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Do You Have What It Takes to Give a Great Presentation?

• Michael Foley

Three skills anyone can learn.

Great presentations are all about how well you engage your audience. Here are three ways to do that:

• Be balanced: Strike the right balance between structure and improvisation during your presentation. Rather than preparing your content in a narrative form, take the time to segment it by topic. Leave room to respond to your audience’s immediate needs, even if that means going off script for a while.
• Be generous: You goal should be to offer your audience something of value. Let this  principle guide the content you choose to present.
• Be human: Rehearse to familiarize yourself with your content, but do not memorize it. If you go blank for a moment, don’t apologize and act flustered, just pause, take a breath, collect your thoughts and continue on. Your audience wants you to be relatable.

Where your work meets your life. See more from Ascend here .

Have you ever seen a really great presentation? Honestly, they’re pretty rare.

• Michael Foley is an educator and coach, and founder of Clarity Centra l, a communications training and consulting firm based in Chicago. He is also an adjunct lecturer of leadership at the Kellogg Graduate School of Management at Northwestern University.

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How to give a good presentation that captivates any audience

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What are the main difficulties when giving presentations?

How to create an effective presentation, after that, how do i give a memorable presentation, how to connect with the audience when presenting.

If you’ve ever heard someone give a powerful presentation, you probably remember how it made you feel. Much like a composer, a good speaker knows precisely when each note should strike to captivate their audience’s attention and leave them with a lasting impression.

No one becomes a great public speaker or presenter without practice. And almost everyone can recall a time one of their presentations went badly — that’s a painful part of the learning process.

Whether you’re working within a small creative team or a large organization, public speaking and presentation skills are vital to communicating your ideas. Knowing how to present your vision can help you pitch concepts to clients, present ideas to your team, and develop the confidence to participate in team meetings.

If you have an upcoming presentation on the horizon and feel nervous, that’s normal. Around 15-30% of the general population experience a fear of public speaking . And, unfortunately, social anxiety is on the rise, with a 12% increase in adults over the last 20 years . 

Learning how to give a good presentation can dismantle your fears and break down these barriers, ensuring you’re ready to confidently share your point of view. 

It’s the week before your presentation, and you’re already feeling nervous . Maybe there’ll be an important mentor in the room you need to impress, or you’re looking for an opportunity to show your boss your value. Regardless of your countless past presentations, you still feel nervous. 

Sharing your vision and ideas with any sized group is intimidating. You’re likely worrying about how you’ll perform as a presenter and whether the audience will be interested in what you offer. But nerves aren’t inherently negative — you can actually use this feeling to fuel your preparation.

It’s helpful to identify where your worries are coming from and address your fears. Here are some common concerns when preparing for an upcoming presentation:

Fear of public speaking: When you share your ideas in front of a group, you’re placing yourself in a vulnerable position to be critiqued on your knowledge and communication skills . Maybe you feel confident in your content, but when you think about standing in front of an audience, you feel anxious and your mind goes blank.

It’s also not uncommon to have physical symptoms when presenting . Some people experience nausea and dizziness as the brain releases adrenaline to cope with the potentially stressful situation . Remember to take deep breaths to recenter yourself and be patient, even if you make a mistake.

Losing the audience’s attention: As a presenter, your main focus is to keep your audience engaged. They should feel like they’re learning valuable information or following a story that will improve them in life or business.

Highlight the most exciting pieces of knowledge and ensure you emphasize those points in your presentation. If you feel passionate about your content, it’s more likely that your audience will experience this excitement for themselves and become invested in what you have to say.

Not knowing what content to place on presentation slides: Overloading presentation slides is a fast way to lose your audience’s attention. Your slides should contain only the main talking points and limited text to ensure your audience focuses on what you have to say rather than becoming distracted by the content on your slides.

Discomfort incorporating nonverbal communication: It’s natural to feel stiff and frozen when you’re nervous. But maintaining effective body language helps your audience stay focused on you as you speak and encourages you to relax.

If you struggle to incorporate body language into your presentations, try starting small by making hand gestures toward your slides. If you’re working with a large audience, use different parts of the stage to ensure everyone feels included. 

Each presenter has their own personal brand and style. Some may use humor to break the ice, while others might appeal to the audience’s emotional side through inspiring storytelling. 

Watching online presentations, such as TED talks, is an excellent way to expose yourself to various presentation styles and develop your own. While observing others, you can note how they carry themselves on stage and learn new ways to keep your audience engaged.

Once you’ve addressed what’s causing your fears, it’s time to prepare for a great presentation. Use your past experience as inspiration and aim to outshine your former self by learning from your mistakes and employing new techniques. Here are five presentation tips to help you create a strong presentation and wow your audience:

1. Keep it simple

Simple means something different to everyone.

Before creating your presentation, take note of your intended audience and their knowledge level of your subject. You’ll want your content to be easy for your intended audience to follow.

Say you’re giving a presentation on improving your company’s operational structure. Entry-level workers will likely need a more straightforward overview of the content than C-suite leaders, who have significantly more experience. 

Ask yourself what you want your audience to take away from your presentation and emphasize those important points. Doing this ensures they remember the most vital information rather than less important supporting ideas. Try organizing these concepts into bullet points so viewers can quickly identify critical takeaways.

2. Create a compelling structure

Put yourself in your audience member’s shoes and determine the most compelling way to organize your information. Your presentation should be articulate , cohesive, and logical, and you must be sure to include all necessary supporting evidence to strengthen your main points.

If you give away all of your answers too quickly, your audience could lose interest. And if there isn’t enough supporting information, they could hit a roadblock of confusion. Try developing a compelling story that leads your audience through your thought processes so they can experience the ups and downs alongside you. 

By structuring your presentation to lead up to a final conclusion, you’re more likely to keep listeners’ attention. Once you’ve reached that conclusion, you can offer a Q&A period to put any of their questions or concerns to rest. 

3. Use visual aids

Appealing to various learning styles is a great way to keep everyone on the same page and ensure they absorb your content. Visual aids are necessary for visual learners and make it easier for people to picture your ideas.

Aim to incorporate a mixture of photos, videos, and props to engage your audience and convey your key points. For instance, if you’re giving a presentation on anthropology subject matter, you could show your audience an artifact to help them understand how exciting a discovery must have been. 

If your presentation is long, including a video for your audience to watch is an excellent way to give yourself a break and create new jumping-off points for your speech.

4. Be aware of design techniques and trends

Thanks to cutting-edge technology and tools, you have numerous platforms at your disposal to create a good presentation. But keep in mind that although color, images, and graphics liven things up, they can cause distraction when misused.

  Here are a few standard pointers for incorporating visuals on your slides: 

• Don’t place blocks of small text on a single slide
• Use a minimalistic background instead of a busy one
• Ensure text stands out against the background color
• Only use high-resolution photos
• Maintain a consistent font style and size throughout the presentation
• Don’t overuse transitions and effects

5. Try the 10-20-30 rule

Guy Kawasaki, a prominent venture capitalist and one of the original marketing specialists for Apple, said that the best slideshow presentations are less than 10 slides , last at most 20 minutes, and use a font size of 30. Following this strategy can help you condense your information, eliminate unnecessary ideas, and maintain your audience’s focus more efficiently.

Once you’re confident in creating a memorable presentation, it’s time to learn how to give one. Here are some valuable tips for keeping your audience invested during your talk: 

Tip #1: Tell stories

Sharing an anecdote from your life can improve your credibility and increase your relatability. And when an audience relates to you, they’re more likely to feel connected to who you are as a person and encouraged to give you their full attention, as they would want others to do the same.

Gill Hicks utilized this strategy well when she shared her powerful story, “ I survived a terrorist attack. Here’s what I learned .” In her harrowing tale, Hicks highlights the importance of compassion, unconditional love, and helping those in need.

If you feel uncomfortable sharing personal stories, that’s okay. You can use examples from famous individuals or create a fictional account to demonstrate your ideas.

Tip #2: Make eye contact with the audience

Maintaining eye contact is less intimidating than it sounds. In fact, you don’t have to look your audience members directly in their eyes — you can focus on their foreheads or noses if that’s easier.

Try making eye contact with as many people as possible for 3–5 seconds each. This timing ensures you don’t look away too quickly, making the audience member feel unimportant, or linger too long, making them feel uncomfortable.

If you’re presenting to a large group, direct your focus to each part of the room to ensure no section of the audience feels ignored. 

Tip #3: Work on your stage presence

Although your tone and words are the most impactful part of your presentation, recall that body language keeps your audience engaged. Use these tips to master a professional stage presence:

• Speak with open arms and avoid crossing them
• Keep a reasonable pace and try not to stand still
• Use hand gestures to highlight important information

Tip #4: Start strong

Like watching a movie trailer, the first seconds of your talk are critical for capturing your audience’s attention. How you start your speech sets the tone for the rest of your presentation and tells your audience whether or not they should pay attention. Here are some ways to start your presentation to leave a lasting impression:

• Use a quote from a well-known and likable influential person 
• Ask a rhetorical question to create intrigue
• Start with an anecdote to add context to your talk 
• Spark your audience’s curiosity by involving them in an interactive problem-solving puzzle or riddle

Tip #5: Show your passion

Don’t be afraid of being too enthusiastic. Everyone appreciates a speaker who’s genuinely excited about their field of expertise. 

In “ Grit: The Power of Passion and Perseverance ,” Angela Lee Duckworth discusses the importance of passion in research and delivery. She delivers her presentation excitedly to show the audience how excitement piques interest. 

Tip #6: Plan your delivery

How you decide to deliver your speech will shape your presentation. Will you be preparing a PowerPoint presentation and using a teleprompter? Or are you working within the constraints of the digital world and presenting over Zoom?

The best presentations are conducted by speakers who know their stuff and memorize their content. However, if you find this challenging, try creating notes to use as a safety net in case you lose track.

If you’re presenting online, you can keep notes beside your computer for each slide, highlighting your key points. This ensures you include all the necessary information and follow a logical order.

Tip #7: Practice

Practice doesn’t make perfect — it makes progress. There’s no way of preparing for unforeseen circumstances, but thorough practice means you’ve done everything you can to succeed.

Rehearse your speech in front of a mirror or to a trusted friend or family member. Take any feedback and use it as an opportunity to fine-tune your speech. But remember: who you practice your presentation in front of may differ from your intended audience. Consider their opinions through the lens of them occupying this different position.

Tip #8: Read the room

Whether you’re a keynote speaker at an event or presenting to a small group of clients, knowing how to read the room is vital for keeping your audience happy. Stay flexible and be willing to move on from topics quickly if your listeners are uninterested or displeased with a particular part of your speech.

Tip #9: Breathe

Try taking deep breaths before your presentation to calm your nerves. If you feel rushed, you’re more likely to feel nervous and stumble on your words.

The most important thing to consider when presenting is your audience’s feelings. When you approach your next presentation calmly, you’ll put your audience at ease and encourage them to feel comfortable in your presence.

Tip #10: Provide a call-to-action

When you end your presentation, your audience should feel compelled to take a specific action, whether that’s changing their habits or contacting you for your services.

If you’re presenting to clients, create a handout with key points and contact information so they can get in touch. You should provide your LinkedIn information, email address, and phone number so they have a variety of ways to reach you. 

There’s no one-size-fits-all template for an effective presentation, as your unique audience and subject matter play a role in shaping your speech. As a general rule, though, you should aim to connect with your audience through passion and excitement. Use strong eye contact and body language. Capture their interest through storytelling and their trust through relatability.

Learning how to give a good presentation can feel overwhelming — but remember, practice makes progress. Rehearse your presentation for someone you trust, collect their feedback , and revise. Practicing your presentation skills is helpful for any job, and every challenge is a chance to grow.

Enhance your presentation skills

Discover coaching that transforms your public speaking and boosts your confidence in presenting.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

6 presentation skills and how to improve them

How to make a presentation interactive and exciting, tell a story they can't ignore these 10 tips will teach you how, 3 stand-out professional bio examples to inspire your own, how to write a speech that your audience remembers, reading the room gives you an edge — no matter who you're talking to, 18 effective strategies to improve your communication skills, writing an elevator pitch about yourself: a how-to plus tips, your guide to what storytelling is and how to be a good storyteller, similar articles, how to pitch ideas: 8 tips to captivate any audience, the 11 tips that will improve your public speaking skills, 30 presentation feedback examples, fear of public speaking overcome it with these 7 tips, how to not be nervous for a presentation — 13 tips that work (really), stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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Ideas and insights from Harvard Business Publishing Corporate Learning

Powerful and Effective Presentation Skills: More in Demand Now Than Ever

When we talk with our L&D colleagues from around the globe, we often hear that presentation skills training is one of the top opportunities they’re looking to provide their learners. And this holds true whether their learners are individual contributors, people managers, or senior leaders. This is not surprising.

Effective communications skills are a powerful career activator, and most of us are called upon to communicate in some type of formal presentation mode at some point along the way.

For instance, you might be asked to brief management on market research results, walk your team through a new process, lay out the new budget, or explain a new product to a client or prospect. Or you may want to build support for a new idea, bring a new employee into the fold, or even just present your achievements to your manager during your performance review.

And now, with so many employees working from home or in hybrid mode, and business travel in decline, there’s a growing need to find new ways to make effective presentations when the audience may be fully virtual or a combination of in person and remote attendees.

Whether you’re making a standup presentation to a large live audience, or a sit-down one-on-one, whether you’re delivering your presentation face to face or virtually, solid presentation skills matter.

Even the most seasoned and accomplished presenters may need to fine-tune or update their skills. Expectations have changed over the last decade or so. Yesterday’s PowerPoint which primarily relied on bulleted points, broken up by the occasional clip-art image, won’t cut it with today’s audience.

The digital revolution has revolutionized the way people want to receive information. People expect presentations that are more visually interesting. They expect to see data, metrics that support assertions. And now, with so many previously in-person meetings occurring virtually, there’s an entirely new level of technical preparedness required.

The leadership development tools and the individual learning opportunities you’re providing should include presentation skills training that covers both the evergreen fundamentals and the up-to-date capabilities that can make or break a presentation.

So, just what should be included in solid presentation skills training? Here’s what I think.

The fundamentals will always apply When it comes to making a powerful and effective presentation, the fundamentals will always apply. You need to understand your objective. Is it strictly to convey information, so that your audience’s knowledge is increased? Is it to persuade your audience to take some action? Is it to convince people to support your idea? Once you understand what your objective is, you need to define your central message. There may be a lot of things you want to share with your audience during your presentation, but find – and stick with – the core, the most important point you want them to walk away with. And make sure that your message is clear and compelling.

You also need to tailor your presentation to your audience. Who are they and what might they be expecting? Say you’re giving a product pitch to a client. A technical team may be interested in a lot of nitty-gritty product detail. The business side will no doubt be more interested in what returns they can expect on their investment.

Another consideration is the setting: is this a formal presentation to a large audience with questions reserved for the end, or a presentation in a smaller setting where there’s the possibility for conversation throughout? Is your presentation virtual or in-person? To be delivered individually or as a group? What time of the day will you be speaking? Will there be others speaking before you and might that impact how your message will be received?

Once these fundamentals are established, you’re in building mode. What are the specific points you want to share that will help you best meet your objective and get across your core message? Now figure out how to convey those points in the clearest, most straightforward, and succinct way. This doesn’t mean that your presentation has to be a series of clipped bullet points. No one wants to sit through a presentation in which the presenter reads through what’s on the slide. You can get your points across using stories, fact, diagrams, videos, props, and other types of media.

Visual design matters While you don’t want to clutter up your presentation with too many visual elements that don’t serve your objective and can be distracting, using a variety of visual formats to convey your core message will make your presentation more memorable than slides filled with text. A couple of tips: avoid images that are cliched and overdone. Be careful not to mix up too many different types of images. If you’re using photos, stick with photos. If you’re using drawn images, keep the style consistent. When data are presented, stay consistent with colors and fonts from one type of chart to the next. Keep things clear and simple, using data to support key points without overwhelming your audience with too much information. And don’t assume that your audience is composed of statisticians (unless, of course, it is).

When presenting qualitative data, brief videos provide a way to engage your audience and create emotional connection and impact. Word clouds are another way to get qualitative data across.

Practice makes perfect You’ve pulled together a perfect presentation. But it likely won’t be perfect unless it’s well delivered. So don’t forget to practice your presentation ahead of time. Pro tip: record yourself as you practice out loud. This will force you to think through what you’re going to say for each element of your presentation. And watching your recording will help you identify your mistakes—such as fidgeting, using too many fillers (such as “umm,” or “like”), or speaking too fast.

A key element of your preparation should involve anticipating any technical difficulties. If you’ve embedded videos, make sure they work. If you’re presenting virtually, make sure that the lighting is good, and that your speaker and camera are working. Whether presenting in person or virtually, get there early enough to work out any technical glitches before your presentation is scheduled to begin. Few things are a bigger audience turn-off than sitting there watching the presenter struggle with the delivery mechanisms!

Finally, be kind to yourself. Despite thorough preparation and practice, sometimes, things go wrong, and you need to recover in the moment, adapt, and carry on. It’s unlikely that you’ll have caused any lasting damage and the important thing is to learn from your experience, so your next presentation is stronger.

How are you providing presentation skills training for your learners?

Manika Gandhi is Senior Learning Design Manager at Harvard Business Publishing Corporate Learning. Email her at [email protected] .

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

• Whether you need to deliver any demonstrations
• How  knowledgeable the audience  already is on the given subject
• How much interaction you want from the audience
• Any time constraints there are for your talk
• What setting you are in
• Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

• What is your presentation’s aim?
• Who are the audience?
• What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

• Introduce your general topic
• Explain your topic area
• State the issues/challenges in this area you will be exploring
• State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
• Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
• Show a preview of the organisation of your presentation

In this section also explain:

• The length of the talk.
• Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
• If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

• Main points should be addressed one by one with supporting evidence and examples.
• Before moving on to the next point you should provide a mini-summary.
• Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
• Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

• Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
• Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
• Summarise the main points, including their implications and conclusions
• Indicate what is next/a call to action/a thought-provoking takeaway
• Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

• Explain why the product is valuable.
• Describe why the product is necessary.
• Explain what problems it can solve for the audience.
• Demonstrate the product  to support what you’ve been saying.
• Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

• Briefly frame the issue.
• Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
• Provide the solution and explain why this would also help the audience.
• Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

• Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

• Go into the issue in detail showing why it’s such a problem – use logos and pathos.
• Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
• After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

• Now that you’re aware of the overview, let’s begin with…
• First, let’s begin with…
• I will first cover…
• My first point covers…
• To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

• In the same way…
• Likewise…
• Equally…
• This is similar to…
• Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

• What part of the presentation you covered – “In the first part of this speech we’ve covered…”
• What the key points were – “Precisely how…”
• How this links in with the overall presentation – “So that’s the context…”
• What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

• Start your introduction by standing in the centre of the stage.
• For your first point you stand on the left side of the stage.
• You discuss your second point from the centre again.
• You stand on the right side of the stage for your third point.
• The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

• An intro slide outlining your ideas
• A  summary slide  with core points to remember
• High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

• Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
• A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
• Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
• Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

• There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
• The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
• The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

• 7 design tips for effective, beautiful PowerPoint presentations
• 11 design tips for beautiful presentations
• 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

• Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
• Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
• Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
• The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

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Article • 9 min read

10 Common Presentation Mistakes

Avoiding Common Pitfalls in Your Presentations

By the Mind Tools Content Team

Most of us have experienced dull, irrelevant or confusing presentations. But think back to the last really great presentation you saw – one that was informative, motivating and inspiring. Wouldn't you love to be able to present like that?

This article looks at 10 of the most common mistakes that speakers make when giving presentations. By avoiding these, you'll make your presentations stand out – for all of the right reasons, and none of the wrong ones.

Mistake 1: Not Preparing Enough

Steve Jobs was a famously inspiring speaker. His speeches may have looked effortless, but, in reality, each one took days or weeks of preparation.

Careful preparation is essential. The amount of time you spend on planning depends on your situation, but it's a good idea to start early – you can never be too well-prepared.

Proper preparation also helps you to manage presentation nerves . When you know your material inside and out, you're far less likely to feel nervous. Our presentation planning checklist and Skillbook " Even Better Presentations " can help you to plan your next event properly.

Mistake 2: Not Familiarizing Yourself With the Venue and Equipment

Imagine that your presentation starts in an hour. You arrive at the venue and, to your horror, the projector won't work with your laptop. The slides you spent hours preparing are useless. This is a disaster!

You can avoid a situation like this by taking time to familiarize yourself with the venue and available equipment at least once before your presentation.

Often, the sorts of problems that can jeopardize your presentation will be situations beyond your control, but this doesn't mean that you're helpless. Conduct a risk analysis to identify potential issues, and come up with a good "Plan B" for each one.

Mistake 3: Ignoring Your Audience

Sometimes, speakers can get so wrapped up in delivering their presentations that they forget about the needs of their audience.

Start your presentation by telling your audience what to expect. Let them know what you'll cover first, whether and when you'll stop for a break, if you'll be taking questions during the presentation, and so on.

Providing these "signposts" up front will give your audience a clear idea of what to expect, so that they can relax and concentrate on your presentation.

Mistake 4: Using Inappropriate Content

The primary purpose of any presentation is to share information with others, so it's important to consider the level you'll pitch it at.

Do some research on your audience. Why are they here? How much do they already know about your topic, and what do they most want to learn from you? It's no use giving a presentation that's so full of jargon that no one understands you. But you wouldn't want to patronize people, either.

Try to put yourself in people's shoes, to get a clearer idea about their needs and motivations. You can also greet individuals as they arrive on the day, and ask questions to get a feel for their level of knowledge. This will also help you to personalize your presentation and make a connection with each person in your audience, so that they'll be more attentive to what you say.

Mistake 5: Being Too Verbose

Short, concise presentations are often more powerful than verbose ones. Try to limit yourself to a few main points. If you take too long getting to your point, you risk losing your audience's attention.

The average adult has a 15- to 20-minute attention span. So, if you want to keep your audience engaged, stick to the point! During the planning phase, make a note of the themes you want to cover and how you want to get them across. Then, when you start filling out the details, ask yourself: "Does my audience really need to know this?"

Our articles on the 7 Cs of Communication and Communications Planning have more tips for communicating in a clear, concise way.

Mistake 6: Using Ineffective Visuals

Poor slides can spoil a good presentation, so it's worth spending time getting yours right.

We've all seen slides with garish colors, unnecessary animation, or fonts that are too small to read. The most effective presentation visuals aren't flashy – they're concise and consistent.

When choosing colors, think about where the presentation will take place. A dark background with light or white text works best in dark rooms, while a white background with dark text is easier to see in a brightly lit room.

Choose your pictures carefully, too. High-quality graphics can clarify complex information and lift an otherwise plain screen, but low-quality images can make your presentation appear unprofessional. Unless an image is contributing something, embrace the negative space – less clutter means greater understanding. Use animation sparingly, too – a dancing logo or emoji will only distract your audience.

Mistake 7: Overcrowding Text

The best rule of thumb for text is to keep it simple . Don't try to cram too much information into your slides. Aim for a maximum of three to four words within each bullet point, and no more than three bullets per slide.

This doesn't mean that you should spread your content over dozens of slides. Limit yourself to 10 slides or fewer for a 30-minute presentation. Look at each slide, story or graph carefully. Ask yourself what it adds to the presentation, and remove it if it isn't important.

Mistake 8: Speaking Incoherently

Even though we spend a significant part of the day talking to one another, speaking to an audience is a surprisingly difficult skill, and it's one that we need to practice.

If nerves make you rush through a presentation, your audience could miss your most important points. Use centering or deep breathing techniques to suppress the urge to rush. If you do begin to babble, take a moment to collect yourself. Breathe deeply, and enunciate each word clearly, while you focus on speaking more slowly.

Our article on better public speaking has strategies and tips that you can use to become a more engaging speaker. One useful technique is storytelling – stories can be powerful tools for inspiring and engaging others. Our Expert Interviews with Annette Simmons and Paul Smith have tips that you can use to tell great stories.

Mistake 9: Showing a Lack of Dynamism

Another common mistake is to freeze in one spot for the duration of your presentation.

Some presenters feel most comfortable behind the podium. Try to emulate great speakers like Steve Jobs , who moved purposefully around the stage during his presentations.

As well as working the stage, he used gestures and body language to communicate his excitement and passion for his subject. Pay attention to what your hands are doing – they're important for communicating emotion. But only use gestures if they feel natural, and avoid being too flamboyant with your arms, unless you want to make your audience laugh!

See our Expert Interview, " Winning Body Language ," to learn more about body language and what it says to your audience.

Mistake 10: Avoiding Eye Contact

Have you ever been to a presentation where the speaker spent all of their time looking at their notes, the screen, the floor, or even at the ceiling? How did this make you feel?

Meeting a person's gaze establishes a personal connection, and even a quick glance can keep people engaged. If your audience is small enough, try to make eye contact with each individual at least once.

If the audience is too large for this, try looking at people's foreheads. The individual may not interpret it as eye contact, but those sitting around them will.

It takes practice and effort to deliver a good presentation. But, if you know how to avoid the pitfalls, your presentations will be great.

Common presentation mistakes include not preparing properly, delivering inappropriate content, and speaking poorly.

Time spent on careful planning always pays dividends. Check out the venue, and familiarize yourself with equipment in advance to avoid possible problems.

Keep your content clear and concise, with visual aids to match. And make sure that you pitch it at the right level for your audience's understanding, so that your presentation doesn't patronize or bewilder.

Remember, public speaking is a performance. Practice speaking clearly with a slower pace than your normal speech to avoid "rapid-fire" delivery. Use eye contact, body language and gestures that complement your message to keep your audience engaged.

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Blog Marketing How To End A Presentation & Leave A Lasting Impression

How To End A Presentation & Leave A Lasting Impression

Written by: Krystle Wong Aug 09, 2023

So you’ve got an exciting presentation ready to wow your audience and you’re left with the final brushstroke — how to end your presentation with a bang. 

Just as a captivating opening draws your audience in, creating a well-crafted presentation closing has the power to leave a profound and lasting impression that resonates long after the lights dim and the audience disperses.

In this article, I’ll walk you through the art of crafting an impactful conclusion that resonates with 10 effective techniques and ideas along with real-life examples to inspire your next presentation. Alternatively, you could always jump right into creating your slides by customizing our professionally designed presentation templates . They’re fully customizable and require no design experience at all! 

Click to jump ahead:

Why is it important to have an impactful ending for your presentation?

10 effective presentation closing techniques to leave a lasting impression, 7 things to put on a conclusion slide.

• 5 real-life exceptional examples of how to end a presentation

6 mistakes to avoid in concluding a presentation

Faqs on how to end a presentation, how to create a memorable presentation with venngage.

People tend to remember the beginning and end of a presentation more vividly than the middle, making the final moments your last chance to make a lasting impression. 

An ending that leaves a lasting impact doesn’t merely mark the end of a presentation; it opens doors to further exploration. A strong conclusion is vital because it:

• Leaves a lasting impression on the audience.
• Reinforces key points and takeaways.
• Motivates action and implementation of ideas.
• Creates an emotional connection with the audience.
• Fosters engagement, curiosity and reflection.

Just like the final scene of a movie, your presentation’s ending has the potential to linger in your audience’s minds long after they’ve left the room. From summarizing key points to engaging the audience in unexpected ways, make a lasting impression with these 10 ways to end a presentation:

1. The summary

Wrap up your entire presentation with a concise and impactful summary, recapping the key points and main takeaways. By doing so, you reinforce the essential aspects and ensure the audience leaves with a crystal-clear understanding of your core message.

2. The reverse story

Here’s a cool one: start with the end result and then surprise the audience with the journey that led you to where you are. Share the challenges you conquered and the lessons you learned, making it a memorable and unique conclusion that drives home your key takeaways.

Alternatively, customize one of our cool presentation templates to capture the attention of your audience and deliver your message in an engaging and memorable way

3. The metaphorical prop

For an added visual touch, bring a symbolic prop that represents your message. Explain its significance in relation to your content, leaving the audience with a tangible and unforgettable visual representation that reinforces your key concepts.

4. The audience engagement challenge

Get the audience involved by throwing them a challenge related to your informational presentation. Encourage active participation and promise to share the results later, fostering their involvement and motivating them to take action.

5. The memorable statistic showcase

Spice things up with a series of surprising or intriguing statistics, presented with attention-grabbing visual aids. Summarize your main points using these impactful stats to ensure the audience remembers and grasps the significance of your data, especially when delivering a business presentation or pitch deck presentation .

Transform your data-heavy presentations into engaging presentations using data visualization tools. Venngage’s chart and graph tools help you present information in a digestible and visually appealing manner. Infographics and diagrams can simplify complex concepts while images add a relatable dimension to your presentation. 

6. The interactive story creation

How about a collaborative story? Work with the audience to create an impromptu tale together. Let them contribute elements and build the story with you. Then, cleverly tie it back to your core message with a creative presentation conclusion.

7. The unexpected guest speaker

Introduce an unexpected guest who shares a unique perspective related to your presentation’s theme. If their story aligns with your message, it’ll surely amp up the audience’s interest and engagement.

8. The thought-provoking prompt

Leave your audience pondering with a thought-provoking question or prompt related to your topic. Encourage reflection and curiosity, sparking a desire to explore the subject further and dig deeper into your message.

9. The empowering call-to-action

Time to inspire action! Craft a powerful call to action that motivates the audience to make a difference. Provide practical steps and resources to support their involvement, empowering them to take part in something meaningful.

10. The heartfelt expression

End on a warm note by expressing genuine gratitude and appreciation for the audience’s time and attention. Acknowledge their presence and thank them sincerely, leaving a lasting impression of professionalism and warmth.

Not sure where to start? These 12 presentation software might come in handy for creating a good presentation that stands out. 

Remember, your closing slides for the presentation is your final opportunity to make a strong impact on your audience. However, the question remains — what exactly should be on the last slide of your presentation? Here are 7 conclusion slide examples to conclude with a high note:

1. Key takeaways

Highlight the main points or key takeaways from your presentation. This reinforces the essential information you want the audience to remember, ensuring they leave with a clear understanding of your message with a well summarized and simple presentation .

2. Closing statement

Craft a strong closing statement that summarizes the overall message of your presentation and leaves a positive final impression. This concluding remark should be impactful and memorable.

3. Call-to-action

Don’t forget to include a compelling call to action in your final message that motivates the audience to take specific steps after the presentation. Whether it’s signing up for a newsletter, trying a product or conducting further research, a clear call to action can encourage engagement.

4. Contact information

Provide your contact details, such as email address or social media handles. That way, the audience can easily reach out for further inquiries or discussions. Building connections with your audience enhances engagement and opens doors for future opportunities.

Use impactful visuals or graphics to deliver your presentation effectively and make the conclusion slide visually appealing. Engaging visuals can captivate the audience and help solidify your key points.

Visuals are powerful tools for retention. Use Venngage’s library of icons, images and charts to complement your text. You can easily upload and incorporate your own images or choose from Venngage’s library of stock photos to add depth and relevance to your visuals.

6. Next steps

Outline the recommended next steps for the audience to take after the presentation, guiding them on what actions to pursue. This can be a practical roadmap for implementing your ideas and recommendations.

7. Inspirational quote

To leave a lasting impression, consider including a powerful and relevant quote that resonates with the main message of your presentation. Thoughtful quotes can inspire and reinforce the significance of your key points.

Whether you’re giving an in-person or virtual presentation , a strong wrap-up can boost persuasiveness and ensure that your message resonates and motivates action effectively. Check out our gallery of professional presentation templates to get started.

5 real-life exceptional examples of how to end a presentation 

When we talk about crafting an exceptional closing for a presentation, I’m sure you’ll have a million questions — like how do you end a presentation, what do you say at the end of a presentation or even how to say thank you after a presentation. 

To get a better idea of how to end a presentation with style — let’s delve into five remarkable real-life examples that offer valuable insights into crafting a conclusion that truly seals the deal: 

1. Sheryl Sandberg 

In her TED Talk titled “Why We Have Too Few Women Leaders,” Sheryl Sandberg concluded with an impactful call to action, urging men and women to lean in and support gender equality in the workplace. This motivational ending inspired the audience to take action toward a more inclusive world.

2. Elon Musk

Elon Musk often concludes with his vision for the future and how his companies are working towards groundbreaking advancements. His passion and enthusiasm for pushing the boundaries of technology leave the audience inspired and eager to witness the future unfold.

3. Barack Obama

President Obama’s farewell address concluded with an emotional and heartfelt expression of gratitude to the American people. He thanked the audience for their support and encouraged them to stay engaged and uphold the values that define the nation.

4. Brené Brown 

In her TED Talk on vulnerability, Brené Brown ended with a powerful quote from Theodore Roosevelt: “It is not the critic who counts… The credit belongs to the man who is actually in the arena.” This quote reinforced her message about the importance of embracing vulnerability and taking risks in life.

5. Malala Yousafzai

In her Nobel Peace Prize acceptance speech, Malala Yousafzai ended with a moving call to action for education and girls’ rights. She inspired the audience to stand up against injustice and to work towards a world where every child has access to education.

For more innovative presentation ideas , turn ordinary slides into captivating experiences with these 15 interactive presentation ideas that will leave your audience begging for more.

So, we talked about how a good presentation usually ends. As you approach the conclusion of your presentation, let’s go through some of the common pitfalls you should avoid that will undermine the impact of your closing:

1. Abrupt endings

To deliver persuasive presentations, don’t leave your audience hanging with an abrupt conclusion. Instead, ensure a smooth transition by providing a clear closing statement or summarizing the key points to leave a lasting impression.

2. New information

You may be wondering — can I introduce new information or ideas in the closing? The answer is no. Resist the urge to introduce new data or facts in the conclusion and stick to reinforcing the main content presented earlier. By introducing new content at the end, you risk overshadowing your main message.

3. Ending with a Q&A session

While Q&A sessions are valuable , don’t conclude your presentation with them. Opt for a strong closing statement or call-to-action instead, leaving the audience with a clear takeaway.

4. Overloading your final slide

Avoid cluttering your final slide with too much information or excessive visuals. Keep it clean, concise and impactful to reinforce your key messages effectively.

5. Forgetting the call-to-action

Most presentations fail to include a compelling call-to-action which can diminish the overall impact of your presentation. To deliver a persuasive presentation, encourage your audience to take specific steps after the talk, driving engagement and follow-through.

6. Ignoring the audience

Make your conclusion audience-centric by connecting with their needs and interests. Avoid making it solely about yourself or your achievements. Instead, focus on how your message benefits the audience.

What should be the last slide of a presentation?

The last slide of a presentation should be a conclusion slide, summarizing key takeaways, delivering a strong closing statement and possibly including a call to action.

How do I begin a presentation?

Grabbing the audience’s attention at the very beginning with a compelling opening such as a relevant story, surprising statistic or thought-provoking question. You can even create a game presentation to boost interactivity with your audience. Check out this blog for more ideas on how to start a presentation . 

How can I ensure a smooth transition from the body of the presentation to the closing? 

To ensure a smooth transition, summarize key points from the body, use transition phrases like “In conclusion,” and revisit the main message introduced at the beginning. Bridge the content discussed to the themes of the closing and consider adjusting tone and pace to signal the transition.

How long should the conclusion of a presentation be?

The conclusion of a presentation should typically be around 5-10% of the total presentation time, keeping it concise and impactful.

Should you say thank you at the end of a presentation?

Yes, saying thank you at the end of a PowerPoint presentation is a courteous way to show appreciation for the audience’s time and attention.

Should I use presentation slides in the concluding part of my talk? 

Yes, using presentation slides in the concluding part of your talk can be effective. Use concise slides to summarize key takeaways, reinforce your main points and deliver a strong closing statement. A final presentation slide can enhance the impact of your conclusion and help the audience remember your message.

Should I include a Q&A session at the end of the presentation?

Avoid Q&A sessions in certain situations to ensure a well-structured and impactful conclusion. It helps prevent potential time constraints and disruptions to your carefully crafted ending, ensuring your core message remains the focus without the risk of unanswered or off-topic questions diluting the presentation’s impact.

Is it appropriate to use humor in the closing of a presentation?

Using humor in the closing of a presentation can be appropriate if it aligns with your content and audience as it can leave a positive and memorable impression. However, it’s essential to use humor carefully and avoid inappropriate or offensive jokes.

How do I manage nervousness during the closing of a presentation?

To manage nervousness during the closing, focus on your key points and the main message you want to convey. Take deep breaths to calm your nerves, maintain eye contact and remind yourself that you’re sharing valuable insights to enhance your presentation skills.

Creating a memorable presentation is a blend of engaging content and visually captivating design. With Venngage, you can transform your ideas into a dynamic and unforgettable presentation in just 5 easy steps: 

• Choose a template from Venngage’s library: Pick a visually appealing template that fits your presentation’s theme and audience, making it easy to get started with a professional look.
• Craft a compelling story or outline: Organize your content into a clear and coherent narrative or outline the key points to engage your audience and make the information easy to follow.
• Customize design and visuals: Tailor the template with your brand colors, fonts and captivating visuals like images and icons, enhancing your presentation’s visual appeal and uniqueness. You can also use an eye-catching presentation background to elevate your visual content. 
• Incorporate impactful quotes or inspiring elements: Include powerful quotes or elements that resonate with your message, evoking emotions and leaving a lasting impression on your audience members
• Utilize data visualization for clarity: Present data and statistics effectively with Venngage’s charts, graphs and infographics, simplifying complex information for better comprehension.

Additionally, Venngage’s real-time collaboration tools allow you to seamlessly collaborate with team members to elevate your presentation creation process to a whole new level. Use comments and annotations to provide feedback on each other’s work and refine ideas as a group, ensuring a comprehensive and well-rounded presentation.

Well, there you have it—the secrets of how to conclude a presentation. From summarizing your key message to delivering a compelling call to action, you’re now armed with a toolkit of techniques that’ll leave your audience in awe.

Now go ahead, wrap it up like a pro and leave that lasting impression that sets you apart as a presenter who knows how to captivate, inspire and truly make a mark.

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7 Things You Need to do Before a Presentation

A presentation is more than just an opportunity to explain a position or idea; it’s a means to demonstrate the hard work and research you’ve invested into it. And when it comes to preparing for a presentation—any presentation—you need to remember that the way you deliver your presentation is just as important (perhaps even more so) than the actual content.

Yes, that’s right. What you say isn’t necessarily as important as how you say it .

Think back to the last really good presentation you heard. I mean, the one that had you thinking about it for days afterwards. What made it so compelling? Why did it motivate or inspire you?

I’ll tell you why: Because the speaker engaged you .  That was no accident! He or she didn’t walk up to the podium and wing it.

How to Prepare for a Presentation?

There’s a ton of preparation that goes on behind the scenes of an amazing presentation. We know because it’s our business to teach you the fundamentals of public speaking. What you may not realize is the preparation stage goes further than just jotting down some notes and practising in front of a mirror. A stellar presentation takes a lot of time, a lot of energy, and… oh yes… a lot of practice. Here are seven key things you need to do before any presentation:

• Do Your Research —Regardless of whether or not you are an expert in your field, there is always something new to learn. Do a thorough investigation before plotting your presentation to see if there are any new developments that could be relevant to your subject or to your audience. And make sure you really know your material. It will eliminate the dreaded “umms” and “uhs” that we’ve all come to hate. It’s a sure sign you’re not as knowledgeable or prepared as you should be.
• Know Your Audience —No two presentations should ever be the same. I don’t care if it’s the 12th time this month that you’ve talked about the same subject. You may not have to start from scratch every time, but at least put the effort into finding out who’s going to be in your audience and tailor your presentation in a way that will appeal to them. The same jokes you told a business crowd at a breakfast meeting are probably going to fall flat with your daughter and her fellow third-graders on Career Day.
• Craft Your Notes —Here’s a good rule of thumb: If you can’t do your presentation without it being written down, you probably can’t do it at all. Don’t write a speech. Ever. Instead, craft notes to jog your memory on your speaking points. Glance at them periodically to keep you on track. Take those notes and practice with them every day until you don’t need them anymore. (But take them with you anyway… people tend to get forgetful in front of a crowd.)
• Practice Your Delivery —Your notes will help you prepare what you are going to say, but I’ve already told you what you say doesn’t keep a crowd engaged. So grab a video camera, your cell phone… anything with a video recording option and get in front of it. Record yourself delivering your presentation and give yourself an honest critique: Do you use effective body language? Do you walk around and interact with the crowd? How is your posture? If you can’t give yourself an honest critique, enlist a friend or family member to take a look and point out areas for improvement. Then practice, practice, practice.
• Dress For Success —As I mentioned before, every bit of a great presentation is intentional, including the speaker’s choice of clothing. Take special attention the next time you see someone speaking (usually a politician) who’s trying to appeal to blue-collar workers. Do you know what they’ll be wearing? A blue-collared shirt with their sleeves rolled up. Your attire should match the audience. Wearing a tuxedo to deliver a speech at a ground-breaking ceremony for a new chemical plant just doesn’t make sense.
• Get a Good Night’s Sleep —Make sure you look alert and refreshed by getting plenty of rest the night before a presentation. A drowsy mind is a forgetful mind. And the bags under your eyes won’t do you any good, either.
• Prepare Your Space —Arrive with enough time ahead of your presentation to properly prepare the space you’ll be using. Make sure your slides are in order and that any equipment you’ll be using is functioning properly to avoid embarrassing hiccups and delays during your presentation. Place your speaking notes in a logical spot and get yourself a glass of water. Spend a few quiet minutes mentally preparing.

Be the speaker that has inspired you. Think back to the speeches you’ve heard or the people who’ve appealed to you and strive to make that same connection with your audience. Preparation is key. There’s no such thing as an off-the-cuff winning presentation, so invest some time into yourself and your audience. And of course, we’re always here to help when you need to spend a little extra time brushing up on your skills.

Have you ever had a presentation or speech that you were completely unprepared for? Let us know in the comment section below, and if this topic has helped you, share it on social media to help those in your circles as well!

10 Comments

I need to spend more time preparing for presentations than I do.  I used to prepare more but i think I;m getting lazy the older I get.

I love how you touched on knowing your audience. A lot of people tend to forget this and in turn, end up being forgettable. You want to really connect with who you are speaking to in order to be remembered and thought about after the presentation is over. I have talked to many people who will touch on all the point mentioned but tuning yourself to your audience. 

I agree with John. I have gotten a little lazy and probably a lot boring because I’ve done my presentation so many times. I need to revisit what prep looks like. Thanks

I’ve tried ‘winging it’ only to discover I looked pretty foolish. Preparation is the key.

Off-the-cuff is definitely not good. I think we’ve all tried that strategy (and failed).

I disagree, some people need a script just to take a dump. That’s not me. I don’t work well with scripts, they’re too confining, and my best presentations have been off the top of my head. I am an improver and always will be.

I liked the point about dressing for success. People put so much thought into what they’re going to say. They don’t think about what their outfit says.

People don’t realize just how much of a benefit a good night’s sleep can be. It’s not something you’d expect to help your public speaking, but it makes a lot of sense.

Really happy to read this blog. its valuable information for me ,thank you

Wonderful article! We are linking to this great article on our site. Keep up the great writing.

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The 10 Most Common Presentation Mistakes and How to Avoid Them

January 02, 2024

Many of us make common mistakes in our business presentations. Often these presentation mistakes are ways of working that seem efficient (but are not) such as: (1) planning your talk with PowerPoint, (2) writing your talk without planning, (3) skipping practise sessions and (4) narrating dull slides.

To help you avoid common presentation mistakes  that many of us regularly make, you have here some examples of the most common mistakes.

Each of these presenting mistakes are ‘false friends’ – where you feel as if you are making progress but in reality you are diverting from the true path and giving yourself more work than necessary.

Study these presentation mistakes and identify where you can improve.

• Do you avoid planning your presentation up front?
• Are you too quick to start producing presentation slides?
• Are you reluctant to try out your presentation ideas on others early in the process?
• Do you use boring safe language?
• Do you try and say too much in your presentations?
• Are you unsure how to bring your presentation to life with levity.

These are all simple, natural presenting mistakes that cause thousands of presentations every day to be less effective than they should be.

While avoiding these traps will not make you a brilliant presenter, each trap you identify will take you much nearer to being a confident and convincing presenter.

Top ten ways to avoid common presentation mistakes

• Don’t start with PowerPoint. Leave creating visual aids until the end of the process
• Don’t start writing before planning. Have a clear plan first
• Don’t be the centre of attention. Make your talk about your audience.
• Don’t use written language. Translate everything you write into compelling spoken language.
• Don’t try and say too much. Say less, but say it better.
• Don’t be boring. Say something interesting every 10 words.
• Don’t be subtle. Be big, bold, clear and compelling.
• Don’t speak too fast. Leave a pause every 5-10 words.
• Don’t lead with slides or narrate slides. Speak directly to your audience and only use visual aids when they help your audience
• Don’t avoid practising. Dedicate time perfecting your talk and perfecting your performance.

Presentation Mistakes #1 – Do you waste time with PowerPoint?

Summary: powerpoint is a poor planning tool. only open powerpoint after you have decided what you are saying..

Most people, when they start writing a presentation, they open PowerPoint. They create slides, perhaps use old slides, design new ones and feel as if they are making progress because they can see ‘progress’ – something they can print and share.

BUT: Starting with PowerPoint is the equivalent of creating a movie by filming before you have a story or a script. You end up with a lot of footage, but it is near impossible to turn this into anything usable. You waste time and you waste money.

Instead, Create a powerful talk that barely uses any visual aids. Use the planning and language tools outlined in this blog article to create a talk that can work on its own without slides. You may realise that your presentation does not need slides. If you do want visual aids, only start creating them at the end of the presentation process, not at the start.

And why not rename ‘slides’ as Visual Aids. This change of language will help you think differently. Each Visual Aid must help your audience interpret what you say. Only create Visual Aids where they are absolutely necessary. Make life easier for your audience.

“Failing to prepare is preparing to fail”.  – Benjamin Franklin

Avoid Presentation Mistakes – Top Tips

• Stop using PowerPoint to plan
• Only use PowerPoint to create your visual aids or handouts after you have decided what to say.

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Presentation Mistakes #2 – Do you make yourself or your idea the focus of your presentation?

Summary: while your presentation might be about your product or your business, you will be more effective if you make your audience the centre of attention..

A typical bad presentation starts: “In today’s presentation I will talk about how we performed last month, what our plans are for this month and how we are changing the way numbers are reported. I’ll talk about project Pegasus and give an update on the latest company sales figures”

Why is this not good? This presentation opening is more like a table of contents than anything else – and it contains little that is useful for the audience.

The art of communication is translating what you want to say into what it means for your audience. You’ll grab your audience if you talk about them and their interests. If what you say is useful, your audience is more likely to pay attention.

Instead, start like this: “As we all know, this has been a tough month. You’ll hear more about last month’s disappointing performance and learn about our plans for this month and what that means for your departments. I’ll also share with you the changes you can expect to see in how we report our numbers. You’ll also be pleased to know that project Pegasus is on track. We can already see a positive impact on our sales numbers – which I am sure we are all very pleased to hear.”

What has changed?

• Each ‘I will talk about’ has been translated into a ‘you will….’
• By using many more personal pronouns (we/ our/your) the talk is easier to listen to.
• In the revised text you hear much more useful information (is it good news, bad news) and
• The audience is involved in the story (‘we are all very pleased to hear’).

In short, the audience is now the centre of attention of this talk.

“Nobody cares what you think until they think that you care” – Maya Angelou

• Give your audience useful information from the start.
• Talk about them and what your information means for them
• Avoid ‘tables of contents’. Say something interesting in every phrase.

Presentation Mistakes #3 – Is your presentation a data dump?

Summary – a data dump is not a presentation. the real job of a presentation is to analyse and interpret information so it means something for your audience. you must add value..

A typical bad presentation sounds like: “Sales last quarter were 3.6m, this is up 3.2% on last quarter and down 2.8% on the previous year. This is 4.6% behind budget and 4.5% better than forecast. Breaking it down by division we can see that North was 8.2% over budget while South was 1.2% behind budget…….”

What’s wrong with this?  If you compile data then it’s tempting to share your hard work. But talking through raw numbers is a waste of everyone’s time. Instead, you want to look impressive.

That means, you must add value. You should describe what those numbers are saying. For example, you might say:

“As we can see, sales at 3.2m last month were as expected. The important thing to note is that North won the new IBM contract, which was unexpected, while South had three customer delays which pushed their sales back by a month. We are still pretty confident of reaching our end of year numbers.”

By speaking in this way you are giving your audience valuable information throughout (sales: “as expected” …. North: Unexpected IBM contract….South: customer delays,… pushed sales back by a month…’confident of reaching end of year numbers”).

The real art here is doing the hard work for your audience. If you make it easy for the audience you’ll not only have a better presentation, you will also look more impressive in front of your audience.

“Give me six hours to chop down a tree and I’ll spend the first four sharpening the axe.” – Abraham Lincoln

• When you report data, add value.
• It’s your job to do the hard work.
• Explain what the data means for your audience.
• Make it easy for your audience.

Presentation Mistakes #4 – Do you use written language in your talk?

Summary – the written word and the spoken word are two different languages. one belongs on the page, the other in the mouth..

A typical bad start: “It is a pleasure to welcome you to this symposium, which is part of our programme to mark the 75th anniversary of the Central Bank of Ireland. I am especially delighted that Francois Villeroy de Galhau is joining us today to give a keynote address. I am looking forward also to learning from the excellent lineup of speakers later in the afternoon. “The topic of financial globalisation is a natural theme for the Central Bank of Ireland. At a macroeconomic level, the global financial cycle is a primary determinant of financial stability conditions in small open economies. This lesson was painfully learned across the advanced economies during the international credit boom that occurred over 2003-2008.” Remarks by Governor of the Central Bank of Ireland, to the Financial Globalisation Symposium as part of the programme to commemorate the 75th anniversary of the Central Bank of Ireland, Dublin, 2 February 2018

What is wrong with this?  When you preparing words for a talk or presentation, you want to avoid planning through typing. The spoken word and the written word are like different languages.  If you type first, you’ll probably find:

• The sentences are too long,
• The words are too complicated
• The rhythm of spoken language is lost
• You miss powerful rhetorical tools that make spoken language interesting and easy to listen to.

Written language must be translated into spoken language.

So, instead, say it first then write it. Then say it out loud again. Check that you are using plenty of rhetorical tools.  Listen for the rhythm of your speech and whether it’s easy to say (and easy to listen to). For example, this might have been a speech writer’s first draft for the Governor of the Central Bank of Ireland.

“Welcome everyone to this great occasion. It’s 75 years since the Central Bank of Ireland was born. In that time we have grown up. – We were born as a new institution in a new country – and we are now standing tall alongside our brothers and sisters in Europe and around the world, a full participant in the global economy. In our busy life we’ve lived through financial cycles, a few near misses and, most recently, an international credit boom. “Financial globalisation is a topic close to our heart. What happens globally determines what happens locally. The global credit boom that ended in 2008 showed us how our financial stability is at the mercy of global forces.”

“Everything becomes a little different as soon as it is spoken out loud.” – Herman Hesse

• Always speak words before writing them down
• Use plenty of rhetorical tools
• Use an audience to test that it’s easy to understand

Presentation Mistakes #5 – Are you trying to say too much?

Summary – great talks usually say less, but use more reinforcement, illustration and examples.. the art of presenting is knowing what to take out..

Imagine an over-enthusiastic primary school teacher explaining atoms to her students.

“Atoms are the basic building blocks of everything around us. And each atom is made up of protons, neutrons and electrons. These atoms are very small – you can fit 10^19 atoms into a grain of sand. The really interesting thing about electrons is that they are both particles and waves – they have a duality. In fact all matter demonstrates duality – but it is most easily seen in electrons. Now let’s look at protons and neutrons. These are made up of more elementary particles call quarks. The Standard Model of particle physics contains 12 flavours of elementary fermions and their antiparticles……”

By now the children are very confused.

What went wrong? When you say too much you give your audience a problem. If your audience has to work hard to interpret what you say, you have failed in your job as a presenter.  Your job as a presenter is to make it easy for your audience. 

Great communication involves simplifying, reinforcing and giving examples.  Imagine this alternative start:

“Atoms are the basic building blocks of everything around us. The air we breathe is made of atoms. The ground we walk on is made of atoms and we are all made of atoms. Atoms are very small. See this grain of sand here? Guess how many atoms are in this grain of sand? It’s a big number: a one followed by nineteen zeros. That’s a lot of atoms. There are roughly as many atoms in this grain of sand as the total number of stars in the observable universe. To look at it another way. If this apple were magnified to the size of the Earth, then each atom in the apple would be approximately the size of the original apple……”

“Simplify, then exaggerate” – Geoffrey Crowther, Editor, Economist Magazi ne

• Say less, but say it better
• Cut out non-essential information from your talk
• Don’t be afraid of reinforcing, illustrating and repeating what’s important

Presentation Mistakes #6 – Are you guilty of Death by PowerPoint?

Summary – death by powerpoint happens when bad presenters let their slides lead. they ‘talk through’ what’s on the screen. instead, you want to talk directly to your audience, using visual aids as support..

Imagine this bad, and typical presentation: “As you can see on this page, we have looked at fifteen initiatives to revitalise the businesses. We examined the pros and cons of each initiative, as outlined in the table below. Following our analysis, it looks like initiatives 3, 7, and 8 are the most interesting. We’ll now look at each of the fifteen initiatives and explain why we came to our conclusions.”

That’s what death by PowerPoint feels like.

Death by PowerPoint has three causes.

• The speaker is narrating slides rather than speaking directly to the audience. i.e. the speaker expects the audience to both read and listen at the same time.
• The speaker talks about HOW they have done the work they have done rather than WHY this work matters and WHAT their work means.
• The speaker adds little value in what they say.

To Avoid Death By PowerPoint, get straight to the point.

Try this alternative start (read it out loud) “As you know, we were asked to find ways to revitalise the business. After speaking to everyone in this room, we identified the three projects that will make a real difference. We’ve chosen these because they deliver the greatest return on effort, they have the lowest risk and they can be implemented fastest. By the end of this meeting, we want all of us to agree that these are the right projects and to get your full support for rolling these out over the next 6 weeks. Is that OK?”

“I hate the way people use slide presentations instead of thinking. People confront a problem by creating a presentation. I wanted them to engage, to hash things out at the table, rather than show a bunch of slides” – Steve Jobs

• Get to the point immediately.
• Don’t rely on your audience reading. Tell them directly what’s important.
• WHY is more important than WHAT is more important than HOW

Presentation Mistakes #7 – Do you use meta-speak?

Summary – meta-speak is talking about talking. avoid it. speak directly to your audience..

Imagine this bad presentation: “I was asked today to talk about our new factory. In putting together this talk I wanted to tell you how we designed it and went about planning it. I also wanted to cover the process we used to get it delivered on time and on budget.”

What wrong with this? It’s as if the speaker is narrating their thought processes about planning this talk. While that might be interesting to the speaker, it is of little value to the audience. Avoid.

Instead, get right to the point, Speak directly.

“We have just opened our new factory. And we did this in just 12 months from board approval to the cutting of the ribbon in the loading bay. How did we achieve this? And how did we deliver it on time and on budget? Today I’ll share some of the lessons we leaned over the last 12 months. And I’ll reveal some of the mistakes we nearly made. And I’m doing this because it just might help you when you are faced with what seems like an impossible problem…”

“If you can’t explain it simply, you don’t understand it well enough.” – Albert Einstein

• If you see meta-speak creeping in, cut it out
• Make your language direct.
• Get right to the point.

Presenting Mistakes #8 – Do you gabble or speak too fast?

Summary – speaking too fast helps nobody. you should learn how to incorporate pauses – many pauses – long pauses – throughout your talk..

Try saying this out loud:  “A-typical-speaker-will-speak-in-long-sentences-and-keep-speaking-linking-phrases-together-so-that-there-is-no-gap-and-no-time-for-the-audience-to-absorb-what-the-speaker-has-said-and-no-time-to-plan-what-to-say-next-this-causes-the-speaker-to-feel-more-nervous-so-they-speed-up-and-it-frustrates-the-audience-because-they-have-no-time-to-process-what-they-have-heard-before-the-speaker-is-onto-their-next-point…”

This typically happens when a speaker is nervous. So they rush. And it is then hard for the audience to listen.

Instead, try speaking this out loud:  “Good speakers use short phrases — They share one thought at a time — — By leaving gaps — it’s easier for the audience. — The good news is — it’s also easier for the speaker. — When a speaker uses pauses — they have time to compose their next sentence. — This helps the speaker look more thoughtful — and more convincing. — It also helps the speaker feel more confident.

“The most precious things in speech are….. the pause.” – Ralph Richardson

• Pausing takes practice. Few people do it instinctively.
• Use shorter phrases – one idea at a time.
• Aim for a pause at least every ten words
• Record yourself, listen to your pauses and hear how they add gravitas
• Keep practising until your pauses feel natural and sound natural.

Presentation Mistakes #9 – Are you too serious?

Summary – levity can help you look more professional and will help your audience pay attention to what you say..

Too many presentations overly serious, dull and un-engaging.

Why? When we have something important to say we want to look ‘professional.’ But professional and serious are not the same. When you are too serious it’s harder for your audience to connect with you.

If you really want to look professional, bring the audience into your world. Levity and humour helps you achieve this. This does not mean you should tell jokes, but you should help the audience smile and feel clever for understanding what you say.

See how you can do it differently.  This is the third paragraph of Apple CEO Tim Cook’s EU Privacy speech . He uses humour followed by flattery to get his audience open and receptive to what he is about to say.

“Now Italy has produced more than its share of great leaders and public servants. Machiavelli taught us how leaders can get away with evil deeds…And Dante showed us what happens when they get caught.

“Giovanni has done something very different. Through his values, his dedication, his thoughtful work, Giovanni, his predecessor Peter Hustinx—and all of you—have set an example for the world. We are deeply grateful.”

“Inform, Educate & Entertain”. – Sir John Reith, BBC

• Have a smile on your face when preparing your talk
• Look for opportunities to introduce humour and lighten the tone
• Play with ideas.

Presenting Mistakes #10 – Do you avoid practising?

Summary – it’s tempting to avoid practise and to wing it on the day. this is the amateur approach..

The best presenters, like great athletes, do all their practising in advance , so that their performance on the day  looks effortless.

People make excuses to avoid essential practise:

• “I’m always better without practice”
• “I don’t want to over-prepare”
• “I sound wooden when I over-rehearse”
• “I’m more natural on the day”
•  “This is an artificial environment. I’m much better in front of a real audience.”

But many people are deluded. They believe themselves to be good speakers.

So, instead, think of yourself as a professional athlete, actor, pilot or dentist. These professionals make their work appear effortless only because of hours of preparation. A great presenter should think the same.

Use your rehearsal to try out every aspect of your talk and to iron out what works. Use a critical audience. Keep changing and improving it until it’s as good as it can be. If you are not a brilliant speaker, then spend time building your skills. This practice includes:

• Cut any waffle or anything boring
• Say something interesting at least every 10 words
• Use more rhetorical tools (see Chapter x)
• Keep reinforcing your key points
• Start strong, end strong

“The more I practise, the luckier I get”. – Gary Player, champion golfer

• Dedicate proper practise time – at least three sessions for an important talk.
• Use a critical audience
• Keep cutting, changing, fixing and tweaking
• Only stop when you are able to pay attention to your audience’s reaction rather than remembering what you want to say.

Summary – key presentation mistakes to avoid

When you understand the common mistakes presenters make, you will find it easier to create and give a compelling, successful presentation.

Reminder: Top ten ways to avoid common presentation mistakes

How to avoid presentation mistakes – for ever, if you really want to improve your presentation skills, then get in touch. our team of expert presentation coaches has been helping business executives polish their presentation skills for over 15 years. we are trusted by some of the world’s largest businesses. click on the link below to discuss your needs., transform your presentation skills with tailored coaching.

We can help you present brilliantly. Thousands of people have benefitted from our tailored in-house coaching and advice – and we can help you too .

“I honestly thought it was the most valuable 3 hours I’ve spent with anyone in a long time.” Mick May, CEO, Blue Sky

For 15+ years we’ve been the trusted choice of leading businesses and executives throughout the UK, Europe and the Middle East to improve presentation skills and presentations through coaching, training and expert advice.

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Speak to Louise on +44 20 7018 0922 or email [email protected] to find out more and discuss transforming your speeches, pitches and presentations.

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How to Deliver Effective Presentations

Last Updated: April 27, 2024 Fact Checked

This article was co-authored by Maureen Taylor . Maureen Taylor is the CEO and Founder of SNP Communications, a leadership communications company based in the San Francisco Bay Area. She has been helping leaders, founders, and innovators in all sectors hone their messaging and delivery for almost 30 years, and has worked with leaders and teams at Google, Facebook, Airbnb, SAP, Salesforce, and Spotify. There are 7 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 580,672 times.

Delivering presentations is an everyday art form that anyone can master. To capture your audience's attention, present your information with ease and confidence. Act as if you are in a conversation with your audience, and they will pay attention to you. To get this level of fluency, write an engaging narrative, use more visuals than text in your slides, and practice, practice, practice.

Rehearsing Your Presentation

• Deliver your summary to them in friendly, direct language, as if you were telling the story to a friend in a bar.
• In fact, you can tell the story to a friend in a bar. However, telling a colleague over coffee can work just as well.
• Get them to tell you what their takeaway was. If they can summarize your message accurately, that's a good sign.

• Ask them to be your coach.
• Give them your presentation once or twice and let them ask you questions and give feedback.
• Ask them to point out moments that are dull or confusing.

• Write down what you're afraid of. What exactly worries you when you give a speech? Looking foolish? Being asked a hard question? Write down your exact fears, and then consider them each individually.
• Think about what you will do in each situation. For instance, if your fear is, "I'll forget what I'm saying," you can prepare a plan like, "If I forget what I'm saying, I'll pause, scan my notes, and find the next important point I need to make."
• Catch your negative thoughts, and calm them. If you think, "I'm going to get nervous and sweaty," replace it with, "I have important information to deliver and everyone is going to pay attention to that."

• Give yourself extra time if you plan to take questions, or if you anticipate lots of digressions.

• This doesn't mean sticking to a strict script every time. Instead, when you rehearse, improvise freely. Deliver your main points, but include quips and anecdotes that occur to you as you go. You'll remember the best ones when you actually deliver the presentation.

Delivering Your Presentation with Confidence

• Remind yourself that your audience likely can't see your nerves.
• Take a deep breath and exhale before you go on stage.

• If there are too many people to really see faces, just look boldly into the crowd.

• Move your hands as you speak. Don't wave them, as this will make you look nervous. Instead, try calmly gesturing with your palm out when you make a point. If you describe a shape, draw it in the air with your hands.

Crafting a Compelling Presentation

• Have a clear through line that runs through all parts of your presentation, leading to your main point.
• Include stories that put your listeners into a situation. Get their energy with tactile details (sound, sight, smell, taste, touch) and descriptions of an emotional state.
• Include moments of reflection in which you share how you felt or feel.

• As always with humor in a work setting, remember that humor varies widely between cultures. Avoid making any jokes that make fun of anybody's sex, gender, race, class, or ability. Remember to "punch up"—if your jokes take someone on, take on someone with more power than you, rather than less.
• If you get nervous, try starting your presentation with a simple joke or a funny story. It will put you and your audience at ease.

• Ask the crowd to consider something or imagine something, and hold a moment of quiet while they do.
• Interactive moments make great pivots from one section of your talk to another.

• Will these be experts, or newcomers to your ideas? If they're experts, you'll need to present them with specific, technical, and new ideas. If they're newcomers, plan to introduce them more generally to your topic, and avoid technical terms.
• Will audience members be on your side from the start, or will they need persuading?
• Will you have a large, faceless crowd, or a small group? If you're working with a small group, you can include them in parts of your presentation through questions, personal digressions, and conversations.

How Should You End a Presentation?

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• ↑ http://firstround.com/review/This-Advice-From-IDEOs-Nicole-Kahn-Will-Transform-the-Way-You-Give-Presentations/
• ↑ https://www.student.unsw.edu.au/rehearse-your-presentation
• ↑ https://www.comm.pitt.edu/speech-anxiety
• ↑ https://www.unr.edu/writing-speaking-center/student-resources/writing-speaking-resources/speech-anxiety
• ↑ https://www.student.unsw.edu.au/speaking-audience
• ↑ https://www.toastmasters.org/resources/public-speaking-tips/gestures-and-body-language

About This Article

If you're worried about delivering an effective presentation, go over your notes again and make sure your presentation is telling a story with a distinct beginning, middle, and end. This type of structure will make it easier for people to follow along, and when you finish your presentation, they'll be more likely to remember what it was about! If you're still unsure, try practicing in front of other people before the big day. By rehearsing your presentation in advance, you'll not only feel more comfortable when you present it in front of an audience, but you can also get helpful feedback from your peers to make your presentation even better. Alternatively, if you're feeling a little nervous, identify what exactly you're afraid of happening during your presentation, and then come up with a plan for each scenario so you're less stressed about it. For example, if you're worried about forgetting what to say next, you could make a list of all the important points you need to make and have it with you during your presentation. For tips from our Communications co-author, like how to appear confident during a presentation, keep reading! Did this summary help you? Yes No

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.css-1qrtm5m{display:block;margin-bottom:8px;text-transform:uppercase;font-size:14px;line-height:1.5714285714285714;-webkit-letter-spacing:-0.35px;-moz-letter-spacing:-0.35px;-ms-letter-spacing:-0.35px;letter-spacing:-0.35px;font-weight:300;color:#606F7B;}@media (min-width:600px){.css-1qrtm5m{font-size:16px;line-height:1.625;-webkit-letter-spacing:-0.5px;-moz-letter-spacing:-0.5px;-ms-letter-spacing:-0.5px;letter-spacing:-0.5px;}} Best Practices The #1 rule for improving your presentation slides

by Tom Rielly • May 12, 2020

When giving presentations, either on a video conference call or in person, your slides, videos and graphics (or lack of them) can be an important element in helping you tell your story or express your idea. This is the first of a series of blog posts that will give you tips and tricks on how to perfect your visual presentations.

Your job as a presenter is to build your idea -- step-by-step -- in the minds of your audience members. One tool to do that is presentation graphics, such as slides and videos.

Why graphics for your presentation?

A common mistake is using slides or videos as a crutch, even if they don’t actually add anything to your presentation. Not all presentations need graphics. Lots of presentations work wonderfully with just one person standing on a stage telling a story, as demonstrated by many TED Talks.

You should only use slides if they serve a purpose: conveying scientific information, art, and things that are hard to explain without pictures. Once you have decided on using slides, you will have a number of decisions to make. We’ll help you with the basics of making a presentation that is, above all, clear and easy to understand. The most important thing to remember here is: less is more.

Less is so much more

You want to aim for the fewest number of slides, the fewest number of photos, the fewest words per slide, the least cluttered slides and the most white space on your slides. This is the most violated slide rule, but it is the secret to success. Take a look at these examples.

As you can see in the above example, you don’t need fancy backgrounds or extra words to convey a simple concept. If you take “Everything you need to know about Turtles”, and delete “everything you need to know about” leaving just “turtles”, the slide has become much easier for your audience to read, and tells the story with economy.

The above example demonstrates that a single image that fills the entire screen is far more powerful than a slide cluttered with images. A slide with too many images may be detrimental to your presentation. The audience will spend more mental energy trying to sort through the clutter than listening to your presentation. If you need multiple images, then put each one on its own slide. Make each image high-resolution and have it fill the entire screen. If the photos are not the same dimensions as the screen, put them on a black background. Don’t use other colors, especially white.

Your slides will be much more effective if you use the fewest words, characters, and pictures needed to tell your story. Long paragraphs make the audience strain to read them, which means they are not paying attention to you. Your audience may even get stressed if you move on to your next slide before they’ve finished reading your paragraph. The best way to make sure the attention stays on you is to limit word count to no more than 10 words per slide. As presentation expert Nancy Duarte says “any slide with more than 10 words is a document.” If you really do need a longer explanation of something, handouts or follow-up emails are the way to go.

Following a “less is more” approach is one of the simplest things you can do to improve your presentation visuals and the impact of your presentation overall. Make sure your visuals add to your presentation rather than distract from it and get your message across.

Ready to learn more about how to make your presentation even better? Get TED Masterclass and develop your ideas into TED-style talks.

© 2024 TED Conferences, LLC. All rights reserved. Please note that the TED Talks Usage policy does not apply to this content and is not subject to our creative commons license.

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City of Lawrence to host community presentation on Massachusetts Street improvements project

photo by: Chris Conde/Journal-World File Photo

Liberty Memorial Central Middle School is pictured in September 2018.

The City of Lawrence will host a community presentation next week to share more information about a study that since October 2023 has been gathering feedback on potential improvements to the stretch of Massachusetts Street between 14th and 23rd streets.

On Wednesday, the city will host a presentation at Liberty Memorial Central Middle School, 1400 Massachusetts St., from 5 to 6 p.m. in the second floor library. The middle school is located at one end of the portion of Massachusetts Street the city has been examining for improvements.

According to a press release about the presentation, city staff will present a preferred alternative concept design and a design report developed using input from the community, traffic analysis, guidance from master plans and input from city leaders. The improvements study aims to improve the functionality and safety of the corridor for all types of transportation — including pedestrians, cyclists, transit users and automobile users.

“The project is located in a signature corridor for the city and, as such, seeks a high level of community engagement,” the release reads.

According to the release, the project will culminate in a set of recommended improvements that will be reviewed by the city’s Multimodal Transportation Commission and the Lawrence City Commission.

More information about the project is available on the city’s website .

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Home > Conferences and Events > Research Week > 2024 > Oral Presentations > 48

Oral Presentations

Background Radiation: The Symbolism of Film in a Creative Work

Presenter Information

Jack Fanning , Liberty University Follow

Oral - Creative and Artistic

Description

This oral presentation examines an original short story titled Background Radiation. This story explores grief and connection through the lens of a man who has lost his girlfriend in a tragedy. When a presence begins to inhabit his home, he becomes convinced that this is his chance to get his girlfriend back. To emphasize how the character is “out-of-time”, the story juxtaposes a near-future, “weird fiction” setting against the character’s obsession with older forms of media. In doing so, the story explores the relationship between the character’s fixation on the historical past and his fixation on his own personal past. These connections are most prominent in the examples of classic cinema that the character engages with and references throughout the piece. To establish the connection between this fixation and the themes of the piece, this presentation aims to examine these references and how they reflect and add to the story being told. The presentation also conveys the narrative techniques used in the piece, such as the use of analepsis, foreshadowing, and narrative tension. Weird fiction has been used by authors like Edgar Allen Poe and M.R. James to contrast human stories with the supernatural, often to emphasize the humanity of the characters. This original collection continues this tradition of weird fiction. This creative work examines how technology interacts with grief and contributes to isolation, and uses classic film as a medium to discuss obsession and stagnation. Therefore, this oral presentation demonstrates how classic film is used in the story to comment on the general by referencing the specific, leading to a greater understanding of how media accentuates emotions.

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Embattled Sen. Bob Menendez says wife has breast cancer as his bribery trial unfolds

N adine Menendez, the wife of Democratic Sen. Bob Menendez , who  has been charged  with acting as a foreign agent and taking bribes, has breast cancer, the New Jersey senator said Thursday.

Nadine Menendez is also charged in the case, and both have pleaded not guilty. Nadine Menendez is set to go on trial in July, while the senator’s trial began this week .

“Nadine is suffering from Grade 3 breast cancer, which will require her to have mastectomy surgery. We are, of course, concerned about the seriousness and advanced stage of the disease. She will require follow-up surgery and possibly radiation treatment. We hope and pray for the best results,” the senator said in a statement.

Bob Menendez has been charged with acting as a foreign agent on behalf of Egypt and assisting the government of Qatar, all while taking bribes from several New Jersey businessmen. He is being tried with two of his co-defendants: Wael Hana, an Egyptian American businessman, and Fred Daibes, a New Jersey real estate developer, both of whom have also pleaded not guilty.

At his trial this week, the senator’s lawyer, Avi Weitzman, suggested to jurors during opening statements that many of the items the senator allegedly took as bribes –  including gold bars  and a luxury car – were owned or obtained by his wife.

Weitzman repeatedly argued that the couple have mostly led “separate lives” and “had separate finances,” before spelling out a series of “financial concerns that (Nadine) kept from Bob,” whom Weitzman described as being smitten by a “beautiful and tall, international woman.”

In explaining the gold bars found in Menendez’s house by investigators, Weitzman again pointed the finger at the senator’s wife, who, he said, kept the “family gold.” Nadine, Weitzman said, is from Lebanon, where keeping gold is “cultural,” in part because of the region’s historically unstable currencies, while adding that gifts of gold and silver are common for weddings and engagements.

He also said the gold bars were found in Nadine’s locked closet, which the senator didn’t have access to.

According to prosecutors, after search warrants were executed on Menendez’s home – where gold bars and hundreds of thousands of dollars in cash were found – and elsewhere, the senator and his wife attempted to cover up the bribes by paying back the businessmen for the luxury car and a mortgage payment, claiming they were merely loans.

This story has been updated with additional information.

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