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• About of Intellectual Property

IP Training

What is intellectual property.

Intellectual property (IP) refers to creations of the mind, such as inventions; literary and artistic works; designs; and symbols, names and images used in commerce.

IP is protected in law by, for example, patents , copyright and trademarks , which enable people to earn recognition or financial benefit from what they invent or create. By striking the right balance between the interests of innovators and the wider public interest, the IP system aims to foster an environment in which creativity and innovation can flourish.

Explore the main IP types and how the law protects them.

Types of intellectual property

Do you know what the difference is between a patent and an industrial design, how to protect your photo with a copyright, or why you would want to obtain a protected designation of origin? Discover everything you ever wanted to know about IP rights.

A patent is an exclusive right granted for an invention. Generally speaking, a patent provides the patent owner with the right to decide how - or whether - the invention can be used by others. In exchange for this right, the patent owner makes technical information about the invention publicly available in the published patent document.

Copyright is a legal term used to describe the rights that creators have over their literary and artistic works. Works covered by copyright range from books, music, paintings, sculpture and films, to computer programs, databases, advertisements, maps and technical drawings.

A trademark is a sign capable of distinguishing the goods or services of one enterprise from those of other enterprises. Trademarks date back to ancient times when artisans used to put their signature or "mark" on their products.

Industrial designs

An industrial design constitutes the ornamental or aesthetic aspect of an article. A design may consist of three-dimensional features, such as the shape or surface of an article, or of two-dimensional features, such as patterns, lines or color.

Geographical indications

Geographical indications and appellations of origin are signs used on goods that have a specific geographical origin and possess qualities, a reputation or characteristics that are essentially attributable to that place of origin. Most commonly, a geographical indication includes the name of the place of origin of the goods.

Trade secrets

Trade secrets are IP rights on confidential information which may be sold or licensed. The unauthorized acquisition, use or disclosure of such secret information in a manner contrary to honest commercial practices by others is regarded as an unfair practice and a violation of the trade secret protection.

WIPO runs workshops, seminars and training courses throughout the year, both in Geneva and worldwide.

Year-round roving seminars help businesses, researchers, lawyers and innovators stay on top of latest developments in global IP services.

Browse seminars and workshops

The WIPO Academy is the center of excellence for IP education, training and skills-building for WIPO member states, in particular developing countries, least-developed countries (LDCs) and countries in transition. The Academy works to help build human capacity in IP, which is essential to innovation and creativity.

Access the WIPO eLearning Center Explore programs

Test your knowledge about intellectual property with an IP quiz!

Take a quiz

IP is relevant for everyone everywhere. Learn how IP rights benefit business, universities, and others.

Learn how an understanding of IP can help businesses become more competitive and manage related risks.

Universities

Universities and public research institutions are the factories of the knowledge economy. Discover how IP policies and knowledge transfer are critical to their work.

Indigenous Peoples

Discover how WIPO engages with indigenous peoples and local communities with a view to better protect their traditional knowledge (TK) and traditional cultural expressions (TCEs).

Judiciaries

Find out how WIPO is supporting judiciaries in dealing with the novel legal questions that often arise from IP disputes in a rapidly changing technological environment.

IP is an important driver for innovation. Find out how IP rights help us addressing the world's most pressing issues, such as global health, climate change and many others.

Genetic Resources, Traditional Knowledge and Traditional Cultural Expressions

Explore the latest developments and best practices in linking IP with GRs, TK and TCEs.

Global Health

Learn how global health is linked to access to medical technologies, innovation, technology transfer and trade, and how IP can contribute to meeting the world’s most pressing health needs.

Climate Change

Discover how WIPO addresses climate change and supports environmentally-friendly economic growth, including green innovation and the diffusion of green technologies.

Learn all the latest developments in the field of economics and IP, and how different IP policy choices can affect national economies.

Sustainable Development Goals

IP is a critical incentive for innovation and creativity, which in turn are key to the United Nations SDGs success.

Gender Equality

Men and women are equally as creative and innovative. Yet, women remain under-represented in many areas. Find out how WIPO works to tackle this issue.

Competition Policy

Find out why IP rights are inherently pro-competitive and how they benefit the society by encouraging businesses to improve their products and services.

Successful use of IP can benefit any business. Discover how IP rights can be used for business development in different spheres, such as mobile technology, tourism, or sport.

Frontier Technologies

Find out how frontier technologies, including AI, are changing how we do business, how we innovate and create.

Mobile Apps

Learn how IP mechanisms help mobile application developers and publishers to generate more income from their creations.

IP is the basis for key business transactions that secure the economic value of sports and push the industry forward.

Learn how you can benefit from the IP system if you have a business in the tourism sector.

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Introduction to intellectual property

Are you curious about intellectual property (IP) and want to learn more? This free United States Patent and Trademark Office (USPTO) series offers entrepreneurs and businesses an overview of helpful resources for inventors, innovators and entrepreneurs. USPTO experts will lead each session that will focus on various subjects to protect your innovations such as intellectual property (IP) basics, trademark basics, resources, and information to protect your IP abroad.

A question-and-answer session will follow each presentation.

You can register to attend any or all of the webinar sessions. To learn more and to register, please select from the list below.

For more information, email  [email protected] .

Past events

Learn about filing foreign patent applications from patent experts of the United States Patent and Trademark Office (USPTO).

This is an essential session for entrepreneurs or small business owners interested in obtaining a trademark. We will explore the different types of trademarks, including names, designs, logos, and trade dress.

Are you interested in learning about the basics of intellectual property (IP) and patents? Join the USPTO as we explore the different types of patents, including utility, design, and plant.

The United States Patent and Trademark Office (USPTO) provides a wealth of resources. Join us to learn more about how to protect your intellectual property and where to get help.

Do you want to know more about patents, trademarks, copyrights, and trade secrets? Join us to learn about intellectual property (IP) basics and potential ways to protect innovations as you transition from idea to product.

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Intellectual Property PowerPoint And Google Slides

Intellectual Property  Presentation Slides

Intellectual Property, often referred to as IP, is a critical facet of modern business and creative endeavors. In today's competitive world, safeguarding your ideas and creations is paramount. Intellectual Property encompasses various legal rights, such as copyrights, trademarks, patents, and trade secrets, protecting intangible assets like inventions, artistic works, and brand identities. Ensuring your intellectual property is protected is not just a legal necessity but also a strategic move for sustaining innovation and creativity. By securing your ideas, you gain exclusive rights to use, reproduce, and profit from them, which in turn encourages inventors, artists, and businesses to continue pushing boundaries, fostering progress in society. This PowerPoint template simplifies complex intellectual property concepts, making them easily understandable for your audience. It offers a visually appealing and professional way to present IP-related information, providing a structured framework to explain the advantages and importance of intellectual property. Entrepreneurs, startups, businesses, legal professionals, consultants, educators, and trainers can all benefit from this template, as it saves time, enhances audience engagement, and boosts the professional appearance of IP-related presentations. Embrace this template to educate, inform, and inspire your audience about the world of intellectual property, safeguarding innovation and creativity in your domain.

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What Is Intellectual Property, and What Are Some Types?

Investopedia / Daniel Fishel

What Is Intellectual Property?

Intellectual property is a broad categorical description for the set of intangible assets owned and legally protected by a company or individual from outside use or implementation without consent. An intangible asset is a non-physical asset that a company or person owns.

The concept of intellectual property relates to the fact that certain products of human intellect should be afforded the same protective rights that apply to physical property, which are called tangible assets . Most developed economies have legal measures in place to protect both forms of property.

Key Takeaways

• Intellectual property is an umbrella term for a set of intangible assets or assets that are not physical in nature.
• Intellectual property is owned and legally protected by a person or company from outside use or implementation without consent.
• It can consist of many types of assets, including trademarks, patents, and copyrights.
• Intellectual property infringement occurs when a third party engages in the unauthorized use of the asset.
• Legal protections for most intellectual property expire after some time but last forever for others.

Understanding Intellectual Property

Intellectual property is a category of assets that are intangible. This means that they cannot be held and don't necessarily have a physical presence. These assets are created using human intellect. Intellectual property can take many forms and includes things like artwork, symbols, logos, brand names, and designs, among others.

Companies are diligent when it comes to identifying and protecting intellectual property because it holds such high value in today's increasingly knowledge-based economy. Also, producing value intellectual property requires heavy investments in brainpower and time of skilled labor . This translates into heavy investments by organizations and individuals that should not be accessed with no rights by others.

Extracting value from intellectual property and preventing others from deriving value from it is an important responsibility of any company. Although it's an intangible asset, intellectual property can be far more valuable than a company's physical assets. It can represent a competitive advantage and, as a result, is fiercely guarded and protected by the companies that own the property.

Special Considerations

Many forms of intellectual property cannot be listed on the balance sheet as assets since there aren't specific accounting principles to value each asset. However, the value of the property tends to be reflected in the price of the stock since market participants are aware of the existence of the intellectual property.

Some intangible assets, such as patents, are recorded as property because they have an expiration date. These assets are recognized by a numerical value through the process of amortization. Amortization is an accounting method that decreases the value of an intangible asset over a set period of time. This process helps the company to reduce its income by expensing a set amount each year for tax purposes as the useful life of the intangible asset winds down.

For example, a patent might only have 20 years before it's registered as public domain. A company would assign a total value to the patent. Each year for 20 years, the patent would be expensed or amortized by the same amount by dividing the total value by 20 years. Each year the amortized asset amount would reduce the company's net income or profit for tax purposes. However, intellectual property that is considered to have a perpetual life, such as a trademark, is not amortized since it doesn't expire.

Global patent filings increased in 2021 from the previous year by 3.6% to 3.4 million. Trademark registration jumped 5.5% during that same period to 18.1 million new filings.

Types of Intellectual Property

Intellectual property can consist of many types of intangibles, and some of the most common are listed below.

A patent is a property right for an investor that's typically granted by a government agency, such as the U.S. Patent and Trademark Office. The patent allows the inventor exclusive rights to the invention, which could be a design, process, improvement, or physical invention such as a machine.

Technology and software companies often have patents for their designs. For example, the patent for the personal computer was filed in 1980 by Steve Jobs and three other colleagues at Apple ( AAPL ).

Copyrights provide authors and creators of original material the exclusive right to use, copy, or duplicate their material. Authors of books have their works copyrighted as do musical artists. A copyright also states that the original creators can grant  anyone authorization through a licensing agreement to use the work.

A trademark is a symbol, phrase, or insignia that is recognizable and represents a product that legally separates it from other products. A trademark is exclusively assigned to a company, meaning the company owns the trademark so that no others may use or copy it.

A trademark is often associated with a company's brand. For example, the logo and brand name of Coca-Cola is owned by the Coca-Cola Company ( KO ).

A franchise is a license that a company, individual, or party–called the franchisee–purchases allowing them to use a company's–the franchisor–name, trademark, proprietary knowledge, and processes.

The franchisee is typically a small business owner or entrepreneur who operates the store or franchise. The license allows the franchisee to sell a product or provide a service under the company's name. In return, the franchisor is paid a start-up fee and ongoing  licensing fees by the franchisee. Examples of companies that use the franchise business model include United Parcel Service ( UPS ) and McDonald's ( MCD ).

Trade Secrets

A trade secret is a company's process or practice that is not public information, which provides an economic benefit or advantage to the company or holder of the trade secret. Trade secrets must be actively protected by the company and are typically the result of a company's research and development (R&D) , which is why some employers require the signing of non-disclosure agreements (NDAs) .

Examples of trade secrets could be a design, pattern, recipe, formula, or proprietary process. Trade secrets are used to create a business model that differentiates the company's offerings to its customers by providing a competitive advantage.

Digital Assets

Digital assets are also increasingly recognized as IP. These would include proprietary software code or algorithms, and online digital content.

Intellectual Property Infringement

Attached to intellectual property are certain rights, known as intellectual property rights. These are rights that cannot be infringed upon by those without authorization to use them. IPRs give owners the ability to bar others from recreating, mimicking, and exploiting their work.

• Patent infringement occurs when a legally protected patent is used by another person or company without permission. Patents filed before June 8, 1995, were valid for 17 years, whereas patents filed after this date are valid for 20 years. After the expiration date, the details of the patent are made public.
• Copyright violations occur when an unauthorized party recreates all or a portion of an original work, such as a work of art, music, or a novel. The duplicated content need not be an exact replica of the original to qualify as an infringement.
• Trademark infringement occurs when an unauthorized party uses a licensed trademark or a mark resembling the licensed trademark. For example, a competitor might use a mark similar to its rival's to disrupt business and attract their customer base. Also, businesses in unrelated industries may use identical or similar marks in an effort to capitalize on other companies' strong brand images.

Trade secrets are often protected by NDAs. When a party to the agreement discloses all or parts of a trade secret to uninterested parties, they have violated the agreement and infringed upon the trade secret. It is possible to be guilty of trade secret infringement when an NDA is not present.

Penalties for intellectual property infringement range from fines to prison sentences.

Avoiding Intellectual Property Infringement

Infringement is often done unwittingly. To avoid being sued for infringement on intellectual property, make sure that your business is not using copyrighted or trademarked material, and be sure your brand or logo is not too similar to that of others that it could reasonably mislead somebody to think it was the other brand.

It's also a good idea to do a patent search to ensure that any ideas are your own. If not, you may be able to find ways to license them through the proper channels. There are IP lawyers who specialize in this process to make sure that you are not using anybody else's protected intellectual assets.

If you hire somebody to do creative work for you or your company, make sure the contract explicitly states that any creative work that is generated becomes the property of the company and not the person you hired.

Example of Intellectual Property

There was a widely publicized intellectual property case in 2017 in which a company called Waymo sued Uber over alleged stealing and implementation of technology relating to Waymo's self-driving car program.

The plans for the technology, although not yet completely viable, constituted significant intellectual property for Waymo. When they alleged that Uber had obtained their intellectual property, they were able to take action through the court system to attempt to keep Uber from utilizing the information to enhance their own self-driving car program.

What Are the 4 Main Types of Intellectual Property?

The four main types of intellectual property are patents, trademarks, copyrights, and trade secrets.

Who Owns Intellectual Property?

The creator of a work is generally deemed to be its owner. However, intellectual property ownership can be determined differently for different types of property and under varying circumstances. For example, if work is created for an employer, the employer is the owner of that intellectual property. Also, ownership rights can also be transferred to other parties.

What Is the Purpose of Intellectual Property?

Intellectual property can be used for various reasons, such as branding and marketing, as well as to protect assets that give a competitive advantage.

The Bottom Line

Assets come in many shapes and sizes. But some don't have a physical presence. Often called intangible assets, intellectual property holds just as much value for corporations as tangible ones. Logos and brand names, which can be patented and trademarked, help consumers recognize popular companies and their products. That's why it's important for companies to take the necessary steps to protect these assets so they aren't misused or infringed upon by others.

WIPO. " IP Facts and Figures ."

United States Patent and Trademark Office. " Patent Basics ."

Google Patents. " USDD268584 United States "

Copyright.gov. " What Is Copyright? "

United States Patent and Trademark Office. " What Is a Trademark? "

International Trade Administration. " How Long Does Patent, Trademark or Copyright Protection Last? "

Dennemeyer. " What Is Intellectual Property 'Theft' and How to Avoid It? "

LegalMatch. " Patent Duration ."

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International Intellectual Property Day

It seems that you like this template, international intellectual property day presentation, free google slides theme, powerpoint template, and canva presentation template.

April 26 is International Intellectual Property Day, a date chosen by the UN itself, through the World Intellectual Property Organization. The purpose of this day is to promote being innovative, creative and to raise awareness of the role of intellectual property in relation to art and creation. And since we are talking about being creative, you can talk about this date with this eye-catching and creative template. The backgrounds of the slides include pink, orange and purple gradients that will highlight the text you include with the black typography we have selected for this presentation.

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