Storytelling  – Use a clear narrative to guide the audience through the presentation and keep them engaged.
• Animation  – Use animations and other visual effects sparingly to emphasize key points and keep the audience’s attention.

C. Tips for Creating Engaging Multimedia

Engaging multimedia elements can help bring a presentation to life and make it more memorable. Some tips for creating engaging multimedia include:

• Images  – Use high-quality images that are relevant to the topic and can help illustrate key points.
• Graphs and charts  – Use graphs and charts to display data in a clear and concise way.
• Video  – Include relevant video clips to emphasize key points and break up the presentation.
• Interactive elements  – Use interactive elements such as quizzes or polls to engage the audience and encourage participation.

D. Other Presentation Tools and Technologies

In addition to the software tools and techniques mentioned above, there are many other presentation tools and technologies that can be used to make a presentation more engaging. Some of these include:

• Virtual and augmented reality  – Virtual and augmented reality can be used to create immersive experiences for the audience and help them better understand complex concepts.
• Audience response systems  – Audience response systems allow the audience to participate in the presentation by responding to questions or providing feedback.
• Live streaming  – Live streaming allows the presentation to be broadcast online in real-time, allowing a wider audience to view the presentation.

Presentation Skills in Professional Settings

Delivering effective presentations is a crucial skill for career success. In professional settings, presentations are an opportunity to showcase expertise, make persuasive arguments, and establish credibility. Below are some common types of presentations and tips for delivering them successfully.

A. Interview Presentations

Job interviews often include a presentation component, where candidates are asked to deliver a pitch about themselves and their qualifications. To make a strong impression in an interview presentation, consider the following tips:

• Research the company and its values to tailor your message accordingly.
• Practice your presentation in advance and anticipate potential questions or points of discussion.
• Use storytelling techniques to make your presentation engaging and memorable.
• Be confident, enthusiastic, and energetic to convey your passion for the job and demonstrate your communication skills.

B. Business Proposals

In business settings, proposals are often used to pitch new ideas, products, or services to potential clients or stakeholders. To create a persuasive proposal presentation, consider the following tips:

• Understand the needs and interests of your audience to tailor your proposal accordingly.
• Use a clear and concise format that highlights the key benefits and value of your proposal.
• Anticipate potential objections or concerns and address them proactively in your presentation.
• Use visual aids or demonstrations to support your proposal and make it more engaging.

C. Sales Presentations

Sales presentations are a common way to promote products, services, or solutions to potential customers. To make an effective sales presentation, consider the following tips:

• Focus on the needs and pain points of your target audience, and position your product as a solution.
• Use storytelling techniques or case studies to illustrate the benefits and value of your product.
• Be confident and assertive, but also empathetic and responsive to your audience’s feedback and questions.
• Use visual aids or demos to showcase your product in action and make it more tangible.

D. Conference Presentations

Conference presentations are a chance to share research, insights, or expertise with a broader audience. To make a compelling conference presentation, consider the following tips:

• Identify the main message or takeaway of your presentation and structure your content accordingly.
• Use a clear and engaging narrative or story arc to make your presentation more cohesive and memorable.
• Use visual aids or multimedia to support your main points and make your presentation more engaging.
• Rehearse your delivery and timing to ensure that you stay within the allotted time and maintain a good pace.

E. Other Professional Settings

There are many other professional settings where presentation skills can be valuable, such as meetings, training sessions, or public speaking events. To deliver effective presentations in these settings, consider the following tips:

• Understand the purpose and scope of your presentation, and tailor your content and delivery accordingly.
• Use visual aids or other interactive elements to support your presentation and make it more engaging.
• Anticipate potential objections or questions and prepare to respond effectively.

Excellence in Public Speaking and Presentation Skills

Public speaking and presentation skills play a significant role in career success. To achieve excellence in these skills, one needs to develop strategies for growth, continuously work on improving them, and stay current with future trends.

A. Strategies for Growth

Developing strategies for growth involves setting goals and working towards achieving them. Here are some tips for building a strong foundation:

• Identify your audience – Know who you are presenting to and what their goals and interests are.
• Craft a compelling message – Create a clear message that resonates with your audience.
• Practice regularly – Practice speaking and presenting regularly, either in front of a mirror or in front of others.
• Seek feedback – Seek feedback from colleagues or mentors to identify areas for improvement.

B. Tips for Continuous Improvement

Once you have established good strategies, the next step to excellence is to continually work on improving your skills. Here are some tips for continuous improvement:

• Attend workshops or training sessions – Attend workshops or training sessions on public speaking and presentation skills to learn new techniques and best practices.
• Take advantage of technology – Utilize technology to enhance your presentations, such as incorporating multimedia or using presentation software.
• Analyze successful presentations – Analyze successful presentations from others and learn from their techniques.
• Embrace constructive criticism – Listen to feedback from audience members or colleagues and use it to make improvements.

C. Future Trends in Presentation Skills

As technology continues to advance, there are several future trends in presentation skills that professionals should stay current with, such as:

• Interactive presentations – Interactive presentations engage the audience through the use of technology, such as live polling or virtual reality.
• Storytelling – Storytelling is becoming increasingly popular in presentations, as it allows the presenter to connect with the audience on a more personal level.
• Personalization – Personalization involves tailoring the presentation to the individual needs of the audience, such as incorporating their names or organization’s branding.
• Artificial Intelligence – Artificial intelligence is being used to analyze and provide feedback on presentation skills, allowing presenters to make more data-driven improvements.

To achieve excellence in public speaking and presentation skills, individuals need to invest in building a strong foundation, continuously work on improving their skills, and stay current with future trends. By doing so, professionals can enhance their career success and influence their audience to take meaningful action.

Examples of Effective Presentations

A. sample presentation outlines.

Sample presentation outlines are included to give readers an idea of how presentations can be structured. These outlines may include the following sections:

• Introduction
• Main Points
• Supporting Details
• Call to Action

By following these outlines, presenters can organize their ideas and deliver a clear and concise message to their audience.

B. Video Examples of Effective Presentations

Video examples of effective presentations allow readers to see real-life examples of presenters who excel at delivering engaging and informative presentations. These videos may feature live presentations, TED talks, or business pitches. By watching these videos, readers can learn from the delivery techniques, body language, and visual aids used by the presenters.

C. Analysis of What Makes Effective Presentations

In this section, the article delves deeper into what makes a presentation effective. The analysis may cover topics such as:

• Audience Engagement: An effective presentation should keep the audience engaged and interested by using interactive tools, storytelling techniques, and humor.
• Relevance: The presentation should be relevant and deliver useful information that can benefit the audience.
• Structure: Presentations should follow a logical structure and should be easy to follow, with clear transitions between topics.
• Delivery: An effective presentation requires good vocal and nonverbal communication skills, such as eye contact, posture, and tone of voice.
• Visual Aids: The use of visual aids, such as slides, videos, and infographics, can enhance the message and increase engagement.

By understanding these key elements, individuals can improve their presentation skills and build their confidence when presenting in front of an audience.

Related Articles

• Preparing for New Job Orientation: Tips and Tricks
• Event Coordinator Resume: Examples and Tips for 2023
• 22 Best Reasons for Job Exit: A Pro’s Guide for 2023
• 50 Common Interview Mistakes to Avoid in 2023
• Energy Manager Job Description, Duties, & Opportunities

Rate this article

0 / 5. Reviews: 0

More from ResumeHead

• Presentation Skills
• Skills & Tools

Presentation skills can be defined as a set of abilities that enable an individual to: interact with the audience; transmit the messages with clarity; engage the audience in the presentation; and interpret and understand the mindsets of the listeners. These skills refine the way you put forward your messages and enhance your persuasive powers.

The present era places great emphasis on good presentation skills. This is because they play an important role in convincing the clients and customers. Internally, management with good presentation skills is better able to communicate the mission and vision of the organization to the employees.

Importance of Presentation Skills

Interaction with others is a routine job of businesses in today’s world. The importance of good presentation skills is established on the basis of following points:

• They help an individual in enhancing his own growth opportunities. In addition, it also grooms the personality of the presenter and elevates his levels of confidence.
• In case of striking deals and gaining clients, it is essential for the business professionals to understand the audience. Good presentation skills enable an individual to mold his message according to the traits of the audience. This increases the probability of successful transmission of messages.
• Lastly, business professionals have to arrange seminars and give presentations almost every day. Having good presentation skills not only increases an individual’s chances of success, but also enable him to add greatly to the organization.

How to Improve Presentation Skills

Development of good presentation skills requires efforts and hard work. To improve your presentation skills, you must:

• Research the Audience before Presenting: This will enable you to better understand the traits of the audience. You can then develop messages that can be better understood by your target audience. For instance, in case of an analytical audience, you can add more facts and figures in your presentation.
• Structure your Presentation Effectively: The best way to do this is to start with telling the audience, in the introduction, what you are going to present. Follow this by presenting the idea, and finish off the presentation by repeating the main points.
• Do a lot of Practice: Rehearse but do not go for memorizing the presentation. Rehearsals reduce your anxiety and enable you to look confident on the presentation day. Make sure you practice out loud, as it enables you to identify and eliminate errors more efficiently. Do not memorize anything as it will make your presentation look mechanical. This can reduce the degree of audience engagement.
• Take a Workshop: Most medium and large businesses allow their employees to take employee development courses and workshops, as well-trained employees are essential to the success of any company. You can use that opportunity to take a workshop on professional presentation skills such as those offered by Langevin Learning Services , which are useful for all business professionals, from employees to business trainers and managers.

Job profiles that require this skill

Not yet a member? Sign Up

join cleverism

Find your dream job. Get on promotion fasstrack and increase tour lifetime salary.

Post your jobs & get access to millions of ambitious, well-educated talents that are going the extra mile.

First name*

Company name*

Company Website*

E-mail (work)*

Login or Register

Password reset instructions will be sent to your E-mail.

We use essential cookies to make Venngage work. By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts.

Manage Cookies

Cookies and similar technologies collect certain information about how you’re using our website. Some of them are essential, and without them you wouldn’t be able to use Venngage. But others are optional, and you get to choose whether we use them or not.

Strictly Necessary Cookies

These cookies are always on, as they’re essential for making Venngage work, and making it safe. Without these cookies, services you’ve asked for can’t be provided.

Show cookie providers

• Google Login

Functionality Cookies

These cookies help us provide enhanced functionality and personalisation, and remember your settings. They may be set by us or by third party providers.

Performance Cookies

These cookies help us analyze how many people are using Venngage, where they come from and how they're using it. If you opt out of these cookies, we can’t get feedback to make Venngage better for you and all our users.

• Google Analytics

Targeting Cookies

These cookies are set by our advertising partners to track your activity and show you relevant Venngage ads on other sites as you browse the internet.

• Google Tag Manager
• Infographics
• Daily Infographics
• Popular Templates
• Accessibility
• Graphic Design
• Graphs and Charts
• Data Visualization
• Human Resources
• Beginner Guides

Blog Beginner Guides 9 Tips for Improving Your Presentation Skills For Your Next Meeting

9 Tips for Improving Your Presentation Skills For Your Next Meeting

Written by: Hannah Tow Feb 03, 2020

Presenting to an audience is one thing, but presenting ideas in a persuasive manner to the key stakeholders of your business is a whole other ball game.

The fact of the matter is that successfully presenting to a room full of people is a skill that’s mastered by very few. It takes practice, practice, and even more practice to start feeling comfortable with everyone’s eyes focused on you so you can effectively get your point across. 

The reality of presenting is that you can’t escape it. Especially as you start to move up in your career. If you’re yearning to improve, this article will walk you through the top nine tips to use to enhance your presentation skills for your next big meeting as well as throughout your life. Let’s get started.

9 top tips for improving your presentation skills:

• Practice speaking in front of others
• Use less text and more visuals in your presentation
• Leverage your personality
• Welcome questions and comments during
• Be passionate and engaging
• Maintain eye contact with your audience
• Obsess over your listeners
• Focus on confident body language
• Keep it as short as possible

Constantly practicing, refining and improving upon your presentation skills will not only make you a more confident individual, but you will find that you rise quicker to success in your career. However, having great presentation skills does not just affect your work-life. Great presentation skills are truly life skills that you should integrate into more areas than just the conference room.

1. Practice speaking in front of others 

Practice always makes perfect. 

It doesn’t matter how well you know what you’re talking about, the moment you have to persuade, engage, or teach in front of an audience, you will probably stumble a bit. This is a natural reaction that affects pretty much everyone when all eyes are pointed in one direction and the anxiety sets in. 

It’s important to remember that the overwhelming feeling of stress you probably feel is the result of your unfamiliarity with the situation, not from your lack of preparedness. The more comfortable you are with taking the stage and having everyone’s attention on you, the less nervous you’ll get. 

The greater confidence you have in your presentation skills will allow you to focus on what actually matters–which is the material that you’re presenting. 

The best way to implement this practice is by starting off small. Prepare a presentation to give to your friends, family, or closest co-workers. This sounds easy, but you will learn that it’s not necessarily who is listening to you that causes nerves, but it’s the fact that all of the attention is on you. 

You’ll become more comfortable with the attention when you begin practicing in front of others more often, which will allow you to effectively present your ideas next time it’s your turn to speak in the conference room.

RELATED: Learn the top ten public speaking tips to better prepare you for your practice sessions. 

2. Use less text and more visuals in your presentation

We’ve all been there before: sitting at the conference table trying our very best to stay interested and engaged with the presentation before us. The presentation lacks color, images, and all sense of creativity while containing an over-abundance of text and long-form paragraphs. 

These types of presentations are horrible for two reasons: 

The first reason being that the minute you have words on the screen, your audience will direct their attention away from you to begin reading and completely tune you out. 

The second reason is if your presentation skills are poor, not only will your presentation be dull to listen to, but it will be unbelievably boring to look at as well. You’ll quickly find out how easy it is to lose most of the room’s attention when you create a lackluster presentation. 

If you feel lost attempting to design your slides into an exciting work of art, try using creative presentation templates . PowerPoint templates make it simple to produce something beautiful, and they can also make you feel like an accomplished designer after seeing the outcome, such as this business presentation example . 

In addition to nicely designed slides, you should always try to use infographics and charts to help you better summarize the complex information you’re relaying to your audience. It will be much easier for your listeners to understand what you’re explaining when they have something to visualize it with. Plus, there are plenty of resources out there to help you craft these visuals.

Learn how to make an infographic in five easy steps or produce an impressive graph .

If you feel worried that your presentation doesn’t hold enough content, you must remember the main reason for visual aids: 

They are to enhance what you’re speaking about, not lead it! 

If you’ve done enough practicing, you should feel confident in your presentation skills to thoroughly explain your main ideas and you won’t need to rely on the screen anyhow.

TIP: If you’re looking for even more ways to engage your audience with your visuals, check out 120+ presentation ideas that are sure to wow and delight! 

3. Leverage your personality

As cliche as it sounds, you should always be true to who you are, especially if when you’re presenting. 

It’s incredibly easy to tell if someone is faking it for the sake of their audience, so you should never pretend to act in a way that you don’t typically do. Not only will you feel unnatural and uncomfortable doing it, but you can also risk embarrassment when you try to tell a forced joke and no one laughs or your new-found trait of sarcasm doesn’t sit well with your boss. 

It should bring you comfort knowing that most everyone in your meeting knows who you are. Use this to your advantage and start the presentation by playing up your best personality traits. Use your humor if you’re known to crack jokes or throw in your typical mannerisms.

These little additions will make your presentation feel much more relaxed for everyone involved. In addition to your own unique quirks, you should also bring a level of personability to your meeting.

Be empathetic, smile more, and look around the room.  Doing so will improve your presentation skills, make you more likable, and allow your audience to be more receptive to you. 

In many cases, you may be presenting virtually, rather than in person. You can still allow your personality to shine through and energize your virtual presentation. Lisa Schneider, Chief Growth Officer at Merriam-Webster, wrote for Venngage on how to adapt an in-person presentation into a virtual presentation . Check it out.

4. Welcome questions and comments during your presentation

Be flexible throughout your presentation. Answer questions and respond to any comments your audience may have either through hand raising or an audience response tool . Don’t worry if it veers you off your script. Chances are if one person has a question or comment, the others in the room are thinking it too. 

Use this as an opportunity to prove how well you understand the material you’re presenting–your audience will take notice.

Also, take some time out at the start or your presentation to ask your audience some icebreaker questions and slowly transition into the more important stuff. 

Taking this minute to talk through anything that your audience is thinking of is a good thing because it means they are engaged with you and really paying attention to the words coming out of your mouth. Doing so will also relax the format of your presentation, allowing you to feel more confident and relaxed as well.

5. Be passionate and engaging 

When creating your presentation, craft it in such a way that makes your audience curious and makes them have questions for you. A persuasive presentation is the best way to get the positive reactions you are looking for, so be as passionate as you can be about your subject matter to seal the deal. 

Remember that questions and comments during your presentation are a good thing, especially if you’re the one prompting them! 

The more excited you are to present your ideas and show off your expertise, the more excited and engaged your audience will be. Own your subject matter and know what you’re talking about, it’s one of the most important presentation skills to have.

6. Maintain eye contact with your audience

This is a very obvious tip that will go a long way with your audience. 

When the people you’re speaking to feel like you’re taking notice of them, they are much more likely to take notice of you and pay better attention to everything that you’re saying. 

It’s important to remember that losing eye contact and looking everywhere but at the people that you’re presenting to is a common nervous behavior. Pay extra close attention to whether or not you’re guilty of that, and work to ensure you have your eyes on at least one person.

7. Obsess over your listeners 

Be receptive to your listeners. You can’t forget that what you’re presenting is for the audience, and it has nothing to do about you! 

Focus on the value you can provide to the people in the room. The more serving you are to them, the greater chance you have at driving your point home and nailing your presentation. 

It’s also important not to forget about those listening to you remotely over video conferencing . Make sure they know you’re aware of them and engage them as well! 

8. Focus on confident body language 

Smiling, hand gestures, eye contact, and a powerful stance all exude confidence. 

If you don’t have strong body language and are showing physical signs of nervousness (ie. tapping, bouncing, shaking, darting eyes, and more) your audience will have a hard time focusing on the material you’re presenting and hone in on the fact that you’re nervous and probably don’t know what you’re talking about as much as you say you do.

No matter how nervous you are, take a deep breath and pretend otherwise. You might actually start to believe it!

9. Keep it as short as possible

Every single person’s time is valuable ( especially at work), so don’t waste precious meeting time. If you can say everything you need to in half of the time that is allotted, you should do so. 

Ensure that you’re only sharing the most important information. All of the extra fluff will bore your audience and you will lose their attention very quickly.

It’s a great idea to wrap up your presentation with key takeaways and action items. Doing so will ensure that no matter how quickly your meeting ended, your team understands their next steps. You can send out a quick, summarizing slide deck or an easy to read one-pager for their reference later. These visuals will make sure all of your bases are covered and that everyone is on the same page upon leaving the meeting.

A good presentation makes all the difference. Check out the top qualities of awesome presentations and learn all about how to make a good presentation to help you nail that captivating delivery.

Never stop refining your presentation skills 

Possessing great presentation skills doesn’t come naturally to most people–it’s something that’s learned and practiced over time. As with most things in life, you must continuously work on refining your skills to get better and better. 

Use these nine proven presentation tips that we covered in this article to improve your presentation skills and ace different presentation styles . By doing so, you will find that presenting at your key meetings becomes easier and easier and you’ll begin to nail it every single time.

More presentation guides:

How to Make a Persuasive Presentation

120+ Best Presentation Ideas, Design Tips & Examples

33 Presentation Templates and Design Tips to Hold Your Audience’s Attention

Presentation Design Guide: How to Summarize Information for Presentations

Discover popular designs

Infographic maker

Brochure maker

White paper online

Newsletter creator

Flyer maker

Timeline maker

Letterhead maker

Mind map maker

Ebook maker

How To Improve Your Presentation Skills? 38 Clear Tips To Be the Best Presenter

Whether you’ve got a big presentation coming up for a class, work, or a public speaking event, these presentation skills from public speaking experts will help you deliver an outstanding presentation.

Creating a winning presentation takes time and mastery of a few skills. When crafting your presentation, whether it be for school, work, or a fun project, there are two main areas to focus on. There’s the actual presentation, the slides, videos, and whatever physical content you have to share, and there’s you and how you deliver that information. Keep reading to learn how you can make an excellent presentation and deliver it masterfully, with some helpful tips from pro presenters. 

What makes a successful presentation?

Delivering a fantastic presentation isn’t only about how you present. It’s also about what you present. Using visuals, planning the flow of your presentation, and reminding listeners of key points are essential pieces of good presentations. 

1. Use visuals.

Opt for slides, videos, or another visual form to add to your presentation. Visuals can keep viewers engaged, show data, and help explain confusing concepts.

2. Get organized.

Before you start creating your presentation, organize your thoughts. What information should you explain first? Is there a big surprise that you should save until the end? Consider how the order of contents can keep listeners engaged.

3. Do your research.

You’re already a pro at your presentation topic, but that doesn’t mean you should stop researching. Before you present is the time to research your presentation, see how others present this information, find commonly asked questions, and be prepared to answer them.

4. Keep it simple.

Presentations should be a broad overview of a topic. Keep that in mind when planning what information to include. Keep things simple so that everyone can understand your subject.

5. Don’t forget about your audience. 

Consider who your audience is and think about what they already know and want to learn. Tailor your message to your audience and their interests.

Echo Yao, Designer and Co-Founder of Langchu Lighting, says, “Not making the presentation fit the audience is one of the most common mistakes that people make. It's like giving someone who doesn't like fancy food a gourmet meal.”

6. Use repetition.

As you plan your presentation, repeat your core ideas throughout the entire talk. Help your audience remember the key concepts. 

7. End with key takeaways.

Leave your audience with a broad-level overview of everything you just told them; this ensures they leave the presentation remembering the main goals of the speech.

How can I master public speaking?

If you’re scared to speak in public, you aren’t alone; nearly 77% of the population has a fear of public speaking. These tips will help you calm those nerves and deliver your best presentation.

1. Practice.

Perfecting presentation skills without practicing is like expecting to win the Olympics without training. Start by practicing your presentation in an empty room, then once you’re more comfortable, try presenting to a few people. 

Dan Gallagher, VP of Operations at Aegle Nutrition, says “Practice, practice, practice. You want to know your entire presentation backward and forwards before actually giving it. This will help calm your nerves on the day of the presentation. Once you start speaking, it will feel more like all those practice sessions and you'll come across like a confident and relaxed speaker.” 

2.  Get excited.

When you give a presentation with energy, your audience will match that energy. (You don’t want your audience falling asleep!)

3. Plan ahead.

Give yourself some extra time before the presentation to get comfortable with the location. Seeing the space before speaking gives you the chance to learn how to click between slides, see where the audience will be sitting, and find where you should stand to ensure everyone can see you.

4. Get comfortable.

Before you present, you should be comfortable and confident in your presentation content, your ability to present, and the space.

Arriving early to the venue gives you a chance to get used to the space. Being comfortable in the environment can help reduce those public speaking jitters and help you work through technical issues so you’re not fumbling with a computer.

Thomas Puketza says to “forget all of this nonsense about "imagine everyone is naked." People used to say that because public speaking puts you in a very vulnerable place, and it's supposed to turn the tables or otherwise make you feel less embarrassed. I find people react much better when I tell them to forgive themselves in advance. You're going to make mistakes. It's OK. You're going to forget something. That's OK, too. Try to remember that no one wants you to fail. In fact, audiences are almost always rooting for you. So just take it easy. You'll be fine.”

5. Breathe.

Take some time to slow down and breathe. Learn a breathing technique to lower your anxiety before you start your presentation.

Connect with your audience and be personable. Smiling shows your audience that you are happy and excited to be presenting.

7. Interact.

No one likes to sit and listen to someone drone on for hours. Offer some interaction for your audience. Ask questions, include a game, and find a way to bring your listeners into the presentation.

8. Be honest.

People like authenticity. Show your audience that you are honest and trustworthy.

9. Memorize.

The key to giving a smooth presentation is memorizing everything you need to say. Know every word, pause, and gesture. 

10. Watch the time.

If you have a time limit, make sure you stay within that limit. Don’t get stuck with no time and half a presentation left to give. If you don’t have a time limit, make sure you keep it brief. Attention spans only last so long—keeping your speech brief could be more impactful. 

11. Take a pause. 

If you’re feeling anxious, got stuck, or just need a quick break, take a pause. Adding short pauses throughout your presentation gives you time to collect your thoughts and calm down for a moment.

12. Make eye contact.

Connect and engage with your audience when you make eye contact. Here’s how to do it right: pick someone on the left side of the room, the center, and the right side and look at them throughout your presentation. The best speakers maintain eye contact for about 5-10 seconds before looking at someone else. 

13. Tell a story. 

Have you ever wondered why TED Talks are so much more interesting than any other presentations? The answer is that TED speakers are storytellers. Make your presentation more powerful when you tell a story. 

14. Use body language. 

Your audience can sense how you feel based on your body language. Keep your arms uncrossed, move slowly, and don’t shift your weight too often. Even if you don’t feel calm, presenting calmness through body language can help you feel more relaxed. 

15. Stay positive.

Have you heard the phrase “fake it till you make it?” Well, it can work. Be positive. Tell yourself you will give the best presentation, even if you don’t believe it.

16. Make a joke. 

Diffuse the nervous energy with a joke or two. Not only will your audience start to open up to you, but they’ll also be more engaged.

17. Stay hydrated.

You’ve probably heard about the importance of staying hydrated, and it likely doesn’t have anything to do with public speaking. But stopping and taking a sip of water can be exactly what you need during a stressful presentation. Taking a second to stop and sip some water can give you a moment to pause and gather your thoughts. 

18. Make a habit of it.

Are you looking to improve your public speaking skills? Join Toastmasters to practice your speaking skills. Repetition is the best way to reduce those public speaking jitters.

19. Get some feedback.

Feeling comfortable and confident in your speaking skills comes from knowing you’re doing a good job. Get some feedback and learn what you are doing right and make improvements to perfect your presentation skills. 

Daivat Dholakia, VP of Operations at Essenvia, said to “ask friends, family, or colleagues to listen to your speech and provide feedback. That will not only give you some good pointers but also help if you’re afraid to speak in front of others.” 

20. Work out those jitters.

If you tend to feel jittery before speaking publicly, plan a morning workout before big presentations and get rid of that nervous energy. 

21. Dress the part.

You won't perform at your best when you don't feel confident. Wear an outfit that makes you feel confident, and it will transfer through to your presentation as well.

22. Speak up.

A presentation can’t be effective if your audience can’t hear you. Make sure everyone in the room can hear you. Be careful of speaking too loudly if you have a microphone.

23. Slow down.

Nervous speakers tend to speak quickly, so make sure to practice slowing down. Include pauses, and practice pacing yourself.

24. Engage.

When you deliver your presentation, don’t forget to speak to people. Don’t just recite your words—engage with the audience. Smile, laugh with them, ask questions, respond to their reactions. 

Carter Seuther, CEO of Credit Summit Consolidation, makes the importance of engaging the audience clear, “A presentation can be as thorough as it needs to be, but if you aren't capturing your audience's attention, it won't really be doing what you need it to.”

25. Entertain

We live in a world of 15-second video clips and short attention spans. Keeping people engaged requires you to keep them entertained. Use games, visuals, questions, and stories to create interest.

26. Make connections.

You already know how important it is to engage with your audience during a presentation, but what about afterward? Once the presentation is over, make connections with your audience. We recommend using HiHello digital business cards . Put your unique QR code up at the end of your presentation so everyone in the audience can view your business card.

What are common presentation mistakes?

1. expecting your slides to do the work.

Having a visual presentation is an excellent way to support your presentation, but it isn’t the entire presentation. Make sure you’re not just standing around waiting for the audience to reach each slide and then moving on. Each slide should offer a visual aid to what you have to say throughout your presentation. 

2. Overdoing the text

Overusing text can overwhelm viewers and distract them from what you are saying. Try to avoid large blocks of text and opt for more white space and visuals. Your slides should contain just enough content to support what you are saying. Slides are visual aids but should not be the main centerpiece of a presentation. 

3. Getting too fancy 

When you are presenting, you’re sharing a large amount of information at once, and trying to include overly complex information or using fancy words is likely to end up in confusion. 

4. Reading directly from the slides

You already know slides should include minimal text, so hopefully, there isn’t much on your slides to read. But if you are reading straight from the slides, not only will you be facing away from your audience, but you’re also repeating what the audience can read for themselves rather than adding something new to the presentation. 

Dustin Lemich, CEO at BriteCo Jewelry Insurance, says, “Reading from slides is one of the biggest mistakes I see people make all the time. Reading directly from slides makes a presentation feel dull and robotic. It causes audiences to lose interest.”

5. Only planning the presentation

Being a professional on your topic of interest and creating a presentation is great, but that doesn’t mean you’re fully prepared to present. Be prepared for the questions you may receive after your present. While you may be a wealth of information, it’s important to be prepared to answer questions that are coming from a different perspective than you may have previously considered. 

Main photo by fauxels

Find the right solution for your business

  recommended.

HiHello & Bluegrass Biker News: How Digital Business Cards Increase Customer Contact

Gen Z Networks Differently: Why it Works and Why it Doesn’t

HiHello Newsletter - March 2024

Improve your practice.

Enhance your soft skills with a range of award-winning courses.

How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

• Whether you need to deliver any demonstrations
• How  knowledgeable the audience  already is on the given subject
• How much interaction you want from the audience
• Any time constraints there are for your talk
• What setting you are in
• Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

• What is your presentation’s aim?
• Who are the audience?
• What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

• Introduce your general topic
• Explain your topic area
• State the issues/challenges in this area you will be exploring
• State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
• Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
• Show a preview of the organisation of your presentation

In this section also explain:

• The length of the talk.
• Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
• If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

• Main points should be addressed one by one with supporting evidence and examples.
• Before moving on to the next point you should provide a mini-summary.
• Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
• Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

• Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
• Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
• Summarise the main points, including their implications and conclusions
• Indicate what is next/a call to action/a thought-provoking takeaway
• Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

• Explain why the product is valuable.
• Describe why the product is necessary.
• Explain what problems it can solve for the audience.
• Demonstrate the product  to support what you’ve been saying.
• Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

• Briefly frame the issue.
• Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
• Provide the solution and explain why this would also help the audience.
• Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

• Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

• Go into the issue in detail showing why it’s such a problem – use logos and pathos.
• Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
• After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

• Now that you’re aware of the overview, let’s begin with…
• First, let’s begin with…
• I will first cover…
• My first point covers…
• To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

• In the same way…
• Likewise…
• Equally…
• This is similar to…
• Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

• What part of the presentation you covered – “In the first part of this speech we’ve covered…”
• What the key points were – “Precisely how…”
• How this links in with the overall presentation – “So that’s the context…”
• What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

• Start your introduction by standing in the centre of the stage.
• For your first point you stand on the left side of the stage.
• You discuss your second point from the centre again.
• You stand on the right side of the stage for your third point.
• The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

• An intro slide outlining your ideas
• A  summary slide  with core points to remember
• High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

• Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
• A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
• Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
• Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

• There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
• The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
• The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

• 7 design tips for effective, beautiful PowerPoint presentations
• 11 design tips for beautiful presentations
• 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

• Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
• Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
• Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
• The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

Benue: Federal Polytechnic Wannue gets NBTE's nod to run six courses

O goh, who applauded the school during the presentation of a summary of findings after the inspection exercise of six courses, expressed hope that it will translate into the quality of education offered to students at the institution.

Courses inspected include; ND Electrical – Electronics Engineering, ND Computer Engineering, ND Computer Science, ND Agriculture Technology, ND Public Administration and ND Business Administration.

Arch. Ngbede called for improved funding of polytechnics in the country, adding that many countries in the world had identified skills development as the most effective response to poverty and unemployment.

He noted that only polytechnic education could offer such skills to the nation.

The NBTE team in separate presentations called for the expansion of e-learning facilities, more office accommodation for staff, completion of a perimeter fence to protect the school’s land and keep to the master plan of the polytechnic.

The Rector of the Polytechnic, Dr Emmanuel Tyover Ashinya, described the exercise as a success and appreciated the NBTE team, assuring them of the capacity of the Polytechnic to take care of observations raised by the team.

He stated that a contract had already been awarded for the construction of various facilities in the school including an engineering complex that would house civil and mechanical engineering programmes and many more in the polytechnic within the next five months.

Ogoh, who applauded the school during the presentation of a summary of findings after the inspection exercise of six courses, expressed hope that it will translate into the quality of education offered to students at the institution.

Get real-time news updates from Tribune Online! Follow us on WhatsApp for breaking news, exclusive stories and interviews, and much more. Join our WhatsApp Channel now

Abuja doctor reveals unique way to permanently cure weak erection, small and shameful manhood and infertility issues without side effects within a short period. Click now to see!!

Join BUCKSLAW TECHNOLOGY LTD. as a Client Service Executive and be the bridge between our clients and excellent service delivery. Click the link to apply Now before 27th May, 2024